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Episode Overview Meet Ms. Giadha DeCarcer, CEO of New Frontier and serial entrepreneur with 20 years of experience in emerging markets. Giadha shares her insights on the importance of actionable data in making informed business decisions in the legal cannabis industry. Main Discussion Points (0.31) Intro: Giadha, New Frontier, equio (1:30) 3 groups of key customers for equio (2:19) How Giadha got into industry (3:20) Types of data collected (3:53) How do they analyze data (4:28) Objective reporting (5:04) Policy maker uses (5:40) % breakdown of target market (6:16) Options for frequency of reports (6:48) Pricing model (7:22) Easy to understand / interpret reports (8:17) Sample reports (8:38) Impact of cannabis industry on external ancillary services (9:39) Closing thoughts: the “cannabis economic wave” Links equio  New Frontier Financials Video Interview

Episode Overview Broadcasting live from the Cannabis World Congress and Business Expo in Los Angeles California, we're pleased to interview the colorful and always interesting, Mr. David Tran, co-founder and CFO of Dope Media. Meet David On today’s show, I’m pleased to have a conversation with David Tran. David is the founder of Dope Magazine and Dope Brands. David shares his insights on the importance of building brand and community, as well as his perspective on the industry, highlights from the conference and what he sees for the future. Live from the Cannabis World Congress & Business Expo in L.A., "Dope Magazine" founder, David Tran, shares his perspectives on the legal cannabis industry, where we are today, and where we're headed. Main Discussion Points History of Dope Magazine and Dope Media Marketing best practices for legal cannabis and medical marijuana entrepreneurs Opportunities in the industry Building your brand, community and customer loyalty Links Dope Magazine Video Interview

Episode Overview In this episode, we interview Mr. Dan Humiston. Dan created the Cannabis World Congress and Business Expo in New York and Los Angeles. He’s created an amazing conference with many a-list speakers and thought leaders in the legal cannabis industry.  Meet Dan In today’s episode of Think Jointly, we interview Mr. Dan Humiston. Dan created the Cannabis World Congress and Business Expo in New York and Los Angeles. He’s created an amazing conference with many a-list speakers and thought leaders, coupled with some amazing sessions that are ideal for anyone new entering the industry, and industry veterans alike. Dan has a unique story. He was a successful businessman in New York, who never envisioned getting into the legal cannabis industry, but two years ago, training for an IronMan event, he had a serious biking accident in which he suffered traumatic injuries to both hips, his brain and vertebrae, his priorities changed. As a neophyte to the legal cannabis industry, he thought there were likely many people like him, who had a desire to learn the industry inside and out, but there wasn’t a lot of quality content out there. Identifying a need in the industry, he began producing the Cannabis World Congress & Business Expo, one of the most highly attended and popular conferences in the industry. Main Discussion Points History and inspiration behind the Cannabis World Congress & Business Expo Dan's inspiring story of turning tragedy into triumph Opportunties for newbies The State of the Industry Links International Cannabis Association 2015 Cannabis World Congress & Business Exposition Video Interview

Episode Overview Live from the Cannabis World Congress & Business Expo in L.A., Jazmin Hupp shares her insights on opportunities in the legal cannabis industry, how to break in and why women are well poised to dominate this industry! Meet Jazmin  To say Jazmin is a trailblazer in the legal cannabis industry is an understatement. Jazmin seems to go non-stop -- we wonder when she sleeps! As the Founder & Executive Director of Women Grow, she's on a mission to help 1,000 women entrepreneurs launch businesses in America's fastest growing industry: legal cannabis. Through her organization, Women Grow connects, educates, and empowers diverse cannabis industry leaders. They host monthly events in more than 25 cities and a national leadership. Jazmin feels fortunate to have been educated on cannabis as a safer alternative to alcohol. A visionary with millions of ideas and an overactive mind, to relax, Jazmin integrates yoga & meditation into her life along with moderate, responsible cannabis consumption. Jazmin, a firm believer that business is the strongest force of change in our world, shares her insights on the state of the industry, where she's the industry headed, and how women (or anyone for that matter) can capitalize on this exciting emerging market. Main Discussion Points Women Grow's Mission & History Trends in the future and opportunities for women in the legal cannabis and medical marijuana industry Opportunities in external and internal ancillary industries. Whether you're a marketer, accountant, attorney, insurance or security company, the industry is rich in opportunities How to educate yourself about the industry and acquire the knowledge to succeed Highlights from the Cannabis World Congress & Business Expo Event Links Women Grow  JazminHupp.com Video Interview

Episode Overview Live from the Cannabis World Congress & Business Expo in L.A., Cheryl Shuman shares her insights on marketing, branding, and crushing it in the legal cannabis industry. Learn why Cheryl sees huge opportunities in the industry for women. Meet Cheryl We’re excited to have Cheryl Shuman on the show live from the Cannabis World Congress and Business Expo in Los Angeles. Cheryl has been a pioneer in the industry, as an entrepreneur, marketer and pundit, appearing across a variety of media, including CNN, ABC, Fox, Fox Business, BBC, Newsmax, Huffington Post, Laura Ingraham, Piers Morgan, Katie Couric, and The View. With her 25 years of agency experience working with a-list celebrity clients such as Tom Cruise, Madonna, Arnold Schwarzenegger, Demi Moore, Michael Jackson, Steven Tyler, the Black Eyed Peas and hundreds of other celebrities, Shuman has brought her expertise in lifestyle, entertainment and consumer marketing, and branding to the legal cannabis and medical marijuana industry. While valuing the importance of viral marketing and grassroots initiatives, Cheryl built the largest cannabis media source in the world with Kush Magazine in 2010 as Director of Celebrity, Media & Public Relations, taking them from $150,000 in gross revenues to more than $6.5 million in revenue within 18 months. Cheryl, known as the “Martha Stewart of Marijuana”, now manages a $100 million funding to invest in and develop the cannabis sector. In a short time, Cheryl has secured product placements for products in FX’s Wilfred, CBS News, The New Ricki Lake Show, and more. Shuman lectures internationally about everything from seed to sale of the Cannabis Plant and is currently working with the prestigious William Morris Endeavor Agency in Beverly Hills for film, television, book and lecturing deals. Main Discussion Points Cheryl Shuman's Inspriational "Only in America" story The emergence of women as thought leaders in the legal cannabis industry Opportunities in the industry The importance of personal branding Social media marketing Cannabis funding Developments in Las Vegas and Nevada Links Beverly Hills Cannabis Club  CherylShuman.com Video Interview

Episode Overview "Future of the Legal Cannabis Industry" We talk to Aaron Smith who provides us a glimpse at what is happening legislatively on a national level & an optimistic outlook of the near future. Meet Aaron Smith We're pleased to have Mr. Aaron Smith, co-founder and executive director of the National Cannabis Industry Association. Prior to launching NCIA, Aaron distinguished himself as a public advocate for marijuana policy reform — first with a California-based medical cannabis advocacy group, Safe Access Now, and more recently as the California state policy director for the Washington, D.C.-based Marijuana Policy Project. Aaron has successfully built coalitions with elected officials on both sides of the aisle in order to advance marijuana law reform legislation in the state capitol and among the voting public. Aaron’s opinion pieces have appeared in major newspapers, including the San Francisco Chronicle, Los Angeles Times, and The New York Times, and he has been a frequent commentator on national television news networks. Originally from California, Aaron is currently based in Denver. Main Discussion Points Background on the National Cannabis Industry Association (NCIA) Legislative progress of the industry in Congress The state of the industry Opportunities in the legal cannabis industry Benefits of getting involved with the National Cannabis Industry Association (NCIA) Links Marijuana Policy Project  National Cannabis Industry Association

Episode Overview In this episode, we have a conversation with Leslie Bocskor, an entrepreneur focused on the legal cannabis industry, on the state of the legal cannabis industry, investment opportunities, and where the industry is headed. Meet Leslie Bocskor is a national thought leader, investment banker, investor and entrepreneur focused on the emerging legal cannabis industry. He founded Electrum Partners and is working with some of the biggest players in the industry to develop strategies to quickly expand the market for legal cannabis in the U.S. and beyond. Further, as Founding Chairman of the Nevada Cannabis Industry Association (NVCIA) he is bringing time-tested practices from the financial markets and his entrepreneurial experience to assure Nevada’s industry is an example to be emulated worldwide. Main Discussion Points Challenges and opportunities in the legal cannabis industry over the next few years for cannabis entrepreneurs and the industry How to differentiate your business in an increasingly competitive industry Legal and compliance issues facing legal cannabis entrepreneurs The future of legal cannabis in Nevada & why Nevada has created  legal framework that serves as a model for the nation Benefits of getting involved with the National Cannabis Industry Association (NCIA) and the Nevada Cannabis Industry Association (NVCIA) How to get your cannabis venture funded Opportunities for investors and entrepreneurs with Electrum Partners Links Electrum Partners  Follow Leslie on Twitter