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The SaaS Marketing Show
47 minutes | Feb 28, 2021
How Conversion.AI got their first 1000 users in just 30 days with Austin Distel - Episode 32
On this week's show, Austin Distel, CMO at ConversionAI is going to share how to get your first 1000 users in just 30 days by tapping into a community-driven, early access launch. You've seen me talk about their powerful AI named Jarvis over the last few weeks so now it's time to learn more about the team behind the scenes! This was taken from a live interview that was streamed across multiple channels thanks to Restream.
5 minutes | Feb 21, 2021
Quick announcement, you don't want to miss this! - Episode 031
I have a quick announcement for you - this week, we're doing the first ever live episode of The SaaS Marketing Show with Austin Distel the CMO at ConversionAI talking about how they went from 0-1000+ users in their first 30 days. If you want to join us live it's happening this coming Thursday, Feb 25th at 11AM EST / 8AM PST. You can ask questions in real time to both myself and Austin if you decide to join us live. To get a reminder go to this post on LinkedIn and click on 'Get Reminder' - https://www.linkedin.com/posts/dylanhey_the-first-ever-live-episode-of-the-saas-marketing-activity-6768539249005359104-4bct And if you want to try out ConversionAI and get 10,000 credits free of charge after signing up go ahead and use this link here - https://conversion.ai?fpr=dylan
40 minutes | Jan 31, 2021
How Freshworks use storytelling to hit a $32 CPL for enterprise prospects - Episode 30
This week on The SaaS Marketing Show we're joined by GP who is the head of global demand generation at Freshworks CRM. He shares with us their approach to generating enterprise leads through storytelling with various content pieces. They have seen exponential growth in new customer acquisition with their approach and in this episode GP shares how.
31 minutes | Jan 24, 2021
How Greenpal turned lawn care into a multimillion-dollar SaaS platform - Episode 29
This week we're joined by Bryan Clayton who is the CEO and co-founder of GreenPal - an online marketplace that connects homeowners with local lawn care professionals. They’ve been called the “Uber for lawn care” by Entrepreneur magazine and have over 100,000 active users completing thousands of transactions per day. We talked about how Greenpal have turned lawn care into a multimillion-dollar SaaS platform.
36 minutes | Jan 17, 2021
Scaling a SaaS content marketplace and hitting 50% YOY Growth With Steve Pockross From Verblio - Episode 028
This week we're joined by Steve Pockross who is the CEO at Verblio - a content creation platform that powers modern content marketers and agencies. They create over 70,000 pieces of unique content each year for thousands of companies in over 15 different countries. We spoke all about scaling a SaaS content marketplace and hitting 50% YOY growth. We touched on how powerful adding additional service lines into your SaaS business can become as well as a number of other interesting ideas. Enjoy!
30 minutes | Dec 13, 2020
ReferralCandy’s Partnership Strategy That Has Taken Them To 7-figures In ARR - Episode 027
This week we're joined by Raul Galera who is the Partner Manager at Referral Candy. Referral Candy is a referral marketing SaaS that helps you get more customers by incentivizing referrals. They were founded in 2010, have over 30,000 brands that have used the product and have generated more than $220million in referral sales. Referral Candy themselves are doing 7 figures in ARR. Today Raul shares what their partnership marketing strategy looks like.
35 minutes | Dec 6, 2020
How Bonjoro Generated circa $100k from Quora in 10 months - Episode 026
You might remember back in episode 2 of the saas marketing show we interviewed Oli the CMO at Bonjoro to discuss their affiliate program. This time around we’re talking with Casey, their Head Of Growth all about Quora marketing. You can access Casey's course on Quora marketing here - https://amplifiedmasterclass.com/products/how-to-monetize-quora-course
30 minutes | Oct 11, 2020
How Privy Grew Organic Traffic 50% in 6 Months By Investing in Brand (Using One Simple Strategy) - Episode 025
This week we learn from Dan Murphy at Privy how they've been able to double down on growing their organic traffic MASSIVELY over the last 12 months. Privy are one of the most exciting and fastest growing companies in the US right now. In 2019 alone they grew from $4million to $8million in revenue and they now service over 500,000 customers.
35 minutes | Sep 28, 2020
How Gamifying Their Onboarding Helped Salesflare Increase Trial To Paid Conversion 5% - Episode 024
On this week's show we interview Jeroen Corthout, one of the co-founders of the popular CRM software Salesflare. They have over 2000 companies actively using Salesflare and they differ from other CRMs with their powerful automations that help you leverage existing data so that you have to spend no time with manual inputs. We talked about some of the experiments they've been running over the last 6-9 months that have had a significant impact on their trial to paid conversion rates. I love this interview as Jeroen has plenty of data points to share about 3 major experiments that they've been running.
35 minutes | Sep 16, 2020
How Raygun Built A Multi-Million Dollar SaaS Content Engine - Episode 023
This week we interview Nick Harley who is the VP of Growth at Raygun, an application monitoring software for web and mobile apps that provides actionable error, crash and performance monitoring. We talked about their approach to building a content engine that has enabled them to grow to a team of 40 in New Zealand without raising funding.
28 minutes | Aug 26, 2020
How Planable Went From Struggling Startup To 7 Figures With Content Marketing - Episode 022
This week we interview Xenia Muntean who is the CEO at Planable, a tool that simplifies and speeds up the way social media campaigns are managed. We talked about thei approach to content marketing and how that supported them in growing from a struggling startup to a 7 figure business. We also touched a little on appsumo launches - I know for a fact a number of you listening will want to hear more about that!
31 minutes | Aug 16, 2020
How UpContent Sell To The Enterprise Market Without An Enterprise Sales Team- Episode 021
This week we talk with my friend and Hey Digital client Scott Rogerson who is the CEO of UpContent. Scott has been able to build extremely strong partnerships with companies like Hootsuite and Hubspot whilst selling to enterprise companies - all with a team of just 3. On this week's episode he shares his tips with us!
31 minutes | Aug 9, 2020
How Sharesight Increased Their Free Trial To Paid Customer Conversion Rate 3% By Changing Their Trial.- Episode 020
This week we speak with Prashant Mohan who is the CMO at Sharesight and he shares with us some of the experiments his team are seeing success with right now around optimizing their free trial length. These changes have led to significantly increased cashflow and revenues across the business so make sure you listen carefully!
33 minutes | Aug 2, 2020
How Tithe.ly Scaled To $3million+ MRR By Doing Things That Don't Scale - Episode 019
This week Frank Barry who is the COO/CMO at Tithe.ly shared with us some of the really interesting things that his team have done to help them scale their church giving platform to $3million+ in MRR - including calling every single signup. This is an extremely practical episode full of insightful takeaways - I hope you enjoy!
33 minutes | Jul 26, 2020
How User.com Improved Sales Conversion Rates From 15% to 30% - Episode 018
This week's guest in Mike Korba who is the chief commercial officer at User.com. He shared with us how his team have been able to increase their sales conversion rate from 15-30% in the last year. This was a practical episode as always where Mike shared some very useful tips and insights.
30 minutes | Jul 19, 2020
How Clickfunnels Drive Tens Of Millions Of Dollars In Sales Through Their Affiliate Program - Episode 017
On this week's show we get to interview Ben Harris who looks after the affiliate marketing program at Clickfunnels - the most successful SaaS affiliate program that I've ever heard about. We go deep into their approach to affiliate marketing and uncover some great insights and tips to share with all of you. You won't want to miss this one.
33 minutes | Jul 12, 2020
How Chargebee Increased SAL's By 40% - Episode 016
This week we speak with Shri Mithran who is the pipeline marketing manager at Chargebee. We talked all about how the team at Chargebee have increased their volume of SAL's (sales accepted leads) by 40% over the last 12 months. We go deep into paid strategies and how they are leveraging intent data to help drive this huge increase - this is a super practical episode, you're going to love it.
29 minutes | Jul 5, 2020
How CustomerGauge Organically Generated over $2million and 30k Downloads With A Research Report- Episode 015
This week we chat with Ian Luck, VP of Global Marketing at CustomerGauge and learn all about how his team are building out research reports that drive millions of dollars in sales.
35 minutes | Jun 28, 2020
Influencer Marketing Secrets To Grow Your SaaS With Restream - Episode 014
In this episode we interview Anya Razina, Head of Partnerships at our sponsor Restream to find out how they are driving such great results through influencer marketing. As SaaS founders and marketers many of you seem to be scared of testing out influencer marketing as a channel so we brought Anya onto the show to lay out some of the best advice available right now.
31 minutes | Jun 21, 2020
How Surfer drove 100k+ new users to their chrome extension in 7 months - Episode 013
In today's episode Karolina Gawron, Head of Marketing at Surfer explains why they decided to launch a free chrome extension, how it's impacted their business and how they were able to drive 100,00+ downloads in only 7 months.
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