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The Vision Gap Show

3 Episodes

26 minutes | Jan 6, 2020
Episode 3: Personas, Motivations & Buying Factors
To develop a great brand strategy and message we must start with who we are targeting, what drives them and why they buy. Download Our Guidebook On How To Create A Brand Strategy: https://www.insivia.com/what-is-brand-strategy/
25 minutes | Jan 3, 2020
Episode 2: Brand Strategy - Target Audiences
Being everything to everyone makes it impossible to scale, personalize our message, or execute efficient marketing, so we must prioritize our targets. Explore our weekly live show, guidebook and webinar that dives deep into building a smart Brand Strategy -- https://www.insivia.com/what-is-brand-strategy/.
45 minutes | Jan 2, 2020
Episode 1: Intro to the Vision Gap Brand Strategy Series
Explore our weekly live show, guidebook and webinar that dives deep into building a smart Brand Strategy. Includes 10 episodes, a guidebook, workbook, and webinar all about Brand Strategy. https://www.insivia.com/what-is-brand-strategy/
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