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Williams Mullen's Trending Now: An IP Podcast

37 Episodes

15 minutes | May 17, 2023
Advertising & Media – Industry Trends to Watch in 2023
In this episode of Trending Now - An IP Podcast, Ed White and Amy Pruett take a look at advertising and media trends in 2023 that may affect intellectual property and your brands.  
17 minutes | Apr 19, 2023
NIL – Trending Issues Related to the NCAA’s Name, Image and Likeness Policy in 2023
In this episode of Trending Now - An IP Podcast, Ed White and Courtney Reigel take a look at where things stand with the implementation, enforcement and trends in 2023 related to the NCAA’s NIL Policy.  
11 minutes | Mar 23, 2023
Paralegal Insights: A Collaborative Trademark Practice, Series 3
What is necessary to show use of the mark with products? What to know about Class 9 product specimens? What to know about software specimens? Tune into the latest episode of Trending Now - An IP Podcast with Janet Cho and Elizabeth Davenport to learn more about “mastering the product specimen.”
14 minutes | Dec 13, 2022
NIL – New NCAA Guidelines and State Law Implementation
In this episode of Trending Now - An IP Podcast, Amy Pruett and Rob Van Arnam look at the enactment of state legislation, particularly in VA and NC, and implementation of the NCAA Name, Image, Likeness (NIL) Policy by universities, athletes, states and collectives.
8 minutes | Nov 30, 2022
PARALEGAL INSIGHTS: A Collaborative Trademark Practice, Series 2
In this episode of Trending Now - An IP Podcast, Janet Cho and Elizabeth Davenport discuss two timely topics as year-end looms: (1) trademark budget considerations and (2) key new developments before the United States Patent & Trademark Office.
20 minutes | Oct 5, 2022
NCAA NIL – Where Things Stand One Year Later
In this episode of Trending Now - An IP Podcast, Ed White and Courtney Reigel look at the implementation of the NCAA Name, Image, Likeness (NIL) Policy and where things stand for universities, athletes, states and collectives.  
13 minutes | Sep 21, 2022
PARALEGAL INSIGHTS - A Collaborative Trademark Practice
In this episode of Trending Now - An IP Podcast, Janet Cho and Elizabeth Davenport provide helpful tips for anyone interested in trademarks and the due diligence process, including search options and the utility of such research.
16 minutes | Jul 27, 2022
Branding Management Strategy: Dealing With Trademark Congestion and Depletion
There are certain issues that brand owners seem to universally struggle to manage. One issue is infringement and unauthorized use of their trademarks, but another interesting phenomenon are the concepts of trademark congestion and depletion. In this episode of Trending Now - An IP Podcast, Janet Cho and Courtney Reigel offer some insight for brand owners regarding trademark depletion and congestion, and strategies for taking such developments into account in a brand owner’s management plan.  
21 minutes | Jul 11, 2022
Understanding and Economizing NFTs and Creative Content
In this episode of Trending Now - An IP Podcast, Amy Pruett and Craig Mytelka discuss non-fungible tokens (NFTs), how they may be used, and the intellectual property issues that come up with their exploitation.
13 minutes | Jun 8, 2022
Copyrights – Small Claims Process at the Copyright Office
In this episode of Trending Now - An IP Podcast, Courtney Reigel and Janet Cho provide an update on the small claims process at the Copyright Office, including an overview of upcoming changes under the CASE Act and the Copyright Claims Board.
14 minutes | May 23, 2022
Brand Awareness: What You Need to Know When Advertising with MADE IN THE USA
In this episode of Trending Now An IP Podcast, Janet Cho and Ed White discuss what it means when someone puts MADE IN THE USA on their brand and what the conation is to their brand to consumers.
12 minutes | May 3, 2022
Utilizing Social Media to Generate IP Value
Social media is a great frontier to build and expand brand equity. Companies use it to create brand identities and even brand “personalities.” On the latest episode of Trending Now - An IP Podcast, Courtney Reigel and Ed White offer guidance and caution regarding companies’ use of social media in the modern era, including protection, enforcement, policies and influencer agreements.  
13 minutes | Nov 17, 2021
Five Popular Misconceptions about Patents
Inventors, executives, investors and others are often tripped up when contemplating patents and the rights they do and do not afford. On the latest episode of Trending Now - An IP Podcast, Tom Bergert and Drew Shores discuss five common patent misconceptions and ways to think clearly about patents.
14 minutes | Aug 24, 2021
DMCA Takedowns – Benefits to Internet Service Providers
On the latest episode of Trending Now - An IP Podcast, Ed White and Janet Cho discuss the Digital Millennium Copyright Act (DMCA) and explain the specific requirements and procedures copyright owners and online service providers must undertake to ensure that they are compliant with the DMCA takedown requirements.
13 minutes | Aug 6, 2021
DMCA Takedowns – Benefits to Content Owner
On the latest episode of Trending Now - An IP Podcast, Ed White and Janet Cho discuss the Digital Millennium Copyright Act, or DMCA, along with its takedown procedures for content owners. They also review safe harbor provisions for online service providers and how they may avail themselves of the involved safe harbors.
13 minutes | Jul 23, 2021
Are there are any Trademarks Available? What Should You Do?
On the latest episode of Trending Now - An IP Podcast, Janet Cho discusses trademark congestion and trademark depletion. Specifically, she talks about the difference between the two concepts and helpful tips to protect your brand in the face of these issues.
14 minutes | Jul 6, 2021
False and Misleading Advertising, Label Review
Are you interested in learning the best way to advertise and promote your product and services in the competitive marketplace? On the latest episode of Trending Now - An IP Podcast, Ed White and Rob Van Arnam discuss how best to advertise and promote your products and services and what you should consider under federal and state laws when labeling products to ensure that you reach consumers in an effective and lawful way.
11 minutes | Jun 21, 2021
Advertising: ADA Compliance related to Websites and Mobile Applications
In this episode of Trending Now – An IP Podcast, Rob Van Arnam and Amber Duncan will discuss the rise of litigation in this area, the federal and state laws that apply and practical steps on how to mitigate risks and avoid lawsuits.
12 minutes | Jun 4, 2021
Sweepstakes and Contests
What’s the difference between a sweepstakes and a contest?  What do you need to include in your official rules?  Anything to be mindful of when using social media for your sweepstakes or contest?  Tune in to the latest episode of Trending Now - An IP Podcast with Amber Duncan and Rob Van Arnam to learn more about ways to structure your sweepstakes or contest to avoid common mistakes that could land your company in hot water.  
13 minutes | May 18, 2021
Advertising and Customer Engagement in the Digital Age - Customer Reviews and Response
Would you like to re-post or otherwise use reviews left by customers? Is there a way to make sure customers don’t post bad reviews? What can a company do to protect itself from inappropriate or irrelevant content? Are there any platform specific requirements our company needs to be mindful of when wanting to use a customer review (or request that a review is removed)? Join Amber Duncan and Rob Van Arnam on the latest episode of Trending Now - An IP Podcast to learn more about the good, bad, and ugly sides of customer reviews.
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