37 minutes | Feb 1st 2021

210: Human-centered Design - teenyBIG

How do you strike the balance between  qualitative data and quantitative data for your marketing efforts? This week on the pod, we talk with Emily Taylor, Principal of teenyBIG, about how she defines human centered design and striking the balance between qualitative and quantitative data to make sure you're engaging your audience.

Emily Taylor, Principal of teenyBIG, coaches nonprofits to meaningfully engage their audiences. She uses her experience with both the nonprofit and for-profit worlds in human-centered design, a process that digs into a user’s experience and perspective, to turn their lackluster followers into passionate supporters. Learn more about Emily Taylor and teenyBIG, Webpage: https://www.teenybig.com LinkedIn: https://www.linkedin.com/in/emily-taylor-teenybig/ Check out this free download on "5 Questions to Ask Before Spending More Marketing $$

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