WIN SHORT: Budweiser, The 'Un-American' Beer
TRANSCRIPT: This is special feature is produced by Democracy at Work for Workers Independent News. This is Richard Wolff for Democracy at Work. I want to talk today about an example of jobs lost, business loss, economic changes made by a tiny number of people that affect everybody else. It will be a story a little bit different from what we usually do. This is all about Budweiser beer, but actually let me be self-correcting here; it used to be called Budweiser beer. But, a few years ago Budweiser Corporation, based in St. Louis, decided it was more profitable for the few people who owned it and for the people who managed it, to sell out, and they sold to a Belgium company. Inbev, is the name of the company, based in Brussels, Belgium who now own the Budweiser brand. It is a Belgium beer not an American beer. But, in order to, how should we say this politely, persuade the American people to keep drinking this beer, which isn’t American anymore, were all the decisions are made in Belgium. What to produce, how to produce, the recipe, everything about it. In order to fool, excuse me, persuade Americans the name of the beer is going to be changed from May 23rd 2016 through the November election the beer will no longer say Budweiser on the can it will, “America”, I kid you not. Instead of the slogan ‘king of beers’ on the can will be “E Pluribus Unum,” the same phrase that appears on our currency. And instead of recipe for making the beer we are going to have, are you ready, the star spangled banners lyrics printed on the can. Trying to make it as American as possible so that American drinkers will continue to drink an American beer, who’s only detail of interest is that it is not American anymore. If this sounds like a hustle, you’ve got it right. The decisions are made by a tiny number of people. They don’t have any loyalty to America, that’s why they sold it. They are not busy with it anymore. Our job is keep paying for it and drinking it. It’s something to think about. This is Richard Wolff for Democracy at Work with and for Workers Independent News.