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Zipcast

38 Episodes

15 minutes | Sep 9, 2021
Texting for Quality Control and Revenue Generation (ft. Diamond Transportation)
Every business that implements texting into their communication workflow does so for different reasons. One of the primary reasons Diamond Transportation texts is quality control, but they’ve also discovered how they can use it to generate revenue. In this episode, we hear from Hillary Louarti, Diamond's corporate and group sales manager. Listen in to learn business texting lessons from a luxury chauffeur service, regardless of the industry you’re in. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
13 minutes | Aug 6, 2021
Less Call Volume and More Customer Satisfaction: Lessons from a Veterinary Clinic
Would you be surprised to hear that 70% of businesses are texting today? That's right. And this includes animal clinics and veterinary hospitals, among others. In this Zipcast episode, we speak with Kimberly Boudwin, the medical director at Providence Animal Center in Media, Pennsylvania. Hear how her clinic is drastically reducing their phone call volume, automating the clinic’s communication workflow and boosting client satisfaction with business texting.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
14 minutes | Jul 16, 2021
Business Texting Makes its Way to Canada
Zipwhip has scaled into a leading provider of business texting solutions to tens of thousands of U.S. businesses. Next stop, Canada. Listen in on this chat with Paul Wheeler, VP of international industry relations at Zipwhip. He and CMO, Scott Heimes, discuss Zipwhip's expansion into Canada, how Zipwhip is building a new toll-free, two-way A2P messaging channel and what's in store for the future as the Canadian messaging industry continues to scale.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
28 minutes | Jun 7, 2021
How Nonprofits Use Texting (ft. Big Brothers Big Sisters)
Business texting isn’t only for for-profit businesses. Many nonprofits are also reaping the benefits of texting with their constituents. Join us as we speak with Carlee Morgan, the director of recruitment and intake at Big Brothers Big Sisters in Texas. Carlee walks us through how her organization leverages texting in their day-to-day non-profit operations and shares an example of how texting was a critical tool during a recent crisis.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
17 minutes | May 11, 2021
What Radio Can Teach You About Customer Engagement (ft. Cumulus Media)
In an age of digital connectedness, customer engagement is business critical. Does the radio industry have anything to teach the rest of us about connecting with our customers? Join us as we talk with Kelly-marie Jones, designated digital expert at Cumulus Media. She reveals how Cumulus’ radio stations are innovating with texting, which both delights their listeners and supports their business model.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
25 minutes | Apr 12, 2021
Behind the Scenes: Engineers of Zipwhip
Sometimes at Zipwhip, we take the simplicity and convenience of business texting for granted. But when you think about it, the fact that a business can text a customer from a landline and a customer can text back— it’s kind of magic. Two of the people responsible for this technical wizardry join the discussion in this episode.  Jenni Morts and Chris Riccio, both Directors of Engineering, chat about Zipwhip’s engineering department and its culture, how they attract great engineers and what it takes to build innovative software.  At the moment, Zipwhip’s engineering team is growing and it’s an excellent time to join the company. Engineers have the opportunity to shape the product and create software that impacts thousands of customers every day. Check out the opportunities within Zipwhip’s inclusive and innovative work culture, with tons of room for growth. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
21 minutes | Mar 23, 2021
How Credit Unions Use Texting (ft. Excel Federal Credit Union)
Today we connect with Britney Bailey, the marketing director at Excel Federal Credit Union in Georgia. She discusses the expanding ways that her institution is finding to use texting, which benefit both their members and their bottom line. More companies in a variety of industries are adopting texting for business, and financial institutions are no exception.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529.
17 minutes | Feb 16, 2021
CEO John Lauer on the State of Texting in 2021
Scott Heimes and Zipwhip CEO John Lauer discuss what the 2021 State of Texting report findings mean for businesses in 2021. As the creators of Texting for Business, Zipwhip publishes the State of Texting annually to help businesses keep pace with changes in the messaging landscape. The past year was like none other, but how that affected the habits and preferences of thousands of businesses and consumers across the country might surprise you. You can check out the 2021 State of Texting report here.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
27 minutes | Jan 19, 2021
Glenn Gaudet on Connecting with Customers
How is customer engagement evolving? Find out in this conversation with Glenn Gaudet, the author of Connection, Community & Conversation: Making Social Media Work for Business. Gaudet is also the CEO of GaggleAMP, a company that empowers companies to amplify their digital marketing efforts through employee advocacy. Listen in for Glenn’s deep insight into creating connections with customers.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
12 minutes | Dec 14, 2020
You Can Now Texta Santa: Here's How
For the past five years, families have been sending their wish lists to Santa via text, and Santa even texts them back. Today we speak with Natalie Schwab, director of content marketing at Zipwhip and Avery Wagar, a developer on Zipwhip's engineering team. We discuss Zipwhip's new text Santa experience and interactive chat bot, leveraging AI and Zipwhip's texting platform. You can text Santa right now at: 844-YO-SANTA or 844-967-2682. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
15 minutes | Dec 3, 2020
Digital Transformation in Insurance and Beyond with Laura Drabik
Many industries are currently experiencing rapid digital transformation, and the COVID-19 pandemic has only accelerated this process. On this episode, we speak with Laura Drabik, chief evangelist at insurtech powerhouse Guidewire. She has her finger on the pulse of digital trends in the insurance industry. Laura’s perspective on customer communication, engagement and automation is bound to resonate with almost every business. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
30 minutes | Oct 7, 2020
Carol Meyers on Marketing, Growth, and Business Success
Ready for some real marketing inspiration? On this episode of Zipcast, we chat with Carol Meyers, Zipwhip’s newest board member, whose resume includes deep marketing and sales experience growing SaaS companies. Currently, Meyers is an advisor and board member helping software companies develop growth strategies that scale. Carol's perspective on marketing has changed over the years, as well as her wisdom and advice on how to succeed in marketing and business today.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
15 minutes | Sep 22, 2020
How Your Customers Really Feel About Your Emails
Do you ever wonder if your customers read your emails or even receive them? We did too, so we commissioned a survey to find out and we learned a lot about consumer email habits and sentiment. Today we speak with Natalie Schwab, director of content marketing at Zipwhip. Natalie's team recently published an e-book called, Why Your Customers Don't Read Your Emails Anymore, based on that research. We'll discuss the findings, but more importantly, we'll discuss what they mean for businesses trying to reach their customers.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
20 minutes | Aug 26, 2020
The Power, Scalability and Efficiency of an SMS API
Have you ever received an appointment reminder or other notification via text? Chances are that was thanks to an SMS API. API is short for application programming interface and it's how two software programs talk to each other. Businesses that are scaling their texting programs often turn to an SMS API for its robust capabilities and superior price point. In this episode, we learn more about texting API solutions from someone who understands them well: Tom Maddock, one of Zipwhip’s SMS API experts. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on  Apple Podcasts,  Google Play  and  Spotify.  If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email  zipcast@zipwhip.com. 
18 minutes | Jul 30, 2020
How Home Improvement Franchises Use Texting (ft. Handyman Connection)
Why would a home improvement franchise use texting? Ask Marci Kleinsasser, Vice President of Marketing at Handyman Connection. The text volume of their 65 franchise locations has seen tremendous growth in a matter of months, saving time and money and increasing customer satisfaction. Hear the details of Handyman's business texting use cases and best practices across their franchise system.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on  Apple Podcasts,  Google Play  and  Spotify.  If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email  zipcast@zipwhip.com. 
18 minutes | Jun 24, 2020
Texting for Small Business
Business texting isn’t only for large enterprises. Small businesses in almost every type of industry are benefiting from texting their customers—in real estate, fitness, insurance, pet care, education, home services and countless others. Adam Anderson, VP of revenue marketing at Zipwhip, returns to the Zipcast to explain how small businesses can leverage texting to drive growth and improve customer satisfaction.   Tune in each month for the latest episodes of the  Zipcast. Don’t forget to follow us on  Apple Podcasts,  Google Play  and  Spotify.  If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email:  zipcast@zipwhip.com. 
22 minutes | May 13, 2020
How Supply Companies Use Business Texting (ft. Wittichen Supply)
More and more industries are implementing business texting channels, and among them are warehousing, logistics and supply companies. We recently spoke with Gary Gerson, director of information technology at the Wittichen Supply Company in Alabama, where they have implemented business texting to complement their ERP and help drive HVAC sales. You'll hear the specific ways Wittichen uses texting for business and how texting was instrumental in their response to the coronavirus crisis. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
12 minutes | Apr 22, 2020
COVID-19 Insights for Business with CEO John Lauer
How are consumers behaviors changing as a result of the COVID-19 pandemic? How can businesses adjust, according to this new reality? Zipwhip recently commissioned a survey of 1,000 people across three states that have been hit hardest by COVID-19. Today, we comb through the results of the report with Zipwhip CEO, John Lauer.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on  Apple Podcasts,  Google Play, and  Spotify. If you have a suggestion for the show, feel free to text us at (347) 772-3529 or email  zipcast@zipwhip.com. 
36 minutes | Apr 8, 2020
Bonin Bough - Texting Customers During the Coronavirus Crisis and Beyond
Today: Bonin Bough, a world-renowned marketing strategist, investor, texting aficionado and author of “Txt Me: Your Phone Has Changed Your Life.” Just as the coronavirus crisis began intensifying in late March, we chatted about all things texting, including texting customers during the crisis we’re in today. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.
14 minutes | Mar 23, 2020
Leveraging Business Texting for Staffing (ft. Premier Employee Solutions)
Today we chat with a successful staffing company to learn about their business texting program and how it's changed the way they recruit candidates. Zipwhip traveled to Utah to visit the corporate office of Premier Employee Solutions, one of the largest staffing companies in North America, providing clients with thousands of temporary staff every month. We speak with Riley Snell, Premier's vice president of digital innovation. Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on  Apple Podcasts,  Google Play, and  Spotify. If you have a suggestion for the show, feel free to text us at (347) 772-3529 or email  zipcast@zipwhip.com. 
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