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Vacation Rental Ninjas: A Marketing Podcast
63 minutes | Jun 7, 2021
Episode 29 - Interview With Mercer
In this episode we interview a special guest, founder of Measurement Marketing, Chris Mercer... but everyone just calls him Mercer! This episode is jam packed with some amazing FREE tools, unforgettable analogies, and a few laughs along the way. AND if you are curious about Measurement Marketing visit this special URL they made just for you, MeasurementMarketing.io/vacation
54 minutes | May 17, 2021
Episode 28 - Interview With Jeremy From Breezeway
This episode features a special guest, Jeremy Gall, founder and CEO of Breezeway! We cover a multitude of topics ranging from vacation rental operations to favorite super heroes. Enjoy!
44 minutes | Apr 22, 2021
Episode 27 - Help A Reporter Out Man
Have you looked at your quality score lately? If not, don't worry about it. We're also bringing you a tool that we're sure you've never heard of and a website checklist thingy... go check it out! www.icnd.net/checklist
41 minutes | Apr 20, 2021
Episode 26 - Much To Say About Website Rankings
Question of the day... does Paul like to bake? Also, are you making these SEO mistakes? And everything you need to know to get your rankings moving in the right direction... UP!
37 minutes | Feb 11, 2021
Episode 25 - It's Book Direct Day... Well Not Anymore!
Who's ready for six more weeks of winter and two big tech companies openly fighting? Honestly though, it's pretty big news... the winter we mean. Also, Happy Book Direct Day! We hope you got tons of direct bookings but if you didn't, you'll want to check this out: http://bit.ly/2MNq1oR And if you're confused, just listen to the episode and we'll explain.
47 minutes | Jan 27, 2021
Ep 24 - Just Stay Limber
What are our thoughts on 2021? Check out this episode and we'll tell you. Also, the tool that everyone should be using and more talk about soap!
39 minutes | Nov 5, 2020
Episode 23 - What Is Paul 3D Printing Now?
What's Paul 3D printing now, and did he ever buy that soap? Also, what questions should you be asking your marketing agency? We're also bringing you the latest in social media news and how we think 2021 might start off.
48 minutes | Oct 20, 2020
Episode 22 - More Sci-Fi Talk... And Some Marketing Too
Should your marketing be changing with the seasons, and what sort of metrics should you watch with your social campaigns right now? Also, another Ghostbusters movie! Grab your pumpkin spic latte, get cozy and throw on a cardigan, because we're discussing it all.
43 minutes | Sep 24, 2020
Episode 21 - Why Fly When You Can Drive
What do you consider a drive market? We dive into drive markets, how to target them, and some segmenting ideas for your audiences. We also have dad jokes, you heard us, dad jokes!
38 minutes | Sep 10, 2020
Episode 20 - Yes Paul... Aliens!
What goes into the perfect email? Trust us, there's a lot! We'll talk about some do's and don'ts of email marketing, homeowner acquisition and of course, a little bit about aliens.
31 minutes | Aug 20, 2020
Episode 1 - SEO Questions, Tool Of The Day, And More
Join us on our first episode as we talk about SEO trends, a secret tool that could improve your social ads, and what you should be doing to your website this year. Hosted by Paul Hanak, our Director of Digital Marketing and David Thompson, our Director of Social Media, you're going to love the info from the first episode of this series!
32 minutes | Aug 20, 2020
Episode 2 - Book Direct Marketing Tactics That Work
On this episode of Vacation Rental Ninjas we discuss tactics that can help you drive more direct bookings! We're not saying that OTA's are bad, but we do think that your marketing and website should be able to attract and convert leads. Take a listen and we'll give you the perfect formula to make it all work.
28 minutes | Aug 20, 2020
Episode 4 - Get Back On Track - "ing"
It's all about tracking and data in this episode! Find out what you're missing from your marketing plan and why tracking is so important. Paul and David also talk about some changes to Facebook that could really increase your conversions.
33 minutes | Aug 20, 2020
Episode 5 - How To Spend Your Time When You Have None
You can't do everything, so what should we be spending our time on when it comes to marketing? In this episode, we go through tactics that can bring you real results if you're short on time and we have a bonus! Download our content calendar and simplify your social/content strategy bit.ly/2ThinnV
45 minutes | Aug 20, 2020
Episode 6 - Learning Marketing Strategy From Netflix
Marketing strategy from Netflix... well it's true! Join us as we talk with our special guest Vanessa Humes, Director Of Sales, about two Netflix shows that you'll want to binge today. We're talking about everything from social strategy to tips and tricks for home owners in this episode and it's must listen!
26 minutes | Aug 20, 2020
Episode 7 - 20 Years In Business
In this episode, the one and only Brandon Sauls, owner and founder, joins us as we discuss where InterCoastal Net Designs has come from and where it's going. The trio also talk about how to build your social audience and the idea that SEO could be dying.
28 minutes | Aug 20, 2020
Episode 8 - It's Never One Size Fits All
We're diving into branding and how to best utilize the relationship with your digital marketer with our guest speaker Mike Doute. We also discuss a tool that may help you get on the first page of Google and why social media marketing is so unique.
28 minutes | Aug 20, 2020
Episode 9 - If The User Ain't Happy, Ain't Nobody Happy
We've said it before, and we'll say it again, user experience! This episode is all about how you can improve the user experience from analyzing the data around your marketing. We also talk about how much you should be spending on your social ads and a Facebook feature you may not know about.
39 minutes | Aug 20, 2020
Episode 10 - The Content Loop
We say the phrase content marketing all the time but what does that really mean? How does it fit into your overall marketing plan and more importantly, how does it tie in with the vacation rental industry? We'll be answering all those questions and also show you some social tactics that can help you connect with your followers on a whole new level.
37 minutes | Aug 20, 2020
Episode 11 - You Can't Have My Authority
Things are changing with Google and Facebook every day but you DON'T want to miss these changes. Could it affect marketing and your website... yes!
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