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The Sassy CEO Podcast

20 Episodes

25 minutes | Mar 3, 2020
I Hate Bragging... So I Can't Sell
important Links And Resources Mentioned In This Episode The Sassy CEO® website Strategic Plan Template The Sassy CEO Society Previous Podcasts  Talking about your business to prospective clients can be a bit awkward. Often times we try to avoid talking too much because we don’t want to sound like we are bragging when really, we just want to let them know that the services we offer are amazing and will help them solve their problem.   In this episode of The Sassy CEO® Podcast, I talk about the underlying reasons why may feel like you’re bragging, and I also provide some strategies and mindset shifts you can use to avoid being sucked into a negative mindset around selling.  If you’re someone who feels self-conscious when talking about your business, then this episode is for you. What’s Discussed In This Episode: Why you don't need to help everyone [03:32] How feeling that you are not enough affects your business [08:57] Why pre-qualifying is so important [10:56] How important is structuring your sales call? [14:10] Why being ok saying no can benefit you in the end [18:59] For more business insights and guides, make sure you claim your Strategic Plan Template. If you find that what I shared today resonates with you, don’t hesitate to join The Sassy CEO Society, and allow me to help you run your business like a sassy CEO. Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Sassy CEO® Podcast on Apple Podcasts, Spotify, and Stitcher. As always, thank you for tuning in!
27 minutes | Feb 25, 2020
WooWoo & Business
WooWoo & BusinessImportant links and resources mentioned in the episode The Balance between Creative Energy & Action Energy  The Sassy CEO® website Strategic Plan Template The Sassy CEO Society In this episode of The Sassy CEO® Podcast, I want to share with you how you can balance your Creative Energy and Action Energy. And of course, this podcast would not be complete without tips and tricks to grow your business! What’s discussed in this episode What do we mean by WooWoo? How do we fit WooWoo in business? What are Action and Creative Energy and how to balance them? How flow and intuition equals success What makes intuitive CEO’s more profitable  Why it’s important to talk about WooWoo out in the open and owning what we believe. For more business insights and guides, make sure you claim your Strategic Plan Template. If you find that you align yourself with what I shared today, don’t hesitate to join The Sassy CEO Society, and allow me to help you run your business like a sassy CEO. I’d love to hear your thoughts about this episode! Hit us up on Instagram and Facebook. For more business insights, claim your Strategic Plan Template today! As always, thank you for tuning in!
33 minutes | Feb 11, 2020
How To Grow Your Business Like a (Sassy) CEO
How To Grow Your Business Like a (Sassy) CEO Have you ever felt stuck? Perhaps you’ve been running your business for a while, but despite all your hard work, it just won’t grow how you want it to. Or are you someone who wants to do more in life and fulfil your vision of helping others? I felt the same. I want to create change, impact lives, and offer people the solutions they need to achieve their goals. And today, here I am, doing just that! In this episode of The Sassy CEO® Podcast, I want to share with you how you can become a Sassy CEO in your own right. I’ll also talk about how you can run and grow your client business like one. Today’s show is especially helpful for business owners out there whose models rely on time. This episode truly packs a punch so don’t miss out! The Beginning and Growth of The Sassy CEO® (02:07) It all started in Sydney while I was walking to the gym, and I suddenly thought of the name, like a gift from heaven. I didn’t love it at first because I thought it was not powerful enough. But I shared it with other women, and they loved it. As time went on, the name stuck, and eventually, even my clients called me The Sassy CEO®. People using the name and creating hashtags are signs that I am on the right track to creating impact and change. True enough, it started to become synonymous with the tribe of women who want to start something on their own with their expertise and knowledge. Your story of wanting something more than just jumping from career to career may be similar to mine. Are You the Complete Opposite of a Sassy CEO? (06:50) First, a Sassy CEO’s business model is not dependent on time. We only have so many hours in a day. Using time as a measure of how you’ll get paid puts a cap on the revenue you can earn. Second, a Sassy CEO does not do all things and wears all the hats in her business. It’s inevitable in the beginning, but you can’t stay stuck in that zone. It can leave you feeling burned out, taking you away from your genius and hampering you from expanding. Third, a Sassy CEO does not chain herself to her business. You need to have values and ideals outside your business. Remember to take a break that you’re able to perform better. Running and Growing Your Business Like a Sassy CEO, #SassyAF (12:52) First, earn profits that are not dependent on time. Being profitable means that you have the resources to channel not only into yourself and your lifestyle but also into community projects and your advocacies. Second, have an actual marketing machine You need to serve a specific market, hone in on it, and identify practical problems you can help solve. The solution you offer is something the market is willing to pay for. Serving only a specific market tends to scare people. If you know you can offer a solution and adequately position yourself, then marketing will be a lot easier. You need to love what you are doing. Believe that you can do the things you love in business. Third, you need to convert inquiries or prospects into customers and soulful sales. Selling is about connecting and understanding your market as real humans. It is identifying whether the solution you have is what they need and getting them to make authentic decisions. Coercing people to buy does not foster a mutual and meaningful relationship with your customers. Tying It All Together: The Importance of Leadership, Streamlining and a Trusted Team (23:23) The importance of leadership: We can’t lead anyone if we can’t lead ourselves. Discipline, commitment, and following through on your business’s mission are crucial. You are the most important product. It all boils down to how you lead yourself, your mindset, and how you see yourself in the world. When everything is set up and aligned, you will need a scalable system of delivery. You’re not in this alone; you have to learn how to trust and accept help from your team. For more business insights and guides, head over to The Sassy CEO® website, where you can also claim your Strategic Plan Template. If you find that you align yourself with what I shared today, don’t hesitate to join The Sassy CEO Society, and allow me to help you run your business like a sassy CEO. As always, thank you for tuning in!
13 minutes | Jan 28, 2020
What Is Masterminding & How Does It Help Your Business
As entrepreneurs, it is our job to be conscious of how we are developing ourselves within the business. We have to be aware of our growth as leaders and our behaviours to create change. These changes are not only for us but also for our clients and the community. How does masterminding come into play with this? Last week, I covered all about the foundations of strategic planning and how we can develop robust strategies. In this episode, we're going to discuss what masterminding is all about. I will lay down all you need to know about a mastermind session’s structure and how it helps business owners move forward. Check out the highlights of this episode below, and don't forget to tune in to the podcast to learn how you can be a mastermind of your business!   The Mastermind Concept (01:29) The term 'mastermind' is used loosely in the business and marketing space. The concept of masterminding: Looking at the biggest strategic issues and coming together as a group, while using individual skill sets and knowledge to find solutions. No two business owners, even if they're in a similar industry or marketplace, are the same. The Masterminding Process (03:17) Each business owner gets an opportunity to present their strategic issues. Everyone gets the same time, so it's fair across the board. Giving a background of the business allows people at the table to understand where you're coming from. A quality conversation about solutions starts as each person at the table actively contributes by asking questions. Ego should not come into play. The Setup (05:14) Having a clear and clean room and table setup allows for space to think and connect. One person takes down notes to catch gold nuggets that might get lost through the presentation. Recording the sessions also helps. You can play it back later to review what you discussed. It is a two-way street. Practice the art of listening and understanding other people's opinion. Solutions and Action Plan (07:03) Give three to five action steps with dates so that they can start taking concrete steps to move past the sticking point in their business. It's great to have diversity but note that having like-minded individuals is also essential to be on the same page. It is crucial to have a clear leader in the masterminding space. Be clear on the outcomes you want to achieve in each session. Resources Think and Grow Rich by Napoleon Hill   I'd love to hear your thoughts about this episode! Hit us up on Instagram and Facebook. For more business insights, head over to The Sassy CEO® website, and claim your Strategic Plan Template today! As always, thank you for tuning in!
20 minutes | Jan 21, 2020
Behind The Scenes of Live Sassy CEO Strategic Planning
January is usually the time to reflect how the previous year went and look forward to a new season. We are full of hope and determination to succeed and reach for our goals.  In this episode, I am giving you a glimpse into Day 1 of The Sassy CEO® Collective Strategic Planning event. For the first time, you'll get all the juicy behind-the-scenes details on our planning and a look into what makes our process so unique. Hopefully, this will also help you set up your strategic plan for 2020.  Check out the episode highlights below. Don't forget to tune in to the podcast for all the details on how you can get your business going in the new year! First Distinction: Making a Commitment to Planning (2:40) I highly encourage to have quarterly strategic planning for your business.  This can allow you to be consistent with what you have planned. If you want to implement a new way of planning or a better way to do your business, you need to start committing to a long term plan to achieve your end goal ultimately.  Map out your year. Determine which weeks are you dedicating in reviewing your last quarter and which days shall be devoted to planning for the next quarter. Second Distinction: Spending Time with People with the Same Mindset (4:39) It is essential to meet with those people whom you share your goals and dreams. Seeking out people who have the same mindset as you in terms of what they want in life and how to view life can help you grow. It is vital to be heard by people who understand you. Spend time with people who encourage you to think bigger and enable you to ask the right questions. Third Distinction: Physically Getting Out of Your Environment (7:57) A lot of ideas can come up in changing your environment. Have a getaway and go to an inspiring place. Choose a place where you can feel abundant, relaxed and at ease.  As Albert Einstein said, "You can't solve a problem using the same level of frequency." Changing your environment can change how you do things. It allows you to have a different perspective, ask better questions, and come up with solutions for your business. Day One: Highlights (10:00) Day 1 is just all about strategic planning.  Try to spread out things and not to push everything in one day to give you some space and go through the process.  It’s the day where everyone arrives, and all are on high spirits and excited to see each other. Day One: Behind the Scenes (11:29) We start as a group by setting our intentions. It is essential to be intentional about what you are doing.  We usually come up with theme words for ourselves, for the half of 2020, and what everyone wants on the individual level.  From those themes, we look at a particular aspect, whether it be a mindset performance, beliefs, and some things that will help us level up our thinking. Today, we talked about the concept of wealth and our mission and purposes as business owners.  I was reminded of my mission once again, and that is "creating wealthy and conscious business owners who run profitable businesses that positively impact the world and the community." As a leader, I also asked myself how do I know if I am achieving my mission. How should I go from one goal post to another?  We deep-dive into what our mission means for our business and executives. How does it impact how we show our business not only to our clients but also to our teams and community?  I make it to the point that our planning is a little bit uncomfortable. It's in that discomfort where real change starts to unfold. Only then we can extrapolate the best solutions. Next, we have this working document where we focus on 3-4 things. We determine what tasks should we focus on and what can we delegate to our team.  You also need to identify important questions regarding your business and have consistency in those questions to make sure you are improving. For more business insights and guides, head over to The Sassy CEO website, where you can also claim your Strategic Plan Template. As always, thank you for tuning in! Happy New Year, everyone! 
33 minutes | Jan 14, 2020
Is Being 'Too Polite' Costing Your Business $$$$$$$?
In this episode, Felicity Berends is here to share the monumental changes she experienced by intentionally turning up as a Sassy CEO in her business.  Felicity is the founder of Polished Marketing, a digital marketing agency in Queensland, Australia that specializes in brilliant digital advertising and social media management. Felicity and her team at Polished Marketing combine creativity with strategy to come up with excellent outcomes for their clients. Listen to this episode to learn more about personal development and changed mindset. Here are the show highlights of this fantastic episode.   Be Clear About What You Want (07:56) Back in her eighth year in the business, she felt smothered. Felicity was unhappy, and she knew there was something wrong with her business, but she did not know what it is and how to fix it. Thus, she looked for someone who can coach her. She wanted to work with a woman who engages predominantly with businesswomen. The first step is to be clear about what you want so that you can attract it. In Felicity’s case, she is serious about improving her business. Improving the Business (09:53) During their first phone call, Felicity cannot answer most of the questions regarding revenue. She became certain that something needs to be changed. Working with a coach to identify the problems is the first change. Before meeting with a business coach, Felicity is sure that she does not want to talk about money and revenue. She even sends proposals to prospective partners without interacting with them. After meeting with a coach, she learned how to approach money talks, and she had a completely different mindset than what she had before. Subconscious Patterns (13:11) She does not send invoices. There are times when she cut the fees by 50% because, in her mind, she enjoyed helping people by doing her job. There are subconscious patterns that affect the business negatively. Changing Self-Sabotaging Attitudes (16:48) She felt that, for most of her life, she is strangled by the need to be polite. The act of being too polite affected not only her business but her life as well. Working with a coach taught her how to use her voice in a way that is beneficial to her life and her business. It is crucial to set goals with the strategic plan. It is okay to talk about money and value it. It is not rude to talk about money. Importance of Travelling (25:06) Travelling can contribute to massive growth in business. You can also consider it a time for yourself. You can have access to different ideas and opportunities which are not inside the office. Best Advice and Positive Rituals (26:40) Do not be too polite to go out and grab the opportunity for you and your business. Gratitude journaling or listing things that you are grateful for each day. It is an integral part of Felicity’s life because the act of listing positive things helps her in adverse situations. Attracting Great Team Members (28:16) It is essential to look for a team that values gratitude. It is also vital to look for members who share the same passion and viewpoints. Definition of Sassy (29:56) Felicity values the connection she and the women have in the Sassy CEO. Running a business can be lonely, even when you have a team. being engaged in a group such as the Sassy CEO eases that loneliness. It is like a constant flow of energy that inspires every one of them.   For more information about Polished Marketing and to interact with Felicity and her team, you can visit their website or Instagram. For more insightful tips, visit The Sassy CEO’s website. Also, go ahead and grab your copy of the strategic plan template! Thank you for tuning in, and see you in the next episode!
29 minutes | Jan 7, 2020
Your Biggest Year in Business Ever - Your Revenue Plan For 2020
Now that you have laid out your plans for your business, it's time to get going by focusing on the revenue. But how do we achieve our target revenue? The Sassy CEO has got you covered! This episode is part two of Creating Your Strategic Plan For 2020. In the first episode, I talked about laying the foundations for your plan and sharing the secret to going big in your business in 2020.  In today’s episode, I will be delving more into the details on how to scale your business with the help of the Sassy CEO Revenue Roadmap, which will help you create intentional priorities to focus on the goals you want to achieve for your business. Check the episode highlights below, and don't forget to tune in to the podcast for all the details on how you can get your business going in the new year!   Setting Intentions and Values (7:29) Values support the intentions and plan you want for your business. By focusing on the key areas of your life you value at the moment, you are intentionally creating your identity. Well-Formed Outcome (9:56) A well-formed outcome is a series of questions designed to help bring to life an intention we set. Ask yourself a question for every value set in the plan. The change that you need in the business is yourself. An intention must be set on how you are willing to change the outcome because this change does not happen overnight. Tracking your progress for your plan is essential so that you can get an idea of how much you have accomplished and what else do you need to work on. Revenue Roadmap (15:48) A Revenue Roadmap is where you plug in your "numbers" and extrapolate them. Overachieving is one of our business goals. Set a target revenue that will be achieved in 10 months, and the last two months are extra months to gain more income. Average Unit Price (18:49) An average unit price is vital to have an organization and structure in your business.  It helps create an idea in achieving the target revenue that you have set, by counting how many clients do you need to talk to monthly about your fundamental offers. Sales conversion must also be taken into consideration, and this needs extra effort to achieve the goal. Going Back To The Foundation (23:13) We must understand that we are setting up foundations for a scalable business. You should be clear about who you are serving, how to troubleshoot problems, how to sell, and understand what your customers’ needs are. Scaling the Business (26:35) Learn to sell with soul to scale the business to be able to set a clear goal for your revenue. Lay the foundations by going through the revenue roadmap. Taking on these key skills can make a difference in your ability to hit your targets with ease.   Happy New Year! Head over to The Sassy CEO website for more business insights and guides. Start your 2020 right with this revenue roadmap template document I made just for you. As always, thanks for tuning in!
35 minutes | Dec 31, 2019
Creating Your Strategic Plan For 2020
2019 is over, and it is time for all of us to reflect on everything we have achieved over the last 12 months. Aside from reflecting on the past year, it’s also just as important to plan for the year ahead. Sometimes it can feel overwhelming trying to figure out the next steps to take and to follow through on these plans. Creating Your Strategic Plan For 2020 is a two-part series. For the first episode, I will talk about laying out the foundations for your plan. I will also talk about making sure that you’re developing a robust strategy that will have you hitting your targets. Check the episode highlights below, and don't forget to tune in to the podcast for all the details on how you can get your business going in the new year! Looking Retrospectively (5:36) Everything starts with looking back. Each business owner must review the wins of their business to see where they're good or where they can improve. The recommendation is to look back at the last 12 months, but you can look back beyond 12 months Highlight the achievements of you and your team in your business. You can use your wins and achievements for your case studies. Some CEOs have "Sparkle Boxes," where they keep all their positive business outputs in a file in case they need case studies or to remind themselves that the businesses they handle are doing a great job. Take note of financial wins as well, whether big or small. Learning (15:01) Create a column on your page about the lessons you have learned. Identify the gaps and lapses of your business for the last few months and prioritize them this year. You must be honest and be able to jot down your learnings. Secret to Going Big in 2020 (19:06) Studies show that people are more likely to be successful when they are already happy. What you value is important because the business owner is the creator. You are the most vital product in the business. “We need to have more intrinsic things connected in the growth of what we're doing beyond just how much money we're making.” Think about what makes you happy and the top five things in the world that keep you going. Falling in Love With the People You Help (26:19) “A business is not just built with you.” Being in business is about “we”—it is a team effort even if you're unhappy with your team right now. Create not only a purpose but also a mission. One of the key ways to help others is for owners to create a business that is bigger than themselves. Happy New Year, everyone! For more business insights and guides, head over to The Sassy CEO website, where you can also claim your Strategic Plan Template. As always, thank you for tuning in!
16 minutes | Dec 24, 2019
Enjoying The Holidays - A Guide For The Busy Business Owner
Christmas is one of the busiest times of the year. People tend to be preoccupied with both their work and the holiday rush that they forget to pause and prioritise their personal lives.  In this episode, I am going to discuss some strategies for business owners to make the most out of the holiday season. I will also talk about how you can dedicate time to rest and recharge.  If you are someone who is having a hard time slowing down and switching off from your day-to-day activities, leaving little to no time for yourself and loved ones, this episode is for you. Check out these highlights and make sure to tune in!    The Importance of Structure and Order (2:17) Have a strategic plan in place. As a start-off point, it can enable you to switch off. Lists can be a brain dump, and as it gets longer, it can make you feel dissatisfied and overwhelmed. If you have a plan, you can see your progress and feel good about the things you accomplish. It can also help with clearing out your head and storing your priorities.   Go Back to the Reason Why You Started the Business (7:03) There is more to life than money. See how your business is supporting your values and priorities. If they don’t align, think of ways and possible changes for how your business can help achieve your goals and support your priorities. We are more likely to succeed if we are happy.  It is essential to wind up a bit so you can plan.   Avoid Overcompensation (9:29)   Do not be afraid to say no. Fear should not motivate your actions. Be very careful in selecting clients. If you already have clients rolling in, set boundaries and expectations around time frames.   How to Switch Off (11:51) You need to have a schedule. It needs to be clear to you and your team members. Nothing is going to fall apart in one day. Create plans and put systems and expectations in your business plan to ensure you have plenty of time to recuperate and recover. Switching off or having downtime can help you feel refreshed and excited for the tasks ahead.   Planning For the Next Year (14:27) Take some time to plan for the coming year. Consider your values. Maximize your resources. Assess how you are running your business. Set up expectations and boundaries for your clients. Set a time to take a break.   I hope these guidelines can help you switch off and make time for yourself and your loved ones this holiday season. For more business insights and motivation, visit The Sassy CEO website where you can claim your Strategic Plan Template. Also, feel free to join our community on Facebook, The Sassy CEO Society. Merry Christmas! Thank you for tuning in!
23 minutes | Dec 17, 2019
More Cashflow & Clients Over Christmas
It's the most festive time of the year again—Christmas. As fun as the parties, barbeques, and family get-togethers are, this season can also cause significant stress for unprepared business owners.  If December has traditionally been a slow month for your business, how should you handle the slow down of cash flow and clients during this time of the year? And most importantly, what can you do to set yourself up for success this time next year? Through this episode, I aim to add some value to that conversation. I will talk about the strategies that can earn you quick wins this season. I will also share long-term strategies you can implement into your business so you can have full control over your business for the next 12 months. Check out these episode highlights, and don't forget to tune in to the podcast for fantastic insights about keeping your cash flow at Christmas time!   Areas To Focus On (02:23) First, look at the programming, beliefs, and subconscious code you've got on board to elicit the reality that you're getting into. If you're running on a program that says, "It's really hard. Nobody wants to buy; everyone's on holiday. I'm just not going to be able to do much," you're going to end up with the same result. Always ask yourself what you believe in. No matter what industry you're in, there will be people interested in what your business offers. Look at how you can reprogram your ideas and beliefs about what is happening this time of year.   Reenvisioning Targets (06:27) Visualise your target. Take a look at your targets and spread them out over 10 months to give yourself buffer time. You will find that one month is a little bit slower. Buffering that across 10 months rather than 12 months helps you adjust. Look at the way the business is functioning, the way you structure the offers, and how you work with clients. Set your targets beyond the initial expectations that you have. Just because you have done targets over 10 months doesn't mean you only get 10 months' worth of revenue. Most of the time, there would still be 12 months' worth of income coming in because of the way you set things up.   Planning (09:20) Imagine that your business is like a garden. You go to plant the seed, which means setting up your marketing. It is deciding ahead of time what you want to offer, especially over periods that can be slow. Ask people what they want and create from there. As you are talking about it, you're planting seeds well before we get to a festive period to build momentum. It's the business owner who doesn't plant and water the seeds that ends up experiencing challenging periods during the festive season.  Having a scalable offer relevant to your marketplace that people will want to buy over and over again contributes to an abundant garden.   Strategies To Start Generating Leads (13:26) Think about to whom you want to offer something. Avoid being all over the place with your themes. Time management helps people pay attention and see your message. Create social content to raise awareness for your brand. Facebook is the best platform for this strategy. Create genuine and valuable connections with potential clients by answering questions in which you think you can help. Once you've done the mindset work and dial in your offer, you will connect genuinely as a real human being.   Happy holidays! I hope you picked up helpful strategies from this episode! For more business insights and motivation, visit The Sassy CEO website where you can claim your Strategic Plan Template. As always, thank you for tuning in!
24 minutes | Dec 10, 2019
How to Run Your Business from Anywhere in the World
One of the driving values behind many of the business owners we work with at The Sassy CEO® is freedom. Yet when you start your business it’s all too common for many of us to find ourselves six years in and struggling to remember the last time we explored, travelled, and had an adventure! As business owners, it is essential to take time away from work to recharge the batteries. However, to make sure we’re tracking towards our dreams and goals, it’s important to still check-in and keep your finger on the pulse While striking the perfect work-life balance isn’t always easy, there are some fantastic tools out there that can definitely give you freedom and make it easier for you, as they can help you communicate with your clients and your team quickly - even if you’re on the go. In this episode, I will share the resources that I use to keep my business running while I am on holiday. Check these episode highlights and tune into this episode for a fantastic learning experience!   Time Zone Calendar (03:36) Time Zone Calendar is a smartphone application. It is an excellent app for time conversion. It is useful for setting a meeting with a client. The app also takes into account any clock changes.   Voxer (05:01) Voxer is also an app. It functions like a walkie talkie. The app is helpful in real-time communication with clients. Voxer is a great app to use when you are staying away from social media. Social media can disrupt your efficiency, so it is beneficial only to use it for a short period.   Zoom (06:56) Entrepreneurs can download Zoom on their phones and computers. The app is an excellent recorder. Aside from being a recorder, Zoom can also function as a tool for video calls with clients. Owners can hold meetings and training using this app.   Facebook Messenger (07:59) Messenger is great for quick calls with the team or with clients. Before, I used to use Skype for quick calls. But, whenever I use Skype, clients would need to download additional software.   Sassy CEO Strategic Planner (09:39) The planner that I use myself, and give to my clients to help them reach their goals faster. Document goals and use it as an anchor to come back to regularly throughout each quarter Helps the team and I to stay on track at all times.   Monday.com (11:52) The website is beneficial for strategic planning. It can help business owners stay connected even if they are overseas. The app features different templates and styles for every project. Monday.com is also a great way to communicate with your team. You can also set targets and expectations using the online planner.   Strides (13:37) The Strides app is a goal and habit tracker. It can help people who are on vacation to track negative habits and change them. Similarly, the app can also help you keep positive habits.   Bose Headphones (16:42) A noise-cancelling headphone is an excellent investment for business owners who are always travelling. When travelling alone, headphones are fabulous for watching movies or listening to meditation music. Aside from its regular use, Bose headphones are also useful for journaling. You can focus on your thoughts with the help of its noise-cancelling feature.   Google Suite (18:45) Through the Google Suite, the entire business can keep running even though the owner is travelling. Entrepreneurs can use Google Drive to save official documents. Google Docs and Spreadsheets help in podcast management. Google Calendar is also handy since it aligns with the user’s time zone.   Fox Clocks Chrome Extension (20:44) Fox Clocks displays the time of key cities around the world Helps me keep track of time when making and attending meetings.   Hopefully, these tools can help you as well! For more insights, visit The Sassy CEO website where you can claim your Strategic Plan Template! Thank you for listening!
49 minutes | Dec 3, 2019
Surprising Ways To Grow Your Business Using The Six Core Human Needs with Amanda Bennallack
The six core human needs are excellent tools for understanding yourself and other people. Knowing these needs is the first step in creating a healthy, resourceful, and sustainable work environment. Joining me in this episode is our guest, Amanda Bennallack of Quintessence Coaching. Through coaching, Amanda helps people be the best version of themselves and live a happy and fulfilling life. She guides her clients to overcome their doubts and fears, set goals, and take steps closer to reach them. Today, she’s here to discuss the six core human needs and share valuable insights on how you can fulfil them. This awareness can help you create an influential culture within your team and create stronger relationships in life. Tune in to the episode to know more about these needs. Here are the show highlights of this insightful episode. Six Human Needs (03:01) In the 1940s, Abraham Maslow created the hierarchy of needs. In 2006, Anthony Robbins refined Maslow’s work. Being resourceful is the best way to approach life. The first human need is certainty. Certainty comes with comfort, security, and safety. The other human need is uncertainty. It parallels the first since humans need variety, challenge, and adventure. The first and second core needs have to be in balance because they must coexist in a person’s life. The third need is significance, which comes with being acknowledged and respected. It also includes validation. Love and connection is the fourth need. The fifth need is growth, and the last requirement is the contribution. The different vehicles of life are careers, relationships, family, hobbies. Showing Appreciation (09:35) Significance is not a bad thing. It is not wrong to be acknowledged for your actions. It is a beautiful thing to be validated, and that what we are doing has a real contribution to someone else’s life. To show appreciation is an integral part of being human. The only negative part of significance is the getters of validation. Some people feel the need to put others down to grasp validation. The Difference Between Six Core Needs and Business Values (15:36) People’s values are different. It is essential to treat people fairly and respectfully. It is also important to acknowledge the value that everyone brings. Validate your members by treating them well. Difference Between Core Needs (18:28) There is a way to define your core drivers. The six needs are categorized into two. Variety, significance, certainty, and love and connection are the top four needs. They are the needs of the personality. Contribution and growth, on the other hand, are the needs of the spirit. Know Thyself More (25:08) Know your top two drivers. It must only take a couple of minutes; do not overthink the answer. For example, if you value variety, have a healthy relationship with adventure. Have an adventurous picnic to meet your needs and make you feel refreshed. When you get back to work, it is time to challenge yourself in a way that sets you for growth. What part of your life are you unhappy with? Reflect and narrow it down. Resourceful Ways to Meet Six Core Needs (36:03) To meet the need for certainty, believe in yourself 100%. To meet the need for variety, set out for an adventure. To meet the need for significance, do things that are going to bring acknowledgment. Acknowledge yourself and pay gratitude to the process. Engage in a relationship where there is love. A significant other, friendships, and even pets bring love and connection. To meet the need for growth, take on other interests, and be creative.  To meet the need for contribution, engage in charity. Give back to other people and the environment. To connect with Amanda, visit Quintessence Coaching’s Facebook page. If you want to know more about the six core human needs, you may also check Anthony Robbin’s helpful resources. For more amazing content, visit The Sassy CEO’s website and grab your free copy of the strategic plan template. Thank you for listening! See you in the next episode!
34 minutes | Nov 26, 2019
Creating More Time, Freedom and Income in Business By Letting Go with Kellie Sanders
Getting past the six-figure mark is what many business owners want when they first start their business. However, in terms of your business's growth and success, it doesn't just happen. You might get stuck in a long phase of having no progress before finally being ready to scale your business. In today's episode, we're joined by PT Business Success founder and creator and Women In Fitness Mastermind mentor, Kellie Sanders. Women In Fitness Mastermind helps women grow their businesses so they can do amazing things for their families and their communities. If you are in business and you're looking to step up to the next level of delegating your sales and sitting in your zone of genius, this episode is for you. Tune in to the show to know more about the proper mindset you need for your business, family, and yourself.   Getting Into Business (4:45) "There is no other choice. You are going to make this happen."   There is so much value in taking time for self-care amidst juggling family life and business. You should know what needs to be unpacked on your journey. Do not settle for anything less.     Scaling a Business: Accept That This Is a Journey (10:19)   Advancing from six figures to multiple six figures is the ability that comes with the acceptance that your business is a journey. You cannot do everything on your own. One of the critical parts of scaling a business is receiving help from other people. Learn to let go. Having someone help you in other components of your business can let you stay in your zone of genius.     Having a Strategy and Layout for Your Business (14:13) The work that you put in your front end marketing and the education that you give to the marketplace are key parts of attracting great people into your prospect pipeline. Proper guidance and reframing your beliefs can significantly help you step into the role of your zone of genius. Stay out of the box and work out your boundaries.   What Makes You Flow in Business? (16:49) Good client interaction and being able to see your client's transformation can help you realize your growth. Having the "what else now?" mindset. Stick to your processes to have a clear outlook of the business's growth.   Finding Joy in Business (19:13) We have been brought up in a society where feeling busy all the time is a badge of honour. Instead of seeing your business as something lukewarm because you've already gotten used to it, take it as an opportunity to learn and create more.   Choose to Remain in Your Power (21:40) All the external forces are outside of your control. However, the outcome is still your decision. Create your standards in your business, your personal life. Those standards help step you into that power. Fear, worry, and doubt don't go away in handling a business, but you can take control of whether you let that affect you or not.   A Successful Person's Daily Routine (24:36) Set your own pace. Set intentions, goals, and anything that needs tweaking. Thoroughly check with your teams and focus on the contents and the clients. Lastly, never forget to take care of your physical health. Take time to stretch and lift.   You Have to Take Care of Yourself Before Leading Other People (28:48) It's easy to fall back into negative patterns. Therefore, you need a strong mindset and willpower. According to studies, people who have higher intuitive scores tend to run more profitable businesses. If you're not looking after yourself, it can affect how you interact with your family and how you feel about your business. "It's like a giving and receiving cycle—the more you give to yourself, the more you're open to receiving." If you block yourself, how can you expect them to receive it from a business level if you're not giving to yours?   To know more about Kelly's journey, head over to her website. You can also check more about PT Business Success on their Facebook page. For more inspiring stories and helpful tips, visit The Sassy CEO’s site! Also, don't forget to grab your strategic plan template here. Thank you for tuning in today's podcast. See you in our next episode!
48 minutes | Nov 19, 2019
Accessing Flow States For Business Growth with Kylie Ryan
Many business owners think of their work as a struggle they need to face daily. We even use terms like “daily grind” to describe the work we do. However, putting in effort doesn't have to be a miserable process. In reality, our most productive and creative moments happen when we fully engage with our work, letting our passion and purpose lead the way. In this episode, Kylie Ryan shares her thoughts on the roles that flow, passion, and purpose play in the lives of entrepreneurs. She is an NLP practitioner and is one of the leading motivational coaches in Australia. Ever since transforming her life 15 years ago, she has become an advocate for optimizing the human condition and getting the most out of life. Tune in to the show as she talks about how business owners can turn their struggles into meaningful action. Flow: A state of being intensely aware of the present. (5:40) A lot of research has explored the role of flow in peak performance. When you're within a state of flow, you throw out any plans you have and let your mind guide you through your work. You do activities that are meaningful to you, all while holding intense focus and energy. Flow signifies that you’re on a track towards self-actualization. We may not be able to define flow states, but we innately know what they are. (11:52) The flow state is like when you're first learning how to ride a bike, and you lose yourself in the pleasure of learning. Flow states lead to creation, whether through learning or the accomplishment of specific goals. Flow states tap on the physical, mental, and spiritual aspects of people. People mistakenly believe that business should be full of struggle and suffering. (14:51) Creation is an essential part of business, and the creative process doesn’t have to cause suffering. It's entirely possible to put in the effort while still enjoying all the work. When you attach meaning and intention to your work, you become happy to put in effort towards your goals. It all depends on your perspective, just as how a stonemason inspires himself to work hard by imagining what the building will bring to their community. Technology allows people to pursue what they love with what they do for a living. (20:45) Workers in factory jobs typically had no choice over the work they do, so they associated work with struggle. In today’s Information Age, anyone can start their own business in their homes. By providing more business opportunities, more people can choose the work that they find meaningful. The rapid pace of the modern world is a significant source of stress. (25:48) The world isn't categorically getting better or worse; instead, its complexity keeps on increasing. All of these changes can make people take a pessimistic view of the future. More than ever, we need to rise and commit to a better future. Entrepreneurs, with their ability to bring ideas to fruition, are critical in bringing the world a bright future. Entrepreneurs should apply the concepts of flow into their lives. (38:03) Business people should do work that they love, and they should work on something that becomes complex over time. You need to see yourself evolving with every challenge you overcome.   To get in touch with Kylie, head over to her website or her Instagram. To read more about flow, check out the New York Times bestselling book Stealing Fire. For more inspiring and helpful tips like these, visit The Sassy CEO’s site! You can also go ahead and grab your strategic plan template here. Thank you for listening, and I’ll see you in our next episode!
25 minutes | Nov 12, 2019
Developing Your Team and Unifying the Company With Your Vision with Sarah Laruffa
A great CEO needs to have a vision that motivates their team and gives a sense of purpose. However, CEOs need to translate their vision into concrete actions and results if they want to achieve success for their businesses. When we are unable to effectively communicate the vision we have for the company, we can get frustrated and demotivated.   In this episode, Sarah Laruffa shares her experiences with getting her team to be on board with her vision. Sarah is the CEO of Accounting Angels, an Australian bookkeeping company for small businesses from all around the nation. She understands what it feels like to be stuck, but she was able to break through and form a harmonious and productive team.   Check these highlights as she discusses the steps she took and the lessons she learned to build her team into what they are today. Remember to tune in to the show for more details!   Treating Your Company as Family (5:30) Everyone has their little place in your work family. Employees will become dedicated to their jobs if they feel that they are in an environment that reminds them of their families.  The more work-life balance you give your employees, the more they become committed to you.   Have the Mindset of a Leader (8:06) Be a leader, not just someone who has an idea. Many business leaders unconsciously step into the work of their team and interfere with what they have to do. Allow your team to do what they're meant to do, then get out of their way.   Be With People Who Help You Grow (10:27) Be with high-caliber people if you want to instantly level-up your brain. When people are fully engaged with their work, they're less likely to interfere with their coworkers, including you.   Allow Yourself to Step Into Your Leadership Role (13:27) Don't become too engrossed with the day-to-day that you start to operate on autopilot. Be open to different perspectives and become more open-minded.   Cultivating Friendships at Work (17:10) It can be hard to cultivate friendships in the workplace, especially as stress sets in, but it is possible. I've had shouting matches with my operations manager, who is also my best friend, as our frustrations built up. All relationships have periods of drama, so what's important is to resolve conflicts then move on. When conflict occurs, clear each other's brains first to be able to support each other better.   Valuable Lessons (20:33) Engage employees in the process and the company vision. Show trust by getting away and letting your employees do their job.   To connect with Sarah and know more about Accounting Angels, check out their site.   Connect with me on Instagram or join The Sassy CEO Society and share with me what you’ve learned today. For more helpful tips and resources, visit The Sassy CEO and download your copy of the Sassy CEO® Strategic Plan Template. 
44 minutes | Nov 5, 2019
A Different Type of Energy to Grow Your Business with Kara Glen
Do you ever find yourself struggling with the day-to-day ups and downs of your business? Do you feel tired and fatigued when dealing with the funkiness of running a business? Do you wish you had a positive energy that other successful business owners show? Well, this episode is just for you! Today, we will look at the overall energy field and how it relates to your business growth. Our guest, Kinesiologist and Pranic Healer Kara Glen, shares her refreshing insights about energy and business. She has her own impressive secret visualization 5-minute technique to get yourself out of feeling trapped. Check these episode highlights of the theory of energy field and this secret technique that has helped a lot of business owners. Tune in and don’t miss out on all the valuable nuggets we have for you! Kinesiology Session to Connect With Your Energy (6:55) There is a need to tune into your energy. To get accurate results, do this through muscle testing. Energy is something that you can feel, not what you see. You Have a Couple of Layers of Aura (9:06) Start practicing to feel your own energy and create conscious space to feel what is going on with your body. Ask yourself: What’s going on? How is my mindset around money? How are my feelings of security? Increase Your Energy Frequency (11:40) Listen to those little whispers. Be aware of things and feelings around you. You might bump into somebody and have a conversation that opens up a project. It Is All Energy (14:57) Did you really want to say no to that project? You need to create stronger boundaries. Your body communicates through energy. Create some energy protection as well, using essential oils, saying a bit of an affirmation or a prayer, or an indication. Visualize Your Business as a Different Entity (23:44) What comes to mind can be those little crumbs that you are about to follow. Imagine the matrix. We’re all connected across the globe. We contribute and make an impact on communities. Clean Up Your Energy (28:36) Cleanse and detox. A warm salt bath can disintegrate any energy that is not yours. Ask yourself: Are you a good mentor? Are you encouraging your peers? Or are you bringing them down? You may connect with Kara on Instagram and on Facebook. Connect with me on Instagram or join The Sassy CEO Society and share with me what you’ve learned today. For more helpful tips and resources, visit The Sassy CEO and download your copy of the Sassy CEO® Strategic Plan Template. 
42 minutes | Oct 29, 2019
Is Adrenal Fatigue a Badge of Honour in Business?
The existence of adrenaline fatigue is becoming common in the world of business. Business owners tend to link their self-worth to hard work, which is such a dangerous belief to carry. Women in business need to reflect on their habits that may lead to adrenal fatigue. In this episode, we have Vesna Hrsto, who is an experienced naturopath, coach, speaker, and mind-body specialist. She has run many naturopathic practices in Sydney, Australia. Vesna is also the founder of the Bye Bye Burnout Program, which is a stress-free system to help overcome burnout.  Vesna shared her professional insights on exhaustion and adrenal fatigue. She also provided ways on how people in business can overcome and avoid adrenal fatigue. If you are feeling stressed and exhausted, and you find it hard to bounce back, this episode is for you. Here are the episode highlights to guide you in your quest to a healthier mental state. Adrenaline Fatigue In Businesswomen (03:40) Before, adrenal fatigue is considered a badge of honour in the business world since most people think it is a by-product of hard work Symptoms of adrenal fatigue include overwhelm, fatigue, and anxiety. These symptoms will prevent you from being productive. It also decreases a person’s IQ; thus, it is crucial to address adrenaline fatigue seriously. The Difference Between Tiredness And Adrenaline Fatigue (06:46) Adrenaline fatigue is not related to sleeping problems. It is a kind of fatigue that cannot be relieved by weekend getaway. It is a kind of persisting tiredness. It is often accompanied by anxiety, low moods, depression, brain fog, and weight gain, insomnia, and irritability. When you are stressed, your brain needs more glucose. Your body needs glucose for the flight or fight response. Thus, you will be required to eat more. Taking A Step Back (11:32) Legacy is essential, but owners also need to consider their happiness. Put your health on top of everything because success means nothing if you are not healthy at the end of the day. Do not feel guilty about prioritizing your self every once in a while. Reflect on your overall wellbeing. Find time to meditate, even if it is just for a while. Avoid social media as a distraction because it is unhealthy. Opt for healthier coping mechanisms like meditation. Unhealthy Habits Of Businesswomen (15:28) Using the computer immediately after waking up Missing meals during the day Drinking at night Repetition of these behaviours Thoughts On Dieting (16:59) Fasting is not the sole answer. Have regular meals to regulate blood glucose. Nourish the body, don’t deny the body with the nutrients it needs. Business’ Success Linked To Owner’s Wellness (23:54) An owner’s mental clarity and intuition are necessary for a business’ success. Prepare yourself for the mental challenges a business poses. Running a business means you have to make decisions, find innovative solutions. Thus, without mental clarity and creativity, a company will not prosper. How To Avoid Bad Habits? (28:14) Practice yourself to sleep early because sleep is a magic pill. It is the chance of the body to regenerate. Avoid using technological devices forty-five minutes before your intended sleep schedule. How To Overcome And Avoid Adrenal Fatigue? (31:14) A common misconception is to take adrenal supplements because some people think the sole problem is on the adrenal. However, adrenal fatigue is a systemic problem. It is now called the hypothalamic-pituitary-adrenal or HPA axis dysfunction. Thus, professionals seek ways to improve gut health, detoxify the liver, and prescribe medicine, which can produce cortisol. Diet and lifestyle are the two most important ways to avoid HPA axis dysfunction Have breakfast within twenty minutes of waking up to give more energy for the day. A smoothie, with the combination of healthy fats and proteins, is an excellent example of breakfast. For your dinner, have a quarter to a half cup of carbohydrates like veggies, brown rice, beans, and peas. You may connect with Vesna on Facebook or visit her website. Get your free ‘Energy Reboot’ gift from Vesna to be free of anxiety, overwhelm, and brain fog. Click here. Connect with me on Instagram or join The Sassy CEO Society and share with me what you’ve learned today. For more helpful tips and resources, visit The Sassy CEO and download your copy of the Sassy CEO® Strategic Plan Template.  Thank you for listening!
27 minutes | Oct 22, 2019
You Need to Use Your Voice Now
In our society, women usually find it hard to speak up and communicate what they want to say. In this episode, I aim to encourage women to use their voices more decisively. I will list down reasons why both men and women need to learn how to use their voice. I will then elaborate on what you and your business stand to gain from speaking up. A recent discovery gave me a sense of urgency to share this message. I feel that women do not meet their full potential due to societal pressures. I believe that women should start feeling more empowered to speak up and go against these standards. Check out this episode’s notes and tune in to the show to learn the benefits of using your voice, and how you could go about doing so now.   Why We Should Use Our Voice (6:10) There will come a time when you will have to use your voice. Many women can’t reach their full potential because they struggle with using their voice. Your identity is not about what you’re doing, but what you’re being. Being impactful also means being able to use your voice. Societal pressures from the past centuries have led to generations of women discouraging each other from using their voices. How to Know That You Are Having Issues Using Your Voice (15:20) You are unable to ask for the price you want or follow up on anything with finances. You avoid being seen on social media or fear to promote yourself online. The referral ruse: the idea that you have to rely on referrals and networking to promote your business. Your team members are underperforming because you can’t communicate your expectations. You are unable to set your boundaries in business, especially with clients, leading to overstepping bounds and chaos.   Practicing Using Your Voice (21:57) Set the correct price for your business so that it’s a win-win for all stakeholders. Use opportunities in your daily life with your relationships and family to use your voice. Do not allow fear to hold you back from speaking your truth and becoming the woman that you know you are. See and acknowledge the issues that hold you back from using your voice. Get the necessary help and support you need so you can use your voice.   To receive more support in clearing your throat and using your voice, connect with me on Instagram, or join The Sassy CEO Society. Thanks for listening!
25 minutes | Oct 15, 2019
Listen to This If You Thought You’d Be Further Along in Business Right Now
Owning a business can be like being stuck on an emotional roller coaster. Some of you might find yourselves waking up and asking why your business does not seem to fare any better—especially when you’re working so hard. You might be wondering why there is no significant growth despite all the hours and effort you give and think, “I thought I’d be further along at this point.” You end up stuck with these thoughts, unable to move forward. In this episode, I’ll share my tools to help you get off that emotional rollercoaster of feelings. These aren’t your typical tools. These are genuine tools you can use in your personal toolbox, like The Sassy CEO Roadmap Framework, to help you accelerate faster. You can overcome your frustrations, grow as an individual, and make your business thrive. Check these highlights and listen to the full episode for all the juicy details.   Stop Comparing Yourself to Others (2:54) Comparing yourself to others is often a big trigger for your frustration. You’re asking how the others are generating revenue, and how they made it seem so easy. You are seeing your friends getting married and investing their money into a family while you put all your money into the business. This is not a constructive mindset. You need to create your very own roadmap to accelerate.   Understand and Know Yourself More (4:46)  Identify your patterns. See things that you do and link them with other things that trigger you. Start looking after yourself: eat, hydrate, and sleep well. A poor physical state leads to unresolvable patterns and comparing yourself to others.   Do Not Be So Competitive (7:08) Being competitive can lead you to compare yourself to others. It might get out of control. You need the right tools in your toolbox. Use your resources to move past the wrong mindset. Be aware of your subconscious programs. Have something else to distract yourself and focus your energy on that.   Be Specific (14:18) Be more aware of yourself. If you don’t have any destination program, then it’s not going to work. What has your business generated in revenue? What has been the profit margin? Any leftover in your bank account? How is your business doing now? Go and check your numbers. How is your team doing now? The strategies that you use to get to where you are now are not the things that will take you to the next level.   Connect with me on Instagram or join The Sassy CEO Society and share with me what you’ve learned today. For more helpful tips and resources, visit The Sassy CEO and download your copy of the Sassy CEO® Strategic Plan Template.  Thank you for listening!
27 minutes | Oct 8, 2019
Getting Started. Your Next Step To Business Success
One of the most challenging things to do is to leave our comfort zones. Taking the first step toward our goals is difficult because it is common for us to feel stuck and demotivated. In this episode, I will share three breakthroughs to encourage you to move toward achieving their dreams. In this pilot episode of my first-ever podcast, I'll talk about my own challenges and how I found my breakthroughs. I aim to encourage women in business to start doing uncomfortable but ultimately rewarding things to effectively and consciously run their businesses. Check these episode highlights for informative and inspiring lessons from someone who has been stuck but chose to pursue her dream. The Big Why (06:22) You need to start with the bigger picture to know the little things you need to do. In due course, you can achieve bigger plans for yourself and your business. Plot 3- to 5-year projects and spend every day trying to complete the project. This plan will be your guide in times of fear. The Big Why can be anything as long as it eradicates your fear of taking action. Do it afraid. It is essential to ask yourself “purpose” questions. It can be challenging to look at your business as a separate entity from yourself. Ask Better Questions (13:10) Ask yourself these questions: “What do I want? Why do I want that?” Ask the right questions to get you to the right place. The answers to these questions can be simple. The final and fundamental query to ask yourself is: “What’s the worst thing that could happen?” Be Okay With Failures (20:40) You are encouraged to try new things as long as you learn something from them. Failing is the first step to getting better. There is no such thing as failure, only feedback. We expect great things for ourselves, and that leaves no room for us to play. You’ll probably regret what you did not do. Make your future self proud. For more inspiring insights and helpful tips, visit The Sassy CEO. Thank you for listening; please subscribe and tune in to the next episode!
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