Here's What The Next Generation of Millennial Run Companies Will Look Like
Let's say you came up with an idea for a food company in January. How long do you think it would take you to launch? Maybe a year? 18 months? If you're Aidan Altman, the answer to that question is five months. FIVE MONTHS, PEOPLE! Insanity.
Aidan and his co-founder, Shannon McGlynn, dreamt up their company Spice Foods with a few characteristics in mind: transparency, altruism and health. It's true that Millennials generally think we're the bees knees [thanks mom and dad!], and as you'll hear in our chat, Aidan is no exception, but us Millennials are also pretty down with helping people out and making the world a little smaller and a helluva lot more connected.
For Aidan and Spice Foods, that looks like using snack food as a way to break down barriers and get Americans all cozied up with flavors [and, ahem ::cultures::] that have, for a long time, been neglected or labeled as "weird." Stuff like Ethiopian berbere or Argentinian chimichurri, which is so freaking pop-in-your-mouth-let's-have-a-party-on-our-tongues good that it's shocking more entrepreneurs haven't experimented with these flavors.
We get into all the good stuff about what it's like to launch a company on a shoestring budget [hint: have good mentors], to why Aidan's chosen to set up shop in Detroit. We also touch on those core characteristics of the company and what they look like in practice. Spoiler alert: Snapchat and Instagram are players in this game.
If you're curious about what more Millennial and Gen Z businesses will look like moving forward, I'd say this show is a really, really good lens into what's about to go mainstream. Enjoy!
Full show notes: wecouldmakethat.com/spice