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#579 On today’s show I talk with Graham Cochrane. When he was in college Graham was set on becoming a musician. Unfortunately, things didn’t go as planned. He had to get a job that he didn’t like, and even started living off of food stamps for a while. In this episode you’re going to hear how Graham turned things around, and also how he became successful using YouTube and selling online courses. Now Graham teaches others how to do business. He’s going to give us some of his best business advice. Show notes and more at SmartPassiveIncome.com/session579. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#578 In today's Teaching Friday episode, you're going to learn how to think mythically, to see how ancient stories can reflect your journey through life and business, and gain some insights to help you on your way. Daniel Allison is a bestselling author and oral storyteller. He's going to share a simple yet profound story from Borneo, and along the way he'll stop to discuss how it might apply to your life, your hero's journey. And he'll give you some tools you can use when looking at other stories. Show notes and more at SmartPassiveIncome.com/session578. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#577 One of the most common questions I get is, “Pat, do you have a business coach? You coach a lot of people. You have a podcast. You help tens of thousands of people. Do you get help, too?” Absolutely. I think it’s massively important, and today you get to hear from somebody I get weekly coaching from. His name is James Schramko, from SuperFastBusiness. Today we talk about simplification. We talk about lifestyle design, and using your business as the mechanism to design the life you want. Show notes and more at SmartPassiveIncome.com/session577. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#576 This episode is another Teaching Friday, where we bring in members of our SPI Pro community to teach us about a topic in their area of genius! Today, Dr. Michael Gerharz of Leaders Light the Path shares why it's so important to “light the path” for your audience, so you're not trying to persuade harder, but instead resonating stronger. He shares the three steps you need to take to do that: getting clarity about what you want to be known for, answering the three questions any audience wants answered, and understanding why anyone would want to follow us along the path we've lit for them. Show notes and more at SmartPassiveIncome.com/session576. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#575 Today I’m joined by Donald C. Kelly. Donald is known as The Sales Evangelist, and his new book Sell It Like a Mango is going to teach us how to close more deals. When I asked why it’s called Sell It Like a Mango, Donald told me about how his parents used to sell mangoes in Jamaica, and how everybody else was also selling mangoes. If everyone’s selling the same thing, how do you succeed? How do you stand out? We’re gonna dive into that today and learn exactly how to become a salesperson whether you have a unique product or not. Show notes and more at SmartPassiveIncome.com/session575. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#574 In the return of our Teaching Friday series, we welcome Rose Griffin, a speech therapist with her own business at ABA SPEECH, as well as a podcast. Rose loves using and optimizing social media to reach her ideal clients, and she's here today to talk about getting started with using TikTok for your small business. Show notes and more at SmartPassiveIncome.com/session574. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#573 Today we’re talking all about community. Leaning into building communities has paid huge dividends for Smart Passive Income. Our guest is Andy Guttormsen, Co-Founder of Circle. Andy has access to 5,000-plus communities, so he knows what’s working and what’s not working for communities in 2022. We’re going to talk about launching and price points. We’re also going to talk about who communities are for, and compare paid communities with free communities. If you have an online business in 2022, and you are thinking about building a community, this is the episode for you. Show notes and more at SmartPassiveIncome.com/session573. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#572 Someone told me the other day, “Pat, everything you touch just seems to turn to gold.” Typically, I would deflect this question, but instead I said, “Well, I only touch things that can turn into gold.” I want to unpack this for you today, by sharing the five-step process I use to make sure I'm only working on things I know have a great chance of succeeding. Show notes and more at SmartPassiveIncome.com/session572. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#571 Today’s show is probably the most mind blowing, and likely one of the most valuable podcast episodes that you will ever hear. I’m very happy to have Tim Soulo back on the show. Tim is the CMO at Ahrefs, an industry leading search engine optimization (SEO) toolset. If you haven't heard of Ahrefs, it’s software you can use to audit your website and get all kinds of data to help you improve your Google search rankings. Ahrefs is Google Search Console times a hundred. This episode is about simplifying SEO and taking the right approach. You’re going to actually get excited about search engine optimization, and learn how to rank higher and get more search engine traffic to your website. Show notes and more at SmartPassiveIncome.com/session571. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#570 Have you ever "matrixed" yourself? If you've seen the movie The Matrix, you know what I mean. It's like waking up to the reality of what's happening out there, and you're able to see things in a different way. And you can apply this idea to the world of marketing! It'll help you understand when you're being sold to, and why marketers do what they do. It's fun—and over the long haul, it'll help you strengthen your own marketing chops. Show notes and more at SmartPassiveIncome.com/session570. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#569 It always amazes me when I discover new ways people are generating an income. On today's show we will discover a new pocket of the entrepreneurial world. It’s one a lot of us are familiar with, but didn’t know it was a way to make money. Out of all the forms of passive income that I’ve discovered over time, this may be one of the most—if not the most—passive of them all. I’m really excited to introduce this world to you on today’s episode of the Smart Passive Income Podcast. Show notes and more at SmartPassiveIncome.com/session569. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#568 This past week, I interviewed Samir from Colin and Samir, an awesome podcast duo you can find on YouTube. I love the approach Colin and Samir take with their podcast, and their goal and mission of helping creators by interviewing other creators. In fact, I love it so much that I want to spend some time today talking organically about why I love it, because I think it's really important to do this exercise with things that you enjoy. Show notes and more at SmartPassiveIncome.com/session568. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#567 On today’s episode I’m talking with Samir, from Colin and Samir. Their show is my absolute favorite podcast. Colin and Samir have an amazing story. In this episode we unpack their journey, and discover a bunch of new things about how their show came to be. Besides the story behind their success, Samir has some really amazing tips for you. If you are a creator of any type, this episode is definitely one you'll want to pay attention to. Show notes and more at SmartPassiveIncome.com/session567 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#566 On Wednesday I spoke with Jaspreet from Minority Mindset, one of my favorite YouTube channels. I stumbled onto the channel via a YouTube recommendation, watched the video, and got a quick win from some of Jaspreet's helpful mortgage refinancing formulas. That quick win was so helpful that I dove right into everything else the channel had to offer. That's the power of the small, quick win—it can help quickly lock attention to your brand. Show notes and more at SmartPassiveIncome.com/session566. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#565 Today we are talking about different ways to earn passive income. Our special guest on the show is Jaspreet Singh. Jaspreet shares his knowledge about how he started his YouTube channel, Minority Mindset. He’s turned it into an empire, not just through ad revenue, but also by creating a newsletter called Market Briefs, creating products, and selling ad spots in his newsletter. Jaspreet has some amazing words of wisdom for you, especially if you are brand new to the creator economy in 2022. Show notes and more at SmartPassiveIncome.com/session 565. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#564 I'm here today with major news. That news is… that you should go check your calendar. To be honest, I'm not that great at this April Fool's thing, so let's just get into the real topic of today's show, shall we? This marketing thing—what would it look like if it were simple, as Tim Ferriss likes to ask? I think it would look like telling stories. If you've helped someone with your product or service, then tell their story. Better yet, let them tell their story. Story and storytelling are so, so important. They're the key to great marketing. We're going to talk about creating a StoryBrand (Donald Miller), telling great stories on TikTok, how to find the “heroes of the story” in your audience, and more. Show notes and more at SmartPassiveIncome.com/session564. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#563 Today we’re speaking with Josh Hall, from JoshHall.co. He’s a web designer and web developer. He teaches and coaches people how to create businesses as web designers. Josh was last on the program in episode 456. Since then he’s turned his full-time business into a 2X full-time business, meaning he doubled his revenue. When you think about doubling your business, you think of doubling your conversions or 2X-ing your traffic. That’s not what we’re talking about today. Josh gives us a very specific three-phase approach he used to achieve this. Show notes and more at SmartPassiveIncome.com/session563. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#562 Today, I wanted to give you an update on my side hobby/side hustle at Deep Pocket Monster, my Pokémon YouTube channel. Some incredible milestones have happened recently! We passed 100,000 subscribers, I got invited to my first live Pokémon event, and the Pokémon International Company even sent me some cards! But it hasn't been all roses, and so I'm here today to talk about the good and the bad of the journey so far. Show notes and more at SmartPassiveIncome.com/session562. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#561 Today we’re going back in time with Neil Patel. Neil’s been on the show once before, but that was six years ago. A lot’s happened since then. It’s not really an interview, but more of a conversation about how business has changed, how marketing has changed, why what worked before doesn’t work anymore, and where are things going. We finish the conversation with probably the most epic piece of advice you could ask for when it comes to starting something new and seeing results. Show notes and more at SmartPassiveIncome.com/session561 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#560 This is a really special episode, because we have something very fun to announce! As you probably know, community has been the biggest thing for SPI in the past couple years, especially with the July 2020 launch of SPI Pro, which was a massive positive shift for our entire business and our audience. With that in mind, I want to share an exciting event we're hosting alongside Circle, the company that created the platform we use to host SPI Pro and our SPI Academy for course students. The event is called CX Day, and it's happening on Wednesday, March 23. Community experts on our team and from Circle will be there to share what they know about creating and running a thriving community today. You can sign up at SmartPassiveIncome.com/CXDay. Show notes and more at SmartPassiveIncome.com/session560. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.