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Have you ever wondered what people think when they walk past your Salon? Do they love the look of it or do they ignore it and move on? As human beings we judge, even when we try not to, it’s just part of our nature. We often read and hear so many recommendations and opinions from others, but let's be honest, the strongest opinion we make is based on what we first see. That’s why it’s so important as a Salon to be visually appealing - both online and on the street. How can we expect clients to walk through our doors if there’s nothing they see that draws them in? In this episode, I’m chatting with the founder of Crowdspring, Ross Kimbarovsky. Knowing all things marketing, he provides us with strategies on how to brand a Salon in ways that attract more clients, more often.  Inner CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources: CLICK HERE to visit Ross’ personal websiteCLICK HERE to access the guide on Brand Identity CLICK HERE to access the guide on Rebranding CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to find Ross on twitter

Let’s face it, being a Salon Owner is challenging at times. It’s not something you instantly know how to master, it takes a lot of learning and adjusting along the way. There are so many things to nail when it comes to running a Salon, from the team to the clients and sales. So wouldn’t it be nice to have some simple yet effective advice from someone who’s tackled these aspects themself? Well today I’m chatting with Mhairi McQueen. Mhairi is a member of my Salon Mastery Coaching Program, and has been in the industry for over 20 years and owned her own Salon for 5 of them. Having seen amazing results in her salon, she’s filled with many tips on how to achieve them. How amazing that she’s chosen to share them with us! Let’s tune in and see what advice she has in store for us... Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources: CLICK HERE: to purchase Sell Like Crazy CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

I'm sure at one point or another, you've thought about expanding your Salon business, but have you ever thought about taking over a Salon that already exists? This may sound scary, after all being the new face to a Salon environment and not knowing what to expect isn’t something we particularly like.Even if you are the leader, you still feel the pressure of making a good impression... In order for people to cooperate, they need to trust and respect their leader. There are so many important factors to consider when purchasing a Salon, but I think one of the most important ones is your team. In order to lead them well, you need to understand who they are.The reality is, the Salon team is already established and you are walking in expecting them to follow your lead. So how do you take over a team the right way? Well, today I’m chatting with Vivo founders James & Lynden who have done this. Owning over 90 successful Salons across New Zealand, they share their insights into what it takes to do so. So let’s tune in to hear what they have to say…  Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to purchase Delivering Happiness CLICK HERE to purchase DriveCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

What if I told you that the key to growing a Successful Salon is as simple as looking in the mirror? Now, I’m not saying that your dream Salon will magically appear if you look at yourself in the mirror and say 'Tabitha’ three times. What I am saying is that you are the one who determines if your Salon is a success or not. I know it's easy to get caught up in external factors like your team underperforming or clients no longer making bookings...But, as Salon Owners, what we forget is that this is all in our control. Why don’t you like the way your team performs? Why aren’t clients making bookings? Really think about it...Want to know the answer? Find out in this episode where I chat with Wayne Mullins. Wayne will share his insights on what it takes to really own a Salon and its success.So give it a listen and really capture what he has to say.Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources: CLICK HERE to get your hands on the Broken Windows, Broken Business bookCLICK HERE to check out the UGLY MUG MARKETING websiteCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

It’s no secret: times have changed. If you think about it… when was the last time you picked up a phone book to make an appointment purely based on a name and number? Not very often, if at all, right? Gone are the days of going somewhere we know nothing about.We now live in a digital world overpopulated with online information. Everything we need to know can be found with a few clicks online. You might be wondering… why is this so relevant to the Salon Industry? Your clients expect results. They want to be sure they are choosing the best place to get these results. So what will they do? Research and compare.As a Salon, you need to stand out in this over-crowded digital world . You can't expect clients to just magically appear… whether or not they make a booking, starts with you. So how do you stand out on social media and attract those new clients? In this episode I’m chatting with Andy Seely, who is going to share the 3 most effective tips to improve your salon’s online visibility.With years of experience in media and sales, Andy is full of expertise when it comes to using digital platforms to help grow a salon business…Inner CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out the Creatively Disruptive website CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

The vision of running your own Salon is exciting … to begin with.You get to be the leader and do things your way instead of coming under someone else's authority. Sounds like the dream, right?But as you know, the reality of this has its challenges.It’s all good and well having a vision but actually making it happen takes skill and steps to get there. Being a salon owner requires a whole new level of expertise… from managing a team, to increasing profit, not to mention being a marketer, salesperson, cleaning lady, counsellor... OMG, it can be overwhelming.Luckily, there are certain things you can do to not only claim this role with confidence, but to actually see your salon grow at the same time.That’s why today I’m chatting with beauty salon owner, Sophie Anquetil, to seek her insights on what it takes from you to make your salon successful while juggling ‘all the things’.Having owned her salon for 12 years and working closely with me through my Salon Mastery Coaching Program, she has learned many valuable tips along the way. Inner CEO SnapshotCLICK HERE to get your hands on itLet's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Joel Bouzaid’s websiteCLICK HERE to check out Sophie’s Salon Spoil Yourself SpaCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

There are a few questions that I often get asked in my work with Salon Owners…But without a doubt, one of the most common, and most stressed questions sounds like this: “My team member is leaving… and they’re opening a Salon down the road! HELP!”OMG… I get the pain, this is a seriously stressful situation.And there are actually quite a few problems like this that crop up for Salon Owners... like, i’m sure as you read this you can picture a time when a similar stressful situation has happened to you.I think the smartest way to deal with these types of fireballs is to future proof your business. Know your rights, legally, and make sure you’re protected where possible, by law, against any future problems.That’s why, today, I wanted to bring onto this episode Cory Sterling. Through his business Conscious Counsel, Cory provides legal counsel for business owners in the health and wellness space.Tune in today to learn how to protect your business, and yourself by utilising legal practices. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to get the Free Salon Legal Checklist that covers the core legal principles salon studio owners should have in place.CLICK HERE to check out the Conscious Counsel Facebook Video Page CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group 

I’m kind of scared to say this, because I know it’s something that makes a lot of Salon Owner’s eyes roll…That’s right, today we’re talking about home hair colour.And I know you might be thinking, “But Larissa, you used to be a hairdresser, why are you talking about home hair colour!?” OK, let me explain…The stigma around home hair colour is something that’s circulated our industry for years… like, I get it. Why do your hair at home when you can come in and be pampered in my amazing salon… right?! Right.But did you know that only 20% of people actually go to Salons? There’s a reason why supermarket haircare brands are so successful… and so I think it’s time we tapped into this market a little more, and started breaking the stigma around home hair colour.Why miss out on that 80% of clients when there’s a way home hair colour can be done WELL… with a proper consultation from a qualified hairdresser and everything. That’s why today I’m chatting to Karen Anne from Della Ricca Hair Colour. Della Ricca Hair Colour is an at home colour company done RIGHT. This is sure to change your opinion on this topic, I just know it… Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:https://www.dellariccahaircolor.comCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

As a Salon Owner, do you often struggle to keep your wage bill down? I know this can be tricky for many business owners… there’s a constant tug of war between wanting to grow and hire new team members, but also wanting to avoid blowing the budget on wage costs!Did you know: you can employ people for free?If you can get team members income generating in your business FAST... they can cover their own wage and make themselves FREE!I know, I know, you’re probably asking “how the heck can I do that?!” This is exactly what you’ll find out in this episode! Discover how to get your team members income-generating FAST… like, yesterday! Luckily, I’ve brought in my Salon Owners Collective Coach Eloise to spill all the juicy details… Let’s dive in. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Being a Salon Owner can feel scary at times!It can feel like there’s no one there to guide you when things are uncertain…. or even to celebrate you when things go right!Salon Owners are often afflicted with this feeling of loneliness or anxiety… we feel alone in business and like there’s no one around us who understands!That’s why I wanted to bring ultra-successful Salon Owner Kate Henderson on my Podcast today, so that we could chat about all things Salon Owner Success. In this episode, Kate will share her success tips and why it’s important to put yourself out there in order to truly get that feeling of recognition you deserve. Listen in now to hear her advice... Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Brenee Brown’s PodcastCLICK HERE to see the Elysium Hair Brisbane WebsiteCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group 

I’ve been there.You’re juggling too many balls, wearing too many hats and the pot is starting to boil over…You get to the point where there’s so much going on in life that when even the smallest thing goes wrong - you lose it!I think every Salon Owner can relate to this. We are businesswomen… creative entrepreneurs, but we’re also mothers, daughters, wives, partners, hairdressers, marketers, cleaning ladies, taxi drivers, councillors… OMG the list just doesn’t end! And when the stress of wearing all those different hats starts to creep into our everyday lives, it can become hard to shake that off at the end of the day!I want to help you take that stress away. Make life just that little bit easier, in any way you can.So I’ve rallied the troops - my friends, colleagues and other Salon Owners who I work with- to share with you their tips to living a stress free life. Their Life Hacks! These are game changing… so let’s check them out.  Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group 

I’m sure Sustainability is something you’ve heard a lot about in recent years. Whether you’re completely in support of this movement, or you aren’t fully ‘in the know’, one thing that’s undeniable is the rise of the sustainability cause and sustainable salons in our industry. But I know there’s one question that many Salon Owners ask themselves when they hear this: What’s the cost?I know it can feel scary to spend more on companies and providers whose sustainable products & values mean more expenses for you or your clients. So today, i’m chatting with Sustainable Salons founder Paul Frasca. We’ll talk all things sustainability, supporting local, and looking into the future of not only our industry… but the whole world.Paul believes that it’s time for our industry to get out of the dark ages and start looking into the future…  Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Sustainable Growth by Jon DeeCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

When team members leave you, it can feel like you’ve been betrayed…Like… “How dare they?!”... right? I totally understand that feeling of rejection when one of your team leaves, especially when they move to another Salon down the road! We all want our staff members to be as invested in our Salon Business as we are… and we can easily forget that sometimes this just isn’t the reality. Should we expect our team to be as invested in us?I have a few opinions on this… plus an action plan that i’ve put together all around what to do when a team member leaves.We must stand up and take action - get what’s ours, make ends meet, grow our business and get on with life…There are 3 things we need to do and have in place for us to be ready to take swift action that makes the best of a tricky situation. That gets you results but not at the cost of your reputation, your sanity and your security in business. Tune in now to hear the 3 steps...Inner CEO SnapshotCLICK HERE to get your hands on itLet's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Delivering Happiness by Tony HseihCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Did you know: it is possible for a Salon business to excel in the current climate?!I get it, this may sound crazy to some. Covid-19 has affected so many businesses in this industry in so many ways, most of which have been negative.But when I tell you that I know someone who has defied all odds with her story, I'm not exaggerating!Meet Haylee Benton. Haylee is a 3x Salon Owner and ‘serial entrepreneur’ who has a mass of achievements under her belt…But what we are going to focus on today, is opening her new Salon in Palmerston North, New Zealand- while Haylee was all the way over in the UK! That’s right, she opened a Salon via zoom. Haylee will share her expert advice on how to start and run a successful salon business, including forming an excellent team culture, a plan for growth, and how to ensure things run perfectly when you aren’t actually ‘there’ in-salon. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Delivering Happiness by Tony HseihCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

I think the most accurate word to describe the past year in our industry has been: unpredictable.With the global pandemic rocking Hair & Beauty Salons across the globe, and most closing their doors at one point or another, it’s important to remember that we always need to be prepared for anything. And a huge aspect of that, which I saw many Salon Owners struggle with in lockdown especially, was keeping their clients engaged. Hair & beauty professionals strive in that 1:1, client-facing environments, so when we were stripped of this ability… it was scary, to say the least!That’s why today, I’m chatting with Dani Everson. Dani is a Salon Owner & Skin Entrepreneur who specializes in super creative & popular ways of engaging her clients; during the Pandemic, but also in everyday life.Tune in today to hear Dani’s best advice on engaging clients and how to keep clients loyal to your Salon business. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out the Girl Boss bookCLICK HERE to see Dani’s Salon CLICK HERE to find out more about the Skin For You appCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Some Salon Owners that I see, are actually starting to think “I don't want to grow”. Maybe there's an inability to find great staff and to fill empty chairs...and this is a real problem for growth. Don’t get me wrong, there are some smart, savvy business owners whose businesses are growing rapidly. But there's still this fear around getting ‘too big’ and not being able to sustain growth. And I think that fear and frustration comes from worry. “What if my team leave and decide to rent a chair somewhere else”“What if one of my team leaves and decides to work from home… and they start to steal my other team members.!”This is a real fear, especially in this changing environment, as a new generation of people come through… who want to work the way that they want to work and don't want to work within boundaries.So I want to talk about the three critical things that you need to establish inside of your business, in order for you to be able to grow the business of your dreams. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Are you addicted to being busy?When you’re deep in a pit of overwhelm, and it’s been that way for longer than you actually realise… Then it might be time to take a step back and truly ask yourself this question.I see so many Salon Owners with these HUGE to-do lists, with lots of people relying on them and who are really still stuck in the day to day operations of their business. And don’t get me wrong… i’ve been there!But what I realise now, is that I didn’t want to let those things go. I wanted my team to still rely on me a bit, or to be ‘needed’... because it can be addicting! But trust me, it’s not what’s best in the long run…Today I’m joined by Dawn Bradley. We’re going to chat all about how to create healthy boundaries in a business and What to do when people try to push boundaries… plus how to let go of that desire to be ‘needed’. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to get Dawn’s free Playbook

If you want to move toward your goals, and gain more freedom and more profit in your business, then these are the 5 critical things you need to know. 2021 is the year to Master your Inner CEO and ultimately master the art of Salon Success so you can have a break though year… not just this year but every year. And it's not success if it's at the cost of your sanity and time with your family. Life is too short to live overworked, underpaid, stressed and overwhelmed. So it’s clear to me that the first thing to master, if you want to have any hope of making a change and growing your business, is to master yourself… So let’s begin… Join me in part 1 of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO. Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Are you ready to step up into becoming a real CEO of your business?Maybe you’ve had a year of feeling stuck, or like nothing that you try is really working.We’re into a new year now, and you’re tired of feeling overwhelmed with all the things. But what if you could make 2021 a breakthrough year… rather than just having another year of 'average'?Something needs to change! It’s time to start doing less, achieving more and moving faster.The magic is in the doing… so it’s time to get started.Join me in the final part of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO Inner CEO SnapshotCLICK HERE to get your hands on it Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

Do you ever feel like it’s a struggle to handle team dynamics in your Salon?You’re trying to do ‘all the things’ and wear ‘all the hats’... and when leading a team gets thrown into the mix, it all starts to feel a little overwhelming…I totally get that!In this industry, we are constantly managing humans… whether that’s our clients, or our staff members. And when we’re trying to run a successful business on top of that, it’s important we be a #bestboss and lead our team effectively.That’s why today, I’ve brought in guest Sandy Chong. Sandy is the CEO of the AHC and a veteran Salon Owner.Today, we’ll chat all things leading a team, and how to juggle the multiple hats you’re no doubt wearing as a busy Salon Owner.Tune in today to hear all of Sandy’s gold nugget pieces of advice...I know you’ll love this one.  Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to grab Your Momentum Focuser to #LevelUp in 2021CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to check out the AHC website