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The Social Brain
9 minutes | Dec 14, 2015
019: The Science of Human To Human Part 1
This week I am joined live in studio with Bryan Kramer from PureMatter to discuss his new book Shareology and why humans share content. You are going to love this episode as its the first of three that I will be putting together for you. Unlock more potential in your marketing with understanding human marketing.
11 minutes | Dec 8, 2015
018: The Science of Sharing on Social
Why do people share content on social media? This episode will show you some of the reasoning behind why people share, why people build that relationship with the person they're sharing, and why you should be a bridge builder in the process.
10 minutes | Nov 30, 2015
017: The Psychology of Great Deals and Pricing Options
Should you be giving away great deals on your blog or on social media all the time? Why is it so important to have a once in a lifetime price for your followers? Here's some tips and the psychology behind the "great deal".
10 minutes | Nov 27, 2015
016: How To Wake Up Social Media Followers
Sometimes you fall into a rut and the attention span of your followers are short and non existent. Here's some psychological tips as to why this happens and what you should be doing to create more reaction with them.
11 minutes | Nov 24, 2015
015: Pull Marketing is Smart Marketing
What kind of marketing are you doing? Are you sending out mixed signals and being too pushy? Here's some tips that will help you learn the significance of pull marketing.
10 minutes | Nov 20, 2015
014: Eliminating Cognitive Dissonance in Marketing
You know what this is, but you've just never heard of it described like this before. Here's how to keep a low profile from this bad form in marketing.
11 minutes | Nov 18, 2015
013: The Science Behind Writer’s Block
Do you struggle with writer's block sometimes? Here's some scientific facts that will help you better understand what it is and why it happens, and better yet, what to do about it.
12 minutes | Nov 16, 2015
012: Why Your Audience Having A Reptile Brain Is Good For You
What does the reptilian brain have to do with your marketing? Learn why all trigger response comes from this area of the brain and how you can make it work for your marketing.
8 minutes | Nov 13, 2015
011: Why Curiosity Marketing Is Powerful
There are many marketing strategies that people will follow in order to bring their business success. One of the most powerful forms of this is to adapt a marketing strategy that breeds curiosity. Here's some tips that will help you create action with your audience every time!
12 minutes | Nov 11, 2015
010: Part 2 Building An Engaged Community
Martin and Jeff join us to talk about how we can build an engaged community around our brand on social media.
16 minutes | Nov 9, 2015
010: Part 1 Jeff Sieh & Visual Mastery
Jeff joins this episode to talk about visual mastery and some of the things he uses to create great images on social and for his blog. We talk about the psychological value of the image and how it can affect your marketing.
8 minutes | Nov 7, 2015
009: #FOMO in Marketing
Learn how FOMO is causing people to react to just about everything online, how it affects the brain and what you should be doing to create more responses in your marketing.
21 minutes | Nov 4, 2015
008: Psyched Up About Social Tools
What are the best tools that you should be using with your social media strategy? Ian Cleary tells us his secrets.
9 minutes | Nov 4, 2015
007: Trigger Responses in Social Media
What causes people to react on social media? In this episode you will learn some important trigger responses and how you can create them.
22 minutes | Nov 4, 2015
006: Visual Marketing Psychology
The importance of having a visual strategy on social media is not enough. You must learn the psychological triggers that prompt people to action within your posts.
11 minutes | Nov 4, 2015
005: The Social Influencer
What does it mean to be a social media influencer and how can your brand establish that with your audience?
25 minutes | Nov 4, 2015
004: Social Profile Psychology
76% of the people I polled didn't have any type of social profile psychology strategy. When it comes to building your brand online, you are the face of the business. Here's how to put your best foot forward.
20 minutes | Nov 4, 2015
003: The Psychology of Language
your brands voice is important on social media. Here's how to impact your audience for the best.
15 minutes | Nov 4, 2015
002: Color Psychology in Social Media
People are triggered by different colors in your social marketing. Learn which one's you should be concerned with on social.
10 minutes | Nov 4, 2015
001: Positive Psychology in Marketing
What does positive psychology have to do with good marketing? Find out in this episode.
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