55 minutes | Oct 19th 2020

E117 - Preparing for Explosive eCommerce Growth this Unique Holiday Season

In today’s episode, Joe and Christie talk about Black Friday 2020 sales in a seller’s perspective, contact-less delivery during the pandemic, packaging successful sales offer, and a sneak peak of WordCamp Austin 2020.

 

Listen in for more product positioning and business growth tips!

 

Episode Resources

 

What to Listen For: Black Friday 2020

  • [00:01:00] What kept Christie busy last week?
  • [00:04:00] Content video course workshop at WooSesh
  • [00:08:26] Signing up with video courses on Stripe
  • [00:10:20] Stream recording online workshop tutorials
  • [00:12:00] The WordCamp Austin 2020
  • [00:13:31] What's new from Joe?
  • [00:16:05] The new HR head at WPBuffs
  • [00:20:10] It's Black Friday again
  • [00:25:55] Contact-less delivery is gaining momentum
  • [00:29:38] Product positioning, discounts, and sales 
  • [00:35:56] Packaging a successful sales offer
  • [00:39:32] Create multiple touchpoints before selling your product
  • [00:42:47] Deal offer timing: not too early, not too late
  • [00:46:01] Product originality and standing out