Created with Sketch.
Ask Frank Kern
5 minutes | 12 hours ago
Should I have one page for my training and a separate page for affiliate marketing?
When I set the page up, I did not set up a business account. So I'm assuming that I have to set up a business account with that, in order to run ads, is that correct? Especially if you want to do stuff like retargeting and all of that. Yeah. Okay, great. Secondly, my purpose for starting that ad was to brand myself. I have a lot of background in consulting and training, and one of my main goals is to work with people who are trying to start up their businesses and go in so many different ways, and just trying to get some strategic planning in place so that they can save some time. So in that, that would be part of what I would be using that page for...
5 minutes | 2 days ago
For a general contractor wanting to target commercial business owners only, do you have any recommendations on the copy and target audiences he should use?
I think it's a great question because he's trying to target B2B. So he has a general contractor who wants to target commercial business owners only. Do you have any recommendations on the copy and target audiences that he should use? Okay. So they own the office building, I would assume? They own or lease and need a general contractor...
5 minutes | 3 days ago
What's the best way to drive traffic to a convenience store?
What's the best way to drive traffic to a convenience store? Dude, TV...TV on the phone. So we talked about this yesterday. I'll just do it real briefly...
3 minutes | 4 days ago
Can you go over why you choose automatic placement for everything?
I'm wanting to get really clear on the placement for the lead ads. So I believe you chose automatic placement yesterday. Can you go over why you choose automatic placement for everything? Good question. I did it deliberately...
3 minutes | 7 days ago
How long should we be leaving each ad on for this challenge?
How long should we be leaving each ad on for this challenge? I like three days, generally speaking. So if I'm willing to pay...
4 minutes | 8 days ago
People like the audience searching. When looking to target parents with young children to help their childs' financial goals for the future, do you have any recommendations?
People like the audience searching, so can you help? He's looking to target parents with young children to help their child's financial goals for the future. Any recommendations? I do, I do. I do stuff like this. Number one is going to be the copy...
3 minutes | 9 days ago
What do you think about building a lead generation ad that is actually a conversion ad on Facebook?
What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell. It's fine. You just have to be prepared for them to a. not click to the next page...
3 minutes | 10 days ago
Explain a little bit more on the budgets, specifically optimization and delivery, and how does Facebook charge?
If you can explain a little bit more on the budget, specifically toward the bottom of the page, that says optimization and delivery and how basically, how does Facebook charge you? Oh, ok, I think she's talking about...
5 minutes | 11 days ago
As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad?
So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this. Oh, "read this if you..."
14 minutes | 14 days ago
After best roll with Facebook ads, and then having to move all of the business into another account, the cost per lead went up 10x the normal cost and conversions sank. Same pixel, same audience. What could be some reasons why that happened?
He had, from April to July, his best roll on Facebook ads. He had 13x return on ad spend, and then he screwed up. He had to set up all of the business into another account. His cost per lead went up 10x the normal cost on conversions sank. Same pixel, same audience. What could be some of the reasons that he should look over to see why that happened? OK. We're getting into harder core stuff, but I like this kind of stuff. This is cool. Alright. Any access to the original account? Is it possible to get that?
8 minutes | 15 days ago
So you lead with the lead magnet and you have to email them, obviously. Do you have any recommendations on the first email you send after the opt-in via the lead ad?
So you lead with the lead magnet and you have to email them, obviously. Do you just email them both the lead magnet and a link to the VSL? Or do you have any recommendations on the first email you send after the opt-in via the lead ad? Yeah. First of all, if you have a VSL and it's educational, then your lead magnet can be the video itself...
2 minutes | 16 days ago
Do you think the text "Read this if you want to grow your awareness practice without losing yourself" is a reason it might take longer to get ads approved?
Do you think the text, "Read this if you want to grow your awareness practice without losing yourself" is the reason that it might take somewhat longer to get her ads approved? No. So there are two new ads created by every advertiser, on average, every day...
4 minutes | 17 days ago
I keep getting unqualified leads from Facebook. Do I need to use LinkedIn for this type of audience?
So he had a question about his lead quality. His audience is executives and entrepreneurs. He said in the past, he kept getting unqualified leads from Facebook. He was wondering, are they active on Facebook or does he need to use LinkedIn for this type of audience? OK. So to you, I would say kind sir, welcome to the club...
14 minutes | 18 days ago
I'm getting a good quantity of leads, but they are not scheduling consults or responding at the rate that I would like. So my question is, what's the number one thing I should do next?
I'm getting a good quantity of leads, but they are not scheduling consults or calling or emailing at the rate that I would like. So my question is what's the number one thing I should do next? OK. What's the thing you sell?
3 minutes | 21 days ago
When would you use campaign budget versus ad set budget?
When would you use campaign budget versus ad set budget? Later...
5 minutes | 23 days ago
I would like some advice on how to form my copy, so it gets approved.
I had some problems with the ad approval. I'm selling mortgage and basically I'm trying to base my ad upon the refinancing of the mortgage. So I would like to ask you for some advice, for my copy, so it doesn't get not approved.
4 minutes | 25 days ago
How do I expand and find different targets within a sub-niche?
So my niche is a sub-niche, it's dreadlocks, which is a sub-niche of natural hair. And so if I were targeting natural hair, there are lots of influencers and products and brands that I could target, but not so much, being the case for specifically dreadlocks. So I'm trying to think about how do I expand and find different targets when there's really not targetable...
4 minutes | a month ago
Should I make my challenge funnel more general to cater to all interests, or should I tweak the challenge and make it only about one specific niche?
I'm wondering, should I make my challenge more general to cater to all interests? So I have people that are coming into this challenge that are probably interested in cosmetics or outdoors or beauty...or should I tweak the challenge and make it only about one specific niche?
9 minutes | a month ago
In my ads, do I always have to ask for the email to make a follow up sequence?
So my question is I have my ads, but in those ads, do I always have to ask for the email to make a follow up sequence or something like that? Yeah...
4 minutes | a month ago
What do you recommend for the in-between time? They publish their ads, what should they be doing for the next three days while they're waiting?
A lot of people are curious about the in-between...they publish their ads, what should they be doing for the next three days? Just while they're waiting for the ads? Any recommendations?
Terms of Service
© Stitcher 2020