Created with Sketch.
The Revenue Marketing Report
39 minutes | Jun 17, 2021
Episode 5 - 4 Reasons Your Digital Ad Strategy Doesn't Work
Jesse Ouellette, CEO of The Revenue Advisory and Founder of LeadMagic.io, joins our host, Camela Thompson, in this episode of the RMR. Jesse shares the most common points of failure of digital advertising, the biggest myths of Facebook advertising, and why some businesses are better prepared for rapid growth.
48 minutes | Jun 9, 2021
Episode 4 - An A+ in Marketing Analytics Isn’t the Goal
Carey Picklesimer, MarTech Consultant at Condurrio Marketing + Design, shares the number one mistake CEOs make regarding marketing data and why B+ is good enough sometimes.
26 minutes | Jun 2, 2021
Episode 3 - 3 Tactics That Position MOPs as a Strategic Partner
Darrell Alfonso, Global Marketing Operations Manager at Amazon Web Services (AWS), joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Darrell shares three ways that marketing operations can establish a stronger, more strategic relationship with the executive team.
29 minutes | May 26, 2021
Episode 2 - Mending the Rift Between Marketing and Sales
Peter Zaballos, CMO Peer Advisor at Authentic Brand, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Peter shares the number one metric marketers should be held to, and you may be surprised. We certainly were!
32 minutes | May 19, 2021
Episode 1 - Reexamining Marketing's Role in B2B
Ruth Stevens, a NY-based consultant in B2B marketing and part-time instructor at NYU Stern School of Business, joins our guest host Camela Thompson in this episode of the Revenue Marketing Report. Ruth shares some truth bombs about marketing’s role in B2B, the importance of disciplined data management, and the reality of data in B2B.
Terms of Service
Do Not Sell My Personal Information
© Stitcher 2021