Created with Sketch.
Liftoff by Bottle Rocket
26 minutes | 14 days ago
Great Artists Deserve Great Tools (w/ Bottle Rocket CEO & Founder, Calvin Carter)
This episode we are joined by the head cheese of Bottle Rocket himself, Calvin Carter.Calvin has been honored with the Ernst & Young Entrepreneur of the Year award, Tech Titans, and many others. As the CEO and Founder of Bottle Rocket, he has created a company of 250 Rocketeers in producing more than 500 award-winning experiences (four apps in the Apple iTunes Hall of Fame), setting new standards in connecting people to what they want while transforming how businesses compete and win in the marketplace. In this episode we discuss the importance of equipping those 250 Rocketeers with the right tools in order to truly do the best work of their lives.-Join the Bottle Rocket Team! Check out all job openings here: https://www.bottlerocketstudios.com/careersUntil next time, friends...stay curious.
27 minutes | a month ago
How to Get Designers & Business Leaders in Sync (w/ Bill Flora)
Our guest today is Bill Flora. He's an award-winning design director and strategist with more than 20 years of experience in leading teams and shipping products.During his two decades with Microsoft, he led design efforts for Xbox, Windows Media Center, Zune, and Encarta, and was the design force behind Microsoft’s “Metro” design language.Now-before joining forces with Blink as their Chief Creative Officer, he founded Tectonic, where he worked with some of the world’s leading companies, such as: HBO, Amazon, Beats by Dre, Cisco, Samsung, and NBC among others.Connect with Bill on LinkedIn: https://www.linkedin.com/in/bill-flora-5894ab5/Find out more about Blink: https://blinkux.com/-Join the Bottle Rocket Team! Check out all job openings here: https://www.bottlerocketstudios.com/careersUntil next time, friends...stay curious.
33 minutes | a month ago
How to Find Your Superpower (with Ex-Googler, Raphael Akinsipe)
Join us as we have the privilege of sitting down with a dear friend and former colleague Raphael Akinsipe.He is a former Googler and current SVP of Marketing and Strategy at HST Pathways. He's on a mission to help others grow, be they companies or individuals. His 3-tiered approach is spot on, and definitely not an episode to miss!Connect with him on LinkedIn here: https://www.linkedin.com/in/raphael-akinsipe/-Find out more about Liftoff: http://www.bottlerocketstudios.com/liftoffUntil next time, friends...stay curious.
29 minutes | 2 months ago
Human-Centered Design is Empathetic Design (w/ Matt Kressy)
Our guest today is Matt Kressy, founding director of the MIT Integrated Design & Management master’s degree, and is an expert in innovation, leadership and product development. As an entrepreneur and founder of Designturn, he has designed, invented, engineered, and manufactured products for startups, Fortune 500 companies, and everything in between.Since 1999, our guest has co-taught collaborative courses in product design and development at top design and business schools including the MIT Sloan School of Management, Harvard Business School, and the Rhode Island School of Design.He is also on the founding team of the New England Innovation Academy, the first middle and high school that prepares innovators to shape the world through human-centered design.Discover more about the academy: neiacademy.org-Find out more about Liftoff: http://www.bottlerocketstudios.com/liftoffUntil next time, friends...stay curious.
27 minutes | 2 months ago
Bringing Your True, Authentic Self to the Workplace (w/ Youri Bebic)
Our guest this episode is Youri Bebic. n accomplished Chief Product Officer with deep experience in the FinTech industry. He applies a strong business lens to technology innovation balancing priorities during the development lifecycle.He leads global product develop for new software service offerings at diebold. Before that he was the Global Head of Product & Innovation at MoneyGram. At Moneygram he oversaw a rapid period of growth with digital transactions growing over 150% annually. Not only is he a great leader, he's a unique individual and avid mountain biker.We dig into:How to show up and be your authentic selfBeing okay with saying, “I don’t know”The importance of trustLeading by doing, not just sayingAttaining true “flow-states” Connect with Youri on LinkedIn: https://www.linkedin.com/in/youri-bebic-5b50951/-Find out more about Liftoff: Here.Until next time, friends...stay curious.
33 minutes | 3 months ago
Beyond the "Growth Mindset" (with NYT Best Selling Author, David Kidder)
Our guest this episode is David Kidder, the NYT Best-Selling author of The Intellectual Devotional, The Startup Playbook featuring exclusive interviews with over 40 of the world's most influential CEOs and founders and New to Big: How Companies Can Create Like Entrepreneurs, Invest Like VCs, and Install a Permanent Operating System for Growth. He was an early angel investor in AirBnB and SpaceX and remains an angel investor for over 40 startups. And we’re not done! He's also a co-founder of Bionic, which offers proprietary organizational solutions to Fortune 100 companies.On this episode we dig into:-The difference between leading and managing.-Getting out of a fixed mindset, and into an adaptable one.-The 5 lenses that all successful people view the world through.-The importance of Systems Thinking.-The truth about the two realities of America that we live in.…And our very first “Lighting Round”.Discover more about David Kidder:https://onbionic.com/https://www.davidskidder.com/-Find out more about Liftoff: Here.Until next time, friends...stay curious.
25 minutes | 4 months ago
Create Winning Customer Engagement (with Jennie Lewis)
Our guest this week, Jennie Lewis, is the Strategic Services Lead at Airship. Airship (which of course is formerly Urban Airship) is a Customer Engagement Platform that create deeper connections with customers by delivering incredibly relevant, orchestrated messages on any channel.In this episode we talk:-Attention-Attrition -The need for innovation-How Might We…-Create winning customer engagementFind Jennie on LinkedIn: https://www.linkedin.com/in/jennielew/Check out Airship: https://www.airship.com/-Find out more about Liftoff: Here.Until next time, friends...stay curious.
30 minutes | 4 months ago
AR is the New Content (with Mike Molnar, Managing Partner at GLOW)
Our guest this week is Mike Molnar, Managing Partner of the digital and social agency GLOW. He draws on 20 years of experience leading award-winning digital creative efforts across display media, site development, trans-media experiences, games, and social and mobile content—working across teams to develop large scale high-profile campaigns, custom content and digital experiences that generate measurable results and drive value for partners.On this episode we go to town on topics like:-People want Innovation but don’t want to commit to innovation.-Value in innovation beyond just the execution. -Explosive opportunities in AR Marketing-Converging the disconnect between CMOs and Technologists.-As important as it is to be connected, it’s equally important to disconnect-Connect with Mike on LinkedIn: https://www.linkedin.com/in/mimolnar/Check out GLOW: https://weareglow.com/-Find out more about Liftoff: Here.Until next time, friends...stay curious.
25 minutes | 4 months ago
How Analytics Are More Powerful Than Ever (w/ Ariel Michaeli)
Ariel Michaeli is the founder and CEO of appFigures. appFigures is the app analytics, optimization, and intelligence choice for top developers, publishers, marketers, and analysts.On this week’s episode we discuss:-How Analytics Are More Powerful Than Ever-Parlor-Quibi-Growth and Growth HackingDiscover appFigures: https://appfigures.com/Ariel on LinkedIn: https://www.linkedin.com/in/arielmichaeli/-Find out more about Liftoff: Here.Until next time, friends...stay curious.
25 minutes | 5 months ago
What is Digital Health and Why Does it Matter? (w/ Brandon Maenius)
We're happy to be joined by Brandon Maenius on Liftoff this week. He is the Director of Digital Health and Marketing at Baylor Scott & White Health.Which begged the questions:What is digital health?How might we use digital solutions to help healthcare?...and many other thought provoking questions you'll love to dig in to.Follow Brandon: Here.-Find out more about Liftoff: Here.
24 minutes | 5 months ago
Advertising is Not the Future (with Chris Maddern)
On this episode, we’re joined by Chris Maddern, the co-founder and chief innovation officer at Button. Before Button, he was the Head of Mobile at Venmo, and Co-Founder of AppLaunch. We dive into themes around:-Advertising is not the future-Building better commerce-Without problems, there is no curiosity-Creating a grab bag of awesome peopleFind out more about Button: usebutton.com Connect with Chris on Twitter: @chrismaddern -Find out more about Liftoff: Here.
30 minutes | 6 months ago
Design for Thought-Based Interfaces (w/ Afshin Mehin)
Today’s guest is Afshin Mehin, the Founder Woke. Wokr supports companies developing new technologies by helping them to express the potential of their work in the most beautiful, meaningful ways possible. Some of their clients include: Neuralink, Amazon, Lulullemon, and Postmates, to name a few.We do some mind bending this episode as we dig into some themes like:Are designers fortune tellers?What is thought interface, and how might we design for it?How does curiosity win the future?Find out more about Afshin here: https://www.linkedin.com/in/afshin-mehin/Find out more about Woke here: https://woke.co/ -Find out more about Liftoff: Here.
32 minutes | 6 months ago
What IS Business Strategy and WHY does it matter? (w/ Peter Bandy)
Business Strategy is more than a buzz-phrase. It’s paramount to getting to where you need to be.But...What is business strategy?How do you build trust?What is radical transparency?Why is empathy so important?Are Business Strategists… sherpas?This week, Tony plays the audience and interviews (co-host) Peter Klayman and fellow Rocketeer, Peter Bandy—as he seeks to get these questions answered.-Find out more about Liftoff: Here.
25 minutes | 7 months ago
Failure is Inevitable in Innovation (with Summer Collins)
Summer Collins is the Associate Vice President of Design and Innovation at Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma and Texas.In this episode we’ll tap into questions like:How does health and wellbeing contribute to the way we think about design?How do you design for an array of communities?How failure is an intrinsic and inevitable part of the innovation process?What does it mean to be curious?Connect with Summer Collins on Twitter: https://twitter.com/SCtheAlchemistCheck out the c1 Innovation Lab: http://c1innovationlab.com/-Find out more about Liftoff: Here.
28 minutes | 7 months ago
The Limitless Evolution of Experience (w/ Christian Gani of Match Marketing Group)
Our guest this episode is Christian Gani, the Managing Director of Match Marketing Group’s Boulder office, he plays a leading role in creating and shaping consumer experience platforms for brands including Lincoln Motor Company, Progressive Insurance and adidas, to name a few. Our guest is motivated to push the boundaries of the expected when it comes to consumer marketing and is fascinated by how experience, when combined with purpose, can impact the way people feel and ultimately change. Prior to joining Match in 2010, he worked for luxury brands Lexus and Mercedes-Benz for stints on the client side where he managed marketing and advertising responsibilities across Europe and Canada, respectively.Tune in as we discuss Experiential Marketing, the evolution of experiential marketing carving a path during Covid and thereafter, limitless and borderless experience--using technology as a tool that can bring the experience directly to the consumer... and much more.Find Christian Gani on LinkedIn: Here.Check out Match Marketing Group: Here.-Find out more about Liftoff: Here.
26 minutes | 8 months ago
Drive Results With Strategy Sprints (with Simon Severino)
This week we’re joined by the Founder and CEO of strategysprints.com, and host of the Strategy Show Podcast—Mr. Simon Severino.What do swimming, lasagna, analytics, sprints, and freedom all have to do with each other? Only one way to find out... Tune in and discover why Peter and Tony love this dialog with Simon so much.Find out more about Strategy Sprints: Here.Follow Simon Severino on LinkedIn: Here.Find out more about Liftoff: Here.
29 minutes | 8 months ago
The Hidden Science of Neuromarketing (with Prince Ghuman)
Prince Ghuman is a neuro-marketer whose focus is on the ethical applications of neuromarketing in the consumer world.Together with Matt Johnson, PhD, a neuroscientist whose focus is bridging the gap between science and business., they co-authored the book Blindsight, a book that covers neuromarketing and consumer psychology.Take the red pill and enjoy this mind bending episode of Liftoff by Bottle Rocket.Check out the book, Blindsight: HereConnect with Prince Ghuman: HereFind out more about Liftoff: Here
25 minutes | 9 months ago
TikTok: The Straw that Broke the Camel's Back
This week on Liftoff by Bottle Rocket, Tony and Peter dig into some heavy themes around TikTok, Data, Privacy, and your Data as a Currency. How much are you willing to trade for your privacy? How much is your data worth to youTikTok may be a video sharing platform, a social media app, or a way to make fun videos… But actually it’s a rally cry. Perhaps we need to have a better understanding of the value that our activities across the global digital ecosystem bring to entities.Is thumbing through 60 second videos worth forfeiting your privacy and data?Episode References:Amazon told employees to delete TikTok from phones, citing security risks, then changed its mindhttps://www.cnbc.com/2020/07/10/amazon-tells-employees-to-delete-tiktok-from-phones-citing-security-risks.htmlRedditor who reverse-engineered the TikTok app claims it's a huge data collection schemehttps://www.inputmag.com/tech/redditor-reverse-engineers-tiktok-app-claims-massive-data-collection-schemeDaily Crunch: TikTok’s CEO resignshttps://techcrunch.com/2020/08/27/daily-crunch-tiktoks-ceo-resigns/TikTok To Sue Trump Administration Over Banhttps://www.npr.org/2020/08/08/900394707/tiktok-to-sue-trump-administration-over-ban-as-soon-as-tuesdayFollow Us:Follow Peter on Linkedin: https://www.linkedin.com/in/peterklayman/Follow Tony on Instagram: https://www.instagram.com/tony.ux/Learn more about Bottle Rocket: https://www.bottlerocketstudios.com/
20 minutes | 9 months ago
Welcome to Liftoff
Welcome to Liftoff!Liftoff was born as an evolution and extension of the podcast, Experience Design with Tony Daussat. Bringing together years of strategy and design experience, co-hosts Tony Daussat and Peter Klayman highlight the challenges facing today’s business professionals. Featuring conversations with other professionals, Tony and Peter discuss physical, digital and human experiences and the role they play in our lives.In this welcome episode, we get to know our new co-host, Peter Klayman. He leads Bottle Rocket’s business strategy practice and manages a team of analysts that drive strategic business results for their clients. Drawing upon his passionate pursuit of knowledge, Peter is willing to dig deep to any challenge and help our clients identify untapped opportunity. A born conversationalist, he uses his seemingly photographic memory to help our clients chart a path to future success. Passionate about helping businesses grow, Peter brings true passion and excitement to every project, no matter the industry. Known for getting to the heart of whatever is causing friction, Peter is wise beyond his years.Follow Peter on Linkedin: https://www.linkedin.com/in/peterklayman/Follow Tony on Instagram: https://www.instagram.com/tony.ux/Learn more about Bottle Rocket: https://www.bottlerocketstudios.com/
9 minutes | 10 months ago
This Isn't Goodbye...
The past year-and-a-half of hosting the Experience Design podcast has been extraordinary.I still pinch myself when I think of all of the amazing guests that were kind enough to say, “yes” to some random guy (me) to ask them questions about design and life.I still pinch myself when I think of how this little passion project went from a handful of friends and family listening, to over 150 countries tuning in.But lately I’ve been doing some deep looks inside, and evaluating how I’m spending my “free” time outside of my 9-5 job.And, I’ve decided to focus more of that time on family and passions outside of my career. So... I am sunsetting the Experience Design podcast.BUT!I’m happy to announce that I have partnered with Bottle Rocket (where I work) to bring a new podcast in-house.The podcast will expand beyond UX design and also take a look inside business strategy, the impact of technology and an ever-evolving product landscape.The new podcast will be titled LIFTOFF and I can't wait for you to be part of it and to introduce my co-host to all of you.I’m excited to be:Creating this with bottle rocket.Bringing on a co-host. (he's seriously brilliant).Continuing to connect w/ all of you.Focusing more of my “free time” efforts on family and friends.Stay tuned and get ready to LIFTOFF in the next few weeks…. :)
Terms of Service
Do Not Sell My Personal Information
© Stitcher 2021