20 minutes | Jul 16th 2020

THIS is The Number One Purpose of a Salon CEO

I believe there is 1 thing that is your number 1 purpose in life as a CEO of a Salon.

You’re probably wondering: “Well… what is it?”

One word: IGA

Do you know what IGA is?

When you spend time on IGA that results in either new client acquisition, or better serving your existing clients- then you naturally increase client spend, retention, and more. 

In this episode, I'm going to share with you what IGA means and 5 IGA Ideas that you need to be carrying out, in your business.

With the ongoing effects of Covid-19 still lingering, these 5 activities are more important now than ever before. Tune in to this episode to hear what they are.


Top 10 IGA Guide

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