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25 minutes | Dec 18, 2017
Episode #23: Chromebooks, a small sample size
In this episode, Jim describes his experience in first selecting and then purchasing a Chromebook to replace his PC. While doing this he realized that the Chromebook may be an ideal fit for nonprofits, both because of the price points, and also because through Google Docs, it is an ideal way to share work products within a group. Birgit provides the technical narratives that allow us to focus on the technical features of the Chromebook. There are links attached to lead the reader to the online comparisons and recommendations that led Jim to his purchase.
28 minutes | Oct 27, 2017
Episode #22: Optimize Your Emails to Donors for Mobile Reading
In episode #22, Birgit Pauli-Haack and Jim O’Reilley discuss what you can do to increase the effectiveness of your emails. First, they discuss the method in which your emails are received, hint: mobile. Then they go on with emphasis on how you can be more effective with your donor base. This discussion ranges from the […]
23 minutes | Sep 16, 2017
Episode #21: Locating and handling graphics and photos for your Social Media and Blogs
Jim O'Reilley & Birgit Pauli-Haack discuss the value of visual content for social media and blog post. They provide solutions to the challenges content creators face locating and handling graphics and photos, from licensing and proper attribution to free images. They also talk about image quality, image weight and load speed of a website as a Google ranking factor. And lastly, Birgit & Jim go over the aspects of how a photo on the blog also becomes the eye-catcher on the social networks to drive traffic to your website. Birgit also goes off on a tangent about the creation of the Unsplash.com site as well as how long a Facebook Video should be.
28 minutes | Aug 7, 2017
Episode #20: Donor Data Privacy
Donor Data Privacy – Where it is now and where it appears to be going In this episode, Birgit and Jim revisit the topic of Donor Data Privacy. They begin with the premise that just as nonprofit organizations believe that they ‘own’ the content of their websites and blogs, so donors believe that they ‘own’ […]
22 minutes | Jul 10, 2017
Episode #19: How to Stack Technology Tools for a Startup Nonprofit
In this episode, we're going to discuss technology stacking, specifically software. Stacking is a way to organize your software planning in such a way that from the very beginning to further down the line, you will not have to rework major parts of your plan due to forgetting important steps. Let's go to the non-profit in start-up mode. A group of like-minded people working on an idea to better the world. When the organization doesn't have a 501c3 status yet and is not eligible for offerings via TechSoup, it is also not yet eligible for Google for non-profits, nor for Microsoft Office 365. We'll discuss a path for founders to think through to the end vision. Before one starts the journey and as a result keeping the redo effort to a minimum. It's not always possible that everything is a journey into the unknown, especially in technology, but there are some basic principles that apply when one begins to think about untangling your private information from your organization's business.
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