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The Ultimate Landscape CEO - Jeffrey Scott
95 minutes | a day ago
Episode #169 – Selling Your Business to Private Equity with Kurt Bland
As President and CEO of Bland Landscaping Company in Apex, NC. Kurt Bland has seen and experienced many sides of the landscape Industry since he first joined his family business at 15years old. Kurt and I discuss what it means running a Private Equity backed company and how he and his brother Matt stay involved and engaged as second-generation owners and leaders of a private-equity platformed landscape business. We also discuss trends in the industry, mutual mentors, and how the younger generation of leaders differs from the older generation. The post Episode #169 – Selling Your Business to Private Equity with Kurt Bland appeared first on Jeffrey Scott.
50 minutes | 15 days ago
Episode #168 – Selling Highly Creative Design Build For High Profit with Traven Pelletier
Traven Pelletier is the Owner of Lotus Gardenscapes. Lotus Gardenscapes is an award-winning design/build, maintenance and tree company located in Dexter, MI. Traven is an artist at heart, and a highly creative hardscape designer who has built a hugely successful firm that attains high profits with its highly customized, artistic design build work. Lotus Gardenscapes also offers maintenance and tree service, with other spin-off services planned for the future. It’s difficult to be creative and high profit, and yet Traven has attained both. The post Episode #168 – Selling Highly Creative Design Build For High Profit with Traven Pelletier appeared first on Jeffrey Scott.
28 minutes | 25 days ago
Episode #167 – Hiring a COO and CEO with George Tucker
George Tucker is owner of LanDesign in MO. Founded in 2002, it is one of the most progressive, well-known green industry businesses in the St. Louis region specializing in commercial and residential landscape projects with a services arm and a new irrigation division. George has hired a CEO and a COO to run the business, and with a deep leadership bench they are capable of complex projects like renovation of the St Louis Arch facility. But how he found them and why he hired them is a unique story that will inspire you. The post Episode #167 – Hiring a COO and CEO with George Tucker appeared first on Jeffrey Scott.
55 minutes | a month ago
Episode #166 – Economic Predictions For 2021 With Economist Dr. Charlie Hall
Dr. Charlie Hall is the top economist in the Green Industry. He is a passionate speaker on all things green (money and plants.) Growing up in the industry on a nursery in Western North Carolina, Dr. Hall currently is a professor in the Department of Horticultural Science at Texas A&M University. He has degrees in landscape design, economics and horticulture, and is the single most influential economist in our industry. In this episode, Jeffrey and Dr.Hall discuss the new Biden administration and the economic trends for 2021 and beyond. The post Episode #166 – Economic Predictions For 2021 With Economist Dr. Charlie Hall appeared first on Jeffrey Scott.
36 minutes | 4 months ago
Episode #165 – Live a Culture of Excellence; Pillar 2 from “Become A Destination Company®”
This is the second pillar from Jeffrey Scott’s book, Become a Destination Company®. A Roadmap to Attract, Motivate, and Retain Great Employees. Live a Culture of Excellence In this episode, Jeffrey will show you what you need to do as a company to create a Culture of Excellence. To attract and retain great people, you must give them ample evidence of your high standards and of the quality-driven culture you live every day. This chapter includes strategies and systems for implementing such a culture of excellence in your company and developing and maintaining a reputation for doing excellent work. The post Episode #165 – Live a Culture of Excellence; Pillar 2 from “Become A Destination Company®” appeared first on Jeffrey Scott.
56 minutes | 4 months ago
Episode #164 – Two Brothers Grow Residential Firm To $30M and 6 Branches with Kevin McHale
Kevin McHale is the President and co-owner of McHale Landscape Design, MD. He started the business with his brother 40 years ago. Now, it is a $30M residential business with 300 employees spread over 6 locations. McHale’s business is unique for three reasons: A strong branch network all focused on residential work Ample in-house crews in carpentry and hardscape including home building A very employee-centric culture with well-represented female leadership and high employee retention Jeffrey Scott and Kevin discuss how McHale built his success and how others can compete against firms like his. Plus, tune in to hear the innovative moves Kevin has made with his company to be proactive as the industry evolves. The post Episode #164 – Two Brothers Grow Residential Firm To $30M and 6 Branches with Kevin McHale appeared first on Jeffrey Scott.
44 minutes | 5 months ago
Episode #163 Vision Is An Action Verb; Pillar 1 from “Become A Destination Company®”
This is the first pillar from Jeffrey Scott’s book, Become a Destination Company®. A Roadmap to Attract, Motivate and Retain Great Employees. Nurture Your Company By Making Vision an Action Verb. In this episode, Jeffrey explains why attracting, motivating, focusing, and retaining great employees starts and ends with a concrete and compelling vision. If you do not flesh out your vision, and if you do not keep your vision front and center with your staff, it will wither and die along with your company’s energy and focus. You will learn strategies and specific tools for outlining, developing, and communicating a vibrant company vision. Read by the author, Jeffrey Scott. The post Episode #163 Vision Is An Action Verb; Pillar 1 from “Become A Destination Company®” appeared first on Jeffrey Scott.
58 minutes | 5 months ago
Episode #162 – Growing to $100M “Three Million at a Time” with Teddy Russell
Teddy Russell, owner, and CEO of Russell Landscape Group, based in Atlanta, runs a $40M company with 8 locations and 465 employees. He is the second-generation owner of a fabulous, southeastern enterprise growing with the growth goal of $100M. Teddy has made growth look easy, with his highly attuned relationship selling approach, and understanding of superb customer service and the systems that support client retention and employee development. Listen in while Jeffrey and Teddy discuss the magic of “hitting $3 million”, key systems that maintain client satisfaction as you scale, and the freeing nature of learning someone else can do your job better than you, even if it is that of CEO. Jeffrey has run events at Teddy’s firm, gotten to know his team, and sees Teddy as one of the most optimistic leaders in our industry, with good reason. You will enjoy this podcast! The post Episode #162 – Growing to $100M “Three Million at a Time” with Teddy Russell appeared first on Jeffrey Scott.
59 minutes | 6 months ago
Episode #161 Building a Driven, Caring $30M+ Company with Jason Craven
Jason Craven has built a mega-successful company (Southern Botanical) in the heart of Texas. At 12 years old, he started mowing lawns to earn money for a new bicycle. In 1995, he turned this endeavor into a company that includes 280+ team members who share the same devotion to quality that the company was founded on. Jason is unique in his inspiring vision for the green industry, his dedication to the long game, his passion for constant improvement, and for the level of service he demands and trains his team to achieve. Jeffrey and Jason discuss how ambition and drive can build a company but also how they can get in the way of its continued success. Jason shares many inside secrets and tactics they have implemented on his way to building a Destination Company®. Learn how Southern Botanical has done extremely well during the pandemic based on their culture and focus to employees and clients. Listen in below. The post Episode #161 Building a Driven, Caring $30M+ Company with Jason Craven appeared first on Jeffrey Scott.
44 minutes | 7 months ago
Episode #160 – Building An Effective Sales Team with Paul Reder
Paul Reder is the President, CFO, and Marketing Manager of Reder Landscaping. He owns this business along with his two brothers, Dave and Mike. He started working for the business as a teenager back in the seventies, mowing lawns and working the nursery. The big lesson they all learned from their dad, Walt Reder Sr., was to never cut any corners. That work ethic has made the difference and allowed them to keep growing and succeeding during challenging times over the years. Reder Landscaping today is made up of 60% D/B and 40% maintenance and snow. Jeffrey and Paul discuss how he has been able to grow his sales team, and thus his company, and diversify their business mix by growing maintenance and enhancement sales. They employ up to 80 people during peak season and have a huge depth of talent. The post Episode #160 – Building An Effective Sales Team with Paul Reder appeared first on Jeffrey Scott.
61 minutes | 8 months ago
Episode #159 – The Future of Landscaping With Economist Dr. Charlie Hall
Dr. Charlie Hall is THE top economist in the Green Industry. He is a passionate speaker on all things green (money and plants). In this podcast, we discuss economic trends, the future of landscaping, the impact of the elections and the under utilized benefits of landscaping in marketing. Having grown up in the industry, on a nursery in Western North Carolina, Dr. Hall is a professor in the Department of Horticultural Science at Texas A&M University. He has degrees in landscape design, economics and horticulture, and is the single most influential economist on our industry. The post Episode #159 – The Future of Landscaping With Economist Dr. Charlie Hall appeared first on Jeffrey Scott.
35 minutes | 8 months ago
Episode #158 – Building A Multi-Ownership Team With Shawn Edwards
Join Shawn Edwards, President of A+ Lawn and Landscape in Des Moines, Iowa and Jeffrey Scott for a conversation on building a highly-diversified, high-profit landscape business. Shawn is a serial entrepreneur, likes to work hard and play hard, and has enjoyed success in multiple industries. Shawn and his team (including 4 other minority owner/managers) have built up a unique, profitable business model, with a dedication to quality, customer service and scaling their business. They serve both residential and commercial customers with an extensive range of services which makes A+ Lawn and Landscape a dominant player in their market. A+ Lawn and Landscape will be the host of Jeffrey’s August 2020 Summer Growth Summit. The post Episode #158 – Building A Multi-Ownership Team With Shawn Edwards appeared first on Jeffrey Scott.
49 minutes | 8 months ago
Episode #157 – The Power of Peer Accountability
Is joining a peer group the right move for you? Join Jeffrey Scott and three inspirational landscape business owners, to explore the value and impact of peer groups on their business and lives. Seneca Hull, Franz Witte Contracting, ID; Paul Reder, Reder Landscaping, MI; and Greg Wildeboer, Whispering Pines Landscaping, ON As long time members of Jeffrey’s community, we discuss topics related to trust, accountability, empowerment and change management. We also cover how peer group sharing and accountability can help you create a supremely stronger team and culture, better systems, stronger profitable growth, and more fun as a business owner. We talk about some of the key decisions and important aha’s that changed the course of their business, and how they have accelerated their growth based on the wisdom of being long time members of Jeffrey’s Leader’s Edge peer groups. The post Episode #157 – The Power of Peer Accountability appeared first on Jeffrey Scott.
58 minutes | 8 months ago
Episode #156 – Why Growing to $20M (But Not $40M) Makes Sense
Jim McCutcheon, CEO of Highgrove Partners, Atlanta, GA (200 employees, $20M in revenue) is widely regarded as a landscape industry expert and a dynamic pioneer. Besides his landscape firm, Jim and his wife Erin started Copiana, an organization that brings local food production to people and places. It’s a unique business model exposing people to the joys of growing and building a sustainable food chain. Jeffrey and Jim talk about both companies, his leadership team, people strategy, how bragging rights will get you into trouble, and why he temporarily shrank his business. Jim is active nationally as well as locally in the landscape industry. His passion comes through in our discussions. The post Episode #156 – Why Growing to $20M (But Not $40M) Makes Sense appeared first on Jeffrey Scott.
47 minutes | 9 months ago
Episode #155 – Growing from $5M to $15M with Bob Drost
As the founder of Drost Landscape in Petoskey, MI, Bob Drost has been reinventing landscaping since the company was founded in 1991. His pioneering spirit helped build Drost Landscape; and his integrity, innovativeness, and commitment to quality have ensured continued success with each passing year. Jeffrey and Bob discuss how he grew his company from $0 to $5M, and then speedily from $5M to $15M. Bob shares his newest growth plans and his biggest passion that has powered the company’s growth, along with a bit of name-dropping of those who have contributed to their success. The post Episode #155 – Growing from $5M to $15M with Bob Drost appeared first on Jeffrey Scott.
62 minutes | 9 months ago
Episode #154 – The Magic of Zingerman’s and the Art of Diversification
Paul Saginaw is the co-founder of Zingerman’s, a highly diversified food enterprise known for its innovative high-end service and out-of-the-box management practices. Paul and Jeffrey discuss what makes Zingerman’s truly unique, and how other business owners (in the green industry) can copy and learn from the Zingerman’s model. Paul shares his current struggles and how he is pivoting. He tells all and doesn’t hold back! Zingerman’s started as 1300 square feet of combined restaurant and specialty food retail space, run solely by Paul, his partner Ari and two employees. The Zingerman’s Community of Businesses now has 23 partners, employs over 750 people and generates over $60 million in annual sales from ten separate businesses: Zingerman’s Delicatessen (including Zingerman’s Catering), Zingerman’s Mail Order, Zingerman’s Bakehouse, Zingerman’s Training Inc., Zingerman’s Coffee Company, Zingerman’s Roadhouse, Zingerman’s Creamery, Zingerman’s Candy Manufactory, Zingerman’s Corn Man Farms, and Miss Kim. Paul believes that he has been successful in spite of the fact that he has limited natural talent and abilities. He believes that the only real limitations are a lack of vision. The post Episode #154 – The Magic of Zingerman’s and the Art of Diversification appeared first on Jeffrey Scott.
58 minutes | 10 months ago
Episode #153 – Staying Small While Scaling to $200M+ with Phil Key
Phil Key, President and Partner of Ruppert Landscape, and board member of the National Association of Landscape Professionals, has a unique impact on our industry. Phil started working part-time at Ruppert Landscape when he was 15, and full time for over 22 years with 30+ years industry experience. He and Jeffrey Scott discuss what makes Ruppert so successful, how the new normal is impacting Ruppert Landscape, and what strategies they have put in place to continue their growth curve. Phil also shares his biggest professional regret and his biggest business challenge. Ruppert Landscape is a giant in the industry, doubling from $110M to $210M over the last five years. The post Episode #153 – Staying Small While Scaling to $200M+ with Phil Key appeared first on Jeffrey Scott.
56 minutes | 10 months ago
Episode #152 – Growing Commercial Maintenance with Bob Grover
As a true industry leader, Bob Grover, CEO of Pacific Landscape Management has built a business that is one of the fastest growing privately owned companies in Portland, OR. Jeffrey Scott and Bob Grover discuss how his company is responding to Covid-19, his predictions for the next 24 months, and what his long term strategies are for growth and innovation in the green industry. Bob shares a few business secrets that will intrigue the listeners. He is a passionate outdoorsman and sustainability remains one of his key goals. Since starting PLM back in 2001, this is not the first crisis that Bob and his team are dealing with. They strived and succeeded in becoming a debt free company since the last economic downturn in order to be ready for any economy. The post Episode #152 – Growing Commercial Maintenance with Bob Grover appeared first on Jeffrey Scott.
73 minutes | 10 months ago
Episode #151 – Conversation With Frank Mariani, Owner of Mariani Landscape
Frank Mariani is the owner of the largest residential landscape firm in the country. It all started back in 1954 when Frank’s dad Vito Mariani came to the US from Italy. As an industry leader, Frank’s passion is professionalizing the industry and mentoring the next generation. Jeffrey Scott and Frank Mariani discuss how Mariani Landscape is responding to the COVID-19 crisis, what his new normal looks like and lots of other gems. You will enjoy and feel inspired by their ideas. The post Episode #151 – Conversation With Frank Mariani, Owner of Mariani Landscape appeared first on Jeffrey Scott.
4 minutes | 2 years ago
Episode #150 – Your ego is sabotaging you
Your ego affects your risk-taking, willingness to accept feedback and others owning your success. In this podcasts, Jeffrey discusses this topic. The post Episode #150 – Your ego is sabotaging you appeared first on Jeffrey Scott.
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