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Have you been telling yourself a story that isn't serving you? Today's episode is all about how your mindset can alter your life and business for better or for worse. Podcast guest Jen Diaz shares her positive mindset journey that began when she was a high school athlete [3:15]. Jen discovered the power of mindset work through a thoughtful coach and a winning shot and has created a career centered around empowering women through mindset.  We all have a “mindset” journey. There’s a point in life where we catch ourselves beating ourselves up and come to some sort of realization that this isn’t good. Doubting your gut can lead to missed opportunities. Kristen shares a personal story [8:19] where she discovered how her mindset was holding her back and how she's since shifted to move forward in her goals. There’s a big phenomenon where people are scared to put themselves out there and either don’t follow through with their big idea at all or don't go all in [12:30]. Jen explains how fear can play a huge role in self sabotage and how you can shift your mindset to cultivate a good relationship with it. Jen also shares how social media today can play a role in a feeling 'stuck' mindset [15:30]. Kristen and Jen talk about how we can literally rewire our brains to change the outcomes we experience [19:52]. Jen shares how we have the power to delete and create new neural pathways (AKA shifting our mindset) to feel better- crazy right [21:29]? You can do this by mediation, journaling, breathing exercises etc. It’s closing the gap from where you are to where you want to be. Kristen shares how she has been rewiring of neural pathways through the power of thought to heal her chronic back pain. Jen shares her “why” [24:16] and how she deals with limiting beliefs. Negative thoughts are part of our existence and it’s how you interpret them that makes or breaks your positive mindset.  Since creating a positive mindset, Jen has achieved new career heights [29:09]. She is passionate about empowering women and creating a healthy, positive mindset for others. Let’s Connect! If this episode helped you, share it with a friend and leave a review!Use the hashtag [TBD] on social to share your entrepreneurial education!Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter Follow us @BorderFreeMedia on instagram.  About Working Well If you’re an entrepreneur who loves to learn, say hello to the workingWell podcast  hosted by filmmaker Kristen Kellogg and food and travel expert, Aida Mollenkamp. As small business owners with more than a decade of experience in the travel and lifestyle space, they have experienced some amazing successes and epic failures.  Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through their conversations and interviews with industry experts, they share a combination of actions to implement and a ton of resources to help you level up.

What would you do if you woke up tomorrow and found out your product or service went viral? That’s exactly what happened to today’s podcast guest, Lindsay McCormick founder of Bite, zero waste toothpaste tablets.  Lindsay is an innovator with an earth first mentality. She is all about making an impact and knows that with sustainable goals and a “better for your body” selling point. If you want to really make an impact, you also have to make it fun [6:30]- cue the new Bite flavors.  Lindsay also talks about her launch of "Floss" [6:56] - another zero waste dental product. She's basically become a chemist in her kitchen- ironically her worst subject in school. With enough research and drive, you can literally do anything. Be an outsider and get your information from insiders to view old ideas at an entirely new angle [10:10]. And the amount of times it took Lindsay to get it right? Hundreds or thousands [11:10]. But, like with anything else- hard work pays. To further prove this, Lindsay shares the top 3 lessons she's taken away since the start of Bite [12:57]. Lindsay is constantly in search of customer feedback to constantly better her brand. Lindsay took valuable tips from her customers to make her brand not only stronger, but more eco-friendly as well [16:36]. Lindsay shares her story of going viral through a video [21:28] with 2 million plus views overnight which turned into hundreds of thousands of dollars in sales - a true testament of the power of a video with a link next to it. Lindsay discusses greenwashing and what to look out for (yes it is a real problem) [26:04] and why being sustainable isn't just about jumping onto a trend. Lindsay is incredibly proud to have a company that really does good for the world and is not slowing down anytime soon. She's fierce and on fire for success. Let’s Connect! If this episode helped you, share it with a friend and leave a review!Use the hashtag #workingWellBFM on social to share your entrepreneurial education!Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. About Working Well If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by small business owner and filmmaker Kristen Kellogg and entrepreneur food and travel expert, Aida Mollenkamp, who have more than a decade of experience building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up! 

In the digital age we live in, everyone can take a good photo, but taking a great photo that truly draws you in is something entirely different. This week, photographer, author and TEDx speaker Lola Akinmade Åkerström joins Kristen and shares her take on storytelling through a single image. That's right! We're talking photography. The first step is finding your unique voice. Lola discovered her voice in a most inspiring way [6:18]. There is power in being subtle, yet memorable. There is also power in a name. When trying to capture rawness in a photo, calling someone by their name - one of the only things that is universal in all languages - can bring out the greatest authenticity [14:45] while creating connection. Lola dishes out photography tips for lifestyle brands that help create success in storytelling [15:09]. She also shares expert framing tips [17:08]. Throughout the pandemic, Lola has remained positive and shares how her idealist views have gotten her through the hardest of times [19:40]. She also shares where to find all of her resources for those who are craving more Lola insight [23:00]. Let’s Connect! If this episode helped you, share it with a friend and leave a review!Use the hashtag #workingWellBFM on social to share your entrepreneurial education!Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. About Working Well If you’re an entrepreneur who loves to learn, say hello to the workingWell podcast  hosted by filmmaker Kristen Kellogg and food and travel expert, Aida Mollenkamp. As small business owners with more than a decade of experience in the travel and lifestyle space, they have experienced some amazing successes and epic failures. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through their conversations and interviews with industry experts, they share a combination of actions to implement and a ton of resources to help you level up.

How good is your elevator pitch? Does it draw people in? Can you say the same thing about your brand story, or is that not on the top of your mind? If storytelling hasn't been art the forefront for you, today's episode will help you change that in order to create a more connected client base ultimately creating more success for the future of your brand. What can you get out of good storytelling? Your story is your crib sheet. First, it helps you break through the clutter of all of your competitors. It’s a big world out there, success is found in standing out.  Also, consumers want to dive deeper and know more about brands before purchasing nowadays- AKA they want to know your story.  Does storytelling give you anxiety? We have some great resources to help you alleviate this and hone in on exactly who you’re talking to and what your consumer wants so you can tell the best stories for your brand.  Everyone has a story, but it’s the way your story is told that makes you unique. Aida and Kristen walk you through some storytelling fails so you can get a grip on what not to do. The first is that being talked about is not always a good thing. Other fails are copycatting another brands’ message, not having a clear story/message or when you’re trying to tell too many stories or talk to too many people. So. How do you know you have a successful story? There are 5 things a successful story achieves: it communicates your brands’ unique value, draws in the right kind of potential client, shows brand value consistency, fosters brand advocates, and creates a universe your ideal customer can live in.  Now it's time for you to get out there and start telling your stories! Let’s Connect! If this episode helped you, share it with a friend and leave a review!Use the hashtag #workingWellBFM on social to share your entrepreneurial education!Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. About Working Well If you’re an entrepreneur who loves to learn, say hello to the workingWell podcast  hosted by filmmaker Kristen Kellogg and food and travel expert, Aida Mollenkamp. As small business owners with more than a decade of experience in the travel and lifestyle space, they have experienced some amazing successes and epic failures. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through their conversations and interviews with industry experts, they share a combination of actions to implement and a ton of resources to help you level up.

Centering your life around your passion is imperative to a life of happiness and it’s doable for everyone! Hilton shares his mom’s journey as a correctional officer in order to show that a life of passion does not necessarily stem from your dream career (29:33). There are multiple paths to happiness, yet they are centered around a passion. Stick around as Hilton shares his number one tip for someone who is working towards a life built on passion (33:04). Kristen and Hilton went through an emotional rollercoaster on today’s episode and you are sure to learn something new about your own passion points. We cannot wait to see your new skills bloom. Head over to borderfreemedia.com to join our community! See you next time. LET’S CONNECT! If this episode helped you, share it with a friend and leave a review! Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter. And follow us on Instagram @BorderFreeMedia on Instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by small business owner and filmmaker Kristen Kellogg and entrepreneur food and travel expert, Aida Mollenkamp, who have more than a decade of experience building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Have you been thinking about going Live on Instagram but still too nervous to take the leap and do it? In Episode 12, Kristen and Aida share their Instagram Live total fails so you can learn from where they went wrong so you be successful when going live. Even though Instagram Live can be casual and unpolished, it’s a wonderful tool to help you connect with your followers while being present in the moment (1:35). A lot can go wrong if you are not prepared for going live on Instagram -- Kristen and Aida have experienced it all so you don’t have to. From making sure your camera is facing the right way (2:57) to making sure you are on the correct account (3:45), they give you the top five things they’ve dropped the ball on when going live (2:43). After hearing the don'ts of going live, you will learn the top tips to becoming successful when utilizing Instagram Live (5:10). This includes tips on interacting with your audience (5:18) and collaborating with other users (5:56). When going live, authenticity is a key success factor (6:33). There is so much more to learn about Instagram video, not just about going live (7:14). Stay tuned to the end of today’s episode to hear the custom Border Free Media tool created for successful Instagram Videos that Vibe (7:30). Get access to Instagram Videos that Vibe: http://bit.ly/VideosThatVibe. We cannot wait to watch you all go live soon. Head over to borderfreemedia.com to join our community! See you next time. LET’S CONNECT! If this episode helped you, share it with a friend and leave a review! Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by small business owner and filmmaker Kristen Kellogg and entrepreneur food and travel expert, Aida Mollenkamp, who have more than a decade of experience building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

You might be searching for ways to fast track your business. But are you actually ready? In today's episode, Meli James joins Aida to help you identify if you're ready for the fast track, important components in a formula for fast-tracking success and examples of entrepreneurs Meli has helped do just that through Mana Up Hawaii. Are you ready to level up? First thing's first: In order to fast track your business, you must know your entrepreneurial archetype. The good news is our workingWELL Episode #1 is dedicated to how you can figure this out [12:56]. You've already asked yourself these questions: Who am I? What do I want? What do I do? What do I want to do? Now, you have to figure out your numbers to move forward [13:19]. You know how Covid is still affecting businesses all around the world. There are countless global trends coming alive and society as a whole is adjusting accordingly [20:50]. People are eating up content and becoming more creative - now really is the time for small brands to thrive. Every brand has a story. Now is the time to tell your whole story and discover your neat nuggets that make you stand out [24:06]. Meli and Aida continue the episode by sharing their business stories about fasttracking their businesses. While doing so, they give tips on how you can make your business thrive, no matter how tough times may be. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

We get it. The thought of being on camera can feel nauseating. There can be many fears and camera myths that come with it. But, we're here to tell you why those fears are really just lies. In today's episode, you'll learn about the five most common myths we hear about being on camera and learn how to get over them to be confident on camera in no time. Before diving into the 5 most common camera myths, it's important to identify if you should even be on camera in the first place (3:06) sharing a few deciding factors. Then we walk you through how to start getting camera ready (4:20). Next, we discuss the 5 most common fears people face and why you shouldn't buy into them. The 5 most common myths we hear about being on camera are: "I'm nervous to be on camera" (5:30). "No one wants to watch me" (6:17). "I don't like my voice" (6:39). "I don't know what I'm talking about" (7:16). "I'll forget what I'm supposed to say" (7:49). After this episode, you should be ready to hit the ground running with confidence in practicing a whole new way to reach your audience. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Today we’re letting you in on that secret sauce to growing your business – Mentorship. In Episode 9, Kristen and Aida dive into the world of Mentorship and all that it has to offer you and your business. In fact, they both attribute their business confidence and success to the mentors they have had throughout their careers [1:45]. But Mentorship is not just for individuals, it works very well within organizations as well [2:19]. Mentorships within an organization can lead to higher levels of productivity and better employee retention [2:30]. What more could you ask for! By exploring the three types of mentorship timelines, Kristen and Aida give you a detailed outline of how to define the help you need [2:52]. After walking you through the different types of mentors, Kristen and Aida jump into the steps you to take to define the relationship you want [4:42]. They even discuss how they began their business relationship as mutually beneficial mentors [5:26]. When choosing your mentor, you want to look out for a few things [7:13]. From choosing the right personality to choosing someone with the right skill set, Kristen and  Aida have you covered! Lastly, Kristen and Aida walk you through the three C’s of mentorship [8:13] and the best places to find for your Mentor [8:37]. Stay tuned for an exciting announcement at the end (hint: if you’re ISO of a Mentor, you’ll not want to miss it!) [10:28]. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Did you know that the changing demographics are going to have the largest impact on workplace culture. If you want  to harness productivity and positivity in the workplace, you’ll love this episode. Our guest, Nim de Swardt --intrapreneur turned social entrepreneur and founder of The Win Win -- has done it all. After excelling in the corporate world, she shifted to helping brands identifying implement sustainability. Also, Nim is always building bridges between generations because she believes it’s key to a prosperous future. Nim explains what intrapreneurship is [2:43]. She explains her story and her involvement in the community of Circles of Entrepreneurs. Nim then tells us how to find great intrapreneurial spirits [4:51]shares the most important intrapreneurship lesson she’s learned [6:52] and defines what brands look for in an intrapreneur [8:06]. Kristen shares her own real life example of an entrepreneur turned intrapreneur [9:11]. Nim then defines intergenerational magic [11:00] how she  an “insecure overachiever”. And in finding her business parter (40 years her senior) she found her Dream Team and discovered the magic of Intergenerational work [12:31]. Nim explains now versus working in a corporate setting. As the conversation comes to an end, Nim share a tip (that we LOVE!) for achieving emotional balance and wellbeing [29:09]. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

You know how you get totally transported when you read an incredible book? Well, the same thing happens with an effective marketing campaign. Today’s guest, marketing expert, Nicole Collins, shares how storytelling is essential to an impactful brand strategy. As Aida and Nicole chat all things brand strategy, Nicole reveals a brand that she believes does an excellent job in executing their strategy (3:53). Aida explains the best advice she’s ever received about using  storytelling for a branding (7:10). She also explains how the most successful entrepreneurs chase the passion. Nicole defines the biggest value add to brand strategy (11:30). She goes through innovators and early adopters (12:21). She also brings up some great points as to how these people will affect your brand (13:10). Aida and Nicole discuss the importance of building trust and that it’s what today’sconsumers are most attracted to. Nicole talks about obstacles brands will face when trying to grow their business (19:54). Having a great team will allow your brand to grow success or how having a bad one can destroy it. Also, no money amount will get your business off the ground if you don’t have the right team. Nicole explains how she asks brands to use storytelling to solidify their brand positioning (23:51). Aside from brand packaging, there are three ways that brands can stand out (28:05). Nicole is a fountain of invaluable information. You can find her on LinkedIN or Instagram @collinsinla. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Is video the future of marketing? We certainly think so and the stats agree: it’s estimated that 80% of all online content consumed this year will be video. This episode is super exciting,not only because video marketing is the core of our agency business, but also because we have big news. As in, we‘ve launched our very first course that’s all about  DIY VIDEO PRODUCTION! In today’s episode, we’re talking about video marketing basics with filmmaker Charley Voorhis. We learn how he got into filmmaking [3:23]. Charley and I discuss how to get past being perfectionists (hit: embrace the journey!) Then, we dive into video marketing basics starting with WHY brands should use video[9:34]. We help you decide if  video marketing is good for your brand [13:07]. (Spoiler alert- video marketing is good for any brand. It’s about making sure your business is ready). We discuss the importance of knowing your audience and unique value proposition before expanding into video content creation [14:52] So you can accurately tell your brand story. Charley explains what b-roll is [22:10] and how to effectively use it. We talk why brands are moving towards creating video series versus just one defining video [23:00]. Charley talks how to become comfortable on camera [25:03] and who should represent your business on camera [25:10]. We finish with Charlie sharing great advice on achieving work/life balance. [27:25]. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Who are you talking to? Really ask yourself, who your trying to reach. Knowing the “who” can makes it all the easier to achieve your “why.” In this episode, we discuss how to identify your Ideal Customer Avatar (ICA). By defining your ICA, you can achieve 3 major business goals: it helps you create a more focused business [1:31], clarifies your products and services [1:46] and gets you a more engaged community [2:35]. Defining  your ICA doesn’t have to be hard! We walk you through the three key steps to take starting with a survey, phone interview or talking with past customers [3:35], base your ICA on someone you know and get as specific as possible [4:11] then compare who you’re currently reaching to your ICA [5:57]. By following these steps you can successfully identify your Ideal Customer Avatar and have a more focused business plan! CONTINUING EDUCATION Use the tips from today’s episode to brainstorm your Ideal Customer Avatar then share it  by emailing us at marketing@borderfreemedia.com. We’ll share our favorites in future episodes. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Today, the CEO of Adventure Travel Trade Association (ATTA), Shannon Stowell, is here to talk about the future of travel. While no one knows what’s exactly going to happen in the future, Shannon weighs in with his expert opinion on how COVID-19 will affect the sector, what the future holds, and how companies should proceed. Shannon explains his 1.0 to 4.0 outlook [5:47] and how he believes other entrepreneurs will be affected during this uncertain time. Here at Border Free Media, we have been using this time to get projects done that we kept pushing off (cue our latest video tool we created just for you!) [8:40]. We discuss why we don’t want to go back to normal [10:10] and  how we can use this time to improve the industry [10:16]. Shannon then describes his vision for responsible tourism [10:47]. We dive into what type of content business owners should be delivering to their consumers right now [18:13] and Shannon gives insight about his TED Talk. He gives tips on how to do good for local communities when you travel [22:43]. Lastly, we talk about how to achieve a work-life balance, because that is, after all, what workingWELL is all about. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

Business burnout can be a real bummer! But the sad reality is that, if you’re an entrepreneur, you’ve probably been there before. In today’s episode we identify what business burnout is and provide strategies to prevent it in the future. So what is a burnout [1:46]? Burnout is described as a severe stress condition that leads to exhaustion. This makes day-to-day activities seem almost impossible to accomplish. There are a few specific emotions associated with burnout [2:44]. They include exhaustion, irritability, isolation and escape fantasy. Questions you can ask to pinpoint burnout are [3:15] Do I have an excessive drive? [3:19], Am I self-isolating? [3:32], Do I place blame on others? [3:41], Do I frequently skip self-care? [3:44], and Do I get overwhelmed with extreme anxiety or stress [3:50]? If you answered yes to any of these questions, there are few ways to cope. First, stop drop and detox [4:06] and then concentrate on your “why” or what drives you [4:42]. There are also some day to-day work habits you can adopt to  manage burnout: front load your weekly work [5:59]. Use a time management worksheet [6:35], make an effort to switch tasks [6:55], keep a progress list [7:32], make time for yourself [8:07], and schedule breaks [8:47] and vacations [10:07]. These pointers all come from personal experience. After dealing firsthand with burnout, we have changed our ways. The top tip to keep motivated and from burning out? To make sure your “why” aligns with your business purpose [12:37]. CONTINUING EDUCATION - Take this week to identify your ups and downs to continue workingWELL. Then grab today’s free worksheet at www.borderfreemedia.com/timemanagementworksheet. LET'S CONNECT! If this episode helped you, share it with a friend and leave a review. Use the hashtag #workingWellBFM on social to share your entrepreneurial education! Join our newsletter so you don’t miss a business beat! http://bit.ly/bfmnewsletter. And follow us on instagram @BorderFreeMedia on instagram. See you soon! Until then, we’ll be workingWELL. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!

workingWELL with Border Free Media is a podcast for business owners and entrepreneurs who want to achieve work life balance. Join content creation experts and storytellers Kristen Kellogg, Aida Mollenkamp and industry experts as they bring you content creation tips, digital marketing ideas, small business strategies and the tools to balance it all so you can leave you workingWELL. @BorderFreeMedia Episode Transcript: I’m Kristen --- after jump-starting my career in marketing, I dove into documenting the world. As a self taught filmmaker and creative director, my mission is building meaningful connections through creative content. And as a health coach, I give clients the tools they need to transform their lives. I’m Aida - I kicked off my career as a financial consultant where I learned how to crunch numbers, a ton about spreadsheets, and business basics. The creative bug got the best of me and I transitioned to the food travel world where I’ve worked as a magazine editor, a tv host, and an author. Growing a business can look like an overnight success. But behind the curtain? There’s much more to it. We believe that learning is a lifelong journey. We’ve learned a ton...like how to transition careers, determination in innovation, how to manage burnout, the upside of failure, and the power of community. We are storytellers at heart. But there’s one thing even more important to us than our businesses -- it’s our health. Over the past decade, we’ve built two brands from the ground up and can’t wait to share everything we’ve learned with you. Each week we’ll discuss problems we face as entrepreneurs and identify solutions you can implement in your business right away. You’ll also hear from some of our favorite educators - from small business owners to industry leaders -  on how to work healthier. What can you do today? Subscribe to this podcast so you never miss an episode.Give us a follow on Instagram @BorderFreeMediaJoin our community by signing up for our newsletter And, of course, check out the next episode! Until then, we’ll be #workingWELL

What type of entrepreneur are you? As in, if you had to define your role as a small business owner in one word, what would it be? Not sure? Well, in this episode, we’re helping you find your entrepreneurial archetype. Your entrepreneur archetype is linked to emotional intelligence. Translation: knowing your entrepreneur archetype will help you be a better leader and, ultimately, more successful. We dive deep into the importance of emotional intelligence, how to identify your entrepreneurial personality traits, and, most importantly, how to hone in on the qualities you want more of and ditch the ones you don’t. As we’ve worked with our consulting clients, we've come across six entrepreneur archetypes [3:40]. First, we discuss and give real life examples of the pivoting pioneer [3:40]. Then, the investigative analyst [5:46], next the panicked pessimist [8:10], the day dreaming creative [10:56], and the advantageous entrepreneur [13:07]. Lastly, we discuss the confident cheerleader [16:00]. By identifying your entrepreneur archetype, you can improve your emotional intelligence. Also, you have the ability to become a better, more aware business owner. We guide you to discover where you are, where you want to be, and learn how to get there. Download our worksheet today at www.borderfreemedia.com/evolveyourarchetype. If this episode helped you, share it with a friend and leave us a review. ABOUT WORKING WELL - If you’re an entrepreneur who loves to learn, the workingWell podcast is for you! Hosted by filmmaker and health coach Kristen Kellogg and food and travel expert, Aida Mollenkamp, the duo have over a decade of experience as small business owners and entrepreneurs building and marketing brands in the travel and lifestyle space. Each episode they focus on a different tip or topic they wish they knew at the start of their entrepreneurial journey. Through conversations with industry experts and among themselves, they share a combination of actions to implement their tips as well as a ton of resources to help you level up!