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Wizards of Amazon

73 Episodes

29 minutes | 4 days ago
#065-Why Outsource School was my #1 Investment of 2020 and How it Can Scale Your Business
Today is another solo episode where I will be sharing with you why Outsource School was is my #1 invest in 2020 and how I believe that anybody in e-commerce business can scale their business with OS. This was supposed to air at the end of last year and thought it would be a really good wrap up episode to talk about my favorite tool purchases or name the top 3 tools I purchased in 2020 but I realized that the 2nd and 3rd tool on my list did not come anywhere close to Outsource School. Outsource School has impacted me and my business. I'm gonna be sharing what it is, what it does, how I'm using it, and how I think it can save you a ton of time and money while allowing you to scale your business. In This Episode: [00:30] A Solo Episode as I share why Outsource School is my #1 investment of 2020 [02:25] Sharing with you the background of the people behind Outsource School which are the founders of FreeUP. [04:00] Talks about crashing the code for Virtual Assistance. [06:30] The flagship course of OS covers every aspects of VA [07:09] The course is for everybody and yet focused on e-com sellers. [09:00] I'm going to be sharing with you an affiliate code link for savings. [10:30] where I'm gonna be discussing about creating SOP and its importance. [13:15] Massive library of playbook at Outsource School that is free. [14:56] how much time i saved [17:30] Sharing my top 3 playbook from OS [17:40] #1 Partnership Playbook [19:50] Talks about what I’ve learned from the playbook. [20:40] #2 The Lead Generation Formula Playbook. My top 3 leads are; wholesaler, resellers & big box retailers. [23:53] #3 Graphic Design Playbook [27:00] Summary of what OS does    Outsource School Affililiate Code: https://paykstrt.com/21718/56857   Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter
34 minutes | 11 days ago
#064-Applying Lessons Learned in a 60 Billion CPG Company to start an Amazon Private Label Business
It takes courage to leave corporate life that allows you to grow in many ways but it takes greater courage to start and pursue your goal. Let Chris take you to his past experiences as an employee at a CPG company to the knowledge and skills that he acquired from it and how he plans to use them to his advantage now that his goal is Amazon PL.   In This Episode: [00:35] Introducing aspiring Amazon PL Seller, Chris Cote. [03:20] Chris speaks about how his journey to Amazon started. Went roaming the world with a CPG company. [05:29] When Chris decided he wouldn’t go back to corporate and would not retire, he ended up selling on Amazon. [06:58] The current status of Chris’ Amazon business is working with small brands and managing them.  [08:10] Chris’ goal is to do Private Label. [08:40] Identifying new markets, new consumers, new needs is similar to CPG. [11:05] What is CPG? Consumer Packaged Goods company. [13:00] Deciding to go mild deep or mild wide inch deep with PL. [22:00] Analysing a portfolio is a lot harder. [26:03] What outside amazon would Chris try? [28:58] The larger the budget comes, larger budget expectations.   Book Reference: One Word By: Jon Gordon Guest Links and References: LinkedIn: https://www.linkedin.com/in/chris-cote-3292bb3/ Email: coteinchicago@gmail.com Links and Resources: Wizards of Amazon:  Wizards of Amazon Courses: Wizards of Amazon Meetup: Text “Amazon” to 69922 Wizards of Amazon on Facebook: Wizards of Amazon on Instagram: Wizards of Amazon on LinkedIn: Wizards of Amazon on Twitter:
37 minutes | 18 days ago
#063- Is the Walmart Opportunity what Amazon was 6 Years Ago with Miro Posavec
There are people thankful for the pandemic and Miro is one of them. Find out why in this episode. People doing Amazon business are mostly loyal to Amazon mainly because there is this VIP, private club and elite club treatment to sellers as well as consumers. While on Walmart, there is this feeling that you are getting the cheapest product. With that, Walmart is stereotyped as a place to go to get the biggest and cheapest products. Will Walmart be able to break away from that stereotype? What can we expect from Walmart in the next few years as they introduced their FBA equivalent Walmart Fulfillment Services? Is Walmart the next Amazon? Find out Miro’s and my opinion on this.   In This Episode: [00:35] Miro Posavec is living the dream in South Florida despite the pandemic. [01:45] Miro talking about how sales exploded during the pandemic. [02:57] How Miro started on E-com with Amazon, My Shopify and Walmart. [04:33] Miro’s Top 3 platform: Amazon, My Shopify and Walmart and among these three, Walmart has been gaining on sales for the last few months. [09:20] Miro talks about Walmart refund strategy. [10:30] How they are working hard on improvements. [25:25] How are PPC doing at Walmart? [26:25] Doing ads on Walmart is powerful. [29:38] FedEx as suggested/priority courier for Mico. [31:53] Main priorities in Walmart: Listing Quality and getting stocks populated over Walmart. [33:29] Biggest listing impact you should note.   Book Reference: Man For All Seasons: A play By Robert Bolt Guest Links and References: TWITTER: https://twitter.com/miroposavec?lang=en FACEBOOK: https://www.facebook.com/miro.posavec Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter
42 minutes | 25 days ago
#062-Walmart Fulfillment Services & Tools to Succeed on Walmart with Dotcom Partners
How do sellers keep up with the ever developing e-commerce? Amazon is a dominant online store, Is it worth trying Amazon competitors? In this episode, we are not going after Amazon but an Amazon FBA equivalent that is Walmart Fulfillment Services and there is no one else who understands Walmart than Dot Com Partners. Paul and Sergio of Dot Com Partners, being ex-Walmart specialists that they are, will be sharing with us the new features available at Walmart that sellers can take advantage of. Changes and shortcomings that Walmart FS is facing to date, hear it first on this show. InThis Episode: [00:37] Welcoming Sergio & Paul of DotCom Partners. [02:25] Paul speaks about Walmart Fulfillment Services, an Amazon FBA equivalent. [03:45] Paul explains how Dot Com Partners started. [05:20] Paul takes the buyer roles in Walmart and what Dot Com Partners agency does to help sellers run their business at Walmart. [10:19] Walmart has tools prepared that leads to growth to succeed in the next 2-3 years. [13:03] Changes in Walmart happened not because of the pandemic but has already been in line and is going in the direction it was meant to. [14:53] Walmart having an FBA equivalent and how was the process? [17:23] Sergio discusses the shortcomings WFS is going through and that includes manually providing information for the seller’s product. [19:42] Shipping through WFS and what it’s like. [21:00] WFS provides 2 -day shipping [22:50] One of WFS’ goal is to go faster than Amazon [24:53] Tools that Waalmart has includes listing quality score [27:30] WFS penalises when seller’s items are OOS [32:00] What is a Pro Seller Badge? Book References: Beloved by: Tony Morison Dune by: Frank Herbert Guest Links and References: WEBSITE: https://dotcompartners.com/ LINKEDIN: https://www.linkedin.com/company/dotcom-partners EMAILS: team@dotcompartners.com Sergio Cruz sergio@dotcompartners.com Paul Clauss paul@dotcompartners.com Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter
38 minutes | a month ago
#061-How to Succeed with a Competitive Product, During a Pandemic, as a First-Year Seller with Noemi Bolojan
061-How to Succeed with a Competitive Product, During a Pandemic, as a First-Year Seller with Noemi Bolojan How many years does it take for a business to be successful? They say it takes 2 to 3 years for a business to profit and more than 5 years to be successful. They say the first year of running a new business is the hardest. It’s not the case for Noemi, who started her e-com journey early this year and considered a successful seller in 6 months. From a successful newbie like Noemi, she has amazing advice for those who would want to test the waters. Get inspired by her success story. Let’s hear what she has to say about her success and how she defines it.   In This Episode: [00:34] Introducing a new close friend and amazing seller Noemi Bolojan. [01:10] First time meeting Noemi Feb. 27, 2000 at the cruise. [02:50] July when Noemi started selling her first product. [03:15] Trivia: Noemi is in a band before starting e-com. [11:30] First year of selling is nothing but success. [14:05] What is Noemi’s biggest set back? [18:25] How does Instagram work to leverage her product? [20:10] Rating Instagram as 7-8/10 on how beneficial it is on her business. [22:00] Advice to new sellers: Understand your product. [32:20] Does Noemi consider herself a successful entrepreneur?   Book References: Fooled By Randomness By: Nassim Nicholas Taleb Rich Dad Poor Dad By: Robert Kiyosaki Thinking Fast & Slow By: Daniel Kahneman Influence and Persuasion By: Robot Cialdini Podcast By: Naval Ravikant Episode #038   Links and Resources: TELEGRAM: amazongroupchat.com INSTAGRAM: https://www.instagram.com/noemibolojan/?hl=en Wizards of Amazon: Wizards of Amazon Courses: Wizards of Amazon Meetup: Text “Amazon” to 69922 Wizards of Amazon on Facebook: Wizards of Amazon on Instagram: Wizards of Amazon on LinkedIn: Wizards of Amazon on Twitter:
38 minutes | a month ago
#060-Amazon, Walmart and Etsy Product Ranking with AZ-Rank and Alina Vlaic
060-Amazon, Walmart and Etsy Product Ranking with AZ-Rank and Alina Vlaic There are a lot of ways to top rank your Amazon products but which ones work? With millions of Amazon sellers trying to rank, what are the chances yours could? What are effective ranking factors to make it on top?  Learn a thing or two about ranking from Alina Vlaic of AZ Rank and with her knowledge in the Ins and Outs of ranking, she can guarantee ranking as problem solved. Listen in as she shares how she got started in e-com as an Amazon seller, failed a launch and what makes her decide to do a ranking business. When asked between product sourcing and ranking, she chose ranking. Tune in as she delves into why she prefers this route, her community of sellers, her ranking recommendation strategies, and outside Amazon marketplace platform. You wouldn't want to miss nuggets of knowledge she will be sharing, so listen in.   In This Episode: [00:33] Introducing a new friend Alina Vlaic. [02:52] Alina talks about how she started as a seller in Amazon UK & Europe. Moved to the USA to pursue PL. [04:42] How AZ Rank was founded. [05:39] Alina talks about a n unsuccessful product launched. [08:31] What does AZ Rank do and its services. [12:18] Alina was asked to choose between Product Sourcing or Ranking. [14:57] AZ Rank using gray [17:22] Building ranking plan combining search find buy. [20:22] 2 channels Alisa recommends to consider : Etsy & Walmart [28:40] Why is Walmart PL a lot easier according to Alina. [32:47] How is the ranking in Walmart and Etsy like? [33:48] Advice from Alina: Diversity. Book Reference: Traction By: Gino Wickman   WEBSITE: azrank.com FACEBOOK: AZRANKcom INSTAGRAM: azrank_com YOUTUBE: https://www.youtube.com/channel/UCfKyogRamiBh49yZ8sHwpSA Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter  
20 minutes | a month ago
#059-Three things I am excited about on Amazon in 2021
Today’s episode is a solo episode. I'm recording this in my new home office and realised that we are on the month of the year. As for e-commerce, I hope everyone is crashing it as we end this year. I’m doing this episode before the year ends without letting this opportunity pass to tackle something about the coming year and I'm extremely excited to be sharing with you the three things I'm excited about on Amazon in 2021. We all have something to look forward to in the coming year, don’t we? I hope this episode will get you excited for 2021 as Iam and will help you in any way to know what will be your focus and get your creative juices going with you.  Share what you think about this episode and the things you are excited about and what you will be doubling down on in your Amazon business on our telegram group chat at amazongroupchat.com. In This Episode: [00:33] Today’s episode is a solo episode. [03:40] Today’s topic is about 3 things I'm most excited about in 2021. These are going to be my focuses. [05:15] First on the list is Amazon Live Video. Find out why I will be quadrupling down on this in the coming year. [05:58] Why is live video selling is easy money? [06:24] I will talk about the benefits of the new Follow button. [10:10] Second thing I will be most excited about is DSP or Demand Side Platform.  [11:40] DPS is a programmatic advertising platform and it is not cheap but it’s definitely worth it. [12:10] I’ll talk about video ads through DPS. [13:50] The third one I’m going to be doubling down is off Amazon brand building. [14:12] off Amazon traffic [16:15] I will be talking about my urban gardening brand relaunch and my plans to rerank and drive external traffic to it. Links and Resources: Wizards of Amazon:  Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter  
28 minutes | 2 months ago
#058- Amazon Seller Success Continuing into 2021 with Alfredo Borjas of SellersFunding
In e-commerce or in any other business that keeps evolving, how does your business keep up? Do you see growth in as early as 1 year? Are you starting a business and interested to learn what your working capital can do? If the answer is yes, get the dibs in this episode as Alfredo tells us what it’s like to start a business at Sellers Funding and what businesses they can help grow. Alfredo will also be sharing with us his hindsight of what e-commerce will be like in the year 2021 given the Covid situation. If this caught you, you have to stay tuned in as it is a positive view. In This Episode: [00:35] Welcoming Alfredo Borjas. Alfredo and I were Covid friends [01:45] Seller Funding basics [02:40] Alfredo being an attorney for insurance claims and how he shifted to being customer manager at SF. [05:53] Sellers Funding started from offering loans for e-com businesses only and expanded now and has a different range of products from offering financial solutions for international payments, digital wallet and more. [07:00] How is the range of funding like in SF? [08:15] Customer success managing [09:25] Saying no to clients when SF feels like they are not ready yet is the hardest part. [13:50] How Covid actually impacted Amazon industry and other online seller businesses. [17:15] How does SF work for new clients in other countries? [20:30] How will lending business look next year? [21:58] Growth is continuing.   Guest Reference: WEBSITE: sellersfunding.com INSTAGRAM: @sellersfunding LINKEDIN: sellersfunding Website Offer: sellersfunding.com Book Reference: Predictable Revenue By: Aaron Ross Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter  
35 minutes | 2 months ago
#057-What role does package design play in regards to product marketing with Kitty Lai
One of the most memorable guests we had at the Amazon Seller meet-up, Kitty Lai gave us the honor to speak here and had me blown away with her knowledge about our topic on packaging design and the role it plays on Amazon selling. Kitty shares her brain on branding in packaging and all the things you should know about the right packaging for your business. Kitty will also talk about how packaging is like a personalised message that helps build your relationship with your customers. This and a lot of insights from our guest, Kitty.   So,If you are struggling with brand identity and creativity for your product, this is the episode you want to listen to. After listening to her, I'm sure you would want to book her for your products.   In This Episode: [00:39] Introducing Kitty Lai [01:00] March 2019 when Kitty made a guest appearance at Amazon Seller Meet-up at Florida. [02:52] Kitty is a specially trained visual communicator, graduated as a graphic designer and worked with different retail brands in the UK. [03:54] Kitty has 20 years of experience in rebranding and marketing business. [04: 06] She started an Amazon business when she fell out of love with designing. [04:50] 2017 when Kitty started her Amazon selling business in the UK and US. [09:50] Kitty talking about how branding in Amazon should feel and look like and packaging talks to customers. [10:50] Kitty gave Apple as an example of a brand that gets it right in terms of packaging and branding as a whole. [13:20] Discussed how Apple’s branding changes over the years and what its branding gives to consumers with its packaging. [15:07] Kitty talks about the importance of a logo that carries a brand. [19:30] Example of how to use proper color in branding of a baby bottle. [26:00] Why you should invest on quality photos. Guest Reference: WEBSITE: https://www.dinkyideas.com/about FACEBOOK: @kittylai.brand LinkedIN: linkedin.com/in/kittylaibrandingdesignerconsultant  Book Reference: Building a Story Brand By: Will Listen   Links and Resources: Wizards of Amazon:  Wizards of Amazon Courses: Wizards of Amazon Meetup: Text “Amazon” to 69922 Wizards of Amazon on Facebook: Wizards of Amazon on Instagram: Wizards of Amazon on LinkedIn: Wizards of Amazon on Twitter:
39 minutes | 2 months ago
#056-Communicating to Your Customer through Your Branded Copy with Emma Schermer Tamir
If you search the web for powerful marketing, one of the top results suggests this ‘100 powerful marketing words to boost your brand’. Now, Everybody knows how words make or break a person. This apparently also applies to marketing. Marketing by words as they call it. In this episode, you will get to meet words lover Emma, from marketing by Emma and she will share with us how word choice impacts a brand and influences customers. Get engrossed in the topic of branding as I have and Iam sure you pick up nuggets of marketing knowledge from Emma.   In This Episode: [00:34] Welcoming Emma Schermer Tamir on the show. [00:52] Looking forward to meeting everyone for the first time after a long time on the upcoming Online Seller Cruise. [01:28] Talking about being an introvert. [04:30] How words represent you and your business, according to Emma. [06:20] How branding is equally important to SEO listing. [10:23] Brand voice and the rest of marketing strategies should work together to make the brand click. [12:25] Example of a brand that gets away with SEO listing with Amazon yet makes sales through other marketing strategies. [19:16] What does Emma say to someone who wants to start a brand but finds it expensive? [21:18] People who are intimidated to start should know where to look at, themselves and what they like. [26:50] Emma talking about how copying could be very challenging and expensive. [29:15] What does it look like to work with Emma? [32:26] Find ways to excite your customers without making promises that you can’t uphold. [32:56] Marketingbyemma.com offers free worksheets for people who want to dip a toe on working with Emma.   Book References: Thinkin Fast and Slow By: Daniel Kahneman The Body By: Bill Bryson Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter Guest Reference: WEBSITE:https://marketingbyemma.com/ FACEBOOK: https://www.facebook.com/marketingbyemma/ LinkedIN: www.linkedin.com    
60 minutes | 2 months ago
#055-Increased Power of Press Release Amazon Launches with the A10 Algorithm
Press releases are news. News that makes the headline makes the spotlight and being on spotlight, positively that is, is great traffic for the business. Press releases are your business’ ticket to publicity. But what makes an effective press release in businesses and in Amazon businesses?   If you think you need PR in your business or perhaps your business needs media awareness & attention or you want to drive traffic to grow your business. Wondering how press releases work for Amazon businesses. These and more are to be answered in this episode with PR Reach’s Shane Oglow and Norman Farrar. In This Episode: [00:32] Introducing Norman Farrar and Shane Oglow of PR Reach. [02:30] Norman Farrar talking about how he met Shane at a mastermind event through network, and the rest is history. [04:22] Shane talks about how it started for him with Amazon space. [05:00] ASM- Amazing Money Machine [06:25] Shane talks about how he found [09:40] Norman speaks about Amazon suspending accounts [12:15] The affect of the new amazon A10 algorithm. [12:35] PR- Press Release VS PR- Public Relation advertising is discussed by Shane. [15:50] What leads to high traffic & high authority sites. [19:18] It’s all about the contacts and going pro. [19:50] PR for Amazon also involves creating high quality content. [20:15] Norman talks about the effect of a good PR in search engine. [23:15] Quality distribution for press releases. [24:10] The power of network and proper distribution of PR. [25:25] PR Reach is about getting high quality authority links. [29:35] A10 algorithm & how to deal with it with press release and what impacts & dominates other contents. [35:45] How PR links get boosted. [34:20] Driving traffic to your website through Amazon link. [35:35] Example of getting traffic via link is getting a brand ambassador. [41:20] How launching works and the cost of signing with PR Reach. [45:19] When to deploy PR? [46:25] People are wasting rebates. [48:00] A tool that identifies influencers/people buying your products. What is The Chat Agency?   Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter   WEBSITE: https://prreach.com/ FACEBOOK: https://www.facebook.com/prreach/ INSTAGRAM: https://www.instagram.com/prreachnews/ YOUTUBE CHANNEL: https://www.youtube.com/channel/UCdM1ubLI-X41PjkazbcMIBg TWITTER: https://twitter.com/prreachnews SPEAKER’S EMAIL: shane@prreach.com, norman@prreach.com   Book References: Thomas Hardy Books The Slight Edge by: Jeff Olson James Clavell Books In Search of Excellence by: Tom Peters & Robert Waterman
41 minutes | 3 months ago
#054-How Amazon Businesses are Evaluated, Truths, Myths and More, with Kevin Flaherty of Thrasio
Is there a graceful exit in business? Are you in a situation where you just want to leave your business to experts or simply want to sell your business because you feel like you don’t want anything to do with it anymore? Or you just simply want to start another business? Whatever your reason, apparently, there are business buyers like Thrasio that guarantee to resurrect your dying business or give you a graceful exit.   Dive into the discussion on how business acquisition is like with Thrasio and Kevin will also give you an idea on how much Thrasio can help your business double the profit in and out Amazon. Brand optimization, growth marketing, project management, product development, financing, supply chain, are some of the service expertise of Thrasio.   In This Episode: [00:37] Introducing Kevin Flaherty of Thras.io which I have connected with through LinkedIn [01:40] Thrasio started in 2018 when 2 of the CEOs came across Amazon. [02:55] After 2 years in operation, Thrasio has grown to 200 full time employees across the country and world wide. [03:20] Thrasio raised $500 million of growth capital and invested to build different teams. [05:15] Kevin started at PE working for advantage capital & public equity now doing acquisition schemes at Thrasio, negotiating with sellers. [08:09] Seeing platforms outside of Amazon as potential. [08:54] Buying Amazon businesses to optimize. [12:30] Walking you through The 4 components of payment in the Thrasio scheme. [16:50] Thrasio’s focus is on PL businesses. [18:56] Thrasio’s take on social media. [20:40] Is email list marketing a help? [21:30] Social media, shopify are not really great multipliers for Thrasio [27:30] Thrasio has 507 points checklists. [29:20] 3 important things to look at when evaluating a business.   Book References: The Catcher in the Rye By: JD Salinger You Don’t Own Me By: Orly Lobel   Links and Resources: wizardsofamazon.com Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter WEBSITE AND CONTACT FORM: thras.io LINKEDIN: thrasio YOUTUBE CHANNEL: https://www.youtube.com/channel/UCHl91EJSdUB-iqkKqA2s_wQ SPEAKER'S EMAIL: kevin.flaherty@thras.io    
53 minutes | 3 months ago
#053-Strategic Partnerships, Logistics and B2B Relationships with Francois of Noviland
Sourcing and supply chain is a main problem in a business if you do not know where to look. Noviland provides solutions in sourcing and purchasing globally with over 4,000 factories in the network.  Ditching traditional supply chain planning and solution with Noviland’s cloud platform. Francois will guide you through how it works from getting you the best quotes with the help from data science and AI, through purchasing with a team of sourcing, logistics and factory experts. Francois and I will dive in building relationships with your factories at the end of this episode. Get to know his take on this matter.    On This Episode: [00:34] Introducing Francois Jaffre, Director of business development in Noviland [01:00] Meeting Francois via meet-up when he presented at Amazon seller meet-up. [03:20] Francois talking about being the business development director. [03:40] Noviland is a sourcing and supply chain company. [04:40] How Noviland started. [08:50] Noviland is 5 yrs and launched the platform in 2018. [09:55] Helping a business scale up quickly. [13:10] What is fascinating about supply chain management. [16:00] Importance of RFQ. [19:15] Noviland involves researches, order samples. [23:29] RFQ Checklist. [26:00] What is Noviland’s ideal customer? Any business that looking to source from overseas. [29:00] What is the starting budget Noviland suggests? [31:55] Noviland charge percentage. [34:00] What logistics looks like with Noviland. [43:00] Noviland’s take on building relationships with factories.   Links and Resources: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/ Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Text “Amazon” to 69922 Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofamazon/ Wizards of Amazon on LinkedIn: http://www.linkedin.com/in/wizardsofamazon Wizards of Amazon on Twitter: https://twitter.com/WizardsOfAmazon Book References: Blitzscaling By: Reid Hoffman The Lean Startup By: Eric Ries   WEBSITE: noviland.com FACEBOOK: Novilandinc INSTAGRAM: https://www.instagram.com/novilandinc/?hl=en
48 minutes | 3 months ago
#052-The Importance of a Supportive Spouse in a Successful Business with Douglas Levin
We’ve heard about how a failing business ruins marriage. We’ve also heard from business magazines and elsewhere that having a supportive spouse is the key to achieving success. Now let’s hear it from someone who experienced failure for having an unsupportive relationship and success with a supportive one. This episode is not about comparing but about achieving more successfully with the right support and encouragement from your partner. Having a supportive partner is not only about having someone celebrating your success with you when you succeed but also being there every step of the way.  Tune in for some advice.    In This Episode:  [00:30] Take two with Douglas Levin [02:40] Me and Douglas being Covid friends. [04:00] Me talking about how a big part of success my partner. [04:46] Douglas being a believer that your partner is pretty much a make or break on your business or in what you do. [06:40] Morning marketing machine in Youtube [07:10] Being a professional drummer until 2014 [08:33] How Douglas’ Youtube channel started as his Amazon business having problems and not earning much. [11:00] Talks about his previous relationship and how negative mindset affected his relationship and not being unsupportive with each other [14:00] The most damaging one that I’ve experienced from previous relations was when we started challenging each other negatively. [15:08] Douglas speaks about being depressed from previous marriage [15:55] Being delved in negative mindset [16:50] Douglas met his wife and started having a better mindset. [18:30] What it looks like to have a supportive partner when starting a business. [22:58] Douglas talks about being an unconfident person and how his partner helps boost that confidence. [23:50] Dealing with setbacks never done before and trying to overcome them. [24:54] Being in a healthy relationship does not only give you somewhere soft to land when you deal with setbacks but gives you a place where you are willing to consider taking risks rather than failing. [28:30] Your partner is a big part of why you are doing the business. [31:00] talks about mastermind [32:00] Being comfortable talking about business with your partner. [36:40] How wife plays an important role in the business too [37:20] How the coaching profession started. [40:45] Spouse giving confidence and perspective. Book Reference: Shoe Dog By Phil Knight INSTAGRAM: morningmarketingmachine YOUTUBE:Morning Marketing Machine FACEBOOK: Douglas Levin   Links and Resources: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/ Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/  
23 minutes | 3 months ago
#051- The Five Most Impactful Books in My Business Success
We live and are surrounded by things that can change us or leave an influence or impacts on us.  There are things, people or events that quakes us to our core. Things that may have profoundly impacted us and maybe made us a better person one way or another. In Today’s episode, I’m going to be sharing with you a topic that is near and dear to my heart.  Most of you who know me know that I'm a voracious reader and I’m excited to share with you my Top 5 most impactful books in my business and I’d say they all impacted me positively.  I’m going to be sharing a little something about the Entrepreneurs Book Club so don’t miss this and who knows, you too might get impacted by these books I’m going to share.   In This Episode: [00:20] It’s a solo episode [00:50] Today’s topic [01:40] Entrepreneurs Book Club  [03:25] Most important and No.1 in my list: The Founder’s Dilemmas by Noam Wasserman [03:40] What the book is about and the mistakes we make when starting a business. [05:34] The most impactful about the book is naming The C-level roles. [07:12] Second book is The E-myth Revisited by Michael Gerber [07:48] The importance of realizing the 3 most important roles in the business. [09:36] Identifying what role you are in that or roles you should hire. [10:15] Clearly see your role & potential role of your business partner would be. [10:40] The third and has equally impacted me as no.2 is The Virtual Freedom by Chris Ducker [11:00] A must read book before starting a business. [11:23] Foundation to creating and working with a virtual team [12:12] Identifying who are your first hires. [13:13] Importance of creating a forelist. [14:28] Hiring a general VA. [15:10] Fourth book is The Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne [17:05] This book is knowing and identifying a blue ocean [18:40] Example of how to create a blue ocean. [19:50] Introduction to Wizards of Ecom [20:30] The Fifth book is Hug Your Haters by Jay Baer [21:30] Hug your hater is about having a simple customer service approach for any scenario. [22:30] Hope to hear your feedback. Links and Resources: Wizards of Amazon: Wizards of Amazon Courses:  Wizards of Amazon Meetup: The Entrepreneurs Book Club Book References: The Founder's Dilemmas by Noam Wasserman: The E-Myth Revisited by Michael Gerber: Virtual Freedom by Chris Ducker: Blue Ocean Strategy by W. Chan Kim & Renee Mauborgne: Hug Your Haters by Jay Baer
32 minutes | 4 months ago
#050-How to Create an Automated Product Launch Machine with Active Campaign
Is email already dead? Not for those who know how to maximize email marketing.  Getting email marketing right may be challenging though. There is so much work in an email campaign making it a hard work for the business and the answer to this is automation. Automation, proper tools and engagement. These three are where you start email marketing work and you wouldn’t want to miss some tips I’m going to be sharing with you.    Aside from being low-cost, Email is a platform where you build trust with your existing and cold audiences. In this episode, we are going to tackle steps you might want to follow and some email marketing strategies that will not only make emailing efficient but work for you.   These and some takeaways on how to get personal with your audience.  In This Episode: [00:27] Welcome to Wizards of Amazon Podcast’s 50th episode. [01:30] I’m extremely excited about doing this solo episode in a long time. [02:08] Thank you for sticking with me for 50 episodes and almost a year of doing podcasts. [02:48] 1st in-person meet-up after 5 months is happening. [03:00] Email marketing and its importance. [03:45] Automated process [05:20] my three personal favorite email servers; active campaign, clavio, convert kit. [06:37] Capturing cold audience with trivias and other engaging  [11:10] How to be relevant to people who are in your email list. [12:45] Using automation for mails to automatically go out to your new subscribers & follow-up on what’s going to be on the next email. [14:08] automatically tag  [15:43] point system and how it works [19:20] Rewarding and ambassador status [25:00] Merchandise rewarding [27:54] Treasure hunt    Links and Resources: Wizards of Amazon: https://www.wizardsofamazon.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/ Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/   Book References:  Fooled by Randomness By: Nassim Taleb  
51 minutes | 4 months ago
#049-Amazon Bribery & Back End Deals Exposed with Jeff Schick of Seller Basics
#049-Amazon Bribery & Back End Deals Exposed with Jeff Schick of Seller Basics Amazon/Ecom Attorney and 7 figure Amazon seller Jeff Schick proved that having multiple passions works well when you know how to put them together. Find out his take on the controversial Amazon bribery scheme involving 6 individuals and do not miss his legal advice. Find out more about Seller Basics and how they could help you protect your business legally. In This Episode:   [00:40] Welcoming Jeff Schick [02:51] June 11, 2011 when Jeff started his Amazon selling journey with the 6 months free trial. [05:00] Jeff talks about how he sells different products until they grow and grow. [06:00] How Amazon changes over the years [06:40] Jeff talks about packaging options 10 years back. [09:24] How Amazon impacted Jeff’s law journey. [10:50] OMG- Online Merchant’s Guild and attorneys volunteering to make it happen. [12:50] Bribery Case: United States VS. Amazon consultants [13:17] Jeff talks about 3 major charges in the case. [17:30] What conspiracy to access a protected computer without authorization means (hacking) [18:42] Most damning in this case was when client 1 was banned from Amazon and got reinstated at the price of $200,000 allegedly with the help of these consultants. [20:43]  DOJ Seized $100,000 from a raid happened August 19, 2020 [22:30] Wire fraud cases [24:20] What would probably Amazon do with this case. [25:30] Amazon would probably identify more who are involved in this case and do their own audit. [27:30] The meaning of Wire Fraud [28:48] What is going to happen to the sellers that hires these consultants? [34:40] Know who is working on your account.  [36:00] Seller Basics and why you need the [38:00] How seller basics works Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup   Book References: Harry Potter Series by: JK Rowlings Financial Peace by: Dave Ramsey WEBSITE:ecomattorneys FACEBOOK: https://www.facebook.com/eComAttorneys/ LINKEDIN: jeffrey-h-schick GUEST NOTES: Here is a link to the Bribery Case referenced: https://www.nasdaq.com/articles/six-charged-in-amazon-bribery-case-in-u.s.-2020-09-19  
37 minutes | 4 months ago
#048- Strategic Partnerships & Mitigating Risk in Your Business with Ned Hakam of Umbrella Fund
 “Life was meant for good friends and great ventures”. This must be what Ned and friends had in mind when they started Umbrella Fund. From the name itself, Umbrella Fund is a corporation initiated by friends of the same interest in acquiring and growing businesses under one umbrella. Umbrella Fund has a unique way of growing its own by acquiring percentage of outstanding and new companies by helping them grow and develop the business. Learn more in this episode and find out if it fits you and your ventures.   In This Episode [00:30] Welcoming Ned Hakam, co-founder of Umbrella Funds [01:27] How umbrella funds started [02:50] Put together by friends of same interest. Funds under one umbrella acquiring 4-5 companies yearly. [04:25] 15% as lowest equity Umbrella funds have so far [04:45] Bringing people in the table that wants to build a business. [05:20] which kind of business Umbrella funds take in. [09:25] Why they don’t hire entrepreneurs. [12:50] How does Umbrella funds start a deal? [18:35] Two types of business partner/client: profit base and equity base [22:27] The Company acquires 4-5 companies a year to give 3-4 months to settle an acquisition [23:34] Ned works in the acquisition side of the company. [32:00} Power in numbers [32.30] Umbrella funds had set-up corporation in other countries such as Philippines and Vietnam   Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup Text “Amazon” to 69922 Wizards of Amazon on Facebook Wizards of Amazon on Instagram Wizards of Amazon on LinkedIn Wizards of Amazon on Twitter Book Reference: Good to Great by: Jim Collins   WEBSITE: umbrellafund.com LINKEDIN: linkedin.com/ned
44 minutes | 4 months ago
#047-Profitable Complimentary Side Hustles and Amazon Alexa Flash Briefings with Nick Loper of Side Hustle Nation
It’s most, if not everyone’s dream to get out of the 9 to 5 rat race. If you consider yourself one for whatever reason, this show is for you. If you like to turn your side hustle to main hustle, This show is for you. If you are lacking side hustle ideas, this show is for you too. If you are looking to diversify your income streams, this show is for you. Nick Loper, founder of Side Hustle Nation, was once working in a corporate job and found his way out through a side hustle income stream turned business. He built Side Hustle Nation to help and inspire aspirants not only to quit their day job or find side hustles that work but to grow a business from it. There are hundreds of side hustles one can consider, and it’s only a matter of time that you find yours that will help you fulfill not only your dreams but your financial independence. I hope this episode inspires you in a lot of ways.   In This Episode: [00:30] Welcoming Nick Loper on the show, founder of Side Hustle Nation. [01:19] Nick introducing himself and how the Side Hustle Show started. [02:37] How is it possible to leave your 8-5 job for a side hustle. [06:09] Find out what side job that is incredibly stressful yet incredibly rewarding made Nick think of quitting his day job. [08:15] Nick talking about having a very supportive wife. “Money is a team sport”. [09:36] The definition of side hustle according to Nick is more than just your second job. [11:20] There are so many ways to earn money through side hustling. [12:58] There are lots of side hustles in Amazon, one advice Nick gave is to read the everything store. [13:35] Nick wrote a book and earned from it. [15:36] Nick talking about flash briefing and it's the possibilities. [19:20] Voice apps and voice technology and how some people earn from them. [26:05] Top 3 side hustles by Nick: YouTube, Newsletter based blogs, and print on demand merchandise. [37:40] Are emails make or break in your business? How curated newsletter content is a niche. [42:00] Advice: It’s the willingness to try different side hustles. [43:30] Favorite books Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup   Book Reference: Rich dad Poor Day By: Robert Kiyosaki Mr Moneymustache Blog   WEBSITE: sidehustlenation INSTAGRAM: @side_hustle_nation LINKEDIN: linkedin.com/in/nickloper/ YOUTUBE CHANNEL: youtube.com/sidehustlenation Website Offer: www.sidehustlenation.com/side-hustle-show  
52 minutes | 4 months ago
#046 Building a Powerful Brand from $40 to $12 Million with Steven Sashen Co-Founder of Xero Shoes
Are you one with a business idea but could not start due to lack of capital? Could you still begin an Amazon business or any business at limited capital? The answer is YES, for Steven Shashen who started Xero Shoes at a very humble capital of $40. Find out how in this episode where he tackles the hard times in starting small and how his product evolved and grew. While coming up with his very own product idea to start has already been challenging and the road to selling them has not been easy, Steven has had challenges too in putting up his product on Amazon for years and that didn’t stop him but rather develop the product he has pride of creating. Steven has some marketing strategies to share with you in and out Amazon. Knowing and learning your buyer is one thing and a lot more for businesses. They can help you develop and evolve, and be inspired by them and that has been the case for Xero shoes for building a real brand based on demand.  In this 50 mins episode, Steven’s never short of nuggets of wisdom and you wouldn’t want to miss them.   In This Episode: [00:35] Welcoming Steven Shashen to the show [01:55] Could you still begin an Amazon business in limited capital? [02:20] Steven talks about how he started Xero Shoes at a capital of $40 9 years ago. [03:50] For a number of years, Xero shoes couldn’t get on Amazon. [04:40] Starting small with MTO [05:40] Joining communities and finding out what they need. [06:50] Building a real brand can earn more. [08:35] Barefoot running- the keyword that started it [09:30] Why chose to make shoes rather than import? [11:00] How the brand evolved based on feedback & demand. [13:20] Start as small [15:30] Steven talks about getting involved in communities. [17:00] Scaling the product and getting help in handling finance. [21:30] Getting negative feedbacks and starting anew in Amazon [23:50] Impact of Amazon in the business [27:20] Combating competition [30:30] Prefer to go for ROI [32:00] Leveraging social media accounts and more. [34:00] Driving ads in tools that works for your business [37:25] What is the anti-guru blog about? Links and Resources: Wizards of Amazon Wizards of Amazon Courses Wizards of Amazon Meetup   Book Reference: Stumbling on Happiness by: Daniel Gilbert   WEBSITE:xeroshoes.com INSTAGRAM: www.instagram.com LINKEDIN: linkedin.com/in/sashen/ YOUTUBE CHANNEL: xeroshoes
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