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Unstuck Entrepreneur

156 Episodes

52 minutes | Jun 29, 2022
The Mindset Shifts Required For A Successful Launch — Ep. 153
Launching is an important part of every online business, and knowing what to do to make your launches a success is key to, well, having a successful online business. BUT, it’s not just enough to know the strategies, plans, and goals of a launch, it’s even more important to know the mindset required and energetic vibration needed to attract the launch results you desire. Today, we’re going to talk about the biggest mindset and energetic blocks I see online business owners make during launches and how you can shift your approach for your next launch. “The best way to prove your limiting beliefs wrong is to just DO the thing.” - Shawn Mynar “When you are too scared or overwhelmed with the selling aspect of being in business, you’re doing a disservice to the people who need your help, who want to work with you.” - Shawn Mynar "Selling is actually the easy part and it’s fun… Just get out there and just do it." - Shawn Mynar “Set a big, amazing, fun, exciting goal. Yes, challenge those industry averages and the online business averages. Set it, make it big, and see it as a game to try and get there.” - Shawn Mynar Signature Program Bundle - shawnmynar.com/bundle Instagram: instagram.com/unstuckentrepreneur/ FULL TRANSCRIPT BELOW: 0:02 launching is an important part of every online business. And knowing what to do to make your launches a success is key to Well having a successful online business. But it's not just enough to know the strategies, plans and goals of a launch, it's actually even more important to know the mindset required an energetic vibration needed to attract the launch results you desire. Today, we're going to talk about the biggest mindset and energetic blocks I see online business owners make during their launches, and how you can shift your approach for your next launch. Stay tuned. Hey, hey there, friends. 0:42 Welcome back to unstuck entrepreneur, so happy to have you here. So grateful to have you checking out the show. And a reminder to you, we are in the middle of a whole podcast series, a whole four part, at least maybe even five part podcast series, all about the idea of launching in an online business, and how we use that to really get the word out about our paid offers. So we started in the last episode, Episode 152, by taking a peek behind the scenes of my most recent launch. And I really wanted that episode to show everything that's involved. from a strategy perspective, when it comes time to launch, I shared all of the ingredients, we'll call them the ingredients needed in a launch and the different phases of the launch process. You know, we have the launch, we have the pre launch, we have the pre pre launch, there's a lot to it. And I also wanted to use that episode to show how I personally organize my launch strategy, how I approach it in a way that is not stressful and is actually really fun and doesn't feel like that much work either. Because I think that's one of the biggest blocks a lot of people have to launching as they feel like it's stressful. It's a lot of work. And it kind of turns people off. So I wanted to share how I approach it that makes it actually really fun, and one of the least stressful weeks of my business really. And so if you haven't listened to that episode, go back, you can do it after this episode. But make sure you go back to 152. And check that out too. Because it will really put everything together from what we're going to talk about today. And in that episode into one big, nice launch package. Okay, and speaking of which, today, we're talking all about the mindset required for a successful launch, and the vibration needed for a successful launch. Because I can tell you with 100% Certainty Been there done that you can do every single possible strategy and tactic and tip and trick and tool and follow every single business owners advice to a tee on how to launch in your business, and still not get the results you want from your launch. Simply because of your mindset and your vibration. So you can take everything that I just shared with you in Episode 150, to put it into practice in your business, and still not see any results. And it works the opposite way to if your head heart and energy are in the right place and stay in the right place it during your launch, you can make a ton of mistakes, you can do everything wrong, you can go totally off script, you can not follow really any strategy and still have a super successful launch again, been there done that both situations work. So in reality, what we're going to talk about today is the most important and is the most powerful thing that you can do for your launch and for your business and for yourself. Now that all being said and coming back full circle really here. It's going to be pretty hard to stay in the mindset and vibration that you want. If you are coming into your launch, being unprepared or feeling stress, flustered, not really wanting to do it or already believing it will be a failure all of these things that we can do subconsciously and we'll talk about that today. It's going would be really hard to maintain the vibe and the mindset, if you don't kind of take what we talked about last episode, and put that into practice as well. Because how can you stay in this really great vibe and this really great place, when you're doing everything last minute, and you're deciding on all this stuff and things are going wrong because you haven't planned in advance. So for me, and from what I have seen, both in my business and in my clients, it's the combination of pre planning, working things out, getting into your calendar, really having this nice organization and flow with the strategy part with the actual ingredients of your launch, along with the mindset and energy requirements that we're going to talk about today. And they really go hand in hand one kind of feeds into the other. All right, let's dive into mindset stuff first, and then we'll take a look at vibration and energy. After that. This mindset piece, man, I feel like I could and maybe I will do multiple episodes on this. But I really just wanted to focus on the big players here when it comes to mindset during a launch. So I think I really have two big pieces we're going to talk about today. And I really think this makes up like the 90% of it. And then there's, of course some other things floating around that I think are important to talk about. And maybe we'll do that in the future. First is the mindset around selling. Probably the biggest one, I don't know, the next one might be the biggest one. They're both huge. But so many of you are coming into your launch. And just as a reminder, in case you haven't listened to Episode 152, yet, your launch period is like your sales period, your enrollment period where you're really showing up and showcasing what you have to offer in the paid perspective in your business. But you're coming into that already having a fear of selling, you already have this subconscious programming that says that selling is sleazy, scammy pushy, annoying, you think back to this one time you went to buy a car and you felt like really weird about it, because they were really pushy towards you. And now you feel like you're being that to the people that you want in your program. And it just really starts getting out of hand, you feel like maybe you're bothering people by asking for money, which is not what you're doing. And I asking for money, you are in a reciprocal relationship, where someone is giving you a form of energy in the way of money in order to receive something from you that is of equal value in the way of time, experience, expertise, education, whatever it is. So we have a reciprocal relationship going on. But you think of selling as asking for money as bothering people, you fear that you will look bad or that you'll make people mad that you'll be judged for selling. There's a ton of stories of beliefs around selling and money that then we bring into our business and more specifically our launch. And it immediately blocks your success. Your flame is already dulled, you are already holding back, you're already having fear. You're not fully showing up and being proud and confident in what you have created and who you help and how you help them. And it's all because you have these beliefs around selling these stories around money. And you're actually putting your money stories on to now your future clients. And you're taking how you feel about money and thinking they feel the same way about money. And it's just this whole big cycle. And it will forever keep you blocking the income that you desire, the income that you could be making, because you're not dealing with your money stuff. And you're not dealing with your selling stuff. And yes, it takes more than listening to a few podcast episodes or reading a few books or blog posts or following some people on Instagram that do money mindset work or whatever it takes more than that. It takes your intentional commitment to really Doing that digging. And I actually feel like doing these launches in your business is one of the best ways to squash them, if you can just like put it on the back burner for just this week, or these couple of weeks that you're launching, and just really commit to showing up and playing full out in this launch and really serving the people that you're here to serve, then I think that's one of the best ways to squash it. It's you know, I am always saying this everywhere, but particularly on this show that the best way to prove your limiting beliefs wrong, is to just do the thing. Because the second that you do it, it's like that fear dissipates, because it doesn't come true. Nothing that you are afraid of, is actually the reality. So like, if you have this fear of selling, because you feel like people will judge you or think you're annoying, or you'll lose followers or whatever it is, then you start selling authentically and with passion and purpose, which is how I teach you to do so then you will see that people are actually really interested people are opening your emails and they're checking out your sales page. Maybe they aren't, it's not the right time
49 minutes | Jun 22, 2022
Behind The Scenes Of My Most Recent Launch — Ep. 152
One of the biggest hurdles I see new and wannabe online business owners face is the fear of launching. Actually doing a proper, live, promotional period for their paid offer. As I’m recording this episode, I’m right in the middle of a live launch for my paid offer, the Signature Program Bundle, and I thought it would be fun and hopefully helpful to take you behind the scenes of this launch to show you how I plan, prepare, and execute a successful launch. Let’s dive in! “You have the power to decide how your launch feels for you and goes for you.” - Shawn Mynar “You need to entice people further to put their name and email address and commit to that event. It does take a little more than throwing something up.” - Shawn Mynar “I know the right people will come into my paid offer when it’s the right time for them.” - Shawn Mynar ‘As you can see there’s a lot to it and not in a bad way or in a way that makes it stressful or scary or anything but there’s just stuff you gotta do, there’s stuff you need to plan out, there are things you need to know and it really does help to have that support and guidance along the way.” - Shawn Mynar Episode 145 - How I Plan My Week So Everything Gets Done - shawnmynar.com/episode145 Signature Program Bundle - shawnmynar.com/bundle Instagram: @unstuckentrepreneur  FULL EPISODE TRANSCRIPT BELOW (please note, transcript is auto-generated so expect errors in grammar, punctuation, and spelling 0:01 One of the biggest hurdles I see most new and wannabe online business owners face is that fear of launching the big L word in the online business space, actually doing a proper live promotional period for your paid offer. And as I'm recording this episode, I'm right in the middle of a live launch myself for my paid offer the signature program bundle. And I thought it'd be fun, and hopefully helpful to take you behind the scenes of this launch to show you how I plan prepare and execute a successful launch. Let's dive in. 0:40 Hey, hey there, friends. Welcome back to unstuck entrepreneur, so grateful for all of you. And the support you bring to the show means the world to me. So happy to have you here, especially today, because this is really going to kick off an entire series that we are doing on the podcast all about launching, there's so much to talk about when it comes to doing a real proper launch, for your business and for your paid offers, that we cannot put it all into one episode, I would definitely lose my voice by then. And it just it's going to be fun to do a little bit of a series and kind of chunk, everything we need to talk about up into specific topics. So just so you're prepared. Here's what you can expect today. This episode is going to be all about the mechanics, kind of the actual physical, what needs to be done to launch in your business. And I will show you how I plan everything out for my launches so that they go off smoothly. And also they're not stressful, they're actually really fun and something I look forward to doing in my business. So that is what is in store for this episode. And then next episode, we're going to talk about the mindset and energy requirements have a launch, which is just as if not more important than what we're going to talk about in this episode, because you cannot do one without the other. So that is one episode that you cannot miss. I have so much to say with that. And it is so incredibly important to how you feel during a launch, but also the success or not of it, it really does matter. So that's coming up in the next episode. And then we're going to do a mistakes episode, I also want to talk about the pros and cons between doing a live launch and an evergreen launch. And I'll share the differences between the two. And also which one's better, and which ones worse and pros and cons and all that stuff. And then a q&a episode. So if in going through this series, these podcast episodes coming up, you have a question about launching, make sure you let me know send me a direct message over on Instagram. I am at unstuck entrepreneur over there very easy to the same as the title of this podcast, head over there and just send me a message and let me know your question. And I can compile them all. And we'll do a whole episode just on Q and A of doing a launch. Okay, so let's get into what we're talking about today, which is all about the mechanics of a live launch. And by the end of this episode, you'll have a really good idea what that means a live launch, if you don't already. And then like I said, I will be talking about an evergreen type situation coming up in a future episode, probably about two episodes away from this one. Okay, so now if you're really fresh in the online business space, then you may not even really know what a launch is. I mean, I think it's pretty obvious but it is such a loaded word in the online business phase. A lot of people equate it to like this big stressful situation, a lot of work, a lot of prep so much stuff going into it so much going on sleepless nights, all this stuff. And 4:27 it just always feels like when someone's talking about launching in the online business space. It's like this really big deal. And it is because that's essentially how you are making income in your business and getting new people into your paid offer. So obviously yeah, it's a big deal. It's important to your business. But there's just a lot of this emotion a lot of the energy behind it feels very like frenetic or stressful and it doesn't have to be and for me, it's not at all it's actually something I look forward to in my business. I 5:00 I have a lot of fun with them. It's a really good time. And so I enjoy launching. And yes, of course, it helps my business income. So why wouldn't that be something that is fun and enjoyable, right? So it all is based on how you approach it. And I want to make sure that you have the option, you know, you have the option to decide how it goes for you and how you feel around the idea of launching. And I think another reason why it has a little extra weight for some people is because of the idea that it involves selling, like you actually have to market and sell something, you have to really put on that cap of yours and become the marketer. We've had lots of discussions on the podcast recently about becoming the marketer for your business, if you want to have a successful business. And so go back and listen to that episode, I'll make sure it's linked in the show notes, because I don't remember the number of it right offhand. But that's really important to 6:01 feel good about that situation and your business and be excited about it and have fun with it, instead of dreading it or thinking it's this weird, awful, scary thing, or something that's going to annoy people. And this is all getting into the mindset aspect of the launch, which we're saving for next week. So I'm going to stop myself here and not get into it any more. But I do want to, again, remind you that you have the power to decide how this feels for you. And if you are going to be in this space, where so many people are in the online business world, where it's like this super loaded word to say I'm launching or I have a launch coming up, or I'm working on my launch. Or if it's just this really fun, light, exciting time for you and your business too. So you get to decide, okay, first, let's get into the structure of a launch. So we have the actual launch period, which is the period of time from when enrollment is open, and enrollment is closed. So that period of time where people can sign up for your paid offer, whether this is your signature program, your workshop, your one on one offer, whatever it is, if you have a situation where doors open doors close, that is your launch period. And then if we work backwards, we have the pre launch. So this is the period of time where you are promoting and getting people signed up for your special event. So not for your paid offer for your special event. So the pre launch is totally dedicated to the special event where the launch is dedicated to your paid offer. And typically, that special event is what kicks off. It's like the party that kicks off your launch or your enrollment period. So up until your special event it is in pre launch mode, you have your special special event that kicks off your launch. And then from there, it's your launch period until doors close. And we'll talk more about the special event in a moment. But then let's move forward even sooner than that and talk about the pre pre launch. Now this is kind of what we are doing all the time when we're in between launches. So not going to get into this a lot today because we talk about it. Really every time we're talking about building your email list, building your audience, getting on to some platforms and making a nice environment for you to attract the right people into your world. That's essentially what happens in the pre pre launch. It's just probably for the few weeks two, I'd say a month prior to your pre launch, when you start talking about your special event in particular, prior to that you're maybe spending a little more time specifically talking about your freebie that is related to your paid offer. Because then that is going to get more people on your list who are a really good fit for that paid offer. So once it comes time to promote your special event first which happens in the pre launch, you know they'll be interested because they were already interested in the freebie that is all related. So everything is all related to each other from the freebie to the special event to your paid offer. And then you know the right people are coming onto your list and then getting involved in that special event and then getting interested in your paid offer. Cool, right so we're really big 10:00 building this whole system, this really nice flow that works for everyone. So that pre pre launch is kind of basically what you're already doing or should be doing in your business to build your audience and get people onto your email list. It's maybe just a little more concentrated, like I said, two weeks to a month out fro
55 minutes | Jun 15, 2022
From Zero To Successful Beta-Launch In 3 Months With Rachel Martin — Ep. 151
If you want your own signature program but think you need an established business, a certain number of followers, or a big email list before that program will be a success, then this episode is for you. Today, we're going to hear from my client, Rachel Martin, who went from zero to having a successful beta-launch of her signature program in under 3 months. And when I say zero, I mean zero. Zero list, zero following, zero business. We'll hear how Rachel was able to start her business and build her program, even with another job and 3 children taking up her time, AND how she was able to attract 20 new clients into her program, even with a tiny audience. Let's listen in. “As soon as you get over the fear, the doubt, the uncertainty... on the other side of that as soon as you do it, you do have that confidence, you do it with clarity. It’s just on the other side of you taking that leap.” - Shawn Mynar “That’s why I love having a signature program so much is because it is bigger than you and you are building a community for other people to have support from other people.” - Shawn Mynar “There is nothing wrong with asking for help, especially in the beginning.” - Rachel Martin “One of my core values is affordable functional medicine, having a group program is a way to do that. In this way, I can still share my gifts with those who need help.” - Rachel Martin Rachel Martin's website: https://www.rootandritualfxmed.com/ Instagram: https://instagram.com/rootandritualfxmed Signature Program Bundle: shawnmynar.com/bundle FULL TRANSCRIPTS BELOW: (please note, transcripts are auto-generated so expect errors in spelling, punctuation, and grammar) Shawn Mynar 0:00 Hey, Rachel, thank you so much for coming on unstuck entrepreneur today. Unknown Speaker 0:07 Yes, thank you for having me, Sean, I'm so excited. Shawn Mynar 0:10 This is gonna be super fun. I know we have so much to talk about. And there's just so much within your story that I think would apply to a lot of people listening today. And I know you were a listener prior to starting your business. And so it's all going to come full circle. But first, tell everyone who you are and what you do. Rachel Martin 0:31 So my name is Rachel Martin, and I'm a functional medicine nurse practitioner. I have Rutan ritual functional medicine, and I help busy professional people, my niche is mostly with caregivers, and service providers, you know, I take care of those who take care of others. And I help them you know, unwind their gut and hormone issues so that they can have energy wake up feeling good, and basically show up in a way that they feel proud of, so they can serve others. Shawn Mynar 1:05 Hmm, so good. Now, to give everyone some perspective, what was the first like, when did you officially start your business? Rachel Martin 1:14 Oh, gosh, I think it was the end of March, maybe like March, march 20. Something of this year? Shawn Mynar 1:21 Yeah. So I know, March, and we're now at the beginning of June. So a couple months ago, just to give everyone some perspective, it's crazy to say crazy to say, now tell everyone, what were you doing before this and what kind of led up to you wanting your own business? Rachel Martin 1:36 So I started my journey. I'm a six years in Family Nurse Practitioner, okay. So about maybe five years ago, I was introduced to the concept of functional medicine, that there was a path for me to become certified in it, and realize, like, Oh, I've already been interested in this for a few years. And now I have a name to it. And I can learn more about it. treat myself because that's how most people come to functional medicine. And, and then, like, implement it in family practice. And I've had several kids in between, you know, now and then, and, or then and now. And so, I realized over the past many years, that it's impossible to do it in this 15 minute model. And I have, I think the the quick version is my my third child, you know, 10 days old, we end up in the hospital in the ICU. She's a big part of my story, because I already loved functional medicine. But she was diagnosed with a rare genetic illness. And essentially, she doesn't breathe when she sleeps. So we have you know, for now, she has a trach and a ventilator, and I'm a caregiver at work and at home. And I realize, I'm saying like, when I eventually went back to work part time, I realized that I'm seeing the same people who are just like me, we have gut issues, because we have chronic stress. So I am seeing the same you know, these moms, mostly moms, or busy professionals, like really high achieving dads or other parents who have special needs kids, perhaps or, you know, kids with autism or anything like that, where even the mom they might be staying like a stay at home mom caring for their child, it doesn't matter the flavor. It's they're burned out, and they're putting themselves on the backburner using their kid as kind of an excuse to not take care of themselves instead of the reason to take care of themselves. And so they're getting these like kind of weird, nonspecific symptoms of fatigue and bloating and waking up feeling achy, but they're only like 35. And it just kind of be symptoms. They can't put their finger on it, but they come in to see me and they're like, Rachel, I feel stressed and anxious. But I don't, I don't think my life is matching my symptoms. And I'm trying to go to bed and work out. And I know they're trying to do all the right things. They don't understand that there's this gut brain connection. And they don't understand anything about cortisol. They don't understand anything about their gut. And I was saying the same thing over and over and over and I kept saying like, I need to write this down. I need to like, honestly, up until maybe four months ago, starting my own business was not even on my radar. I've had a mentor for years and I just kind of assumed that I was going to work with him. So after in December of 2021, I finished I pushed through with at that point my daughter Parker is a year old and I'm just like I'm finishing my certification. I've been working on this I'm finishing finished in December approached him in like, you know January okay I'm finished, I'm certified, like, can I come work with you now? And he's like, I don't have room for you. And then the whole idea of like, well, maybe I can do this on my own, came up. And then by way of another friend who's a nurse practitioner, she introduced me to the concept of like, group programs and a course and like, then I realized I can't do this on my own. I try. I tried, like looking up things for a few weeks. And then you really get in the weeds. Like, I know how I know how to get you from A to B, but I don't know how to like, turn that into lessons. I don't know how to structure things. And Lord, like, I don't know how to start a business. I was always in a practice where they marketed for me, they did everything. So I, I think I manifested you, Sean, I know I've like said that to you before. But I think I found you on Instagram, maybe I don't really care for Facebook, but I think I found you on Instagram. And, and it was just this beautiful like meeting of the minds where you were speaking to like, not, Rachel Martin 6:12 not overworking not being burned out. It was the business. If I if years ago, I would have thought, Oh, if I own my own business, it will be X, Y and Z. It was exactly what you were talking about. And I just needed someone to say, Do this, do this, do this. And so the first thing I did was sign up for holistic business starter. And that was very much like, Do this. Do this. And then I started doing my own I remember messaging you like, Okay, I'm trying to start my own course. But I don't really and I ultimately was like, their signature program labs, Sonya because I can't I can't you've done this. You've done, what a dozen times. And and you need, it's, it's just like, I kept reframing it. A patient will try to heal their gut on their own. And they're going to read books, right? They're going to, like, follow Dr. Hyman on Instagram, and they're going to buy books on healing your gut. And it just, it's like, okay, how will I tell people? Invest in me to show you the way if I don't invest in myself for somebody to show me the way? Shawn Mynar 7:25 Hmm, oh, that's such a good point. It was very backwards. Rachel Martin 7:29 And then, and somewhere along the way, I had the other realization of like, it's not all find the money and then hire a business coach, it's, I'm gonna hire a business coach, so then I can make money and not just have a hobby. I'll actually have a business. Shawn Mynar 7:46 Yeah. So that's what you need to do in order to make the money to have the business. You know. Rachel Martin 7:54 It is it is a cycle. And it's, it's, I know, I say, people will come I want to lose weight. It's like you don't lose weight and then get healthy, you get healthy and weight loss is a byproduct of that. Right? So yeah, I mean, it was all mindset. So I mean, the first part of holistic business starter is all mindset. And things that I knew I had no idea, all these money blocks. I had no idea. Shawn Mynar 8:21 Yeah, I remember when you were in the group, and you were saying, I didn't realize I was signing up to get a therapist to Rachel Martin 8:27 write because as I've been in this journey of becoming an entrepreneur, or solopreneur, I like to say that word to it. It does. The best therapy for you is to start your business. Shawn Mynar 8:45 Oh my gosh, it syncs up everything, everything, every insecurity Rachel Martin 8:51 and you have to address it. You can't. I mean, to a degree, there is an impostor syndrome that you have to overcome. But the confidence that you get in three months, like sometimes when I'm feeling down on myself, I have to list it all out. Like I've started a website, I've recorded three podcasts which has yet to be launched, but should in the next few weeks, I have created a program that's in the beta testing. I've started seeing 10 patients and like I had one apply on Friday one apply yesterday. It's crazy. Even the tech that I've was so overwhelming
42 minutes | Jun 8, 2022
6 Things I Wish I Knew When I Started My Business — Ep. 150
I’ve been in business for almost 10 years and let’s just say, it has been the rollercoaster ride of a lifetime. And while I have no regrets and wouldn't change a thing, there are still some things that, looking back now, would’ve been great to know then. It would have been nice to learn them the easy way instead of the hard way. This episode is meant to be your easy way. I’ll share a few of the big things I’ve learned in the past 10 years that I wish I would’ve known from the start and maybe shine a light for you so you don’t have to go through the hard way too. “Feel confident in the knowing that there is something to learn always.” - Shawn Mynar “Don’t worry about being successful, work towards being significant and the success will naturally follow.” - Shawn Mynar “You can only consume so much free content before you actually have to take the leap and invest in yourself and your business. I promise you, it will pay off.” - Shawn Mynar “There are lessons to learn. We can’t learn those lessons when everything is going right. We have to learn them when things go wrong.” - Shawn Mynar FREE "Signature Program In A Day" Workshop - shawnmynar.com/day. Shawn's Courses - shawnmynar.com/coaching. Instagram: instagram.com/unstuckentrepreneur FULL EPISODE TRANSCRIPTS ARE BELOW (transcripts are auto-generated so expect errors in punctuation, spelling, and grammar) 0:00 I've been in business for almost 10 years now. And let's just say it's been a roller coaster ride of a lifetime. And while I have no regrets and wouldn't change a thing, there are still just some things that looking back now would have been great to know from the beginning, it would have been nice to learn them the easy way instead of the hard way like I did. And so this episode is meant to be your easy way, I'll share a few of the big things I've learned in the past 10 years that I wish I would have known from the start, and maybe I can shine a light for you. So you don't have to go through it the hard way, too. Let's dive in. Hey, hey there, friends, and welcome back to unstuck entrepreneur, so grateful to have you checking out the show. And everything you do to support the show. It all just means so so much to me and glad to have you here. We've got some things to talk about some reminiscing to do maybe over the last 10 years of my business. And I just really want to share some things that looking back now would have been nice to know from the beginning. So if you are someone who's maybe just starting their business or thinking about starting your business, or maybe you're a couple years in and still feeling like there's some stuff you just don't know, this episode is for you. And even if you've been in business for a really long time, it's always just nice to kind of hear what other people have gone through and what other people have learned along the way, just even to commiserate, because you have to and you've learned the hard way like I did. But really, I would love it. If this episode could be the easy button. For some of you. Maybe you can learn these things that it took me years to learn and trial and error and mistakes and all the things to finally figure out, maybe you could take some of this and learn it now. And it could be your easy button for your business, at least for some of the things, there's still going to be plenty of things to happen in your business, that you're unfortunately going to have to learn the hard way. But it is for a reason. But we'll get into all that in just a second. First, I want to remind you, this is your final reminder, your final chance to get in on the signature program in a day free live workshop that I am hosting next week, next Tuesday, June 14. Again, this is only relevant for the people that are listening to this prior to June 14, if that is you and you want in this is an exclusive, interactive live event that is free. But it is also like I don't want to say exclusive and like oh, you can't come in this was a VIP thing. Not like that. But there are very limited seats because of the interactive nature of it. And so you know, once they're gone, they're gone, I have to put a cap on it. Just like basically Zoom is making me put a cap on it. And I want to have a nice interactive experience where everyone can really be a part of that experience. So smaller groups are best. If you want in you are going to learn you're going to basically we're going to workshop out your signature program, what you want to add as a program into your business. This is not a webinar, this is unlike any other workshop I have ever done. This will involve brainstorming and working and feeling and sharing, learning, interacting. Just really understanding and working through the process of building your program. In one day, you give me one afternoon, I'll give you a program. Okay? So come ready to work, make some big decisions, do some brainstorming, share with the group, it's gonna be really fun and it is totally free. Okay, and when you attend a live, you also have the opportunity to come on and get some one on one support and guidance from me as we do build out that signature program together. And no matter what by the end of that workshop, you will have a solidified signature program and clear next steps for you to get that program out into the world. And this is doesn't matter what stage of business you're in doesn't matter how quote unquote ready you think you are for your signature program. This is a pretty unique opportunity and experience to really get it all hashed out so that you know what your next offer is going to be. So if you want in this is your chance, Shawn minor.com/de da y to save your seat if the website is down if you can't 5:00 Are that page anymore, that means that it is already full. And I will potentially do this again, another time, we'll see how it goes. But save your seat and get ready to work. And if you do want to be included in the workshop, but you can't attend live, you can still do so you will have to email me and let me know you can't be there live. So I save your seat for someone who can be and you will get the replay. But I want you to really stop and think about what you want for your business how you want this actually to go for you. And imagine having answers to questions like, am I truly ready for a signature program? What's the best topic? Who's the best client? What results? Am I promising these people? What's the price? What am I going to include? How do I get people into my program? How do I sell this thing? Imagine having answers to that. And knowing that you have this offer, that is so awesome, so transformative for the right people on the right topic that you can now put out into the world confidently. That is a big deal. And I know, because I talked to a lot of you that one of the things you want the most in your business is, first of all, to have something that doesn't directly take your time in order to make money. And number two, you want to help people in a meaningful way. And number three, you want something that you feel confident and proud about, you want an offer that you are excited to put out into the world. This is what we will do together, we will have those three things going for you by the end. So make sure you save your seat, Shawn minor.com/day, and I cannot wait to connect with you all live next week. It's coming up so soon. All right, let's move into these six things. I wish I knew when I started my business. If I had like a month to think about this topic, I probably could have come up with 36 things, probably 106 things, so many, but I want to just start here with what I kind of thought of over the past few days and just really thinking, you know, I I reminisce about my business a lot. It's been almost 10 years, that is completely mind blowing to me, because, you know, in some ways, it feels like I started last year and in some ways it feels like I can't even remember what it's like to work for someone else. It's one of those things where it feels like a long time and not very long, all at once. 7:37 And I really, truly can say that I don't have any regrets. I mean, yes, I made some terrible decisions. I made a ton of mistakes. Some of these decisions and mistakes cost me lots of time, it cost me lots of money. But I can also very clearly see why those things needed to happen. I had something to learn. And you know, if you're in this place right now, where you feel like you are making mistakes, you are doing things and they're not working, you are having to make decisions, and you don't know if they're the right decision or the wrong decision. Welcome to Business, welcome to entrepreneurship. That's how it goes. And also feel competent in the knowing that there's something to learn always. It's a constant learning experience. If you make a mistake, if you make a certain decision, no matter what move you make, there is something to learn there, you are going through that experience. For a reason you made that decision, you made that mistake for a reason. It is part of your journey, you are being guided towards what you want towards that business that you're looking for, by way of your mistakes and by way of your decisions. And by way of things not working. Because it kind of takes things not working for you to go down the path towards what will work. You have to go through it all. And I guess Hey, maybe this right here is another bonus thing I wish I would have known is like you have to go through all of this. And so yeah, I'm going to share some things with you that I wish I would have known sooner in my business, but you're still gonna go through the mock, you're still going to have decisions to make, you're still going to learn things the hard way. But maybe part of your journey is to listen to this episode to hear from me and learn from me. So at least these things that I'm going to share with you today. You can learn the easy way and then you'll have even more space and even more energy to learn other things the hard way. What 10:00 which is inevitably going to happen if you want a business. Okay, so before I get into my list that I have for you, I
49 minutes | Jun 1, 2022
What To Do If You’re Struggling To Grow Your Email List — EP. 149
So, you’ve gotten on board with this whole email list thing and are excited to start building your list and connecting with your subscribers. Except, nothing’s happening…or at least not as quickly as you’d like. Growing your email list is starting to feel daunting and you’re worried it’s never gonna happen. You can’t help but feel like you’re missing something or doing something wrong. Sound like you? If so, this episode is for you. Today, I’m going to share the 3 biggest reasons why you’re struggling to grow your email list and what you can change today to make it happen. “You have to do the 'niche work' first before you build your email list.” - Shawn Mynar “The best freebies are short, they are sweet, they are digestible, the person can go through them in 5-15 minutes and they are helpful.” - Shawn Mynar “Don’t be afraid to scrap your freebie if you realize it’s not epic enough and try again. But also, please make sure that it truly is that. And if you really think that your freebie is epic enough already, keep it. Keep it and focus on building up your audience.” - Shawn Mynar “Really get true to yourself and think about, is it my freebie or is it my audience? And which one really actually needs to be where you are putting your energy.” - Shawn Mynar FREE "Signature Program In A Day" Workshop - shawnmynar.com/day. Shawn's Courses - shawnmynar.com/coaching Instagram: instagram.com/unstuckentrepreneur FULL EPISODE TRANSCRIPT BELOW: (transcripts are auto-generated, expect errors in spelling, punctuation, and grammar) 0:00 So you've gotten on board with this whole email list thing, and are excited to start building your list and connecting with your subscribers. Except nothing's happening, or at least not as quickly as you thought it would grow on your email list is starting to feel daunting. And you're kind of worried it's never gonna happen for you. You can't help but feel like you're missing something or doing something wrong. Does this sound like you? If so, this episode of unstuck entrepreneur is for you, my friend. Today, I'm going to share the three biggest reasons why you're struggling to grow your email list, and what you can change today to make it happen. So stay tuned. 0:43 Hey, hey there, friends. Welcome back to unstuck entrepreneur. So, so happy to have you here. So glad to be back. I don't know if you all noticed. But I did take a week off of the podcast last week, because I had COVID. And it actually worked out that when I recorded the episode for the week prior, basically that day is when my wife found out that she had COVID, which meant I probably had it too. And it actually took another two days for me to get a positive test. But, you know, I still felt fine that day. And then basically the following week, was kind of a disaster in terms of how I felt. But then by Friday, which is when I normally record these episodes, I felt pretty good again, but my lungs didn't. And my voice wasn't quite there. And there was just still a lot of coughing. And my lungs were really struggling to keep up with air. And so it just didn't make sense to record an episode because you guys wouldn't have enjoyed hearing that. So I decided to take the week off and just really regain my energy and get my lungs back to where they are used to being and my voice and everything like that. So here I am. And yeah, feeling totally back to normal. I've been hiking this week and working out and, you know, obviously working and doing all that kind of stuff. So basically just took it easy for about a week, I still did work, I was working from bed a lot, which I like to do, even when I'm feeling great. It's just fun to work from bed sometimes. So I did that. And you know, took it easy with obviously my workouts that wasn't really happening. And just also with the amount of work I was doing, giving myself that space to rest and recover and just kind of be present. So now I'm back. And so grateful to be and so grateful for that experience and just being what it was and not, you know, bad for us. really grateful for that. So anyway, let's talk about your email list. Yes, I know, we talk about email lists so much. But I still, you know, there's still just so much to talk about, there really is, you know, it seems like something that's really basic and really simple in your business. But I think you know, if you've listened to unstuck entrepreneur and the episodes that we have already discussed email lists on here, then you know, there's a lot more to it, and you know how valuable it will be for your business. And that just brings with it a lot more to think about and some nuances that we need to go through. And you know, if you really want to make it this thing that really changes your business and your life, it can be that, but we got to talk about it a little bit more than maybe you think we need to or think we should, but it's super important stuff. Now before we get into it, I have a super duper, crazy, exciting announcement. I want you all to mark your calendars for June 14 2022. That's in just a few weeks, because on June 14, I am hosting a free live workshop called signature program in a day. This is unlike any other workshop I've ever done ever, ever, because it's not a webinar. It's not just this thing where I'm gonna be talking at you and you can kind of be paying attention while doing 1000 Other things and like have 1000 other tabs open all that stuff. That's not what this is. This is an interactive workshop that will involve brainstorming, working feeling sharing, learning, getting coached, all of that so come ready to get down to business and make some big decisions and get to know and share with the other people that are there live these new like minded friends that you're going to be making. It is in 5:00 An interactive coaching opportunity and is for anyone who wants to add a signature program to your business. Now, you can want this to be happening tomorrow, or maybe next year or in the next few years, you want to have a signature program. If that is at all in your future, this is for you. And when you attend live, you're going to have the opportunity to get one-on-one support and guidance from me. Again, it's a coaching opportunity, it is interactive, and we're going to build out your signature program together. So by the end of our time together, by the end of that afternoon, you will have a solidified signature program. And you will have clear next steps on how to get it out into the world and make it part of your business, no matter what stage of business you're in right now. 5:57 And also during this event, I'm going to really walk you through and take you step by step through the process of answering really the biggest questions, the eight biggest questions that come up about signature programs that quite frankly, keep most wellness business owners away from ever taking this step in their business. It keeps them shying away, it keeps him from ever doing this. And I don't want that. I hate seeing that. That is not us. That is not what we're doing here. That is not what I want for you. So I am taking the afternoon to not only answer these questions for you, but to do it with you to see you through them. So that you are there. You're beyond that, and you're ready to go. So imagine yourself and what will happen with your business? When you have answers to these questions like, am I truly ready for my own signature program? What's the best topic for my program? Who is the perfect client for my program? What results will my clients get from my program? What's the price? What am I going to include in my program? How do we build an audience of these clients that want my program? And how do I sell my program without feeling salesy. Just imagine, if you had the clarity, if you had the knowing if you had gone through and found the answers in your business specifically to those questions, it's a big deal. And that would really take you to the next level pretty quickly. So that's what we're gonna do together in this live workshop. Now, here's the deal, spots are super duper limited because of this interactive component. Because of the coaching aspect, I really can't exceed a certain level I want to be, you know, I wanted to be a small group basically, is what I'm saying. And so when it's full, it's full, who this isn't really something that you can procrastinate and just decide you know, at the last minute that you want to be at or not. If you know that this is something that you want to do in your business, then sign up now. And you can go to shawnmynar.com/day, that's shawnmynar.com/day. And sign up for this live interactive workshop signature program in a day. 8:27 As long as you have the ability, as long as you can go to that site and sign up, then that means there's still room, as soon as it's full, that site is coming down. So you know, just keep that in mind super limited spots. And now if you want to get this information if you want to go through this process, but you can't be there live, obviously the best experience is going to be you there live at the event, doing the interactive components. But if you can't be when you still want the info, you can still sign up. But what I want you to do is and you'll be prompted to do this once you sign up is to email my team and let us know that you can't be there live so that we can then save that spot for someone who can. So that's our way of kind of knowing when the amount of people that are going to be there live gets to the place where it's the right amount, and then we'll shut it down. Okay, so you can still sign up you will get a real replay. Everyone will get a replay again, if you really, if you think there's any way that you can carve out the time to be there live that is how you're going to get the absolute most out of this but totally understand if you can't just let us know and we'll keep that spot open and available for someone who can. All right so Shawn minor.com/day I as you can tell I'm absolutely thrilled to do this. This is going to just be such a fun 10:00 event and just so transformative for you, and fun at the same time, like, it's just going
34 minutes | May 18, 2022
What's Really Keeping You From Putting Yourself Out There
You love what you do in your business…who you help, and how you help them, but there’s just one thing you’re still dealing with…putting yourself out there. Sharing about what you do, showing up consistently, building an online presence. You know you need to do these things to have the business you want to have but you’re also feeling a block towards it. It feels scary, hard, or just not appealing at all. If this sounds like you, then you may be battling a fear of visibility. In this episode, I’m going to break down what it means to have a fear of visibility and how you can move through it to show up for your business. “Just give it a try and see what happens when you move past that fear and do the thing.” - Shawn Mynar “When something doesn’t feel the way you want it to feel, you have the power to shift that too.” - Shawn Mynar “You are the CEO of your business, and you’re the CEO of your mind.” - Shawn Mynar FULL TRANSCRIPT BELOW: (please note, transcripts are auto-generated so you can expect errors in grammar, punctuation, and spelling) 0:00 Do you love what you do in your business, you know, who you help and how you help them. But there's just one thing, you're still dealing with putting yourself out there, sharing about what you do showing up consistently building an online presence. You know, you need to do these things to have the business you want to have, but you're also feeling a block towards it, it feels scary, hard, or just not really that appealing. If this sounds like you, then you may be battling a fear of visibility. In this episode, I'm going to break down what it means to have a fear of visibility, and how you can move through it to really start showing up for your business. Let's dive in. Hey, hey there, friends, and welcome back to the unstuck entrepreneur podcast. So, so grateful to have you checking out this episode, and all the other episodes that are calling to you, as I put them out every single week, just for you, it means so much to have you supporting this show. Now, this episode, we're taking it back to my mindset roots. And I'm just really want to have an episode to give you some encouragement, and advice on a specific fear that I think quite a few of you are dealing with, especially as a new business owner. So most of you know by now that I love talking business strategy. And we've had quite a few episodes over the past few weeks, really talking about that strategy. But I love even more talking about the mindset and energy shifts that are required for your business. Because really the strategy, the stuff that's really fun to talk about that a lot of business coaches do talk about a lot. That doesn't mean anything, if you aren't, mentally and energetically ready, and showing up in that way, as a business owner. So that's what we're gonna work on today. And really talking about a fear, like a specific fear that I haven't talked about yet on the show. And really what if I think about it, I really think that this fear is kind of at the crux of a lot of the other fears that we have as business owners, and that we've talked about here on the show. Like if I really boil it down, if you really think about it, I think this one is kind of it in a lot of ways. So that's what we're going to chat about today, starting with a quote from Theodore Roosevelt, it is hard to fail. But it is worse to never have tried to succeed. If I really think about my journey to where I'm at today, and now being almost 10 years into my business. I think this is really summing up how I approached my business this entire time, it is hard to fail. Yes, of course, no one wants to go there. No one wants to experience that. But it is worse to never have tried to succeed. And like think about that, what would it be like to go through your entire life or even spend the next year or the next six months, stalled out and not doing what you really want to be doing? And not achieving the success that could be right there for you. It could literally be one more door that you have to open. But never experiencing that because you're too afraid to fail, or in this case, what we're going to talk about today, you're too afraid to show up, you're too afraid to be seen. And do you really want to continue down that road? And 4:05 do you want to look back? I don't know why. But this is always something that is so clear in my mind, and really is what drives me forward basically every day. Do you really want to look back a year from now or 10 years from now or 20 years from now or on your deathbed and know you never tried and know that you got so caught up in what could happen and all the negative things that could go down that you never tried to succeed? No one wants that. I certainly don't. And like I said, this is really what has been driving me my entire business now almost 10 years down the road. And so I thought this was a perfect quote to share with you today as we move into talking about the fear of visibility. Like I said, I think this is something that is plaguing a lot of business owners, all business owners, but especially the ones that are just getting started, which I know is a lot of you listening today. It's this fear of visibility, like I mentioned, but we can also call it the fear of being seen the fear of putting yourself out there the fear of showing up. And this really showcases itself a lot, especially today, in building an online presence, which is becoming more and more and more important, pretty much by the day, as a business owner and any business owner, it does not have to just be someone who wants an online business these days, it is all businesses, they need to have an online presence. And so like for instance, even if you are a gym owner, and you have a gym, or you have a practice where you see clients or patients, one on one in your brick and mortar place, you still need an online component of your business, you need a website, you need a social media presence. This is how people find you these days, even if they are local people, they are still going on to Google, they're still going on to social media to find you. So we all let's just do this blanket statement, I'm willing to go there. With this blanket statement, we all need an online presence. For instance, today, I was just looking for a new place to go get an oil change for my specific car, it has to be a specific place for my specific car. So I went on to Google, and I found a place and then I went onto their website to learn more about them. And yet, it wasn't a great website. You know, they're a car shop. So probably not going to be something that they really put a whole lot of money or time into to getting this beautiful, amazing interactive website. But it was enough for me to know what they do to know what they stand for, to know their values and to know they're gonna take care of my car. And we all need that, whether you want to have an online business, or you have a physical business, I got on a tangent there. But I think that's important, because we all just need to wrap our heads around the fact that we have to show up online on a regular consistent basis. Okay, so now that we've got that out of the way, then we can start to understand where this fear of visible ability comes up. Because the online presence, the online space, is becoming even more important, which means and you know, especially if you're someone who has a service based business, then your face needs to be shown now, does that mean that your face has to be plastered all over everything for you to have a service based business? No, but you are the brand, it is your business as a service based business, you are the business. So no, you don't have to go show up with your face every single day all over the place. Because I know that's a big block for a lot of people, but you are the face of your business. And with that, and with the ever growing importance of having an online presence for your business, there is even more of a fear of visibility of being seen. 8:38 And it's just adding another layer of resistance for you to get through in order to have the business that you want to have. Because now not only do we have this deep seated fear of visibility, which I'll go over where that came from. But we now we also have to really put ourselves kind of on this stage in a way to have the presence that we need to have in order to have the business we want to have. So it's really amplified at this point. And we'll continue to go that way as obviously, online things and social media things and website things and all the others these other places that we have to show up to have a business as that continues to grow and expand. So will our need to show up in those places, which then can create even more blocks and resistance if you still are dealing with this fear. So how it is going to show up it really stems from this place of being afraid of not being liked. Being afraid of being rejected. Being afraid of being made fun of a failing in front of people of making a mistake in front of people, a fear of being judged a fear of being talked about behind your back. And in a lot of ways, like I said, this is really at the crux for so many other things that we're dealing with. As a business owner when we talk about the mindset work that we have to do, because it can come across as impostor syndrome, as procrastination as perfectionism, as you know, the person that takes all the business courses and just as constantly learning how to do the strategy of business, but then never doing anything with that, I see that a lot. And that's why I'm so adamant about talking about this mindset and energy work, because you're just going to be wasting a ton of money over and over and over again, as you continue to learn all the strategy, but then never do anything with it. Because of what we're going to talk about today. It could look like stalling, wavering in what you want to do with your business and how you want it to look and where you want it to go, you know, bringing up all these questions. That's really kind of the stall tactic. It can look like a lack of confidence, and clarity. There's so many ways, so many blocks that we hav
44 minutes | May 11, 2022
What To Do To Make More Sales In Your Business — Ep. 147
So, you’re excited about your business goals and are ready to make them happen but there’s just one thing getting in the way…this whole marketing and selling thing. You feel like you’re doing what you’re supposed to do but no one’s biting and you're definitely not making the number of sales you were hoping to make. And, honestly, it just feels awkward and unnatural to talk about what you have to offer constantly. Have you ever been there? If so, then it’s time to reexamine your approach to marketing and selling and make it easier and more natural for you. Today, I’m sharing my best tips and reminders for how to make selling more straightforward and more fun. “Having a business, any kind of business—requires you to be a marketer and requires you to learn how to sell.” - Shawn Mynar “Take the time to re-connect with what you do and why you do it. Remember why you are here, remember the importance and remember your purpose.” - Shawn Mynar “Lead with your heart and commit to this open and honest communication about what you have to offer, why it is needed, who it is for, what they’ll experience, all the good stuff.” - Shawn Mynar “Just focus on conveying the importance. Focus on conveying the value that is within what you have to offer.” - Shawn Mynar shawnmynar.com/list - Launch List Accelerator FULL EPISODE TRANSCRIPT BELOW: (transcript is auto-generated so you can expect errors in punctuation, spelling, and grammar) 0:00 So you're excited about your business goals and are ready to make them happen. But there's just one thing getting in the way, this whole marketing and selling thing. You feel like you're doing what you're supposed to do, but no one's biting, and you're definitely not making the number of sales you're hoping to make. And honestly, it just feels awkward and unnatural to talk about what you have to offer constantly. Have you ever been there? Does this sound like you? If so, then it's time to re-examine your approach to marketing and selling and make it easier and more natural for you. Today, I'm sharing my best tips and reminders for how to make selling simpler, and actually even fun. Let's dive in. 0:43 Hey, hey there, friends. Welcome back to unstuck entrepreneur. So happy to have you here and grateful for your support of this show. Today, we're going to have a candid conversation about selling, I really just want to have some real talk with you and see kind of where it leads us. Yes, I also have some tips and tricks for you some reminders, some things to kind of hopefully reinvigorate you and provide some clarity around what you can do for your marketing and selling strategy. But also, we just got to have some real talk. So that's on tap for today. But first, before we do that, I want to share something that's been going on behind the scenes that I don't think I've had a chance to talk much about yet on the podcast. And that is my brand new course, launch list accelerator. So up until last week, launch list accelerator was only available bundled up along with signature program lab. And it's kind of this full package experience so that you can build your signature program. But also then build your audience full of people who actually want your program and you're doing all of that simultaneously. So that you know, when it comes time to launch your program, you have people who want in, you have people that are ready to buy. And it really makes for this magical experience this great combination that sets you up for success. But also, while I was creating launch list accelerator, I purposely created it to also work wonders as a standalone course, for the business owner who needs help getting their email list off the ground, or re ignited and really doing what their email list is supposed to do, which is to be a huge driver for your business. And I know for a fact because I talk to a lot of you out there that are listening right now. I know that a lot of you don't have your email list started, or you maybe have gotten it started, but now you've kind of ghosted it, you're not doing anything with it. You're not sending emails, you have a couple emails that you have gathered, but you're not doing anything. And then there's also just so many questions around the email list. Like how do I get people onto my email list? Why isn't anyone signing up for my email list? Or for my freebie? What do I say in my emails? How do I get people to open my emails? How do I use my emails to get people to buy from me, there's all these unknowns out there. And that is exactly why I put literally everything that you need to do and know to have a successful email list all in one place for you to go through and set up in your business and reference over and over again. As you grow as your business grows as your email list grows. It's just this ongoing thing that will help and support you when it comes to your email list. So launch list accelerator really is for the business owner who hasn't even started their email list yet and really needs to get going like from scratch. Like how do I even set up my email service provider which one do I use all the way from that point but also then from the business owner who has started their email list and now it's kind of gathering dust like you haven't done much with it you haven't emailed in a while you've ghosted it that's what I call it you've ghosted your list and I will show you how to on Ghost your list in LoL A and then also for the business owner who has an active email list and maybe you are even emailing them but it's not growing you're not getting more people to join and or the people that are on your list aren't taking the next step and working with you. So we cover it all in this program. and it is for all of those people. So whether you're just starting out, or you know, you've ghosted or you have an email list that is active, but it's just kind of stagnant. That is who this is for. Now, friends, I know, you know this, I know, you know this, but let me just remind you, your email list is your most valuable business asset, it is one of the very few things that you actually own in your business and have complete control over unlike any other audience that you're currently building, whether it's through social media, or even on your podcast, that people that read your blog posts, whatever it is, that all is out of your control, it is not in your ownership, your email list is. So it is your most valuable business asset. And it is where the vast majority of your income will be made. You will make money via your email list. And, you know, we're talking specifically about marketing and selling today, hey, guess what a huge chunk of your marketing and selling will be by way of your email list and those emails that you send out and what you say, in those emails, and not just about sending the emails. But what are you putting in those emails? And are people opening them? Are people reading them? Are people taking action on them? If the answer is no, there are some very simple solutions. And we cover that in ll a as well. And not only is your email list your most valuable business asset, where your money will be made in your business, it is also the very first thing that you need to do in your business. The very first thing is to get your email list flow set up and working for you on auto pilot, that is the important thing, because once it's on autopilot, you can take that off your plate, no, it's working behind the scenes for you, and then do the other things in your business. Even like build your website, once you've started building your list, you do not need a website to start building your email list. Okay, you can do that, get that set up on autopilot, and then do the other things to get your business off the ground. So that when you're ready to take clients or you have your program to launch, or whatever it is, that is your paid offer, you have someone to sell it to otherwise we're in a little bit of a pickle because we have a business and we have no audience, we have no one that is knowing or interested in our work. And then you know, we get confused. We think that no one wants our stuff, all the things we're going to talk about today when it comes to selling, we have a situation there. But if you start with your email list as the very first thing you do in your business, get it up and running on autopilot, which we'll do together in LA, and then work on the rest of your business. So that you have that all set up and ready to go. The second you want to start taking clients or you want your program to be open. Literally no business owner has ever said I wish I would have waited to build my email list. That is not something that has ever come out of anyone's mouth. Okay, so let's not have that be you. Let's get you started right here right now on building an email list that actually works for you and creates this really lovely ecosystem in your business regardless of social media. Regardless of your website traffic. Regardless of how many people listen to your podcast, you have an email list. Okay, so head over to shawnmynar.com/list. And check it out, learn more, see if it's the right thing for you. There's also a special introductory offer over there that will be up for the next two weeks. I cannot wait to support you and just see how your business grows. As your email list grows. on auto pilot, my friends, let's not forget that part. It does not have to be time consuming either, which is just lovely. Alright, let's get into this episode and talking a little bit more about selling and marketing. We've actually had a few episodes over the past couple of weeks that have been specifically geared toward marketing and selling. I shared with you my plan for the week in order to get all of my marketing things done each week. And a lot of you really got a lot of value and tips out of that episode. So if you haven't listened to that, be sure you go back two episodes ago. I believe it's episode 145 and check that one out. I think it will help you plan your marketing strategy, especially after today's episode. I want Start, usually I share a quote. And really this is a quote,
48 minutes | May 4, 2022
Make Sure Your Business Is Legally Legit with Sam Vander Wielen — Ep. 146
Does thinking about the legal side of your business send you into total panic mode? You know getting set up legally is something you have to do, and you need to make sure you do it right, but you also have absolutely no idea how to make that happen. At least not without it costing thousands of dollars to work with a lawyer or taking hundreds of hours for you to figure it out on your own. Listen, I get it. We're helpers, coaches, healers, practitioners, service providers...not attorneys. We just want to help people, not spend all day trying to write contracts while being worried we're going to get sued. All of this is exactly why I asked today's guest, Sam Vander Wielen, to come on the Unstuck Entrepreneur podcast. Sam is here to calm your legal fears and set you up for legal success! Listen to Sam’s podcast, On Your Terms: https://www.samvanderwielen.com/podcast/  Watch Sam's free workshop '5 Steps to Legally Protect & Grow Your Online Business' here: https://www.samvanderwielen.com/legal-workshop/  Sam's Instagram: https://instagram.com/samvanderwielen  Sam's website: https://samvanderwielen.com The Ultimate Bundle™: https://samvanderwielen.com/the-ultimate-bundle/  "I’m a big believer that there is space for everybody and for everybody to offer their unique spin on things." - Sam Vander Wielen "If you are a health coach and you are not an RD or you’re not a Physician of some sort, then there is a ton of room for you to help support people when they’re working alongside a medical professional." - Sam Vander Wielen "Create your actual programs and services to be within your scope of practice and then go all the way down and reverse engineer to your content." - Sam Vander Wielen "Even when you have an LLC, you need to know how to act like an LLC. You need to really treat it as a business, have your business money separate from your personal." - Sam Vander Wielen  
33 minutes | Apr 27, 2022
How I Plan My Week So Everything Gets Done — Ep. 145
LISTEN ON YOUR FAVORITE PODCAST APP! While being your own boss is great, sometimes it can feel like there’s just too much to get done for one person, especially with all the marketing you need to do these days—posting on social media regularly, writing emails, creating content. For me, the key to getting it all done is organization and structure with a side of flow. In fact, the more planned out I get with my action items for the week, the more ease and fun I have in my business. Today, I’m taking you behind the scenes of my weekly schedule to show you how I get it all done. "I've decided to be the kind of person that shows up and gets it done." "I find that I'm even more productive when I've already checked something really valuable off the list." "BURNOUT-PROOF YOUR BUSINESS" MASTERCLASS More from Shawn: shawnmynar.com Instagram: @unstuckentrepreneur TikTok: @unstuckentrepreneur FULL TRANSCRIPT BELOW: (transcript is auto-generated so expect errors in punctuation, grammar, and spelling) While being your own boss is great, sometimes it can feel like there's just too much to get done for just one person, especially with all the marketing you need to do these days posting on social media regularly writing emails creating content. For me, the key to getting it all done is organization and structure with a side of flow, of course, in fact, the more planned out I get with my action items for the week, the more ease and fun I have in my business. So today, I'm taking you behind the scenes of my weekly schedule to show you how I get it all done. Stay tuned. Hey, there, I'm Shawn Mynar, and this is unstuck entrepreneur. I'm a former nutritionist who turned a struggling stressful nutrition practice into a thriving freedom build online business, where I work from home and my sweat pants while reaching and helping 1000s of people all at the same time. Now I'm obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That's right hustle culture, not welcome here. Let's get into today's session. Hey, hey there, friends, welcome back to the unstuck entrepreneur podcast. So happy to have you here, checking out the show. Thank you so much for your support. Today, we're gonna mix things up a little bit. And I'm just gonna have a real honest conversation with you, taking you behind the scenes of my business and how I plan out my schedule of everything that I need to do as a small business owner as a solopreneur. And how I make sure I get it all done, while still feeling like it's fun, and it flows. And I don't feel overwhelmed. Because I think that's kind of the main vibe I get from a lot of you is like, the more we talk about the things that need to be done in your business to have a successful business, the more you start feeling overwhelmed, the more you start feeling like how am I going to do all of this, there's not enough hours in the day, I'm still at another job or you know, I have a family and I care for my children and part of the day, how am I supposed to do it all. So that is what I want to break down for you today. And I thought really the best way to do that is to show you what I do. And obviously, this is what I have found that works really, really well for me, you may have something similar that you find works really, really well for you. Or it may be something totally different. But the main goal here is for you to start considering how this can all look for you how you can really let this flow in your business to to where you're doing the things that you need to do as a business owner, but it doesn't feel forced or out of alignment. Or, like you're just not doing it because you're too overwhelmed and you're pushing it away. That is the goal. So we're going to go behind the scenes, and hopefully that will spark some interest and some thought for you in your own business. First, let me set the scene a little bit. As I think most of you know, my business is my full time gig. It's my only thing. I don't have another job. I don't have children, I have four children that actually take up a lot of my time surprisingly, but I don't have anything like that. And I know a lot of you work another job or you are doing something else besides your business right now. So that is one caveat that I wanted to say first and foremost. But what I do want you to see though is that the absolute essentials, the must dues of my day, don't take that much time. Really even the most time consuming of the things we're going to talk about today. only take a few hours at most. And I want to make sure you know that so that you can see how this style of business is still possible. If you do have another job if you do have children that you are taking care of part of the day. If you have something else going on in your life, this all can and will still happen for you. And again, I think most of you know this about me too. I don't work full time hours in my business not even close I would say I probably work 30 hours There's max per week. And that's during a time of like deep creation, like I'm building a program or something like that, that's taking a lot of my energy and my focus, that will be a 30 hour week, when I'm in more of a, like I am right now everything's built, and I'm just kind of getting it out into the world, then it's even less hours per week by 25, let's say. And that's always been something that has been important to me, I don't want to work 40 hours, 50 hours, 60 hours, I've done that. In the past, I'm not doing that, again, that is now not how I want to remember my life, when I'm 90 years old, that I just worked a bunch, I don't want that I want to live. And I want time to do that. And not just the free time, but also the flexibility in my time, I want to be able to have time off in the middle of the day, if I want to, to do what I want to do or need to do for myself or my life or my family, which in this case is just for children. But I have to say my first children are extremely needy. And if they don't get a hike, if they don't get an adventure, then they are just sitting here staring at me while I'm trying to work. So it's very important that they have their time as well. So I have always valued the free time and the flexibility that my business allows for me. And what I have found because in the past, I have been resistant to having a plan having a structure, kind of I wanted this place of flow. And so I resisted doing what I am now doing. But what I have found is that having this plan in place is actually creating even more free time, for me even more flexibility for me, and allowing me to get into my flow state even better. So that I wanted to share for those of you who are also resistant to wanting structure, wanting organization wanting a plan. If you're someone like me, who just really likes to go with what I'm feeling like for the day, just know that this could potentially work for you too. And in fact, it feels even better to have this sense of knowing each day, kind of what you're going into. And then allowing the rest of the day to unfold, which you'll find like with the plan that I have, so much of my day is still in flow. And even the parts of my day that are structured, are still in flow, because I have all of this setup. So we'll get into talking about that too. All right, let's get into my weekly plan that allows me to get everything done, while still having all of this time leftover, which you'll see here shortly. You'll notice the main thing that I'm sharing with you in this plan are the marketing tasks that I do each day. There's a few reasons why, first of all, because I'm not a natural marketer. So if I don't have a plan for what I'm going to do to market my business, then I will easily find other things to work on that are more kind of behind the scenes, like I am a very natural creator behind the scenes just like getting dirty, and just creating new things. But putting it all out into the world, that is something that I have to work on. And obviously I've been doing it for long enough that it is a lot more natural for me. But still, my tendency will be to stay behind the scenes, unless I make it so that it is part of my business. And obviously the second reason why the main things I'm sharing with you are marketing tasks, is because these are the most important tasks to my business. Because if I don't market my business, well then I don't have a business. So not only is it something that doesn't come super natural to me, but it also is something that is the most important thing in order for me to keep doing what I'm doing, sharing my message and spreading my knowledge with the world and making money obviously and so I got to do it. So that is why the really the thing that I plan out to do each day in my business and I make it a priority to get done each day is in the marketing. Okay. So let's start with Monday. Mondays. I love Mondays right now. I love this and you're not going to believe it when I tell you what I Do on Mondays, but so much has changed because of this new plan that I have. So on Monday, it is 100% focused on Instagram, and now tick tock, crazy, crazy, right I spend an entire day of my business with all the space in the world to create my social media content. In the past, I have done social media, like I would just do an Instagram post per day. And that would be part of my schedule for that day was to create an Instagram post. And I always felt rushed, or, like there was something else I should be doing, or wanted to do, instead of creating that post. And that vibe, then went into that post, and it wasn't as good as it could have been. And so it really tarnished my thoughts and relationship with social media, like I just didn't like it, I didn't like doing it, I felt like I had to do it, which just made it feel even heavier and even more resistant. And so making this change to wear my entire day. Nothing else is
24 minutes | Apr 20, 2022
"What's The Difference Between A Group Program And An Online Course?" Listener Q&A — Ep. 144
You know you want to add a passive income stream to your business, but you’re not sure what it should be. You’ve heard people talk about online courses and group programs, but don’t know which one is best for your business and the people you want to help. And, really, what’s the difference between the two anyway? While there are some similarities between group programs and online businesses, they’re actually quite different and aren’t always the best option for every business. In this episode, we’ll talk about the difference between the two so you know what’s right for your business. Let’s dive in. “Online courses teach participants ‘how to’, group programs guide participants through transformations.” - Shawn Mynar “In the online course, it’s 'learn how to do something', whereas, in the group coaching program, it’s a go through this experience, get this transformation, have a coach or a mentor to guide you, be with a group of like-minded people.” - Shawn Mynar “Most wellness businesses need a program, not a course… because you are providing such an incredibly valuable experience and transformation for your people.” - Shawn Mynar FREE Masterclass "How To Burnout-Proof Your Business With A Group Program" - shawnmynar.com/burnoutproof FULL EPISODE TRANSCRIPT BELOW (please allow for errors in grammar, spelling, and punctuation): 0:01 You know, you want to add a passive income stream to your business, but you're not sure what it should be. You've heard people talk about online courses and group programs before, but don't know which one is best for your business and the people you want to help. And really, what's the difference between the two anyway? While there are some similarities between group programs and online courses, they're actually quite different and are always the best option for every business. In this episode, we'll talk about the difference between the two. So you know what's right for your business. Let's dive in. Hey, hey there, friends. Welcome back to unstuck entrepreneur, as always, so grateful to have you here. So grateful for your support in the show. And just as a quick reminder, if you love this podcast, and you'll get something valuable out of these episodes, would you be so kind and leave a review for the show you can do so on Apple, you can do so on Spotify. It's quick, it's easy, and it really does help the show get into the hands of other people who might need this guidance and support as well. You can think of it kind of as a virtual tip jar. Like if you're a good tipper when you're out getting some dinner, then you can also be a good virtual tipper. And simply leave a review for any podcast really, that you enjoy a really any product even it is such a great way to support the things and people and businesses that you love. Okay, today we're talking about the difference between online courses and group programs. I got this question it was put into the chatbox of the burnout proof your business masterclass that I have going on right now that you can still be a part of, if you head over to shawnmynar.com/burnoutproof, you can register and watch that free masterclass. But in the chatbox, I received this question and I thought it was such a good one. That I should probably take some time to answer it here on the podcast because I have a feeling that there are more of you that have this question than just this person who asked whose name was cat. And she asked, What's the difference between a group program and an online course really basic question, but a really good one that actually has some nuance to it and deserves an entire podcast episode. Believe it or not. These are two phrases that are thrown around a lot in the online business space, I think. And a lot of times they're used interchangeably, which is totally fine. But in my mind, and when I break it down for you today, I think you will really see that there is a big difference between the two. And so we really should be thinking about what is it exactly that I want to include in my business as another income stream or a passive income stream. Which one is right for me which one is best for what I want to do, and then know which direction you're going in. So let's get into it. And just so you know, this is all just kind of like how I have always thought of it. There are no hard or fast rules to any of this. So you can take it or leave it, do what you will with it. But I just still want to talk about it. Alright, so first, an online course. It's like a class. It's where you have an instructor that is teaching on a concept. And usually, this will be in the form of like how-to content. So like how to speak Spanish, how to take professional photos with your iPhone, how to start and build an email list, how to hand letter, which is what I am taking right now and getting into. These are the kinds of things you can find on places like Udemy, or what's the other one Skillshare is a big one. These are online courses, teaching you how to do something, you can start them anytime you can go through them at your own pace. And by the end, there is the promise that you will learn how to do it. A group program on the other hand is more of an experience. There is a coach, a guide, a mentor, whatever they call themselves, and they're taking participants through a transformation. Like during this program, you'll experience To this, you'll do this, you'll go through this. And by the end of this program, you'll feel you'll have, you'll be this. So, more so in terms of like, you know, we've seen, especially if you're in the wellness space, then you see programs like heal your gut, balance your hormones, master your mindset to manifest your wildest dreams, these kinds of topics are programmed because there is a transformation involved. So if it were like, learn how to heal your gut, and then this person is just throwing out tips on healing your gut and not doing anything else, the now would be a course. But I think we all know that when it comes to something like healing your gut or balancing your hormones or anything like that, it is a process. And there is a transformation that happens. And it takes a little more guidance than just like, watch this thing. And you'll be good, you know, so it's not really something you can how to your way through it in a course format. Right? That is the biggest difference in how you can decipher the two and really what you want to do for your clients in your business. So remember, where online courses teach participants how to group programs guide participants through transformations. And obviously, then this means that group programs, they're more detailed, they're usually deeper, there's potentially more hands-on activities, going through a group program versus just watching How to content in an online course. So group programs typically also have that coaching component to them, and usually a community component, also for this reason, so that there's this level of support available as they go through the transformation. And also this sense of camaraderie kind of, of going through this process in a group of people that are doing the same thing, you know, like-minded people who have the same problem and want the same solution, and everyone is going through it together. So that's where the community component comes in. That is typically really important for group programs. Now, as for that coaching component that could look like weekly live q&a calls, it could like look like bi-weekly, or monthly q&a coaching calls. But it could also just look like everyone getting together, live on a zoom chat and just talking, just talking things out having more of like, a happy hour type situation or just like a get-together type thing, Coffee Talk, where it's just the group coming together and talking about their experiences. And you are simply the host as the guide, or the coach of that program. So there are lots of different ways that you can do this, depending on your, obviously your topic for your program, and the needs of your participants to and then online courses are usually going to be a DIY type thing. They may potentially have like a Facebook group, where people can go in and ask questions. But that live coaching component is not going to be there because it's more so just go through the trainings, go through the lessons, learn how to do this, and do this and you'll be there you will know how to do the thing, which was the entire promise of this course. Now, most group programs are also cohort-based, which means there is a group that comes together, they go through their transformation all at one time together. They don't have to be that way, you can definitely have more of an evergreen or open enrollment type program where people just kind of keep filtering into the group as they're ready and the group is kind of always going so this could work well in a case where you always hold one monthly live coaching call. So once a month there is a call for everyone who has ever been through that program not just for one specific group but for anyone and so then someone who has been in going through the transformation that you offer for three months could join that coaching call and ask them questions and get feedback and guidance and support and everything they need, while also someone who just started three days ago could also join in on that live call and get what they need out of it too. So there is an option to make your group coaching program, Evergreen or open enrollment, but most of them are going to be cohort-based. And that means that you're potentially hosting our group every other month, or once a quarter, or once every six months, that kind of thing. And the cool thing about this style of group coaching program is that you can schedule your groups making sure that you have downtime in between, which is amazing. So for example, if your program runs for eight weeks, and you do one group every quarter, then that means you have an entire month off in between your groups. So you have downtime, you can Yes, prepare for the next group, but also take some time off, which is really nice in-between groups. And most importantly, as you can prob
35 minutes | Apr 13, 2022
Key Signs Your Business Is Ready For A Group Program — Ep. 143
Let me come right out and say it…group programs aren’t for every business or every business owner. I have wellness pros come to me quite often questioning whether they’re ready to add a group program to their business. The truth is, there are certain key signs to look out for to know if you’re business is right for and ready for a group program. We’ll go over those together in this episode so you feel confident knowing when it’s the right time to create your own group program. "The way to build that audience is by way of your group program. They are such a great way to attract the right people to your work." - Shawn Mynar "Having a group program does not mean that you don’t take one on one clients anymore." - Shawn Mynar "If you need or want more time in your life, please add a group program. It will change everything for you when it comes to time." - Shawn Mynar "It is so powerful, so fun, and cool to see as the creator bringing these people together that can all become friends and support each other. Honestly, if you need a reason to create a program, this will do it." - Shawn Mynar FREE Masterclass "How To Burnout-Proof Your Business With A Group Program" - shawnmynar.com/burnoutproof FULL EPISODE TRANSCRIPT: (expect errors in punctuation, spelling and grammar) Let me come right out and say it...group programs aren't for every business or every business owner. I have wellness pros come to me quite often questioning whether they're ready to add a group program to their business. And the truth is, there are certain key signs to look out for to know if your business is right for and ready for a group program. We'll go over those together in this episode, so you feel confident knowing when it's the right time to create your own group program. Let's dive in. Hey, hey there, friends. Welcome back to the unstuck entrepreneur podcast. So happy to have you here. Thanks so much for joining me as always, today, we're going to dive deeper into the topic of this group program business model that you all know by now, I am obsessed with. And more importantly, I want to really give you some ideas on how to know if you and your business are even ready for one or if it's even the right idea for you. Because it's not necessarily the best business model for everyone. Before we get into it, though, let me remind you if you have yet to watch the free masterclass that I have out right now, just for you, then this is your friendly reminder to get in on that one-hour free training, I've made it as easy as possible for you to go and check out and to really absorb all of this information that I have for you. This is like a jam-packed training. I don't know how I fit it into an hour. But I'm really impressed with myself that I did. So many action steps that you can take and apply to your business today. And so you can find an hour of your own free time and watch it when it works best for you. You can go in and schedule it, you can watch it on-demand, it is totally up to you, whatever works for your schedule. But if you are at all interested in adding a group program to your business, especially after what we talked about today, then it's something you need to check out. I will be sharing in this one hour, I'll be sharing why creating your own program is the best way to burnout-proof your business by helping more people at one time by uncapping your income potential and creating more free time for yourself. And that's really, the three key ingredients to this burnout-proof business is to be able to help more people make more money, all while having more free time and flexibility for yourself. Also, we'll be sharing my simplified foolproof process to bring your program to life in as little as eight weeks. The six steps you need to go through in order to start from zero and go out to launch this program into the world in eight weeks, I'll go through every single step. I'll also share how to simultaneously grow an engaged audience full of Perfect Match clients that can't wait to enroll in your program once it's ready, even if you're starting from zero right now. So this is really important how to simultaneously grow an engaged audience. So that's already we have so many keywords in this simultaneously engaged audience and Perfect Match clients. I'm sharing the whole process on how to do that in this training. And I'll also tell you a little bit about my newest offering called the signature program bundle, which as of right now, I'm only sharing to those people that join this free training because I have a special introductory offer that won't be out into the world for a very long time. So keeping it kind of hush hush and only sharing about it in this free training. So you can head to shawnmynar.com/burnoutproof to watch on-demand or to save your time slot whatever works for you. And I will have that linked up in the show notes as well so you can access it easily. But again, shawnmynar.com/burnoutproof you gotta get in before it's gone. All right, let's move on to our quote for the day before we get into talking about the signs you're ready or not ready for a group program. And this quote comes from Amy Poehler and says great people do things before they're ready. We've talked about being ready a lot on unstuck entrepreneur, or really the myth of the Getting ready because being ready in air quotes I'm using is one of those things that is like a mind game that our ego plays with us, that makes it like this excuse to not move out of our comfort zone to not do something that's uncomfortable or new or scary, or something we haven't done before, we can always fall back on the excuse of I don't feel ready. And so I really love what Amy said, and just great people do things before they're ready, because it is in that space of not being ready and doing it anyway, where great things happen. That is really what's underneath that quote. Alright, so let's get into, first of all, we're actually going to talk about when you are not ready, I really only I tried, I really, really tried to come up with reasons why you wouldn't be ready for a group program. And I only came up with two. And the first one is that you don't want to take your business online. This doesn't mean that you can't have a brick and mortar business that you can't do group programs in person. Absolutely, of course you can. And that is a great way to use your brick and mortar space and still create more freedom and flexibility in your business is to have a group come into your space and do the work together. Great use of that. But I would really say even in that case, you still would need to have an online presence for that group, like an online portal where they can get some extra lessons, extra guidance, some PDFs, some things to work on maybe a workbook or worksheets, something like that, I think it still is super beneficial to have an extra place for them to go besides just coming into your brick and mortar space, and only doing the program, then it's just really nice to have this alternative, some things to do on their own. And I think we're beyond the days of just handing out worksheets, like paper worksheets and workbooks. I think we're just beyond that, as a community as a society. And so having an online presence along with your in person work is important. And so if you don't want to take your business online, if you want to remain an offline business, then having a group program in the capacity that I'm talking about today is probably not going to work for you. And then if you haven't gotten certified in your field, your area of expertise yet, well, then you need to focus on getting certified first, and then you can be ready to have a group program. So focus on that. And in the process, I would say really see if there are some foundations that you're learning that you could then put into a group program. So keep in the back of your mind. But let's focus on getting certified first. I know I really did try to think of more reasons why you wouldn't be ready for a group program. That's all I got right now. I'll let you know if I think of anything else. How about that. But let's dive into what are some reasons that people think they're not ready, that actually aren't true. And this is what I see most commonly. The first one is people think that because they haven't taken enough or any one-on-one clients yet, then they're not ready to host a group program. And there is no magic number of clients that you need to have taken before you're ready for a group program. That's just a something you're absolutely making up in your mind, which is fine. And again, it's one of those things kind of keeping us safe and out of the way of doing something scary and something we've never done before. And I think where it really comes from is that there's this idea that you need to have a certain level of experience, and that for some reason, one on one clients are the way to get that experience. But really, I mean, if you think about it, if you're looking for more experience, well then what better way than to get everyone together in a group and experience it all at the same time experience, their stories, their situations, what they need help with what they respond to what they don't respond to doing that in a one on one setting. First of all, it takes a long time, but there are a lot of nuances that you won't ever experience or know until you get into a group program. So one on one is really aren't a very efficient way time efficient way to get the experience that you're looking for to suddenly feel like, Oh, I'm ready to do more. It really is one of those situations where you just need exposure to situations to new things. And that's how you get your experience and what better way than to get everyone together in a group. And you'll also get your experience of coaching a group at the same time look at that. The second thing that I hear a lot is that people think they need an audience, before you have a group program, like you need to have a certain number of followers or certain number of podcast listeners, something like that. But the reality is that the way to build that audience is by way of your group program, they are such a
41 minutes | Apr 6, 2022
Things To Remember When You're Not Making The Money You Want To Make — Ep. 142
Are you not making the money you want to make in your business yet? Have you had failed launches, a lack of interest from your audience in your paid offers, or a hard time finding clients that are willing to pay you? You’re not alone, my friend. It’s a common place to be in as a new business owner or even someone with more business experience that’s branching out, shifting, or pivoting. Today, I have some important reminders for you when the money just isn’t coming in. so stay tuned. “You are in charge of the amount of money that you make. You are the one that decides how much money you are calling in.” - Shawn Mynar “If you really truly tapped in and connected and figured out what your inspired, aligned, action steps should be, there’s probably something that your ego voice is getting in the way of you doing.” - Shawn Mynar "Are you showing up when it comes time to make money from a place of abundance or scarcity? From a place of knowing and expecting? Or from a place of worry and fear?" - Shawn Mynar “It is really understanding what is keeping you from making the money you want to make because you are the one that determines that by way of your energy.” - Shawn Mynar FREE Masterclass "How To Burnout-Proof Your Business With A Group Program" - shawnmynar.com/burnoutproof FULL EPISODE TRANSCRIPT (transcript is auto-generated so expect errors in spelling, grammar, and word choice) Are you not quite making the money that you want to or thought you'd make in your business? Have you had failed launches, a lack of interest from your audience in your paid offers, or a hard time finding clients that are even willing to pay you. You're not alone, my friend. It's a common place to be in as a new business owner, or even someone with more business experience that's branching out shifting or pivoting what they're offering. Today, I have some important reminders for you when the money just doesn't seem to be coming in. So stay tuned. Hey, hey there, friends. Welcome back to unstuck entrepreneur. So so glad you are here. Thanks so much for tuning in. And for everything you do to support the show, the downloads, the shares, the comments, the reviews, everything means so so much to me and so, so much to this show. Today, we've got the big topic of money on tap to discuss. But first, I have a really big announcement, something I have been on the edge of my seat waiting to share with you. But I had some delays, things kept taking a little longer than expected, and so had to delay it a few weeks, but it is here it is ready for you. My next free training is available for you. Right now. It is all about how to burnout proof your business with a group program. It is a pre-recorded one-hour masterclass. I asked all of you if you wanted me to go live, if you wanted me to pre-record it, if you wanted me to break it up into 20-minute chunks. And the vast majority of you just wanted me to pre-record it, do it all at once. But give you the option of when you can watch it based on your schedule, which makes a lot of sense instead of my schedule, which of course is probably not going to line up with yours. So instead, I just pre-recorded the whole thing. And you can now go in you have the option to select a time that will work for you sometime that you know you have an hour available. Or you can watch it on demand. Like you're not doing much of anything, hey, I'll just take out an hour and hang out with Shawn real quick. That is an option for you. And this masterclass is extra super special because I'm teaching something I've never taught before. I am sharing with you my process of how you build a group program, while simultaneously building an audience that is a perfect fit for that program. So that when you are ready when the program is all built out and ready to go, you naturally have this organically built audience that is ready to buy from you, they want that program. And the best part is all of this is happening kind of behind the scenes automatically. So you're not trying to you know spend all your time doing all of the things. This is happening behind the scenes as an automated process. And I'm sharing all of that with you. Inside this free training. I'm also going to be introducing a brand new program that I have just spent the past few months creating for you. I am super duper excited about this program, I can't wait to put it out in the world and share it with you. And I will be showing you more and telling you more about that new program in this masterclass as well. And because of that, I just want to be totally transparent with you. Because why not? This specific training is only going to be available for a limited time. Because in this training, I have an introductory offer because of this new program. That is like an insanely huge massive discount that I'm just simply not going to keep offering this is like a one-time thing, because it's a new thing. And so I'm keeping it at about two weeks that it will be open and have that introductory offer. And then once those two weeks are up, I'll be re-recording the lessons and the training because I think it's a really good one. But I will have a different price point in there. So all of this to say if you want to not only get in on all of these free tips and tricks and advice that I'll be sharing in this training, but then also get some potential massive savings. If you determine that this new offer is a good fit for you. Then you're going to want to try to schedule out an hour to be there for that training. You In the next few weeks, and this is as of we're talking, beginning of April 2022. And this will probably go through mid like I'd say the first two to three weeks of April 2022. So schedule out some time, head to shawnmynar.com/burnoutproof when you are ready when you know you have an hour on your calendar, and you can schedule it out and get cozy, put on your comfy sweats, grab your snacks, get some water, some wine, whatever you can do to make this experience a fun one because it will be we get to hang out for an entire hour. And this masterclass, just so you know is specifically for that business owner or future business owner who really wants to help more people and increase their bank account that wouldn't hurt you either have more free time. And you also are protective of your own time, your own energy, your health and your self care needs. That is who this is really for. Because we are going to learn how to burn out proof our business aka get our time, energy and our own self care and while also increasing our business goals and dreams and plans. That's what happens in this masterclass again, Shawn minor.com/burnout Proof head there, save your spot. And when you do put it in your calendar as me time, don't put it in as Oh, Shawn's masterclass, put it in as me time. So that you can really truly take this out as your time for yourself to learn and grow and expand and step into the next level version of you. All right, let's move on to this chat about money that we've got here today, I want to gear this conversation specifically to the business owner who's not quite making the money that they want to make in their business right now. And I know that a lot of you. And if you haven't made any money in your business at all right now, then you will really want to listen to this episode, as well. And remember it as you do start putting your paid offers out there. And if you are someone who has a business and you're making all the money right now, then first of all, you're probably not listening to this. But if you are, then you're going to be nodding your head in agreement with me throughout this entire episode. Because you know, what I'm about to share is true. You've been through it, you've you know how it goes. And so you can agree with all this advice I'm about to give, we're going to kick it off with a quote from one of my favorite money mindset books out there, it's called a happy pocket full of money by David Cameron Shikhandi, I highly recommend this book, I love it. I've read it two times already, I'll probably read it a third here in the next few months. I love rereading books, especially ones like this, because you just cannot pick it all up in one read you there are different things that land differently for whatever season of life you're in. And it is one of those books, the quote, I could have picked so many, I could have just read this whole book to you. But instead one quote, to build external wealth, build internal value, and then exercise it. It's that simple. To build external wealth, build internal value, and then exercise it. It's that simple. And we'll kind of come back to this idea towards the end of the episode today. Because they're really that's really it. That's, that's it really, truly is that simple. But I want to start because I have three things I kind of want to share with you today. And I want to start with some of the more practical, tangible reminders that I have for you that are really important. And I think a lot of people forget when they're in the thick of things, and they're trying to make things happen in their business and they just aren't like the amount of sales aren't what they thought they would be. They're not getting the traction, they thought they would they're not getting the client they thought they would. And it's just it's such an important conversation to have because I feel like there's so much emotion connected to the money we make specifically in business. It's like we are using that as our barometer of if we're successful or not if we have a good idea or not if our business is valid or not, if we're worthy or not, if we're good enough or not. If we're enough of an expert yet Hello, this is Ty ate into that one number and understandably so, that is something that we have been conditioned to feel and think and do in our business and specifically around money. So it is understandable that we would do that. But then with all of this heightened emotion, for those that aren't making the money they want to make, it then turns into like this spiral of disappointment and frustration, and confusion and just feeling like super d
48 minutes | Mar 30, 2022
Selling Out Your First Group Program with Anna Holtzman — Ep. 141
Do you have an idea or something you’ve been sitting on in your business, not putting it out there, because you feel blocked? Maybe you feel like you’re not ready, you’re missing a step, or maybe, it’s just out of fear. That was exactly the case for my guest today, Anna Holtzman. Anna is a member of my various programs and was a 1;1 client of mine as well. Just last week, Anna hit a big goal and milestone in her business…all because she moved past her fears, got unstuck, and put her work out into the world. Today, we’re going to break down what Anna did to make it all happen. Let’s dive in. “You don’t have to do all the things… you can pick a few things and do them really well, continuously show up and it works.” - Shawn Mynar “When you allow things to flow, that’s when the good ideas come.” - Shawn Mynar “The knowledge is very important but the empathy and cheerleading just go a thousand million miles.” - Anna Holtzman “Most business requires us to push ourselves. None of this is super comfortable at all… Once you realize while Im already out of my comfort zone, why not take it one step further.” - Shawn Mynar Anna Holtzman's Website Anna Holtzman's Instagram FULL PODCAST TRANSCRIPT BELOW (transcript is auto-generated so expect errors in grammar, punctuation, and spelling) Shawn Mynar 0:00 Do you have an idea or something you've been sitting on in your business? Not putting it out there yet, because you feel kind of blocked. Like, maybe you feel you're not ready, you're missing a step. Or maybe it's just out of fear. That was exactly the case for my guest today, Anna Holtzman. Anna is a member of my various programs and was a one-on-one client of mine as well. And just last week, Anna hit a big goal and milestone in her business, all because she moved past her fears, got unstuck, and put her work out into the world. Today, we're going to break down what Anna did to make it all happen. Let's dive in. Hey, hey there, friends. Welcome back to unstuck entrepreneur. So, so happy to have you all here. For a very special episode. It's not often that I bring guests on the show. Because there's, there's a lot that needs to happen, I need to feel a connection with that person, I need to know that person. I need to really think that it's a good fit for the audience. There's a lot that goes into it. And quite honestly, not that many people match that criteria. This person definitely does. This is a former client of mine, Anna Holtzman. She just did something incredible in her business that I really wanted to share with you all here, of course, to celebrate and really show what's possible, but even more so to show the process of what Anna had to go through to get here. And not just from the strategy perspective, but from the inner work to the fears that she had, and the blocks that were showing up that she had to move through in order to make it happen. And yes, she also has some amazing strategy going on behind the scenes, things that she's doing to market herself, and her business. And now her course, before the doors ever even opened. And it all just works so seamlessly together. These are things we talk about here on the show a lot. We'll continue to talk about here on the show a lot. But I think really being able to see it in action, and hear how someone was really able to take that knowledge, apply it, put it into place, and have it all actually work. It's really powerful to be able to hear these other stories. And what I really want you to take away from what Anna is doing is how simplified it is. She's not on all the platforms. She's not doing all the things. She's doing a few things really well. She has taken the time to set things up to be run automatically behind the scenes. And so there's really not that much to continue to work through and to work on for Anna at this point. But she has made a really good system of what she does still do on a daily and weekly basis. And what is really working for her. And so I really want you to take that away from this episode. How simple it really can be. You can find Anna at Anna holtzman.com and on Instagram at Anna Holtzman. All right, without further ado, let's hear from Anna Shawn Mynar 0:04 Anna, thank you so much for coming on the unstuck entrepreneur podcast today. Anna Holtzman 0:09 Thank you so much for having me, Sean, I'm super psyched to be here with you. Shawn Mynar 0:13 This is a very, very special interview for both of us for so many reasons. But I guess we'll just get it out of the way right now to let people know that you are a client of mine, we did some one on one coaching together, we had a great time. And some really great things came out of all of that. And just your whole journey of where you were from where you are now. And just everything that has happened in between is so cool. And it's such a mix for such a good picture of what really actually needs to happen to create this business that you want. And it doesn't have to be hard or overcomplicated. Let's put it that way. And you created a really awesome simplified system that I want to talk about today. But first, let's introduce you to everyone listening. Tell us a little bit more about who you are and what you do. Yes, Anna Holtzman 1:07 my name is Anna Holtzman. I am a chronic pain recovery therapist and coach. I'm based in New York City. But I work with people all over through the beautiful internet. And I live here with my partner and our three or orange cats who are a big part of our lives. Shawn Mynar 1:24 Okay, love it. That's amazing. So paint the picture of where you were at in your business as much as you remember back when we first met. Anna Holtzman 1:33 Yes. And it's funny that you said as much as you remember, because like a lot of it feels like a blur. So much happened so much more quickly than I ever expected it to. So when I first reached out to you and took your program, I was in the progress of getting my hours toward licensure as a licensed mental health counselor, I'm actually going to be completing my hours this coming Monday. So yeah, thank you. And I'm and I had been working in the niche of chronic pain recovery as a therapist with one on one clients. But it's already working on my plan, that as I was getting ready to complete my license, where I want to go next with it is to really go into the coaching field, because that's a way I get to work with everyone everywhere and not be limited by geographic region. There's such a huge need for chronic pain, recovery, help. And yeah, it's just nice to be able to have Geographic Creative in that way. And I really, really wanted to have an online course. And I was already like, I've been working on it for a long, long time. But I was also kind of stuck at a particular point. And so I wanted to get unstuck and reaching out to you. And one of those pieces. I mean, it was really about like putting myself out there getting myself on camera to record videos for this course. For one thing. Also, I already started putting myself out there on social media through Instagram, but like getting my voice out there getting myself on video a little bit here and there. Like those are really intimidating things for me. And I had some ideas about how to start building an email list. Like I knew about lead magnets and I kind of had one it wasn't that flashy, but I hadn't actually put the pieces together and was just Yeah, I needed some guidance and also some cheerleading. Shawn Mynar 3:52 Yes, absolutely. It's always a combination of both when you are a coach for sure. So now let's just spill the beans. Get it out of the way. Now tell everyone what has just happened in your business. Anna Holtzman 4:05 Yeah, so I don't know if I'll be able to get this out smoothly because I'm still so so excited about it and Shawn Mynar 4:12 should definitely be super Yeah, super proud. All the all the emotions will feel them with you along the way. Anna Holtzman 4:19 Like riding those waves of adrenaline. So gosh, was it? I think it was just last week? Shawn Mynar 4:26 I think it was Yeah, Anna Holtzman 4:27 I think it was last week. It feels like a blur. So last Tuesday, I launched my it was my very very first in my life launch of my very first online course which is called Writing to release chronic pain. And I had planned with your like coaching during one of our coaching sessions I had planned I believe it was it was either a seven day or I think it was actually a 14 day email campaign. I A sales campaign it was going to be seven emails in two weeks that I would send out to my list to promote this course. And I was fully expecting that it would take that entire time, I was really, really hoping to sell 12 spots, because it's a course that involves both self paced workshop, video workshop sessions, but also some live group coaching sessions. And I felt 12 was a number that I could handle for the first go round. And I was really, really hoping to fill it up. So here's like the big drumroll. I can barely contain myself. So I I teased, like the pre launch for really like a couple days before, you know, I don't know, a few days. And then I launched it on Tuesday morning, went into like a couple of clients sessions. And within four hours, it had actually oversold, and I had to shut the cart down. But like I couldn't get it shut down fast enough to stick to my 12 person limit. So it's 15 people in this first go round. The good to have. Yeah, Shawn Mynar 6:08 yeah, I mean, that is just absolutely. Just incredible for hours. And you're planning on it being two weeks and hoping you could get there. And all those emails that I don't think you had written, right? I hadn't written Anna Holtzman 6:23 them yet. And I was feeling really bad about it. So I was like, oh, man, like, I really like to get things done ahead of time. I hate doing last minute on anything. But I didn't need them. It turned out. Shawn Mynar 6:34 Yeah, it was like the universe telling you, Hey, don't worry about it actually need to do, it's gonna sell out in four hours. That yeah, that is just amazing. And it is very much a testament to what you did leading up to the launch of this course and everything that you do on a very consistent basi
36 minutes | Mar 23, 2022
Creating Your Simplified Marketing Plan — Ep. 140
Every business, big, small, online, in-person, product- or service-based needs a marketing plan. I know that may sound stuffy and boring or even overwhelming, but I’m here to tell you…it doesn’t have to be. We have so many opportunities to market our businesses these days in a way that can feel fun and authentic while staying simple. The thing is, so many people that start businesses are not good marketers and are missing out on some amazing opportunities to grow their business. Let’s break that cycle in today’s episode. "Your marketing plan cannot be to post on social media and hope someone will notice. That is not a marketing plan." - Shawn Mynar "Everything that you’re doing is marketing… when you show up for your business, you are marketing." - Shawn Mynar "You show up with the intention of connection and getting people to know you and having people find you while also inviting people to engage with you further." - Shawn Mynar "If you want to make more money, a lot of times you’ve got to spend the money to make more money in your marketing strategy." - Shawn Mynar COMPLETE EPISODE TRANSCRIPT (transcript is auto-generated so expect errors in grammar, punctuation, and spelling) 0:01 Every business big small online in person, product or service-based needs a marketing plan. I know that may sound stuffy and boring, or even perhaps overwhelming to you. But I'm here to tell ya, it doesn't have to be that way. We have so many opportunities these days to market our businesses in a way that can feel fun and authentic, while still staying simple and free. The thing is, so many people that start businesses just aren't good marketers, and they're missing out on some amazing opportunities to grow their businesses. Let's break that cycle in today's episode. Hey, hey there, friends, welcome back to the unstuck entrepreneur podcast. So, so happy to have you here and grateful for each and every episode that you choose to tune into. It means the world to me. And it means so much I've been getting a lot of this these days, where people have found this podcast because someone else recommended it to them. And that just I cannot even tell you how much that means to me. And to this show. If you know someone who is an entrepreneur or wants to be an entrepreneur, and doesn't really know how to do that in a way that feels good for them, have them check out the show, send them here, and they can browse through some of the episodes and see which ones call to them and get started on their journey. It really truly means the world. All right. Today, I have a listener q&a episode for you something I think a lot of you probably have this question in the back of your mind, you may not even know you have this question. So we're gonna get into that in just a sec. Before we do, can I put a little bug in your ear about something I have coming up? It starts March 30. And it is going to be a free on-demand workshop, I asked all of you over on my Instagram Stories, how you want me to teach you like what would be the most beneficial best way for you and your schedule. And the vast majority wanted an on-demand 60-minute workshop where you guys could choose the time that worked best for you, instead of me forcing you to go on my schedule with a live workshop. So I love doing live workshops. But that's not what you love. So we're switching it up. And I'm going to do and on demand workshop, you can watch it when you want, and you have 10 days to watch it. So it will be open and available for you for 10 days only. And then it's going down, going away, deleted. So that is coming up March 30. If you're listening to this around when it airs, that means next week, and I'm talking 2022. So if you're listening to this in 2023 and beyond, you missed it, but don't worry, I'm sure I have others coming up soon that you can check out. So March 30 2022, you can start checking out the on-demand workshop, and it's going to be all about how to make a full-time income in part-time hours with your own group program. Y'all know, I am so obsessed with the group program business model. It is the only way I've done business in the past now almost six years. I love it, I now teach it I'd show you how to create that business model in your business as well. So whether you are already taking one on one clients, and you just don't want to do that anymore, you don't want to have as many one on one clients as you have. You want to find another way to make income and really boost your income uncap that income potential without having to continue to work more hours with more clients. That is one scenario that it works really well for. And the other one is just the person who knows they don't want to take one on one clients. They want to work with people in a group, they want to pre-record some content and some lessons and have that available to people. But also see the value in creating a community of like minded people who are going through this journey together. So have a problem that is similar and desire the same solution, like the power of creating a community around that of people doing that all together is just beyond just on a totally different level. And it is so valuable to them. And so if you know that you're either don't want to take one on one clients anymore or not as many and or you're just not interested in the one on one business model at all. Then your next step is a group program. And I'm going to show you how to do that. The steps you need to take how you know what's right for you. March 30, I don't have a waitlist. I don't have anything like that set up right now. I'm just letting you know. So you can be prepared when I tell you in the next episode, or I send out an email to let you know, that's what I'm talking about. So it's coming up soon. All right, let's get into the listener question for today, which is from Jenna. And she asked over on my Instagram Stories, just started my health coaching business, trying to come up with a marketing plan to get clients any advice. And I did a little box on my Instagram stories. So she had to only use a certain amount of characters. So this is why this question is so awesomely succinct. We now know exactly what Jenna wants, just started her business needs a marketing plan to get clients. And like I said, I think a lot of you are in that boat. Even if you haven't started your business yet, you're understanding that in order to get clients and make money and be able to, you know, either quit your job or your the other way you're making an income right now you need to get clients. And in order to get clients, you need to market yourself. I'm going to kick it off with a quote that says the best marketing strategy ever care. And that's from Gary Vaynerchuk, which I don't agree with everything Gary Vee has to say, but I did really love this the best marketing strategy ever care, and I am so on board with that. Everything I teach goes back to the value and the care that you really show up for your dream clients for those people that you really want to work with. Alright, so back to Jenna's question. First of all, I am so happy to hear that you are actually thinking about this Jana, as someone who has just started their health coaching business, because I have to say, not enough people in your position do, there are so many service based business owners that they just get really good at their practice. And like, they take the certifications to become even better at their practice or even more of an expert. They listen to the podcast about their expertise, they follow the people that are also in their industry or expertise. And they get really good at that. But then when it comes time to actually have a business and accept clients and open their virtual business doors will say they then realize they haven't spent enough time or any time learning how to have a business, learning how to actually get people through those virtual doors. And that is your marketing strategy that is so often something that is completely missed. And I know it's completely missed in a lot of the programs that we go through the certifications, and the schooling that we get to be in I can only speak for, you know, wellness professionals, health professionals, from my own experience, but to get certified as a wellness Pro, and to go through that training, we then don't get the business training. And it may or may not be the same in other industries, you'll know that for sure if you are in a different industry, but I know we don't get that training there, which means we have to do it on our own, we have to do it elsewhere. And this is a real sticking point when it comes to wellness pros, then starting their business because they don't know how. And we are not good at business. We are good at helping people we are natural helpers, not natural entrepreneurs. And this is the whole reason why I got into this work in the first place. Because I saw so many of my own friends and colleagues people that I had gone into schooling with or were in the same program or even different programs that I had met along the way through the wellness industry. So many of them were struggling, they couldn't get their business going. They couldn't make it happen. They were sabotaging their business. They weren't starting at all. They were really stuck. Hence unstuck entrepreneur. And I saw this for years. For years and years. I saw this and I would give the advice things that I was doing in my business and learning just because I have always been super interested in business even before I had my own business, I knew I wanted to learn more about entrepreneurship. And I've always really taken an interest in it. So when I was applying it to my business and continuing to learn and grow and really do what I needed to do to make my business work, well, then I would just pass on that information to my friends. For years, I did that and then realized, Hey, I think I want to share this with even more people. And here I am. So all this to say, Jenna, so glad you're thinking about this. It's amazing, and everyone else who is either about to start their business, or has started their business, and perhaps e
32 minutes | Mar 16, 2022
What It Really Takes To Be A Successful Business Owner — Ep. 139
Between my clients, colleagues, and friends, I have had the pleasure of getting to know a lot of business owners really, really well. And, it’s always interesting to see that the business owners that are making things happen and creating the success they want in their business all have some things in common. It’s undeniable that there are certain characteristics of a successful business owner that go beyond personality or just “who they are.” but more so as a role they step into that takes them to the next level. Let’s chat about what it really takes to be a successful business owner in today’s episode. “You are in control of what is being stored in your subconscious mind and this is very powerful to know about yourself.” - Shawn Mynar “If you really get in touch with your intuition, you’re always going to be intentional and purposeful.” - Shawn Mynar “Failures are just learning experiences. They are just giving you these spaces for growth.” - Shawn Mynar “Entrepreneurship is a big, huge game of risk… Successful business owners know that with that risk comes some of the biggest rewards you could ever experience.” - Shawn Mynar FULL EPISODE TRANSCRIPTION BELOW: (transcription is auto-generated so expect errors in grammar, punctuation, and spelling) Between my clients, colleagues and friends, I've had the pleasure of getting to know a lot of business owners really, really well. And it's always interesting to see that the business owners that are making things happen, and creating the success they want in their business, all have some things in common. It's undeniable that there are certain characteristics of a successful business owner that go beyond just personality or who they are. But more so as a role they step into, that takes them to the next level. So let's chat about what it really takes to be a successful business owner in today's episode. Hey, hey there, friends, welcome back to the unstuck entrepreneur podcast. So grateful, and happy to have you here, checking out this episode, which is all about what it really takes to be a successful business owner, I have created a list of nine, we'll call them characteristics, for lack of a better word, nine characteristics that pretty much every business owner that I know, that has created the success they want has. And that's not to say that this is 100%, every single successful business owner has all nine of these, this is just in my own experience, what I know to be true about myself, what I know to be true about the clients I have that are crushing it. And my colleagues and friends that I also have that are entrepreneurs, those that are doing the thing, what sets them apart, or what characteristics do they have, that not everyone has, that kind of really makes it so that they are in or really have created the right environment for them, and their business to thrive. And really, as you'll see, when we go through the list, it's kind of this way of being. And that's really what I wanted to make sure to share with you all before we get into this list is that these traits, these characteristics, they're not ingrained personality traits that you either have or don't have. So it's not like, Oh, you have brown eyes. So you'll never have a successful business or you're introverted, or you're talkative, or whatever. These like personality traits or characteristics about yourself that aren't changeable. They were the way you were when you were born. And they still are the same way. Although of course, even things like that can change, Hey, I've even seen people's eye color change over the course of their lifetime. So nothing is static. But all this to say that these business owners that are achieving the success, really creating the business that they want, it's part of an identity or a mindset, or an internal representation that they have created for themselves. So really what I'm saying it's just a really long way of saying that this is changeable, it's changeable. And let's have that discussion really quick, because it's something I just talked about on a coaching call in holistic business starter with all the members there. And I think it's a really important one, to continue to remind all of you the whole talk of an identity. Or we can also call it an internal representation, which is what I do a lot, because I think it gives a better idea of what I'm talking about. So those two things are interchangeable. But what happens is your subconscious mind, which is 95% of our mind has a representation of you that it has identified that it has created for you, based on your beliefs, your stories, things that you have seen things that you have felt, and it creates what it thinks is this internal representation or this identity of you. And then we have our conscious mind, that is the gatekeeper to your subconscious mind. So the conscious mind, which is only 5%, although it's a very powerful 5% Because it is the one that determines Yes, this goes towards my internal representation. So I'm going to take this in, or no, this doesn't go along with my internal representation. So I'm not going to let this in. And then so all of the information that you receive throughout the day, which is millions and millions and millions of bits of information, the only ones that you take in the only ones that really get absorbed by you or even noticed by you, is what your conscious mind has determined can get into your ex experience based on the identity that your subconscious mind has created. I hope I have not lost you. But the whole point of this conversation is to say that the identity that you have created for yourself or your subconscious mind has created for you, is based on your beliefs and your stories, things that you potentially have never even experienced. But you heard from your parents, your grandparents, your siblings, your cousins, your uncles, and aunts, obviously, family, but also your friends, your teachers, people that you grew up and kind of got this sense of what life is, and also the experiences that you've had and how that has shaped and formed your identity, most of which happens early on in life. So we're talking adolescent years, even baby years, and teenage years, where we're really still forming our identity. That is where all of this comes from. And so now here you are 2030 4050 years later, creating a business and deciding whether you will be successful or not based on that old identity. And that is changeable. Because we can change our beliefs, we can change our stories, we can change what we have determined to be true or false about ourselves, you are in control of what is being stored in your subconscious mind. And that is very powerful to know about yourself, you are not stuck with all of the traits and characteristics you have held on to your entire life, you are not stuck with all of those, you have the ability to change what you want to change, shift what you want to shift and show up in a different way. And alter your identity or your internal representation to be true with what you desire. And that is the work that we do together in holistic business starter. There's also a lot of information here on the podcast that you can refer back to. That's not what I want to get into it to today, because it's not the point of this episode. But the whole reason I'm saying this is so that you know that the list I'm going to share with you today, based on what I have seen come through from successful business owners is really just a list of ways they have shifted their identity to be that of a successful business owner, which means that they now have the traits that we're going to talk about today, because they got themselves out of a space where they were fighting against them, and allowed themselves to let go of what was holding them back. So they can grow into the space where they could take on this identity. Let me repeat that successful business owners have shifted their identity to be that of a successful business owner, which means that they now have the traits that will help build that success. Because they got themselves out of the space where they were fighting against those traits. They allowed themselves to let go of what was holding them back. And now they can grow into this space where they can be a successful business owner. It is changeable, my friends. And that means that this conversation may be very, very clear this conversation is not meant to be a conversation of are you or are you not cut out for this gig for this role of successful business owner. That is not what I'm saying at all, this is a conversation way for you to see where you may still have some areas of opportunity, some things that you need to work on beliefs that are no longer serving you and identity that you would like to shift. And you may not even know that any of this is there right now. And so you have these blinders on and you're trying to work towards your business, you're trying to do what you're supposed to do. But you have this subconscious programming going on that's working against you, when really you have the ability to change that we all have the ability to change that and then you can get into alignment with the success that you want. Okay, now that we got that out of the way, let's move on to this list. I hope I didn't lose you in that talk of subconscious mind conscious mind is really important to know about yourself and it is really super cool to know and to think about. So let's get into this. These are in no particular order. Just as I thought of them I wrote them down. So no particular order of importance number one is successful business owners take inspired Weird action. Now, this seems probably like the most obvious one like, of course, if you are a successful business owner, you work at your business, you take action, you do the things that you need to do, and you go for it. However, it is one of the biggest blocks that I see, it's really truly one of the biggest differences I see between those that are having success. And those that aren't. Because those that are struggling to find the success and to build the business, are potentially taking action. But that action is busy wo
36 minutes | Mar 9, 2022
When The Business You Want Isn't Manifesting — Ep. 138
If you’re at all into manifestation and the Laws of the Universe, then you’ve probably tried to manifest your business success…and maybe that manifestation still hasn’t shown up in the way you want. You feel like you’re clear on what you want, you’re aligning your energy, taking inspired action, but it’s still not happening. Why? What are you doing wrong and what more is there that you may be missing? As you can see, this episode is for the business owners who have even a little “woo” in them or are, at least, “woo-woo” curious. The 3 Step Process To Manifest The Business Of Your Dreams - Episode 103 "You have an identity around your business and it’s an identity that’s keeping you small… You can’t attract a bigger business until you step into the version of you that has a bigger business." - Shawn Mynar "The journey to getting to your manifestations is full of golden nuggets along the way. You have to collect those golden nuggets, appreciate them, utilize them and put them into practice before your new manifestations can come into your reality." - Shawn Mynar "As a business owner there is so much to learn, it is like going to school every single day and that’s the beauty of building a business, that’s what keeps it fun and exciting." - Shawn Mynar "You are in complete control of your readiness." - Shawn Mynar COMPLETE EPISODE TRANSCRIPT BELOW (transcript is auto-generated so expect errors in punctuation, grammar, and spelling) 0:00 If you're at all into manifestation and the laws of the universe, then I'm going to go ahead and guess you've probably tried to manifest things in your business, more revenue, more clients, more followers, more ease and joy. And maybe just maybe those manifestations still haven't shown up in the way that you were hoping they would you feel like you're clear on what you want. You're aligning your energy, you're taking inspired action, but it's still not happening. Which leads you to wonder, why, what are you doing wrong? And what more is there that you're missing? As you can see, this episode of unstuck entrepreneur is for the business owner, who has a little bit of woo in them, or are at least woo curious. So let's do this. Hey, hey there, friends, welcome back to unstuck entrepreneur. So, so grateful to have you all here checking out the show, and especially this one, because this one is for all of my whoo business friends out there, which I know, there are a lot of you and there are also a lot of you that are at least curious, you are kind of maybe understanding and realizing that you can't like force your business to happen, you have to apply some of the flow type feminine principles to your business, for it to actually bloom into what you want it to be. And a lot of that involves a more, you know, I call it woowoo, quote, unquote, with my hands in, in the air, but really, it's the more spiritual, more energetic, and like I said, feminine approach to business. And I love talking about that kind of thing. I think it is super important. It's something that really changed my business. And not just in the physical sense of more money, more clients, better ideas, ideas, that actual Lee worked, better marketing strategies, I really do credit, my more woowoo side of my my thought process to all of that, but more so in the way that I showed up for my business, and I felt in my business. And I think that that was really projected out into the work that I did. And I think that perhaps since you guys are here, listening, maybe you can feel that as well. And that's what keeps you coming back and listening to the show and sharing it with your friends and all that good stuff. So this episode specifically is on the more woowoo end of the spectrum, if you will. And it is also an episode that came about because of my recent personal life, which I shared a lot about in the last episode. So go check that out. If you haven't listened already, it will give you a good background of what we're going to talk about today, which is manifestation. And if you've listened to this podcast for a while, then you already know I'm a big fan of manifestation. It's a practice I do and have done in my entire life for probably like seven, eight years now is when I really started getting into the law of attraction and Abraham Hicks and manifestation and the principles of energetics and the laws of the universe. And all that good stuff, which, as a lot of you know, I actually started this journey as a way to help heal my body because the you know, practical, tangible things that I was doing to heal myself physically weren't working. And so I then realized I needed to also work on my mental, emotional and spiritual health as well. And that's when things really all came together for me. And I'm so so grateful for that. And then when I saw the benefits, there is really when I really got hooked and started using it in all aspects of my life. And I credit this work to finding the love of my life and finding my past dream homes. And like I said, manifesting the business that I really wanted in terms of the success, but also in terms of the lifestyle and how I wanted my business to look and feel and provide for me which is the most important thing for me is freedom and time and space. And that was what I was able to accomplish simply by looking at it through the lens of energetics and emotions and mindset and a lot of the stuff we talk about here. So I won't go into the whole my whole approach to manifestation. I've done that several times here. On the show, and I will link in the show notes those other episodes. I know specifically, not too long ago, I did an episode with my three steps to manifestation, it's probably in the 100 to 120 range, don't I'm sorry, I can't memorize all of the numbers on my podcast episodes. But somewhere back there is my three step approach. And that would be a great place to start. If you are new to manifestation, you're not really sure what I'm talking about, but you're interested and at least curious head back there. But when I say manifestation, there is still I think, a little bit of this preconceived idea about it, especially for those that aren't into it, they may have seen or heard of like the secret and watched the movie and thought it was just like fluff and not possible and immediately shut it down. Whereas when I think and talk about manifestation, what I am talking about and referencing is more so a mental and emotional shift, that then brings about a different level of energy, a different level of vibration, that leads you to be open and ready to accept things into your life that otherwise would have been shut out because of that vibration, or that energy that you were putting out at that time. So that's a really kind of watered down way of teeing up what we're going to talk about today. But for me, and maybe for you to manifestation, and the practice of it is really all about understanding what I desire out of my life journey, in each moment, knowing that that could all change, moment to moment and being okay with that. But then, when you get in tune with those desires, then also what is it going to bring into my life, how will I feel and having it, what sort of alignment will come from that, and then lining up your thoughts and emotions in the having of it. And so that's really, again, teeing up in a very watered down basic version, what we're going to talk about today, like I said, go back and listen to the other episodes about manifestation, if you want to dive in deeper, but let's get into the topic of today, which is what to do when your manifestations aren't happening. This came about because kind of going along with the last episode, which I shared, how our living situation has changed. As you know, if you listen to that, I found myself in a living situation that I was not great, I did not want it was not part of my life experience that I wanted to have. And I very much as I would do, went into the manifestation practice of basically trying to get out of it, trying to change it, trying to shift it. And to make something happen. I wanted to manifest our own space in the town that we loved. One in wanted to live in, I spent probably seven or eight months, trying quote, unquote, to manifest a home, I spent so much time visualizing and journaling about this new home and about our life in this new home and about how it would make me feel I could so clearly see this new home. But then also spent time and really, this took a lot of energy to feel grateful for that present moment, because we did have a very awesome, lovely, safe space to live while we were kind of put out from our living situation. And feeling very grateful for that, while also being excited for our new home, doing things to feel grounded and settled, even though I really didn't feel that way at all. So that was a challenge but really doing the work to see if I could get into that place where I was okay with the present. And so that's what I've been up to basically for the past seven or eight months. And it wasn't happening. There were so many emotions in those seven or eight months because it wasn't happening and because I felt so out of sorts. There were tears. There were ups and downs. It was a roller coaster ride. We had a lot of hope. And then followed by a lot of disappointment, which if you've been in the market for a home, whether it be the real estate market or the rental market, then maybe you understand that rollercoaster ride in the past few years, since it's been such a crazy hot market. But now here we are nine months later, and we are in our new home, which yes, is a rental, but it is perfect for us. And when I first saw the Craigslist ad, this was actually several months ago, now, I didn't like it, I didn't even want to waste our time bothering to look at it. If you have been following me on social media, my personal account, then you know that where we were living was like almost two hour drive to get back up to Boulder. And so every time we saw a house that we potentially liked, we had to drive two hours to go look at it, and then two hours home. So it was a full day event, which took out a lot of time of our liv
48 minutes | Mar 2, 2022
The Honest Truth About Business Ownership — Ep. 137
I think you know by now that being a business owner isn’t all glitz and glam, even if there are people on social media making it appear that way. Business ownership is full of highs and lows, great and not-so-great, celebrations and challenges, successes and struggles. and it’s important to openly talk about it all and normalize the honest truth about being a business owner. That’s exactly what we’re doing in this episode, so let’s dive in. "Business can be, and is hard, but it doesn’t have to be hard because you have a choice on how hard you make it and it is 100% dependent on your own mind." - Shawn Mynar "You can’t stay safe in your comfort zone, you can’t not take risks and have a business. It’s one of those things where we have to reach beyond where our minds want to go and that’s hard." - Shawn Mynar "It is normal for your business to take a while to get it to the level that you want it to be at. It’s not gonna happen overnight, have patience." - Shawn Mynar "If you are a perfectionist and you want to let go of perfectionism, become an entrepreneur. You will have to let it go to make anything happen." - Shawn Mynar FULL TRANSCRIPT BELOW: (please note, transcript was auto-generated so expect errors in grammar, punctuation, and spelling) In order to have a business, you need to have people pay you for your work, which also happens to be the exact piece of the business puzzle that trips so many entrepreneurs up. The whole idea of selling your products or services feels awkward and uncomfortable, so much so that you often avoid it all together. The key to feeling comfortable and competent with your marketing is knowing what to say and how to say it in a way that people get excited to pay you without you feeling salesy or sleazy. And that's exactly what we're going to do in today's episode. Let's dive in. Hey there, I'm Shawn Mynar, and this is unstuck entrepreneur. I'm a former nutritionist who turned a struggling stressful nutrition practice into a thriving freedom build online business, where I work from home in my sweatpants while reaching and helping 1000s of people all at the same time. Now I'm obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That's right hustle culture. not welcome here. Let's get into today's session. Hey, Hey there friends. Welcome back to the unstuck entrepreneur podcast. So, so grateful to have you all here. If this is your first episode, welcome. Happy to have you feel free to look around after you're done with this episode, and see what other episodes call to you. If this is your 130/4 episode. Love you so, so much. And thank you for your support. All right, before we get into today's very hot topic, I have a quick little reminder for you and that is of your invitation, You are cordially invited to a free live business building workshop hosted by yours truly. And it is happening very soon as in a couple days from now, if you're listening to this, when it airs, we're gonna meet live together to talk all things money, making money in your business, which is a requirement of having a business. And we'll talk about that a little more today too. But on February 14 2022, at a 11am Mountain Standard Time, I am hosting a free live zoom workshop, talking all about what you need to be doing to actually make money in your wellness business. So yes, this is specifically catered to the nutritionist, personal trainers, therapists, physical therapists, energy workers, yoga instructors, gosh, I could go on and on but you know who you are. And I have seven tips to share with you. That will help you make more money in your business without working more hours or adding more stress. So just to give you an idea of what we're going to do together in that hour, you're going to determine what you actually need to do in your business so you can start making the income and impact you want to make. We'll learn how to effortlessly attract your dream client to your work and turn them into paying clients. That's important. We'll brainstorm multiple streams of income for your business. So your income isn't dependent and how many hours you work ever again and find out how to turn your income from limited to limit lists with all the passive income opportunities that you have at your fingertips as a wellness business, and decide on the action steps that you need to take right now to start and grow your business with ease. They will be time for q&a and conversation and chatting. So plenty of time for that bring your questions or anything you want to discuss. And we'll just have a great time. It's happening super soon in a couple of days February 14, be sure to get it on your calendar and also sign up so if you don't sign up, you won't get the link to join live. You won't get the replay you need to sign up to get both Shawn minor.com/wellness workshop that is linked in the show notes. You can go there right now through your podcast app and get to the place where you can put your name on the list to get the information. I'm super excited. I cannot wait to hang out with you all live. It's just a totally different vibe that we cannot create in any other capacity besides doing it live. So let's do it. shawnmynar.com/wellnessworkshop. Okay, we are rounding out our flow and grow framework talk today. We've spent the past three episodes going through each pillar. And now we're going to talk about the second to last pillar, the fourth pillar, which is invite. And just a quick reminder, in case you haven't listened to all of them, you should definitely go back. And they will all make much more sense if you listen to this series as a whole. So it started with Episode 132, which was defining your dream client. And then Episode 133, which was the second pillar of the flow and grow framework, which is attract your dream client to your work. And then in the last episode, we talked about building rapport with your dream client build is the third pillar. And now we're going to talk about the fourth pillar, which is invite, invite your dream client to work with you. So today, it's all about sales baby, putting out paid offers, and having people buy them. This is what it takes to have a business because I think I've said this before, here, if not, maybe you're hearing this for the first time. But if you're not making money in your business, you don't have a business, you have a hobby, I think we all want the work that we're doing for our business, to not be a hobby to actually being a business. And in order to do that, you have to make sales, you have to make money. So that is the whole goal of the invite. Pillar, we'll start it out with a quote, I do not know who said this. So I apologize if you know, or if you said it, which I don't think you did, but just in case. But this is the quote, the best marketing doesn't feel like marketing. Simple, easy, right? And so true. And that's really the point that we all want to get to in our business, because the biggest hang up that we have about selling and marketing and talking about our paid offers and accepting money and all that stuff is because is that we don't want to feel like the used car salesman, we don't want that sleazy feeling. We don't want to be annoying. We don't want people to judge us for talking about our paid offers, we have hauled this talk in our heads around selling around marketing around talking about what we have to offer. And first of all, that's what needs to go first, that's what we really need to do as the first step, before you start trying to sell anything is to shift your mindset around selling to understand what you really truly think about it, and why and what you can do to reverse out of that. And, of course, we do all that in a holistic business starter, before we even get into the invite pillar. But once that's done, then we can focus on really two pieces of the marketing and selling puzzle. First is to figure out what you want your paid offer to be. So we have to create a paid offer. Now, if we're talking specifically service based businesses, and even more specific wellness businesses, this could be taking a one on one clients, it could be having a group program, which you would all know I'm a huge fan of signature programs all the way. It could be having a workshop like a paid workshop, it could be having a membership, you have options, we all have options. And really at some point, you will probably have more than one of those in your business as a paid offer. But we have to start with just one. What do you want your paid offer to be. And you may already know this, you may already have all of this setup, which is great. But if you don't, then that's something you need to consider. And it's not just about you know what everyone else is doing, or what you think your clients will buy or will pay for, you really need to have more to the story with this decision. It needs to be something that you want to do that you're excited about that you feel like it's a good fit for you and your personality and your life. Some people absolutely love taking one on one clients, they really want to do that. For others, they're an introvert or they don't have the time to be able to do that to where they could actually make a decent living doing that. And you need to think of a different way and that's where something like a signature program comes into play. We won't talk about that more here. Definitely something that will decide together inside holistic business starter, but this is the big piece to the invite pillar. The first piece really is what are you selling? What do you want your paid offer to be? And then the second part of the invite pillar is understanding how to sell that paid offer. Which first of all means we need to get over our fear of selling we need to get over those false stories like I just said it And that takes care of about 90% of the problem that we have with s
62 minutes | Feb 16, 2022
7 Ways To Make Money In Your Business — Ep. 136
ARE YOU READY TO TURN YOUR PASSION FOR WELLNESS INTO A PROFITABLE BUSINESS? I know business-building can feel overwhelming. I know the to-do list can get so long that it stops you from ever getting started. I know it can seem like getting clients and building an audience is almost impossible these days. But, it doesn't have to be that way. In this episode, I’ll share the 7 simple action items you can take right now to start and grow a profitable wellness business without working more hours or adding more stress. “I just started putting myself out there. I made mistakes, tons and tons, I still do and I learn from them. I invested in myself, I asked for help and I decided that my dream would absolutely be my reality.” - Shawn Mynar "I want you to decide to show up, decide to take action, decide to go after your purpose, passion and dreams, decide to invest to what’s actually important to you, decide that your capable and decide to make it happen." - Shawn Mynar “How you show up in your business determines who and what you will attract and how it will feel to you.” - Shawn Mynar "The number 1 thing keeping you from making more money is your mind." - Shawn Mynar +++ Holistic Business Starter Sign Up Page SIGNATURE PROGRAM MASTERCLASS CLIENT ATTRACTION CHALLENGE UNSTUCK ENTREPRENEUR "What's Your Solopreneur Personality Type" QUIZ UNSTUCK ENTREPRENEUR INSTAGRAM SHAWNMYNAR.COM - Take the solopreneur quiz! +++ Enjoying the podcast? Be sure to SUBSCRIBE + leave a REVIEW and tell me why! I appreciate your support. 
32 minutes | Feb 9, 2022
The #1 Way To Get More Paying Clients — Ep. 135
In order to have a business, you need to have people pay you for your work. Which also happens to be the exact piece of the business puzzle that trips so many entrepreneurs up. The whole idea of selling your products or services feels awkward and uncomfortable, so much so, that you avoid it altogether. The key to feeling comfortable and confident with your marketing is knowing what to say and how to say it in a way that gets people excited to pay you. And that’s exactly what we’re going to do in today’s episode. “What I am interested in is you effectively communicating with your potential clients so they truly understand what you’re offering and can make the best decision for themselves. That to me is what marketing and selling means” - Shawn Mynar “As a business owner, you are always marketing. Every piece of content you create is a piece of marketing material and that means that you should be using your magnetic messaging all the time.” - Shawn Mynar “Your messaging is ‘the’ thing that will get more people to pay you for your work, I give you a hundred percent guarantee on that and I hope you can see that it really is simple.” - Shawn Mynar +++ SIGNATURE PROGRAM MASTERCLASS CLIENT ATTRACTION CHALLENGE UNSTUCK ENTREPRENEUR "What's Your Solopreneur Personality Type" QUIZ UNSTUCK ENTREPRENEUR INSTAGRAM SHAWNMYNAR.COM - Take the solopreneur quiz! +++ Enjoying the podcast? Be sure to SUBSCRIBE + leave a REVIEW and tell me why! I appreciate your support.  FULL TRANSCRIPT BELOW: (please note, transcript is auto-generated so expect errors in grammar, punctuation, and spelling) In order to have a business, you need to have people pay you for your work, which also happens to be the exact piece of the business puzzle that trips so many entrepreneurs up. The whole idea of selling your products or services feels awkward and uncomfortable, so much so that you often avoid it all together. The key to feeling comfortable and competent with your marketing is knowing what to say and how to say it in a way that people get excited to pay you without you feeling salesy or sleazy. And that's exactly what we're going to do in today's episode. Let's dive in. Hey there, I'm Shawn Mynar, and this is unstuck entrepreneur. I'm a former nutritionist who turned a struggling stressful nutrition practice into a thriving freedom build online business, where I work from home in my sweatpants while reaching and helping 1000s of people all at the same time. Now I'm obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That's right hustle culture. not welcome here. Let's get into today's session. Hey, Hey there friends. Welcome back to the unstuck entrepreneur podcast. So, so grateful to have you all here. If this is your first episode, welcome. Happy to have you feel free to look around after you're done with this episode, and see what other episodes call to you. If this is your 130/4 episode. Love you so, so much. And thank you for your support. All right, before we get into today's very hot topic, I have a quick little reminder for you and that is of your invitation, You are cordially invited to a free live business building workshop hosted by yours truly. And it is happening very soon as in a couple days from now, if you're listening to this, when it airs, we're gonna meet live together to talk all things money, making money in your business, which is a requirement of having a business. And we'll talk about that a little more today too. But on February 14 2022, at a 11am Mountain Standard Time, I am hosting a free live zoom workshop, talking all about what you need to be doing to actually make money in your wellness business. S o yes, this is specifically catered to the nutritionist, personal trainers, therapists, physical therapists, energy workers, yoga instructors, gosh, I could go on and on but you know who you are. And I have seven tips to share with you. That will help you make more money in your business without working more hours or adding more stress. So just to give you an idea of what we're going to do together in that hour, you're going to determine what you actually need to do in your business so you can start making the income and impact you want to make. We'll learn how to effortlessly attract your dream client to your work and turn them into paying clients. That's important. We'll brainstorm multiple streams of income for your business. So your income isn't dependent and how many hours you work ever again and find out how to turn your income from limited to limit lists with all the passive income opportunities that you have at your fingertips as a wellness business, and decide on the action steps that you need to take right now to start and grow your business with ease. They will be time for q&a and conversation and chatting. So plenty of time for that bring your questions or anything you want to discuss. And we'll just have a great time. It's happening super soon in a couple of days February 14, be sure to get it on your calendar and also sign up so if you don't sign up, you won't get the link to join live. You won't get the replay you need to sign up to get both shawnmynar.com/wellnessworkshop that is linked in the show notes. You can go there right now through your podcast app and get to the place where you can put your name on the list to get the information. I'm super excited. I cannot wait to hang out with you all live. It's just a totally different vibe that we cannot create in any other capacity besides doing it live. So let's do it. Shawn minor.com/wellness workshop. Okay, we are rounding out our flow and grow framework talk today. We've spent the past three episodes going through each pillar. And now we're going to talk about the second to last pillar, the fourth pillar, which is invite. And just a quick reminder, in case you haven't listened to all of them, you should definitely go back. And they will all make much more sense if you listen to this series as a whole. So it started with Episode 132, which was defining your dream client. And then Episode 133, which was the second pillar of the flow and grow framework, which is attract your dream client to your work. And then in the last episode, we talked about building rapport with your dream client build is the third pillar. And now we're going to talk about the fourth pillar, which is invite, invite your dream client to work with you. So today, it's all about sales baby, putting out paid offers, and having people buy them. This is what it takes to have a business because I think I've said this before, here, if not, maybe you're hearing this for the first time. But if you're not making money in your business, you don't have a business, you have a hobby, I think we all want the work that we're doing for our business, to not be a hobby to actually being a business. And in order to do that, you have to make sales, you have to make money. So that is the whole goal of the invite. Pillar, we'll start it out with a quote, I do not know who said this. So I apologize if you know, or if you said it, which I don't think you did, but just in case. But this is the quote, the best marketing doesn't feel like marketing. Simple, easy, right? And so true. And that's really the point that we all want to get to in our business, because the biggest hang up that we have about selling and marketing and talking about our paid offers and accepting money and all that stuff is because is that we don't want to feel like the used car salesman, we don't want that sleazy feeling. We don't want to be annoying. We don't want people to judge us for talking about our paid offers, we have hauled this talk in our heads around selling around marketing around talking about what we have to offer. And first of all, that's what needs to go first, that's what we really need to do as the first step, before you start trying to sell anything is to shift your mindset around selling to understand what you really truly think about it, and why and what you can do to reverse out of that. And, of course, we do all that in a holistic business starter, before we even get into the invite pillar. But once that's done, then we can focus on really two pieces of the marketing and selling puzzle. First is to figure out what you want your paid offer to be. So we have to create a paid offer. Now, if we're talking specifically service based businesses, and even more specific wellness businesses, this could be taking a one on one clients, it could be having a group program, which you would all know I'm a huge fan of signature programs all the way. It could be having a workshop like a paid workshop, it could be having a membership, you have options, we all have options. And really at some point, you will probably have more than one of those in your business as a paid offer. But we have to start with just one. What do you want your paid offer to be. And you may already know this, you may already have all of this setup, which is great. But if you don't, then that's something you need to consider. And it's not just about you know what everyone else is doing, or what you think your clients will buy or will pay for, you really need to have more to the story with this decision. It needs to be something that you want to do that you're excited about that you feel like it's a good fit for you and your personality and your life. Some people absolutely love taking one on one clients, they really want to do that. For others, they're an introvert or they don't have the time to be able to do that to where they could actually make a decent living doing that. And you need to think of a different way and that's where something like a signature program comes into play. We won't talk about that more here. Definitely something that will decide together inside holistic business starter, but this is the big piece to the invite pillar.
37 minutes | Feb 2, 2022
How I Added 20,000 Email Subscribers To My List In One Year — Ep. 134
It’s no secret that having a solid email list is the key to building a successful business, and one that stands the test of time. But, the idea of building your email list can still feel overwhelming and confusing for a lot of new business owners. Today, I’m going to break down exactly what I did to add 20,000 new email subscribers on my list in one year…no paid ads required. “So the key to your business success is in the email list and the primary goal of your business should be to get people on your email list so you can connect to them in a meaningful way there.” - Shawn Mynar “It takes seven times for someone to take action on something that they’re interested in. They need to hear way more than you think they do.” - Shawn Mynar “You cannot be afraid to talk about your freebie a lot. It is okay, it is part of being in business, it will change your business so much and it is not annoying.” - Shawn Mynar “Know that you are providing a service, something so valuable for someone that needs it and they’re not going to know just because you post about it once every few months. It needs to be very regular, very consistent, very often.” - Shawn Mynar +++ SIGNATURE PROGRAM MASTERCLASS CLIENT ATTRACTION CHALLENGE "What's Your Solopreneur Personality Type" QUIZ UNSTUCK ENTREPRENEUR INSTAGRAM SHAWNMYNAR.COM - Take the solopreneur quiz! +++ Enjoying the podcast? Be sure to SUBSCRIBE + leave a REVIEW and tell me why! I appreciate your support.  FULL TRANSCRIPT BELOW: (please note, transcripts are auto-generated and will contain errors in spelling, grammar, and punctuation) It's no secret that having a solid email list is the key to building a successful business, and one that stands the test of time. But the idea of getting people on your list can still feel overwhelming and confusing for a lot of new business owners. Today, I'm going to break down exactly what I did to add 20,000 new email subscribers to my list in just one year, no paid ads required. So let's dive in. Hey, there, I'm Shawn Mynar, and this is unstuck entrepreneur. I'm a former nutritionist who turned a struggling stressful nutrition practice into a thriving, Freedom filled online business way work from home in my sweatpants while reaching and helping 1000s of people all at the same time. Now I'm obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That's right hustle culture. not welcome here. Let's get into today's session. Hey, hey there, friends. Welcome back to the unstuck entrepreneur podcast. Thank you so so much for being here. As I'm sure you know, by now, I am so grateful for each and every one of you. And for everything you do to support this show. We've got a juicy episode ahead of us today. But first, I have an invitation for you. I am hosting a free live business building workshop. And you are invited. It is happening February 14 2022 at 11am Mountain Standard Time, and it will be hosted on Zoom, it will be live, we'll all kind of hang out, I'm going to share seven ways to actually make money in your wellness business. So yes, this is for wellness practitioners, you know, nutritionists, health coaches, personal trainers, therapists, energy workers, physical therapists, I could continue continue going on and on, you know who you are. But even if you are not that person, this actually still would apply to you if you are a service based business owner. So feel free to come even if you are not in the wellness space, you will get a ton out of it. We're going to talk about things like how to turn lurkers into paying clients, multiple income streams that won't involve more work or more hours from you how to create passive income opportunities, and actual action steps that you need to be taking. And you can take in your business right now today to start making more money. So this really is geared for the wellness business owner who is just starting out, or who has been in business for a few years and is not making the money they want to make, or you haven't started your business yet, but when you do, you want to be making some money when you do that it is for you. So you can save your seat over at shawnmynar.com/wellnessworkshop. If you want to get the recording, you know, you cannot be there live February 14 at 11am. Mountain Standard Time, that doesn't work for you get your name on the list, and you will still get the recording. If you don't sign up, then I don't know that you're interested and I cannot send you the recording. So you have to do that if you want to get this information at all. There will also be plenty of time for q&a about anything in your business. I'm happy to help. So you can bring your questions and we can just have a general business discussion. That's always fun, too. But really, anytime we can connect live face to face, I mean, you'll see my face I will not be able to see yours. But that's okay, I can imagine you out there I can use my imagination. And we can really connect in a new way besides just this podcast or social media. But we have this live connection point. So shawnmynar.com/wellnessworkshop it is coming up so soon and I hope to see you there now. Today we are moving on to talk about the build pillar of the flow and grow framework. If you've been listening to the past few episodes, then you know I'm doing a little podcast series we'll call it it's going to be about four episodes worth where I talk about every pillar of the flow and growth framework, which is my signature framework that we work through inside of holistic business starter which is my business program for wellness business owners. We've already gone through two pillars we Started with the Define pillar, define your dream client. And then we went through the Attract pillar, which is attract your dream client to your work. Those were episodes 132 and 133. If you want to go back and listen in haven't yet, now we're moving on to the build pillar, which is building rapport with your dream client. This pillar is all about communication and connection and creating a relationship with your dream clients so that they feel comfortable taking the next step with you. Really, you want to get them to the point where they're like, Yes, take my money, I want your help, I need your help, please, how can I work with you, that's what we can do. That's how far we can get in the build pillar. So that really selling is easy. It's super easy. All you have to do is announce you have something going on announced that you're taking clients or you have a new program coming out, and people are ready, they have been ready. And that's where it really gets fun. And the whole goal of the build a pillar, we're going to start with a quote, which says this is from Paul Meyer, which says communication, the human connection is the key to personal and business success. I edit it a little bit, I think it said the key to personal and career success. I edited it to say business success. So let me read that again. Communication, the human connection is the key to personal and business success, which is the whole point of the build pillar, build rapport with your dream client. Now, we actually already spent a ton of time on the build pillar recently. And you guys didn't even know that at the time. But that's what we were doing. If you remember back to episodes, 126 and 130. So not that long ago, we did a whole aligned audience attraction series, we spent four episodes, talking about attracting your audience. And in that series, we talked a lot about email lists and freebies and newsletters, and creating a new mindset and energy around those things. So that you understand the importance and the purpose of them. And so that you actually want to do them because you know how beneficial they are for you, and your clients and your business. We did all that. And if you didn't listen to those episodes, definitely go back, you will get so much value out of those four episodes, it will completely change your business if you let it. And all of that stuff is a big chunk of the build pillar inside holistic business starter. It's all about creating a super valuable, unique freebie. It's all about writing a warm, inviting welcome sequence for the people that come into your world through your email list. And then it's also about committing to a regular newsletter schedule, and doing it. So those are the three things that we really make sure that you're doing in the build pillar pillar of holistic business starter. And just as a quick reminder, I want to go over why this is so so so so important for your business. We've talked about it a lot, I'm gonna say it again, there's this thing called the know like and trust factor Kvlt for short, and your clients need it before they decide to go from an audience member to a paying client. It is extremely rare that someone happens upon your Instagram feed. And then within a week is ready to pull the trigger and buy from you and become a client or be part of your course or your membership or your group program. Super rare. They need to be warmed up. They need time to get to know you. They need time to like you and you your personality, what you do what you offer, how you teach how you share everything about you. And then they need to trust you to trust you with their problem that you are the person that can help them get to their solution. Everybody needs it, we need that you need that yourself when you are making a buying decision to you have to get to that point. And it's really not up to you when that happens or how that happens or how long it takes for someone that is in your audience to become a paying client. What you do have control over is how you do that how you show up for them and what you use to build that know like and trust with them. And the best way to do this is through regular communication. And the best way to know that they are
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