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In this episode Peter talks about what it means to identify your target market. This is essential, whether you are an IT support company, landscape architect,  pediatrician, or restaurateur. Products and services are commodities; the means are your clients or customers. Success has little to do with the commodities, and everything to do with the means. The most important thing to do before any of that can be accomplished, however, is to know your market. Both your current clients and those prospects or potential clients that you may want to target. If you want to “own” your space you need to know your market.

Joanna Sobran is the founder, owner, president and CEO of MXOtech, one of Chicago’s few woman-owned tech companies. She came to the United States at 11 when her mother immigrated from Poland, not knowing a word of English. She waitressed at the Ruth Lake Country Club in Hinsdale, then spent years working for physician-group tech companies before starting her own. Sobran’s fast-growing business has $4 million in yearly revenues, its web portal used by every physician group affiliated with one of the nation’s largest health insurers. Favorite Quote: Ralph Waldo emerson, “To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.” Elevator Pearl:  success is in preparation Website Linked In 630 205 0433

Susan Catalano is the Managing Partner of JQLaCorte, LLC, a full-service LinkedIn consulting firm. Susan is a LinkedIn expert and optimizes LinkedIn profiles and company pages, delivers training and provides posting services for business owners, professionals, and entrepreneurs. She also consults with companies on the effective use of LinkedIn to achieve measurable business results such as generating leads, boosting SEO results, improving visibility to customers and prospects, and promoting staff expertise.  Susan also specializes in assisting job seekers secure employment faster by building attention-getting LinkedIn profiles. Susan has over 15 years of experience in talent management for Fortune 500 corporations and sales and marketing programs for companies and individual business owners.  Susan regularly presents to national, corporate and business audiences, including the GNYHA, Financial Planning Association (FPA), WBDC, entrepreneurial groups, franchisors, Chambers of Commerce. Phone – 203-221-0372 Email – susan@JQLaCorte.com Website – http://www.JQLaCorte.com

Over the past few months we have really started focusing on getting “found” online. The rules for online searches have changed pretty dramatically recently as have the ways and means. The majority of searches are done on smart phones, tablets etc and many decisions are made from the results. I was surprised several months ago when I searched for “Italian restaurant near me” and the two place I know did not show up AT ALL! This also got me thinking about how people find us. I did a search for “computer support North Haven” guess what, I WAS INVISIBLE! This is when I started my mission to figure out why and remedy. In this interview I will explain what I found and how to fix it. I was interviewed by my friend Pam Whynot of Ultimate Marketing, Inc. http://www.ultimatebizresults.com/. Enjoy the presentation, feel free to reach out to me if you have any questions. BTW, you can take advantage of the special offer at the end, thank you Pam!  

Leia Shilobod is the Co-Founder and CEO of InTech Solutions, Inc., an IT Consultancy providing hardware, software, wireless solutions, VoIP, cloud services, consulting and IT Support for businesses throughout the Greater Pittsburgh area. Last year she published her first book, “The 3 Indisputable Rules Every Manufacturer Must Know Before Purchasing Any IT Product Or Service,” and is currently working on her second, “Cyber Warfare: Real Stories From The Frontlines.” She speaks regularly on topics such as IT Security, Service Management Best Practices, and Cloud Solutions. Since 2006, InTech has had a passion to provide right-fit solutions that leverage technology for business growth and to provide IT Support that is “Worry Free.” InTech’s staff also gives back to our community through our Computers for Kids program, volunteering, and providing a technology recycling program for their clients.

SURGE To achieve the ultimate in entrepreneurial breakthrough success requires an uncanny ability to spot the next big wave of consumer demand—but how do you do that? For most small business owners, the true cash cows seem to be reserved for lucky people who were in the right place at the right time. In his newest book, Surge, prolific small business author Mike Michalowicz shares the five-step process for identifying trends in your marketplace. After reading his from-the-trenches stories and no-nonsense approach, you’ll realize you don t need to wait for a lucky break. You can make it yourself. What do successful companies—the industry leaders—have in common? They were in the right place at the right time and they moved quickly and efficiently to capitalize on their position. Easier said than done, right? These rock star companies must have geniuses at the helm. Or were backed by an endless cash reserve. Or maybe good fortune smiled on them. These beliefs have killed countless entrepreneurial dreams. Why? Because it’s easy to get tunnel vision in the day-to-night grind of business ownership, waiting and hoping for that illusive spark that suddenly grows your business. In his newest book, Surge, Mike Michalowicz busts the myth that spotting trends is for the brilliant or lucky few. A follow-up to his anti-status-quo book, Profit First, Surge reveals the five-step process Michalowicz and others have used to identify the next wave of demand, capture its energy, and ride that wave like a pro. Featuring stories and case studies from small business owners and entrepreneurial legends, Surge guides you through the critical step of finding the right clients and giving them the very thing they want more than anything, at the perfect time. Surge is the first in Michalowicz’s “Sweet Spot” series of books promising achievement of the entrepreneur’s dream: a business that fattens the wallet, feeds the soul and streamlines what ideal customers ravenously desire.

Colleen Ferrary is the Founder, President and driving force behind Small Business USA, Insight CEO, Generating Winners and Network and Golf.  Colleen has been a leader and speaker for Fortune 500 companies, has successfully led teams of over 5,000 employees, has years of top line results, and more importantly… is changing the way business owners do business. As a single mom, she trumped America’s idea of a successful women. Today, married and the owner of several successful businesses, Colleen Ferrary is sharing the secrets of having it all with others! Her spirit and energy has not only positively affected the lives of leaders across the US, but is now significantly improving the sales and lives of business owners and leaders across the country. Favorite Book: 48 Irrefutable Laws Of Power, Robert Green Favorite Quote: “To strive, to seek, to find and not to yield”, Alfred Lord Tennison Website Linked In colleen@smallbusinessus.com 860 249 7088

Charles Henson has been in the IT industry for over twenty years. After getting his first “computer” around 1984 from a school friend, an immediate thought came to mind: if computers break, someone will need to fix them. This simple idea drove Charles to receive his Associates degree in Electrical Engineering from ITT Technical Institute. Currently serving as Managing Partner for Nashville Computer, Charles started working for the growing firm in 1991. In May 2010, he was invited to the Google Headquarters in California for his personal feedback on Google products. Charles has been interviewed and featured in Red-mond IT Magazine regarding Backup Disaster Recovery solutions. He has worked with and has been trained on Public Key Infrastructure (PKI), a technology used to encrypt data and communications. Each week he leads discussion groups of IT leaders around the country, comparing notes and staying on top of technology problems, changes, and trends. Charles is passionate about helping business owners and office staffs become well educated about all of the technologies that can help them grow, be more efficient, and stay safe dealing with today’s cyber security issues. He feels it is his job to become a trusted advisor to all who will benefit from his IT experience and has become well known around the Nashville area through speaking engagements at seminars, giving interviews to news reporters, and hosting tele-seminars and webinars. He has also written three books, Hassle-Free Computer Support, Cloud Computing: A Guide for Executives & Business Owners and most recently The Business Owner’s Guide To I.T. And All Things Digital, Version 2.0 17 Critical Facts Every Business Must Know To Maximize Their Company’s Efficiency, Security, Employee Productivity And Profits. The latter was a collaboration of Charles and 16 other IT experts from across North America and became an Amazon #1 Best Seller in February 2015. Charles currently lives in Brentwood, Tennessee with his wife of more than twenty years and their two children. Charles often tells his potential clients, “I am local and you may run into me in the store, in the park, or while out with the family.” Favorite Book: QBQ! The Question Behind The Question, John G Miller Favorite Quote: “Fear not the change you know you must make instead make the change to eliminate the fear and regret” Charles Henson Final thought? Accept the no’s and move on, look for the next yes. Website Linked In Twitter Google + Insecurity.tv    

Dr. Frumi Rachel Barr has long been a CEO Coach, Confidante and Mentor. Frumi has a passion for creating fabulous cultures for leaders and their teams. She did so for her own companies, and loves to do so for clients. Frumi is truly an entrepreneur having started and run 5 entrepreneurial adventures prior to starting The Frumi Group of companies. She has a wealth of experience having been a CEO who survived being in the trenches herself. Her own WHY is creating a safe environment for leaders and their teams to talk about what matters most to build profitable and sustainable organizations. Frumi is very proud of all her grown children (they’re all off the payroll). She is frequently asked how she managed to raise them, run businesses and never even have maternity leave (a luxury not experienced by entrepreneurs). In the past, Frumi’s companies grew rapidly – too rapidly! As a result she has embraced the Gazelles system to ensure that companies don’t “grow broke” and instead build healthy sustainable organizations. Dr. Barr is the author of A CEO’s Secret Weapon: How to Accelerate Success. The book was ranked top business book of 2012 by ExecRank and has a forward by her colleague Simon Sinek, international author of best-selling Start with Why. Favorite Book: Start With Why, Simon Sinek. A CEO’s Secret Weapon, Dr. Frumi Rachel Barr Favorite Quote: Good is the enemy of great, Jim Collins Connect with Frumi: Website: http://scaling4growth.com/ Email: DrFrumi@Scaling4Growth.com Linked in https://www.linkedin.com/in/frumirachelbarr Twitter https://twitter.com/Frumi Facebook https://www.facebook.com/Scaling-4-Growth-1197300436953707  

Monica first began her speaking career in 1989 with a keynote to 8600 fellow college students. In 27 countries and all 50 states, she has since provided keynote addresses and training through her firm Contagious Companies, Inc. for the last 25 years. Monica has earned both an MBA and the honor of Certified Speaking Professional (CSP) through National Speakers Association (NSA). She has served her community in the role of President of the Board for Freedom Ride, President of NSA Central Florida, and NSA National Strategic Planning Committee Member, Editorial Advisory Board Chair of SPEAKER Magazine, NSA National Treasurer and member of the NSA Board of Directors since 2011. A former corporate executive, recently selected to serve on the Leadership Advisory Board of Crummer School of Business Leadership Center of Rollins College, Monica has become known as a leadership development expert who writes, speaks, trains, coaches, and consults on how to become a better leader in life and work. She is the author of six books, including Contagious Leadership and Make Difficult People Disappear, and has written and interviewed for many media outlets. Yet, when she is not volunteering, speaking, or training, Monica leads her life, manages to maintain her entertaining and contagious sense of humor, and corrals the voices in her head, either from the back of one of her horses or when spending time with her amazing family. Favorite Book: Make Difficult People Disappear, Contagious Leadership, Monica Woffort.  The Confidence Effect, Grace Killelea. The Monk Who Sold His Ferrari, Robin Sharma. Favorite Quote: “Change happens when the pain of staying the same is greater than the pain of change.” Tony Robbins “Promise me you’ll always remember: You’re braver than you believe, and stronger than you seem, and smarter than you think.”A.A. Milne Quotes (Author of Winnie-the-Pooh) Connect with Monica: Website: http://www.contagiouscompanies.com/MonicaWofford Facebook: http://www.facebook.com/MonicaWofford1 Twitter: https://twitter.com/MonicaWofford LinkedIn: https://www.linkedin.com/in/MonicaWofford    

As a speaker, humorist, and author of three books, including his most recent called Do it Well. Make it Fun: The Key to Success in Life, Death, and Almost Everything in Between, Ron Culberson’s mission is to change the workplace culture so that organizations are more productive and staff are more content. By combining excellence with humor, he helps organizations attract and retain great employees, develop excellent leaders, and deliver extraordinary products and services. For ten years, Ron worked in a large hospice organization as a social worker, Counseling Manager, and Senior Director of Quality Services. Through these roles, he gained experience on the front line, in middle management, and ultimately in senior management. He has a proven track record as a successful member of a multidisciplinary team and as an effective senior leader. Since 1996, he has delivered over 1000 presentations to over 140,000 people in the U.S. and abroad. In 2001 Ron received the Certified Speaking Professional (CSP) designation, the highest earned designation from the National Speakers Association and in 2014, he was inducted into the CPAE Speaker Hall of Fame®. Finally, Ron’s business model also includes dedicating a significant portion of his time to volunteer service. He was the 2012-2013 President of the National Speakers Association (NSA). In 2010, he received the NSA President’s Distinguished Service Award. He has also served on numerous boards and committees for organizations such as Capital Hospice, the Art Gliner Center for Humor Studies, and Rotary International where he chaired his club’s largest fundraisers. Ron has received the Rotarian of the Year, and the Four Avenues of Service Awards, two of the highest awards given by Rotary. Favorite Book: The Power Of Now, Eckhart Tolle Favorite Quote: “The one thing you can’t take away from me is the way I choose to respond to what you do to me. The last of one’s freedoms is to choose one’s attitude in any given circumstance.” ― Viktor E. Frankl Connect with Ron: Website: http://ronculberson.com/ Facebook: https://www.facebook.com/RonCulberson Twitter: https://twitter.com/RonCulberson Linked In: https://www.linkedin.com/in/ronaldculberson Great Videos: http://ronculberson.com/great-videos/          

Nancy Sharp is a keynote speaker, trainer, Huffington Post blogger, and CEO speechwriter with more than 25 years in the communications sector. She is also the award-winning author of the bestselling memoir Both Sides Now: A True Story of Love, Loss, and Bold Living, winner of eight literary honors, including Books For A Better Life, a National Indie Excellence Award, and the Colorado Book Award. Other published work has appeared inThe Best Advice In Six Words and a forthcoming book by Nancy called A Little Book For A Bold Life. Nancy presents customized programs on BOLD Living to businesses and groups nationwide. Build Your BOLD Business™ is a highly interactive program that inspires and ignites change to build more effective leaders. Participants describe Nancy’s programs as powerful, thought-provoking, engaging, and wholly relatable. Select appearances include New York’s 92nd Street Y, University of Denver, The Leadership Investment, Centura Health, the Cherry Creek Chamber of Commerce Business Success Series, the American Society of Safety Engineers, the American Academy of Psychotherapists, and the University of Colorado Hospital. Beyond individual keynotes, Nancy is the architect of #BoldestYearYet, a social media campaign designed to make 2016 a breakthrough year. Challenges to encourage acts of boldness are issued bi-weekly with widespread public recognition. Nancy also runs a mastermind group called Bold Living Now For Women: Moving Forward When Life Changes, offering an eight-week deep-dive into the tenets of BOLD (Breakaway Thinking, Seize Opportunities, Cultivate Liveliness, and Practice The Daring Path Forward). Favorite Quote: “Watch what happens when you say yes to life”, “Forget the black and white, embrace the gray”. Nancy Sharp Favorite Book: Big Magic: Creative Living Beyond Fear, Elizabeth Gilbert. Rising Strong, Brene Brown Connect with Nancy Sharp on Facebook, Twitter or Instagram @BOLDLivingNow, onLinkedIn, or visit www.NancySharp.net or email her at Nsharp@NancySharp.net.  

Internationally renowned author and speaker in the fields of leadership, productivity, communication and business to improve profit growth. Author of many books, including award winning and best selling Master Your World, 15 Ways to Grow Your Business in any Economy, and Money Smart; 360 Degrees of Leadership, Stop the Barking, and In Case of Emergency Break Glass. Published in 100’s of magazines, newspapers and journals worldwide. In her 21 years as a Naval Military Officer (retiring as a Commander), she trained over 40,000 military civilians and personnel. Born in Texas, Mary Kelly is a graduate of the United States Naval Academy and spent over 20 years on active duty in intelligence and logistics. She retired from the Navy as a commander. She has Master’s degrees in history and economics, and a PhD in economics. With over 20 years combined teaching experience at the Naval Academy, Hawaii Pacific University, and the Air Force Academy, she taught economics, finance, history and management. She has experience in academic development, human resources, finance and organizational management. Mary has a track record of success as a leadership expert. Through her work in college teaching and in the military, Mary discovered the need to make the principles of leadership and communication available to all types of businesses. Her book, Master Your World became a bestseller and launched her career as an author and speaker. After publishing more books on leadership, productivity, communication, business growth, and organization, Mary Kelly wanted to make leadership fun and fulfilling. Leadership sounds easy, but it is difficult and the mistakes are costly. Mary Kelly is affectionately called the “fun leadership economist” by her fans. Using her experience as a Naval commander, she learned how to create productive, happy work environments, even in the most stressful situations. She believes in leadership with a stern voice and a smile that boosts the morale of those she supports which made them want to perform better at their jobs. Today Mary spends her time showing business owners, CEO’s, managers and team leaders how to do the same. Her main message is “Great leadership is tough — let’s make it easier.” Favorite book: The 10 X Rule, Grant Cardone Favorite Quotes: “Today is the first day or the rest of your life”. “success is never owned, it is only rented”, Rory Vaden Contact Info: Website: http://productiveleaders.com/ Email: mary@productiveleaders.com Linked In: https://www.linkedin.com/in/drmarykelly Facebook: https://www.facebook.com/DrMaryKelly

Jay McBain is an accomplished speaker, author and innovator in the IT industry. Named to the Top 40 Under Forty list by the Business Review, Top 25 Newsmaker by CDN Magazine, Top 20 Global Channel Visionary by ChannelPro, Top 50 Global Channel Influencer by Penton, Top 100 Most Respected Thought Leader by Vertical Systems Reseller Magazine, member of Global Power 150 by SMB Magazine, as well as Top 250 Global Managed Services Executives by MSPmentor. He is often sought out for keynotes, thought leadership and industry guidance. Jay has spent his 21 year career in various Executive sales, marketing and strategy roles within IBM, Lenovo and Autotask. He is currently the CEO of ChannelEyes, who are reinventing the way vendors communicate, engage and enable their channel partners. Jay currently serves as Chairman emeritus of the CompTIA Vendor Advisory Council and Managed Services Community. He is a Board member of the Channel Vanguard Council, Ziff Davis Leadership Council, CRN Channel Intelligence Council and STEP – Sustainable Technology Environments Program with InfoComm. As a futurist, and long standing member of the World Future Society, Jay is an expert in Pervasive Computing which is the study of future computing models and the resulting impact on society, as well as Managed Services, Healthcare IT and Cloud Computing.  An avid blogger, community and social media expert, Jay has developed an innovative “dandelion marketing” approach engaging in a wide range of communities across dozens of channels around the world. Favorite Book: The Tipping Point: How Little Things Can Make a Big Difference by Malcom Gladwell Favorite Quote: The Rule Of Seven: It says that a prospect needs to see or hear your marketing message at least seven times before they take action and buy from you. Connect with Jay: Call Him: 919 597 1945 Email Him: jaym@channeleyes.com Find Him On Social Media http://channeleyes.com/      

John is an International Business & Sales Expert who has trained thousands of people across 10 countries in business and sales principles.  Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 24 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009).   John sold this company successfully to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Favorite Book: The 10X Rule: The Only Difference Between Success and Failure, Grant Cardone. Favorite Quote: “success is never owned it is only rented and the rent is due every day” Connect With John: http://johnpyronsalestraining.com/ Podcast Schedule You Tube 10X Mastermind Group  

Mike was awarded the New Jersey Small Business Associations Young Entrepreneur of the Year when he was 26. Mike launched three multi million dollar companies before he was 35, he is the author of 3 books, Profit First,  The Pumpkin Plan and what Business Week deemed a cult classic , The Toilet Paper Entrepreneur. Mikes books have been translated into 10 languages. Mike is a former small business columnist for the Wall Street Journal and regularly travels the globe as an entrepreneurial advocate. I have seen mike speak several times, he is engaging and entertaining and has a no frills approach to business. I personally have adopted many of the principles and practices in his books and have seen a significant improvement in the “quality of life” for not only myself but also for my employees. Favorite Book: The Miracle Morning, Hal Elrod Favorite Quote: “Don’t ask yourself what the world needs. Ask yourself what makes you come alive and then go do that. Because what the world needs is people who have come alive.” Howard Thurman Elevator Pearl: Entrepreneurship is the ultimate platform of expression Connect with Mike: www.mikemichalowicz.com/ www.profitfirstprofessionals.com/  

Over the past few years, there’s a woman who has been one of the fastest rising members on LinkedIn. Her name is Christine Hueber, she’s known as the “#1 LinkedIn All Time Top Female Expert” and has one of the Top 1% Most Viewed LinkedIn Profiles. Christine’s teachings have helped thousands of small business owners and entrepreneurs learn how to market on LinkedIn to easily have more success and get better results. She has over 35,000 members around the world. Her dynamic marketing and success training products and coaching services have helped thousands use LinkedIn to leverage their expertise, gain a broader reach and dramatically increase their incomes. Christine’s business and her LinkedIn advice have been featured by LinkedIn, Inc., Mashable and Social Media Today, she has been interviewed by Forrester Research and she’s spoken nationally and internationally about LinkedIn for the last several years. Favorite book: The Snowball: Warren Buffett And AThe Business Life,  Alice Schroeder Favorite quote: Keep looking and moving forward Contact: www.christinehueber.com    

Karl is an inspiring entrepreneur, speaker, publisher, blogger, podcaster, and the author of 15 books. Most of Karl’s writings and presentations are geared for the technology industry, however one very specific book, Relax Focus Succeed®, represents Karl’s passion for giving back to the community on a personal level. Karl has faced some serious personal and business challenges—and come out ahead. His message in Relax Focus Succeed® conveys what he has learned in his personal and professional life about finding balance in your life and becoming more successful. Although the bulk of Karl’s speaking tours and books advise the I.T. and small business communities, it is with Relax Focus Succeed® that he seeks to connect with his followers and broader audience in a very meaningful way. Favorite Book: The Power Of Focus, Jack Canfield Favorite Quote: “nothing happens by itself”, Karl Palachuk. “the main is to keep the main thing the main thing”, Steven Covey Final Thought: Prioritize the single most important thing in your life. What is the single most important thing you have to do between now and when you die. Karls Links and contact info: http://blog.smallbizthoughts.com/ http://www.rfsblog.com/ Karls Books: http://www.smbbooks.com/category-s/1830.htm     Social Media: www.linkedin.com/in/karlpalachuk/en @karlpalachuk     

Since 2003 Dr Sachs has focused exclusively on a comprehensive, holistic, personalized approach to uncover the root causes of chronic illness, accelerated aging, and general lack of vitality. Dr. Sachs graduated with honors from the Mount Sinai School of Medicine in New York City and completed her Residency in Internal Medicine at Saint Raphael Hospital and Yale University in New Haven, Connecticut. She obtained her Bachelor’s Degree with Honors in Molecular Biology and Philosophy at Hunter College, and prior to that studied Naturopathy in France for three years. After residency, she worked for several years as an Emergency Medicine doctor in New Haven, and then for a decade as a primary care doctor. In 1998, Dr. Sachs turned her focus to Clinical Nutrition, Toxicology, Integrative and Functional Medicine, and dedicated several thousand hours of accredited advanced medical education to this field. Dr. Sachs’ extensive experience and training shaped her unique and effective approach to health and healing. She uses specialized laboratory tests in conjunction with uniquely comprehensive intake forms to assess nutrition, inflammation, oxidative stress, detoxification pathways, toxic load and genetic SNPs. She has authored a chapter on osteoporosis in a medical textbook on Complementary and Alternative Medicine and has served on multiple Medical Advisory Boards, including the Scientific Advisory Board of WomenHeart.org; The National Coalition for Women with Heart Disease; the Multidisciplinary Committee for Cancer Care for the Regional Cancer Center of Columbia Presbyterian Hospital; as the Chair of the Collaborative Practice Committee; and as a member of the Ethics Committee at New Milford Hospital. Dr. Sachs lectures frequently throughout the United States and Canada. She is passionate about teaching people how their bodies work and providing tools to make healthy living easier, more convenient and affordable. Favorite Book: Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead, Brene Brown   Favorite Quote: The truth spoken without love and consciousness is not quite the truth Contact Info: http://www.tsachsmd.com/ Juice Plus Resources Tower Garden Steven Ritz, The Green Bronx Machine Video.  

Chris is the CEO and Founder of TechSquad IT, a Milwaukee, WI, provider of technology and network specialist services to small and midsize businesses (SMBs). As both a public-facing entrepreneur and network specialist, Chris has been featured on The Entrepreneurs Radio Show, School for Startups Radio, SmallBizAmerica Radio and Todays TMJ4, which is Milwaukee’s NBC news affiliate. He has also been profiled in the Milwaukee Business Journal, and the Milwaukee Small Business Times, Chris is also a best-selling author having published “The Small Business Owners Guide to Stress Free Network Support,” and “The Tech Multiplier: The World’s Leading TechnologyConsultants Reveal In Depth Case Studies of How the Smartest Businesses in the World are Leveraging Technology to Increase Profits and Reduce Waste While Safeguarding Data”. Both books feature proven secrets and strategies on how to realize maximum sales and profits. In September 2013, Chris was the subject of a documentary film titled, “The IT Guy,” which was broadcast on a nationally syndicated cable television channel. Favorite Book: The Charge: Activating The 10 Human Drives That Make You Feel Alive by Brendan Burchard. Favorite Quote: “master the strategy, delegate the execution” www.thewiseragency.com chris@thewiseragency.com