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Write Publish Market

100 Episodes

14 minutes | Mar 21, 2023
Episode 118: The Art and Science of Book Titles and Subtitles
Choosing the right title and subtitle for your book can be one of your most important writing decisions. It's the first thing potential readers will see, and it's what will draw them in. A good title and subtitle should succinctly summarize the content of your book, making it easy for potential readers to identify what your book is about. With the right title and subtitle, you can set yourself up for success before you even start writing. Simply put, a title should be shorter, punchier, and more memorable. On the other hand, a subtitle is where you describe what the book is about, the promise you are making, and the delivery or outcome that the reader can expect. Join this conversation and get enlightened. Be the best in the market with your book title! Tune in! Key points and full transcript can be found in the show notes here.
27 minutes | Mar 7, 2023
Episode 117: Leverage Your Community when Book Writing with Kim Benoit
As a writer, it is always important to leverage your community. This means connecting with like-minded people and working together to make something happen. In this episode with Kimberly, we explore how authors can harness the power of their community as a resource for ideas and content. Being an author, do not let your business process swallow you. Share it with others and collaborate. Leverage your community, ask many questions, and keep building that network. The communities include book designers, editors, publishers, distributors, etc. Meet our guests and find links to resources mentioned here!
10 minutes | Feb 21, 2023
Episode 116: Breathe New Life into Your Existing Book
In this episode, learn why you will want to breathe new life into your existing book and how you can effectively implement it. Your book is a tool to help you grow your business. However, it will only be useful when you are maximumly leveraging it. Full shownotes and raw transcript can be found here.
29 minutes | Feb 7, 2023
Episode 115: Use Your Enneagram Number to Set Book- Writing Goals with
Many people struggle in their book-writing process but discovering their personality can be a game changer. The Enneagram Personality test can help uncover the unique gifts and challenges associated with each individual personality type, allowing writers to unlock their creative potential and make their writing more joyful, expressive, and meaningful. Understanding your personality number in this test allows you to easily leverage your strengths and complete your book without stress and burnout. In this conversation with Mary Adkins, you will know how your personality affects the writing outcomes. Meet our guest and download the Raw transcript here.
9 minutes | Jan 24, 2023
Episode 114: Book Distribution 101 for Business Owners
Book distribution is the logistics of getting your book into the reader’s hands through various sales channels that exist out there. Join this conversation with your host, Jodi, as she explains this concept in the simplest way for you to understand. Learn why book distribution is a key factor in the success of your book and the practical ways to adapt your skills. This is an episode you don’t want to miss!  Full show notes and RAW transcript available here.
18 minutes | Jan 10, 2023
Episode 113: Hybrid Book Publishing Is NOT Vanity Publishing
The IBPA revised its hybrid publisher criteria, and it is important for you to be acquainted with the updates. IBPA is a trade organization in the book publishing industry. It’s a fantastic resource for independent authors, small publishers, hybrid publishers, and anybody looking to educate themselves and get informed about the book publishing industry. It’s important to talk about these criteria because many people are still misrepresenting and not quite understanding what hybrid publishing is. They are confusing it and comparing it with vanity publishing.  Join me as I review the hybrid criteria and explain why hybrid publishing is a true path to book publication, whereas vanity presses are not. Vanity publishing is a total scam and you should avoid them. Head to the show notes for the RAW transcript and key takeaways!
12 minutes | Nov 30, 2022
Episode 6.12: Launch + Market Your Book
From Prep To Print Series  Part 4: Launch And Market Join me in the fourth and final episode in the series, From Prep To Print, a series of micro-episodes all about the four stages of the author entrepreneur journey. In this episode, I break down the ‘Launch and market’ stage to give you insight into what happens in this phase and how you can set yourself up for success. ‘Produce and publish’ is a phase where you review the data you have, collect the data you don’t have for your newly launched book, and figure out what your ongoing marketing sustained plan will be. Tune in! Find full show notes and the transript here.
10 minutes | Nov 16, 2022
Episode 6.11: Produce + Publish Your Book
From Prep To Print Series  Part 3: Produce And Publish Join me in the third episode in the series, From Prep To Print, a series of micro-episodes all about the four stages of the author entrepreneur journey. In this episode, I break down the ‘produce and publish’ stage to give you insight into what happens in this phase and how you can set yourself up for success. ‘Produce and publish’ is a fun time where you get the first copy of your book, and it’s what you have been waiting for all along. Tune in! Find the full transcript here.
9 minutes | Nov 9, 2022
Episode 6.10: Draft + Revise Your Book
FROM PREP TO PRINT SERIES  Part 1: Commit And Prep Join me in the second episode in the series, From Prep To Print, a series of micro-episodes all about the four stages of the author entrepreneur journey. In this episode, I break down the ‘Draft and Revise’ stage to give you insight into what happens in this phase and how you can set yourself up for success. ‘Drafting and revising’ demands more focus, and when done right, it makes the process easier for you, financially advantageous and sets you up for the next phase. Visit the full shownotes to download RAW transcript and links.
11 minutes | Nov 2, 2022
Episode 6.9: Commit + Prep to Write Your Book
FROM PREP TO PRINT SERIES  Part 1: Commit And Prep Join me in the first episode in the series, From Prep To Print, a series of micro-episodes all about the four stages of the author entrepreneur journey. In this episode, I break down the ‘commit and prep’ stage to give you insight into what happens in this phase and how you can set yourself up for success. You don’t have to see the whole staircase when you are writing a book. You just need to see the next step or two in front of you to set up the rest of the stages.   Visit the show notes for the RAW transcript and links mentioned.
11 minutes | Oct 26, 2022
Episode 6.8: The Business Side of Book Writing: Expenses
Publishing a book is an ambitious and worthwhile undertaking. Turning it into a business can be easy, but it's not without some considerations. You need to consider the different levels of distribution, contracts, and what type of budget you have set aside for this endeavor. One may also need to clearly understand their target market, the launch plans, and what marketing strategies they will use to get media attention. Knowing these costs of getting your book out there and understanding how much money you could make at each distribution level can help guide you in the right direction. Join me as I explain the considerations when it comes to costs and expenses in your book publishing. Tune in! Head to the shownotes for the highlights and RAW transcript.
12 minutes | Oct 19, 2022
Episode 6.7: Your Book Is a Conversation, Not a Lecture
Readers of your book need a conversation with you, the author. They need to know that you are in it with them, that you care about their questions and frustrations, and they want to know what would be the best solution for their situation. They need an understanding that the content is for them. One that makes them want to spend time reading and learning from it. Join me as I explain how to structure your writing with a conversational style. Readers want to be talked to. They are busy doing important things in life, and lecturing them won't give you their attention. Check your writing tone; keep it conversational but an expert. Always remember a scene of you with a friend over a cup of coffee and how you will explain to them. That will help you not to use jargon and technical terms and clearly define and explain terms that need to be clarified. Tune in! Head to the show notes to grab the highlights and the RAW transcript.
29 minutes | Oct 12, 2022
Episode 6.6: Using a Virtual Assistant to Keep Your Book Project Organized with Lorna Bailey
When it comes to our books, we are often in a state of perpetual chaos. We have to juggle our time between writing, editing, and promoting our books. When we get too busy, we easily lose motivation and feel overwhelmed. It can be difficult to find the time and energy to write on a regular basis. And this is all just the book part of our business lives. We’re still running our business and living our life while trying to write, publish, and market our book. Hiring a virtual assistant can be a game changer for your productivity and success. A virtual assistant can help you manage your workload, save time, and make more money. Join this conversation with Lorna Bailey and learn the best practices when hiring a VA for your business and writing journey. Head to the show notes to meet our guests, grab the RAW transcript and find all the links mentioned!
22 minutes | Oct 5, 2022
Episode 6.5: Staying True to Your Book Vision with Kate Rosenow
Authors who want their work to reach its maximum potential must stay true to their designed vision. This is especially important when people start making suggestions, and there are too many voices in the mix. No matter what happens, an author's vision is key to their writing success. Join this conversation with Kate Rosenow and get some of these authoring nuggets and systems you can employ. Head to the show notes to meet our guest and find all the links mentioned
24 minutes | Sep 28, 2022
Episode 6.4: Overcoming Writer's Overwhelm, Stress, and Burnout with Tarah Keech
Writers have high expectations from themselves and sometimes feel like they are not fulfilling them. They may also feel a sudden surge of stress and burnout, which can cause their work to suffer. Coaching is a perfect way to curb that, especially when you’re ready to grow but want to figure out how. A coach is also needed when you’re committed to what’s next and want support in getting there, even when you feel stuck and don’t know how to determine what’s next for you.  If you’re a leader who’s done being stuck in survival mode and know you’re meant for more, this episode with Tarah is for you. Head to the show notes to meet our guest, find all of the links we mentioned, and show highlights!
36 minutes | Sep 21, 2022
Episode 6.3: Launch Your Book with Intention with Annie Franceschi
Writing is an act of communication, that is, the transmission of a message. If we want our writing to be read by others and understood, we must have clarity. Like any other task, the writing battle is won in mind. You should have a clear picture of your message and audience. A good book will open unimaginable doors without much work to popularize it. You can use it as a marketing funnel, create even more income streams, and achieve freedom and fulfilment in life. Join this conversation with Annie Franceschi and learn these tips. Head to the show notes for links to all we mentioned, to view the highlights and meet our guest!
30 minutes | Sep 14, 2022
Episode 6.2: Sustained Book Marketing Pays Off with Parijat Deshpande
Publishing a book is a fantastic accomplishment and can greatly impact the author's career. Whether your book is fiction, non-fiction, or some other genre, it offers opportunities for personal and professional growth that are often overlooked. Join this catch-up conversation with Parijat Deshpande and learn how her book has opened doors she never imagined as an entrepreneur. You will also learn her marketing secrets and the reasons for her success as an author. Parijat Deshpande is a trauma-informed health strategist, high-risk pregnancy specialist, somatic trauma professional, bestselling author, speaker, and advocate for women who have been through second or third-trimester loss and preterm delivery, neonatal loss, and birth trauma and are preparing for a high-risk pregnancy. She is the owner of a global boutique company dedicated to reducing pregnancy complications, improving maternal and fetal outcomes, and ending preterm birth. Head to the show notes to meet our guest, view the highlights and find all the links we mentioned in today's show.
25 minutes | Sep 7, 2022
Episode 6.1: Using Video in Book Writing, Publishing, and Marketing with Victoria Levitan
Why should you use video to market and advertise your next book? One of the best methods to promote a book is by implementing a video marketing strategy. This includes showing people quick, bite-sized videos that explain what the book is about. Video as a marketing technique can increase trust and connection even without having face to face communication. Today's guest is video marketing strategist, Victoria Levitan. She is really passionate about assisting entrepreneurs in creating engaging videos that convert. Victoria discusses why she chose to use video as a marketing approach, as well as how video can be used in writing, publishing, and marketing. Head to the show notes to meet our guest, read the highlights, find the links we mentioned, and download the full transcript.
9 minutes | Jun 22, 2022
Episode 5.24: Celebrating 100 Episodes of the Write Publish Market Podcast
Today we’re celebrating 100 episodes of the podcast!! Jodi is recapping how the podcast started, sharing her favorite type of episodes, and walking down memory lane. Let us know which episode is your favorite!! Join Jodi wherever you listen to podcasts (and leave her a review as a celebration ~ from her team). Download the full transcript here. 
21 minutes | Jun 15, 2022
Episode 5.23: Nonfiction Books and Ghostwriting with Laura Gale
Have you ever wondered what it would be like to work with a ghostwriter on your book? You’re in luck, because Jodi interviews Laura Gale in this episode of the Write.Publish.Market. podcast about just this thing! Laura shares how she works with clients to get their voice and their story onto the pages of their book. It is a lengthy process, but can be worth it if you’re looking for help with your book while running your business. Here are a few key things Laura says you need in order to work with a ghostwriter: You need to have a reason for writing this book. How will it serve your clients and your business. She works with her clients on just this thing. You need to be far enough along in your business that you’ve got systems and processes in place to properly manage all the potential new clients you’ll get. Vulnerability is a must. You can’t have someone telling your story if you’re holding back. Head to the show notes to meet our guest, grab her links, and download the full transcript! 
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