Oresti Patricios on the state of the media industry
It goes without saying that the COVID-19 pandemic during 2020 has been devastating for many businesses. Many businesses have announced downsizing measures while others have completely shut down. The media industry has not been spared. However, it has been interesting to observe as some media organizations have gone on to blame the pandemic for their troubles. In some cases, some of them have been slightly more honest in admitting that digitization, and their not being quick enough to understand the digitization trend, has led to some of the troubles they are experiencing now. In this latest episode of The Tefo Mohapi Show I caught up with Oresti Patricios, CEO of South Africa's Ornico Group, to discuss the state of the media industry. Oresti touches on the effect of fake news, programmatic advertising, and more. We also talk about life and mortality.