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Want to convert traffic better than your competitors? Having the best offers goes a long way towards getting more clients. In this podcast episode, we talk about how secret shopping your competitors can influence your sales funnel for the better. Having the best trip wire offer is an important element in converting your traffic and prospects into customers and a little competitive research can go a long way. If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

In this episode, I walk through the process I used on a recent lead magnet list building campaign to get leads for as little as $8.09 per person from Facebook. If you are looking to start using Facebook to generate business, this podcast episode is GOLDEN! I list out everything someone would need to run a similar campaign in Facebook during the episode, but I wanted to include the list here for easier use: 1. A Facebook pixel installed on your thank you page 2. 1 :30 to :60 second marketing video 3. A list of customers or prospects (100 minimum) 4. 5 - 10 images for use in your ads 5. 5 ad set copy variations 6. A GREAT lead magnet If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

The most basic element needed for marketing automation is an ascension sequence that can be executed automatically. After talking about sales funnels and CRM & email tools, we finally show you the basic 4 phase process you need to include between every step of your sales funnel to guarantee additional sales. If you would like to get a copy of my latest ebook, visit http://gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit http://gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

On this episode I talk about the need to have a CRM or email tool to start your marketing automation, the 3 things this tool should have, and what 3 tools I recommend for people to consider. If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

Your sales funnel will be the back bone of your marketing automation efforts. In this episode we talk about how you can review or create a sales funnel that will help you increase your sales and help you build your business for scale. If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

In this episode I talk about the networks and platforms any small business owner should advertise on consistently to automate their client acquisition. If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support

Have questions about how well your Facebook Ads, Google Search Ads or even your emails should be performing? In this episode we talk about the numbers you should be hitting at a minimum to see if you campaigns are effective or not. If you would like to get a copy of my latest ebook, visit gthomasholland.com to download it for free! Or if you need help with your marketing automation and would like to see how we can help you, visit gthomasholland.com/apply to schedule a discovery call. --- Support this podcast: https://podcasters.spotify.com/pod/show/the-small-business-marketing-automation-podcast/support