Listen Now

In our latest episode of TMI: The Media Interview, NCC’s Andrew Capone spends some quality time with the Executive Vice President of Media Planning at US International Media, Dot Di Lorenzo. Dot has a huge job, with a responsibility for maximizing the effectiveness of hundreds of millions of dollars in ad budgets for some of America’s leading marketers. But, she’s been at this for a while, so while she has seen the waves of change that have washed over the media and advertising business, the old adage- ‘the more things change, the more they stay the same’ comes to mind.

For our first episode of 2016, TMI leans into the rough and tumble world of political advertising. Billions of dollars will be spent by campaigns, parties, PACS and special interest groups to sway American voters in 2016, and we spoke with a man who knows a bit about how it’s being done. A rising star in the political arena, Alex Lundry, co- founder of of Deep Root Analytics, has his nose in the data as the Chief Analytics Officer on Jeb Bush’s Presidential campaign. Tune in as Alex blinds us with the science of a modern political campaign operation.

On TMI’s third installment, host Andrew Capone reconnects with old NBC colleague Alan Cohen, co-founder of Giant Spoon, MediaPost’s 2014 Creative Agency of the Year. Known as ‘An Everything Agency’, Alan discusses how Giant Spoon turns out clever marketing and media programs, despite the nature of today’s fragmented landscape. And, Andrew and Alan chat about their shared history during the Must See TV years, and talk music too!

On TMI’s second episode, host Andrew Capone chats with verstile actor Rich Sommer, who portrayed media buyer Harry Crane in the epic series Mad Men on AMC. Andrew and Rich discuss the ever elusive and much desired state of 'authenticity’ in acting and in life. And Rich touches on how he plans to manage the long arc of a career after moving on from such an iconic role.

We kick off TMI: The Media Interview with Evan Shapiro -- VP of of digital enterprises at NBCUniversal. Together with show host Andrew Capone, they talk about the need established companies to embrace insurgency and disruption in order to survive. They also discuss the ways millennials are changing the way business will be done in the 21st century.