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BARS from this episode: 3:58 How to never forget another travel item 6:33 Why no pain, no gain is not true MORE BUSINESS, MORE LIFE, WITHOUT SACRIFICE. 9:00 The consequences of the "sleep is for dead people" lifestyle 13:07 Why you must get a mentor IF YOU'RE RUNNING ALL OF THE TIME, HOW CAN YOU SEE ANYTHING? 16:10 The $4 million lesson 20:44 The ultimate book launch strategy for speakers that generated $1 million in revenue in 24 months 25:00 How to write your book and still have time for your family 28:09 Why paying clients get better results than non-paying clients MAKING SALES CALLS SHOULD NOT BE MAKING SALES CALLS. 30:20 How a phone call farming with his mom turned into a six-figure client 36:06 The 10-minute call strategy for lead gen 38:33 How to use book snippets for maximum returns 41:40 How a book helped him travel the world 42:36 How your book fits into your Client Value Journey 44:04 Breaking the workaholic mentality PLAN YOUR FUN FIRST 50:52 If you don't want to get slapped by life... Books mentioned: Metaphors The Checklist Manifesto by Atul Gawande https://www.amazon.com/The-Checklist-Manifesto-audiobook/dp/B0031Q9ZWY Capture Clients by Steve Napolitan https://www.amazon.com/Capture-Clients-Close-Deals-convincing-ebook/dp/B01ATZ8YW6 One Hour a Day to 6-Figures by Steve Napolitan https://www.amazon.com/One-Hour-Day-Figures-Went-Multiple-ebook/dp/B01MQYQ9ZU Think and Grow Rich by Napoleon Hill https://www.amazon.com/Think-and-Grow-Rich-Napoleon-Hill-audiobook/dp/B07Q44TKTD Fav quote: "If you want to go somewhere quickly, go alone. If you want to go far, go together." - African Proverb Links mentioned: SteveNapolitan.com Clear path to the customer https://stevenapolitan.com/a-clear-path-to-customers/ https://www.facebook.com/napolitan.steve https://www.instagram.com/steve_nap/ Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit from a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

BARS from this episode: Tactics are free and plentiful. Strategy is expensive. The most important part of a nonfiction cover is the title. Print on demand creates a 'sell one, get two free' ROI. Books create opportunities for authors to profit. You'll never forget holding your first one. Books mentioned: Unlimited Potential by D Arlando Fortune http://unlimitedpotentialbook.com Publish and Grow Rich by Gerry Robert https://www.amazon.com/Publish-Book-Grow-Rich-Accelerator-ebook/dp/B07TFDLNSV Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit from a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

BARS from this episode: 4:02 Tim's transition from top car salesman to sales trainer 10:59 I'm gonna train you, and I'm gonna beat you! 12:29 How sell cars on your day off 17:46 What to put on the back of your biz cards 21:24 A car in exchange for college 27:28 How to use mirror work to get started doing the hard stuff 30:12 The real reason you wake up at 3 A.M. 34:00 How to tap into your purpose 37:58 What are you doing with your 8 hours? PURPOSE IS WHAT YOU'RE MADE FOR. PASSION IS WHAT YOU'RE PAID FOR. 47:30 Why you need swag for your websites 51:30 How to create time 57:22 The credibility factor of being a speaker WITH a book 1:07:53 How his first book led to a speaking engagement within a week 1:13:30 How to know when it's time to stop learning and start doing 1:21:35 The reverse speech method for speaking to smaller audiences 1:26:51 What selling really is and how to do it effectively 1:33:59 How to truly listen to your prospects FREE IS THE WAY TO PAID. EVERYTHING IS SALES. 1:46:12 How to find a team of intern for free YOUR MIND IS LIKE A GARDEN. YOUR THOUGHTS ARE LIKE SEEDS. YOU CAN EITHER GROW GARDENS. OR YOU CAN GROW WEEDS. 1:58:12 These are the only three things people want Books mentioned: How to Sell Yourself & Become Rich by Tim "Motorvator" Williams https://www.amazon.com/HOW-SELL-YOURSELF-BECOME-RICH-ebook/dp/B088TXKVXK Contagious by Jonah Berger https://www.amazon.com/Contagious-Jonah-Berger-audiobook/dp/B00B91I8IK Awaken the Giant Within by Anthony Robbins https://www.amazon.com/Awaken-Giant-Within-audiobook/dp/B000NHG8CO Favorite quote: "The cave you fear to enter holds the treasure you seek." - Joseph Campbell Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit from a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

BARS from this episode: 2:45 How he finds business ideas for his clients 4:55 The big adjustments come out from messes 7:08 The difference between an MBA and a go-getter 9:38 Two questions your market wants you to answer for them 10:09 INTENTIONAL... YOU CAN CREATE THE WORLD YOU WANT TO LIVE IN, YOU DON'T HAVE TO FOLLOW A PATH. 12:22 The hidden danger of structure they don't teach you in college 16:06 How an entrepreneur thinks through a problem 25:41 One thing you should always do when you spend money on marketing 32:58 The key business principle for creating loyal clients that he learned it from his grandma 37:18 Are you a servant leader? Ask yourself these two questions to self-check any time 38:53 IT'S NOT ABOUT MONEY. IT'S ABOUT FREEDOM... AND THE FREEDOM TO SERVE IN THE WAY THAT YOU WANT TO. 40:52 Why a book is actually a 5-year conversation compressed into a few hours 45:54 If you tell your story the right way, this is what could happen 48:26 The first step in designing a business that makes money 51:14 The value of using a specific "ladder" in your sales messages (No, it's not a product ladder.) 53:34 Organic vs paid marketing... this is how to choose your marketing method 58:01 The value of hiring a professional copywriter 1:02:23 How writing a book helps "deconstruct thoughts" so that you can better communicate with your audience 1:03:24 A step-by-step launch strategy using the contacts in your phone 1:10:27 How to write the perfect prompts to ask in your customer testimonials 1:11:44 PEOPLE DO WHAT PEOPLE LIKE THEM DO 1:12:48 The two types of t-shirt business owners and their pros and cons 1:19:59 Focus on who and how you can serve Books mentioned Messy by Tim Harford Exactly What to Say by Phil M Jones Ultimate Sales Machine by Chet Holmes Think & Grow Rich by Napoleon Hill  Favorite quote: “When you're creating your own shit, man, even the sky ain't the limit.” - Miles Davis Links mentioned: Free book giveaway ajsfreebook.com @ajjoiner Anthonyjoiner.com Blooksy writing software https://www.blooksy.com/ Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit from a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

BARS from this episode: 3:59 I can prove that no one cares about your writing 7:52 How to grow your side hustle even when you work 60+ hours a week 8:48 YOU DON'T HAVE TO KNOW EVERYTHING, BE PERFECT, OR BE THE BEST, BUT YOU HAVE TO BE WILLING TO WORK THE HARDEST 10:30 The mentality of the winner says this 12:40 What the ultimate American dream looks like now 15:47 A life lesson from living with a farmer 17:38 One of the easiest first books you can create 18:28 Another easy way to create a book very quickly 21:39 How her book hit #5 NYT bestsellers list even though she's "not the best writer" 22:10 WHY WRITE A BOOK THAT NOBODY READS? THAT'S NOT A BOOK. IT'S SELF-MONOLOGUE, AND YOU'RE THE ONLY AUDIENCE MEMBER AT YOUR SHOW. 23:30 How a book is like a souvenir and why you should adopt this mindset if you're a speaker 24:59 How to engineer a bestseller strategy 26:12 How a book exploded her business although it was already a 7-figure company 27:37 How putting her book in the library book led to a $ 91,000 client 29:07 YOU CAN DO ANYTHING IF YOU SHUT UP, SIT DOWN, AND DO IT. 30:24 WE DO WHAT WE'RE WILLING TO DO. NOT WHAT WE'RE ABLE TO DO. 31:33 How to be seen and take up more "mental real estate" in your market 33:28 Why you should NOT be an entrepreneur 34:52 The greatest personal development course on Earth 35:48 Where to leverage a book to get more stage appearances 36:30 The sneakiest (and most ethical) way to get ahead of everyone that's further ahead of you right now 41:29 How to make your life happen Books mentioned: Plan B by Anne Lamont Bird by Bird by Anne Lamont On Writing by Stephen King Life Will Be The Death of Me by Chelsea Handler The Way You Do Anything is the Way You Do Everything by Suzanne Evans https://amzn.to/2Jxc9tk I Know Why The Caged Bird Sings by Maya Angelou The Bluest Eye by Toni Morrison You're Broke Because You Choose to Be by Larry Winget Fav quote: "Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has." - Margaret Mead  Links mentioned: DrivenInc.com Instagram @thedriveninc Facebook @thedriveninc Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com  Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit from a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community.

BARS from this episode: 2:45 A better way to scroll through your social feeds 4:55 How to know you've found your sweet spot in business 6:08 Choose a direction and let this happen 7:55 How to grow your business processes and systems 10:15 Learning how to afford an assistant 11:39 "IF YOU DON'T HAVE THE MONETIZATION MODEL IN PLACE FIRST, YOU'RE WASTING YOUR TIME WITH DELEGATION." 12:42 The two times to know when it's time to start delegating your work 15:45 How he wrote his first book at 14 18:50 Why your first book could be less than 45 pages 21:09 How to turn book royalties into a reliable income stream 23:00 How to be intentional in your marketing strategy 26:11 "IF YOU GO VIRAL, WHERE ARE PEOPLE GOING TO GO, HOW ARE PEOPLE GOING TO PAY YOU?" 28:10 Choosing topics for YouTube that get you found 31:00 Why it's important to focus on your long-term process while completing short-term projects 35:23 Tracking this YouTube metric will motivate you 38:46 One thing all of your promotions should do 42:04 Every savvy author adds one or more of these strategies to their books and generates clients because of it 46:59 How to connect with the biggest names in your industry 53:51 "ALL OF YOUR DAYS ADD UP. YOU DON'T SEE IT WHEN IT'S HAPPENING, BUT YOU KNOW IT'S HAPPENED WHEN YOU LOOK BACK MONTHS LATER." 55:24 Why you MUST get very clear on what you want and quantify it in two ways Books mentioned: Compound Effect by Darren Hardy https://www.amazon.com/The-Compound-Effect-Darren-Hardy-audiobook/dp/B07MWCVQ1T Fav quote: "Age is not a limit to success." Links mentioned: Check out all of Marc's Amazon books https://www.amazon.com/Marc-Guberti/e/B00D5BK0J2 marcguberti.com contentmarketingplaza.com -- coupon GROW to save $100 youtube.com/marcguberti Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

Bars from this episode 5:04 SOMETIMES THE WEIGHT WE NEED TO LOSE IS NOT JUST THE WEIGHT ON YOUR BODY BUT OTHER "WEIGHT" How lessons from physical training became mental and emotional training Why every shift in your life will not be instantaneous 19:00 How Shero went from handcuff, shackles, and an orange jumpsuit to a one of the nation's top mind & body coaches Overcoming the debilitating power of mental prisons How to recognize when you're in a mental prison The secret to breaking free of your past 30:15 THE BIGGEST ACT OF SELF-LOVE IS TO TRUST YOURSELF The one recording that changed her life How a book brought in unexpected investors 54:47 Shero's advice on how to write an impactful memoir How to get people to read your book after they buy it 1:02:25 Why you must give yourself regular check-ups outside of your physicals How to use visualizations to encourage yourself to finish your book Books mentioned: The Shack by William P. Young https://www.amazon.com/The-Shack-Wm-Paul-Young-audiobook/dp/B00DR0A5NW Born a Crime by Trevor Noah https://www.amazon.com/Born-Crime-Trevor-Noah-audiobook/dp/B01IW9TM5O Fav quote: "Life begins at the end of your comfort zone." - Neal Donald Walsh "I've been through too many storms to be affected by a raindrop." Links mentioned: Shero’s book - I Changed My Mind- can be purchased at www.sherosnation.com or on Amazon https://www.amazon.com/gp/product/B094DPVY14  Follow her on Instagram at @forevershero and @forevershelaughs  Do you have questions, comments, or suggestions for authors you want me to interview? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write, publish, and profit a Signature Book™️ for your business. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us a review on iTunes and subscribing to the show. Finally, join the conversation in the free Facebook group: Wealthy Author Community. Until next time!

BARS from this episode: 6:28 If you do x, they do y.  Where y is buy, buy, buy. 7:48 How I've used sales funnels offline 13:10 Why not having an online sales funnels almost cost me my business 21:08 How to turn a book into an ATM 22:33 How to sell low ticket offers using splintered offers, direct response marketing, and online sales funnels to grow your business 31:43 Why coaches and coaches should focus on selling products and services over branding like big businesses 32:19 Build a sales funnel in 9 steps Step #1: conduct the research Step #2: roadmap the sales funnel Step #3: write persuasive copy for pages Step #4: create the products for the funnel Step #5: create the funnel pages and integrations Step #6: create email series for each step Step #7: send traffic to the funnel Step #8: optimize traffic coming to the funnel for minimum 2 percent conversion on high ticket offer Step #9: collaborate for more traffic 49:34 You're using a sales funnel every time you make a sale 53:01 Why you should Think Profit First I wanna give thanks to our Creator. Do you have questions or comments? Email them to fortune@thoughtfortunepress.com  Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: 2:43 What makes psychological drama thriller intriguing 6:36 How Katherine transitioned from an international correspondent and high-adrenaline news journalist to a relationship coach 10:17 How blogging about being a successful woman over the age of 40 with a drinking problem and an eating disorder became a mid-life mentoring practice 14:37 Why the fierce determination you use to help others succeed is all you need to transform your own life 18:00 The value in building a supportive environment "Make friends with your feelings. They're going to catch up with you sooner or later." 20:56 Create pockets of space in your life 24:11 How to become aware that you're avoiding your feelings 26:48 Some writing tips for "writing for yourself" 33:08 Why you don't need a traditional publisher to get your book onto national newspapers and broadcast 38:24 The switch from thinking, "I need this journalist to run my story" to "This journalist needs my story" 40:40 The 2 types of hooks to use when pitching a journalist 42:58 What to write in the first two sentences of your pitch email "Just the fact that you're an author isn't going to get your story in the press. Your story will get your story in the press. And you're an author will back it up and give you the credibility." 44:00 4 tips for making your pitch clear and easy to understand 47:00 The first 5 steps of how to fall in love 49:00 How to plan and host a retreat for your business 51:08 How to use a Facebook group to host an online course "You don't need to aim for perfection to get started." 1:01:00 Why you must "live your authentic life" if you want to find a happy relationship 1:09:17 Why it's time for you to "come home to yourself" if you're ready to become who you are meant to be Books mentioned: How to Fall in Love - A 10-Step Journey to the Heart The Girl Before Where the Crawdads Sing Fav quote: "We must let go of the life we have planned, so as to accept the one that is waiting for us." - Joseph Campbell Links mentioned: www.katherinebaldwin.com Insta: @katherine.baldwin Twitter: @from40withlove Facebook: https://www.facebook.com/KatherineBaldwinUK/ You've just listened to episode number 047 of the Wealthy Author Podcast with your host D Arlando Fortune. I wanna give thanks to our Creator. Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to grab a copy of my new book, The 4-Hour Book. In it, you'll learn how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Purchase your copy at FourHourBook.com/letter And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS mentioned: What to do when you have the solutions your friends need and why you shouldn't wait to do it How to merge two industries to create a custom message Why life is like a game of Spades What Uncle G told Addicted2Success creator, Joel Brown, to do to finish his book How learning that she was conceived in rape changed the direction of her life The two things she did to survive her childhood living in a divided house "You must get rid of the secrets, shame, and silence. And break free by using your voice." With God, Goals, Gratitude, Optimism and Determination you can Heal Internal Pain to have Happiness, Opportunity, & Prosperity. The meaning of G.O.D. in H.I.P.H.O.P. Becoming the voice of reason for her family, friends, and community How to find the right topics for your transformational books The secret to writing transformational content (it's only one Google search away) How to get honest feedback from prereaders and still protect your content from theft When a book turns into a business and multiple products Finding peace through the Write, Pray, & Release philosophy "If you cannot explain it to a 5th grader, you don't know it well it enough." "Don't bury the pain. Identify the pain. And write about it." "When you stop thinking about writing, you're able to write." Two powerful questions to ask yourself to start your healing journey The three steps to turning your message into a business How a network marketing strategy will help you launch your book Why you should turn your book into journals "You only need one book to build a business and brand." An international magazine that supports kids with incarcerated parents "The Bible is my manual for life." "If you have a problem or mess, then you have a beautiful blessing ahead of you. Flip your message at least 3 ways." Books mentioned: Success from the Inside Out by Nona Jones The Holy Bible Fav quote: "For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future." Jer 29:11 "And God is able to make all grace abound toward you, that you, always having all sufficiency in all things, may have an abundance for every good work." 2 Cor 9:8 Links mentioned: ThanxAMills.com AyannaGallow.com IG & FB @ThanxAMills innervisionmagazine.com writeprayrelease.com Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: How a classic book and a trip to Australia sealed the deal with Dai's wife before they married If you really want to get healthy, this is the one fear that's worth paying attention to Why values don't always create transformation The one thing he saw in the mirror that drove him to finally get his health in order How to use positive compounding to turn your hard, gritty work into easy living FUEL YOURSELF TO THRIVE. DON'T JUST EAT THINGS TO SURVIVE. How to listen to your body so that find the right food combinations for your unique body HOW DO YOU FEEL NOW? What it means to adapt to life's challenges LEVERAGE 30 MINUTES A DAY TO IMPROVE BODY, MIND, & SPIRIT (THE 2 PERCENT OF YOUR DAY THAT CHANGES EVERYTHING). The 5 F's of FUN-ctionally - fitness, faith, finance, family, and fun Joseph Campbell's 3 questions... Why you must inventory your 5 closest relationships who you spend the most time around A club every business owner should be a member of Why being aware of your success markers (and the people who influence them) will save you from a life on unnecessary torture YOU GOTTA SPEND TIME IN THE TRENCHES, UNTIL YOU GET KNOWN FOR WHAT YOU DO. How to turn your readers into paying coaching clients APPRECIATE THE MOMENT RIGHT NOW BECAUSE IT WILL NEVER HAPPEN AGAIN The importance of prioritizing your day based on the lifestyle you want to live How to know when it's time to stop taking inventory of your life and move on to something new Books mentioned: Dai Manuel's Whole Life Fitness Manifest by Dai Manuel  Big Leap by Gay Hendricks  Essentialism by Greg McKeown  Way of the Superior Man by David Deida  The Alchemist by Paulo Coelho  Fav quote: "People won't remember what you say or do. But they'll remember how you make them feel." - Maya Angelou Links mentioned: www.DaiManuel.com Dai’s gifts to help you make life more awesome: Ultimate resource (no sign up required) www.daimanuel.com/gift Join the free 28-day Whole Life Fitness Manifesto program and learn how to maximize your body, mind, and spirit in 30 minutes a day. www.joinwlfm.com The 99 Bodyweight Workout Guide www.DaiManuel.com/99 How to Develop a Positive Mindset www.daimanuel.com/positive-mindset Do you have questions or comments? Email them to fortune@thoughtfortunepress.com  Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join.

BARS in this episode: WE'VE ALL BEEN THROUGH SOMETHING THAT IS OF CATEGORY 5 PROPORTIONS. TAKE THOSE CATEGORY 5 EXPERIENCES AND MAKE SOMETHING OF THEM. How to activate the problem-solving part of your brain during a catastrophic event Why it's important to understand the "waves of healing" The power of focusing on and capturing moments in the present The often overlooked element of the science of goalsetting The critical asset for the entrepreneurial journey to overcome loneliness Why your first book should be a business card and what to do with your second and future books How a book scaled, opened new business ventures, and multiple speaking events DON'T LET PERFECT GET IN THE WAY OF THE GOOD The three fundamental financial spreadsheets every business owner must know The cornerstone barometer of resilient leadership: KEEP ONE HAND ON THE BOAT Overcoming your autonomic response to life's circumstances Why every leader must have a core ideology and establish uncompromising values DON'T GO IT ALONE How to turn your memoir into lessons, advice, and action steps How to make your story matter to your readers How to use the Isolation Index to rate situations in your life and avoid a traumatic fallout Why you should tell anyone and everyone about your book launch Why your book should be on everything you do IT'S NEVER A LACK OF TIME. IT'S A LACK OF COMMITMENT. Books mentioned: Take Your Time by Eknath Easwaran  Be Here Now by Ram Dass  Entrepreneurs Essential Roadmap by Christine Perakis The Resilient Leader by Christine Perakis Fav quote: "Start where you are. Do what you can. Use what you have."- Arthur Ash Links mentioned: Http://christineperakis.com Http://businessbreakthroughpro.com Https://LinkedIn/in/christineperakis @ChristineP360 Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: Trends are moving towards thought leadership and a strategic advantage in the market Why the democratization of publishing opened the door for new opportunities worldwide The importance of combining author and platform services under one roof How 2-day seminars evolved into new delivery methods Why and how a new standard was set for seminar attendees How to determine if a book is worth investing your time to read it A workaround for getting to your ideal customers when you don't have the budget to mass market How to choose the right platform to produce your content VALIDATE YOUR ASSUMPTIONS BECAUSE WE ALL HAVE BIASES. SOME OF THEM ARE RIGHT. SOME OF THEM ARE WRONG. A major mistake to avoid when you partner with contractors for content creation The secret to finding your awesome content Why a content creation strategy is more important than learning a bunch of tactics PEOPLE DON'T BUY SWISS ARMY KNIVES AT A PREMIUM. CONTENT IN THE ABSTRACT IS ACADEMIC. THE UTILITY OF CONTENT HAS TO BE "FOR THESE PEOPLE WHO HAVE THIS PROBLEM, I HAVE THE BEST CONTENT". How to evolve your platform for the long-term YOUR CURIOSITY DOESN'T NECESSARILY SATISFY A NEED THAT YOUR FOLLOWERS HAVE Why the content you produce forms a contract with your followers you should never break FILL IN THE BLANK: I work with X and solve Y problems that they have better than anyone else. GET THE RIGHT CONTENT IN THE RIGHT FORMAT IN FRONT OF YOUR IDEAL CUSTOMER Why becoming a thought leader deserves dedication Books mentioned: Love Is Just Damn Good Business by Steve Farber  The AirBnB Way by Joseph Michelli Man's Search for Meaning by Viktor Frankl Fav quote: “It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.” - Theodore Roosevelt Links mentioned: https://thoughtleadershipleverage.com/ Twitter @peterwinick Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass

"Cater your story to your audience." It's kinda like a luxury SUV. It can go off-road (for a casual setting). It can be classy (for those professional settings). And, it can host a family (for the PG version). Most importantly, it should always be polished. Stop making up stories off on the spot when you know you've told them over and over. Take the time to make them meaningful and impactful. "From personal to professional and all between, stories bridge the gap." Context is a key component to building that bridge. Method - "Blogs and social media made it clear that how you tell your story matters." How will you deliver your story - video, text, or audio. Use the modality that you're most comfortable working in. Type - "Telling the story right is just as important as telling the right story." Classy, casual, family, reviews, comedic, sales - what is the setting for the delivery of your story? Be able to deliver at least a short and a long version. Reason - "Stories instruct where facts fail." Why are you telling the story - performance, persuasion, or perspective? Focus on the outcome you're after. "Stories are our primary tools of learning & teaching, the re-positioning of our lore and legends. They bring order into our confusing world. Think about how many times a day you use stories to pass along data, insights, memories, or common-sense advice." - Edward Miller "Be an avid collector of your experiences." To do this, story databases are your secret weapon. Keep your experiences and the stories you hear and read about in a journal, email account, or software. (I recommend Evernote.) And, when it's time to share your story, use a structured storytelling system until you've created your own style. Actually, I build a system around the word. You've just gone through it. It's called the STORY framework. Make a Statement. Tell a story. Cover the Opportunity, Objections, and Obstacles. Review what you covered and offer a testimonial/case study Reviews. Give an easy YES. That said... This week, add five stories to your database. They can be new stories or old stories. Your stories or borrowed stories. Real events or made up. Add your top five stories to your database and massage the wording for a new context. If you have a casual version, modify it for a professional setting. If you have a story for a selling situation, practice telling it as a family story. How would you change your story from a persuasive tone to a performance? You may never use the story in the other setting. But you'll learn a new dynamic to your story that will improve your delivery in the way you use it. Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: I HAVE A DUTY TO TEACH MY KIDS TO THINK AND AN OBLIGATION TO NOT PROPAGANDIZE MYSELF Why many teachers believe it's dangerous to teach kids to think How students who challenge perspectives in history books become original thinkers The importance of planting seeds as a teacher Leveraging testimonials to shift student's opinions of their work Using story in all of your meaningful conversations Dondi Scumaci quote "Take your emotions along for the ride, but make sure you are driving the car." LEADERSHIP IS THE ART OF POSITIVELY INFLUENCING OTHER PEOPLE TO HELP THEM BECOME BETTER VERSIONS OF THEMSELVES Turning your family history into a legacy book for the next generation IF YOU TAKE CARE OF RELATIONSHIPS, THE RESULTS WILL TAKE CARE OF THEMSELVES. What it means to live by the principle of "courageous humility" The 10 Commandments for Blended Family Life and suggestions on how to live them TAKE YOUR COMMUNICATION FROM TERRIBLE TO BEARABLE AND BEYOND Why principles trump specifics in blended family environments The two core principles of blended families - BE THE ADULT YOU WANT YOUR KIDS TO BECOME. REMEMBER THE GOLDEN RULE AND TREAT PEOPLE THE WAY YOU WANT TO BE TREATED. How to invite people on the journey of growth aka why using invitations to growth work better than telling people what to do How to approach platforms that disagree with your opinion and not be offended Why getting your book into people's hands is more important than the profits from selling your book Answer this question for yourself: What good thing am I willing to give up to get something better? How to leverage the Amazon Kindle 5-day promo to boost sales during the for-profit promo Using your book as a workbook for coaching clients CULTIVATE LOVE AND RESPECT EVEN WHEN WE DISAGREE WITH EACH OTHER A new definition of wisdom Why it's more important to help people remember rather than to teach them Books mentioned: Extraordinary Leadership by Joel W Hawbaker Inverted Leadership by Joel W Hawbaker Constantine's Sword by James Carroll Lord of the Rings by J. R. R. Tolkien The Chronicles of Narnia by C. S. Lewis Fav quote: "All we have to decide is what to do with the time that is given to us." Gandolf, Lord of the Rings Links mentioned: twitter.com/JoelWHawbaker facebook.com/RealLifeLeading/ reallifeleading.com/ facebook.com/Stepdadding/ stepdadding.com/ linkedin.com/in/joel-hawbaker-9421a077/ joelwhawbaker.com Do you have questions or comments? Email them to fortune@thoughtfortunepress.com  Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass

BARS from this episode: How qualitative and quantitative analysis led to the "3-Word Rebellion" IT'S NOT YOUR MESSAGE. IT'S EVERYONE'S MESSAGE The one TED Talk that's the perfect example of a "3-word rebellion" How $100 sessions in-home meeting turned into a leadership revolution Why marketing consultants who want to understand their clients should understand qualitative research methods Why stickiness, intrigue, and memorability are key to starting a rebellion The importance of writing the right book for the right reason This is why you should write a book - it's not because of the accolades How to think about your speaking business and speeches if you want to be profitable What to do when you have run out of material for your podcast and blog The power of asking yourself "What's the best way to spread this message?" and how it applies to formatting your book 2 freedoms self-published authors have over traditional publishers How to use a new book to pivot in your business and launch marketing promotions GIVE YOURSELF PERMISSION TO WRITE LIKE YOU SPEAK The One Drop of Dye a Day story for social media posting The one thing you must add to every free download or lead magnet you give away Answer this question: What are you rebelling against? I AM REBELLING AGAINST... How to download your ideas from your head using this ancient tool IF EVERYONE ACTED ON THE CHANGE YOU WANTED TO MAKE, WHAT WOULD THE WORLD BE LIKE? Why knowing the impact of your mission is more important than knowing how to put your message into words The one perspective necessary for clarifying your "3-word rebellion" How to use feedback from beta readers to construct a better product 3 questions to use when reading beta reader feedback YOUR THOUGHTS ARE VALUABLE. YOU SHOULD LEAD WITH THEM. Books mentioned: 3 Word Rebellion by Michelle Mazur  Speak for Impact by Michelle Mazur  Speak Up For Your Business by Michelle Mazur   Clockwork by Mike Michalowicz  The Middle Finger Project by Ash Ambirge  Fav quote: "Simplify. Simplify. Simplify." - Michelle Mazur Links mentioned: www.3wrbook.com www.3wordrebellion.com www.drmichellemazur.com @drmichellmazur - Instagram Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass  And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: 1. Teachers become their own students. An easy question to ask: "What do you want or need to learn now?" Live students give just-in-time responses. 2. Great teachers learn how to be great teachers. So can you! Remove the focus from yourself. Give your students what they need to succeed! Model Refer to page 78 of the latest version of my new book "The 4-Hour Book" for an explanation of the STORY framework 3. See it. Hear it. Touch it. Do it. Have something for all of them. The more modalities you touch, the more the brain is engaged. Clarity is a result of simplification. Always give action steps. (Your students now have tangible results). 4. Where books stop, a course finishes. Free takes minutes to hours for results. Low tier takes 1-7 days. Mid tier is up to a 30 days. High tier is over 30 days for completion. Over time hit all four tiers. A funnel is the passive sales model... Books mentioned: The 4-Hour Book by D Arlando Fortune Quote: "What sculpture is to a block of marble, education is to a human soul." - Joseph Addison Links mentioned: Mastermind.com Do you have questions or comments? Email them to fortune@thoughtfortunepress.com  Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: How I maxed out the number of books Google will hold for me How Jesse found recovery from addiction and stayed clean for over a decade The unusual angle he took into rehab facilities to rebuild the lost leaders using 60-minute workshops Why Jesse's writing a book about the untold stories of addiction and recovery The myth that the world believes about drug addicts EVERY PERSON IS AN ENTREPRENEUR. MEANING EVERY PERSON CAN BE SELF-DETERMINED SELF-DIRECTED AND SELF-MANAGED Why every recovering addict can and must take control of their life The power of creating challenges that shorten personal growth time span How taking cold showers daily changed his perspective on overcoming any hurdle in his life I FELT LIKE I WAS THE ULTIMATE RESILIENT WARRIOR RECOVERY Why it took over 18 months to publish his book and what he did to finally get it published Who is the Ice Man and why is he so popular FEAR IS AN ILLUSION The power of learning to listen to the "subtle pushes" from the universe and God The importance of studying bestselling authors if you want to become a bestselling author How a coaching program evolved out of publishing a book and perfect fit clients approach him Why sometimes you must be patient and consistent with your marketing until it's time for your book to explode How to automate parts of your day so you can focus more energy on the other parts of the day THOSE 30 MINUTES YOU SPEND WITH YOURSELF ARE THE MOST IMPORTANT TIME OF THE ENTIRE DAY The turning point in his personal growth was the result of this keystone habit... it's not what you think it is The importance of setting a baseline for your day and how to do it effectively These 5 elements of recovery transform the direction of your life... Focus, Elevate, Appreciate, Resilience, and Self-care The key to having more self-satisfaction in your life according to scientific research THE OPPOSITE OF ADDICTION IS CONNECTION How to identify and connect with the people who will change your life SELF-CARE IS NOT SELFISH. IT IS AN EASY, NO-BRAINER PRIORITY How self-care leads to better decision-making and peace of mind when the chaos of life surfaces Why you must make new habit creation simple and seamless How to announce your book, build your launch team, and get 20 reviews in the first week of your book launch What to do on your "Free Days" to restore your energy and focus Start to think in the terms of abundance, get clear on past wounds, and heal them Books mentioned: Smash Your Comfort Zone with Cold Showers by Jesse Harless   The Illusion of Money by Kyle Cease   The Success Principles by Jack Canfield   Healing Trauma by Peter Levine   Fav quote: "Intuition will never lead you to harm." - Anonymous Links mentioned: recoveryfacilitation.com IG @jesseharless222 If you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.

BARS from this episode: How working with a "big ugly fella" led to becoming the real-life Wizard of Oz The power of asking the right questions... like "Why are you wearing that watch?" There are two types of people: Are you driving the Ferrari so everyone sees you or because you've always wanted one? Why taking a photo leaning on a sports car in front of high-class yacht spiraled into a depression and doubting his success NEVER EVER WILL I FORFEIT ME TO IMPRESS YOU The definition of a real entrepreneur and why it's not all flashy being one WE'VE SPENT TIME IN OUR LIVES WAKING UP ON A WEDNESDAY MORNING PANICKING BECAUSE WE DON'T HAVE ENOUGH MONEY FOR PAYROLL ON FRIDAY OR CANNOT AFFORD THE MORTGAGE How he became the leading experiential concierge service for billionaires and superstar Turning a $2,500 check and a launch party in a pub into tens of thousands of books sold Launching a speaking career based on the success and principles in a book - a second business is The value of an indebted mindset to drive you to serve your market IF SOMEONE IS SUBSCRIBED TO YOU, YOU HAVE TO BE SUBSCRIBED TO THEM The destructive power of "recording your negativity" and what to do about it to turn them into positive affirmations THERE'S NO SUCH THING AS A COMPLETE FAILURE - WHERE'S THE POINT WHERE IT WENT WRONG? LEMME TURN THAT 'NO' INTO AN EDUCATION TO GET A 'YES' How to learn from every sales presentation that goes south MY EDUCATION IS MADE UP THINGS I DID WRONG Why getting a large contract from one of the largest publishers was a mistake IT DOESN'T JUST IMPACT ONE PERSON - IF YOU CAN HELP AN ENTREPRENEUR GET BETTER, IT IMPACTS THEIR BUSINESS LIFE, LOVE LIFE, FAMILY LIFE... Maintain continuity in your authenticity by focusing on being you IT TAKES ZERO EFFORT TO BE YOU - DO YOU A LOT Your tribe will do your branding, marketing, and promotion for you when you allow them to know who you truly are IT'S OUR ABILITY TO IMAGINE THE IMPOSSIBLE THAT MAKES IT POSSIBLE The power dreaming as an enough DO EVERYTHING THAT AMAZON DOES AND EVERYTHING AMAZON DOESN'T Books mentioned: "Bluefising" by Steve Sims  "Never Split the Difference" by Chris Voss  any book by Jay Abraham Fav quote: "No one ever drowned by falling in the water. They drowned by staying there." - Steve Sims Links mentioned: http://stevedsims.com https://simsdistillery.com/ "The Art of Making Things Happen" podcast  https://www.stevedsims.com/podcast/ "An Entrepreneurs Advantage with Steve Sims"  https://www.facebook.com/groups/stevedsims/

BARS from this episode: A unique approach to delivering a TED talk How to break the mold of how current business is done How service-based business succeed in the solopreneur economy How she transitioned from agency to intensives to freedom model The 50-25-25 formula for freedom that creates full-time income on part-time work The difference between the value you provide and your value in the marketplace and how to set your prices HOW ARE YOU GONNA LET OTHER PEOPLE KNOW WHAT YOU KNOW SO THAT THEY SEE THE VALUE IN WHAT YOU'RE CHARGING TO GET THERE Why you should keep raising your princes incrementally Why a book separates you from all of the other people in your industry PEOPLE WHO READ YOUR BOOK ARE RABID FANS How a book changes the conversation with potential customers The importance of sharing your failures and stories (yours and your clients) The secret to helping your readers remember the lessons in your book Your first steps to creating your badass opportunity Why getting "comfortable" with your numbers helps you establish a better pricing strategy How often you should be looking at revenues, expenses, and taxes to inform investing in your own business How to think through a spending plan for your life and business A lesson on finding ways and means to get free course versus paying top dollar for training How to sell your services without selling your services (hint: it's a certain type of content embedded in your book) A strategy to get book reviews from multiple fronts BE YOUR BADASS SELF ALL THE WAY Why you must do you to the extreme Books mentioned: Badass Your Brand by Pia Silva   TED Talks by Chris Anderson   The Big Leap by Gay Hendricks   7 Habits of Highly Effective People by Stephen Covey How to Win Friends and Influence People by Dale Carnegie  Fav quote: "If I had more time then I would have written a shorter letter." -  Blaise Pascal (English translation) Links mentioned: Price to Freedom Calculator piasilva.com/badass facebook.com/pialovesyourbiz instagram.com/pialovesyourbiz Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don't forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass And, if you like the show, do us a favor. Share, like, and join. Take a screenshot and share the episode with the hashtag #wealthyauthorpodcast. Show us how much you like us by giving us five stars and a review on iTunes. Finally, join us every week by subscribing to the podcast so that you don't miss an episode.