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When we move from Product Mangers to Product Leaders we're building the machine that builds the machine.  Mariano Capezzani, at HSBC is the one of the people who has described this to me best.  🎙On our podcast discussion we were really able to dig deep into this. 🎙 We spoke about : 👉 How removing processes can really speed our work up 👉 Sometimes we should do less but better (and what we should focus on)  👉 Why the use of intuition in Product is seriously underrated  👉 Other great advice for working with teams Check out Mariano's thoughts in the latest episode of Fast Track To CPO

As Product Managers so much of our time is spent building the machine that builds the machine that we end up with a lot of product management wisdom over time. Thor Mitchell is one of the wisest Product Leaders that I know. I met him when we were both presenting at Mind the Product in 2020 before the Pandemic took over. His approach is measured, thoughtful and wise. In this podcast we covered loads of interesting topics and one of the interesting things we spoke about was about his time at Google. He shared a great example of what Larry Page told him in a meeting. It was really refreshing and I hope you enjoy this. If you have any thoughts or questions, as always feel free to reach out to me on LinkedIn,

In this Podcast I spoke to the legendary Nick Charalambous, the Founder of Few & Far , a recruitment company that specialises in Product. When I first spoke to Nick I was really amazed as he didn't go into the normal recruiter type of questions and asked me questions that really challenged me in the best way possible. In this podcast we discuss: How to advance in our Product Career The 3 Routes to a GREAT Product Career What Product can learn from Sales! How to make yourself stand out in your product job search How recruiters can tell if someone really will stand out Enjoy the discussion. I really did and if you're super smart you'll want to connect with Nick. You can find him on Linkedin here: https://www.linkedin.com/in/ncharalambous/

In our latest Weekly CPO Event, Henry Latham and I spoke about : How to raise the bar with your product teams How I created the Product Scorecard What the Key Steps are for creating YOUR own Product Scorecard We also took lots of questions that the audience had around moving from being individual contributors in Product towards becoming Product Leaders. The questions were great and we all had a great time. Looking forward to having you on one of our events in the future.

Want to hear a Jobs To Be Done example including iPods, Cocaine, Cash, CD's and Jiffy Bags? I can't wait for you to meet Matt Hawn. Matt has been a product leader for years including stints at Sony, Last.FM, Samsung and Audio Network. Matt has tons of experience in Product and building teams. He shared with me the most unique example of Jobs To Be Done ever and if you'll excuse the rather clickbaity first line it's really interesting. It's one of those stories that is so unique it really helps you get to the bottom of what Jobs To Be Done really is. It's amazing. Now only that but Matt has some awesome insights on Product Culture and also how Product should interact with Sales and Go to Market. You can find Matt on Linkedin at the link below. He's brilliant and I really hope you enjoy this episode. https://www.linkedin.com/in/matthewhawn/

When you're looking at hiring and scaling up your Product Team there are so many things to consider and Glenn Martin has seen them all. Glenn and I recently spoke about how to scale up your team and how you, as a Product Leader need to ABH (Always Be Hiring). We spoke about effective ways to do that so it doesn't take up all of your time. Glenn also had a very interesting view for all of those of us who are not hiring at Google, Meta or Amazon. I think Glenn's thinking was a breath of fresh air and it also made me realise just how important this is. Enjoy the podcast. If you'd like to reach out to Glenn or find out more about what he's up to the best place is Linkedin here: https://www.linkedin.com/in/glennnetworks/ Enjoy the episode and, as always, feel free to let me know what you think, Ross

In this episode Ken Sandy, Author of The Influential Product Manager tells us how we can be more influential in our day to day roles as Product Managers and Product Leaders. This is so important, especially when we are growing our team (and growing our product). Ken also had some super interesting insights on how we can find our niche in product. For example he talks about how we focuses only on fast growing startups.

Know Teresa Torres as an expert in continual discovery? I sure do but I didn't realise she had some amazing insights in what you can "discover" about your next product role. If you're looking for a new product role, are a Teresa Torres fan or just plain interested in what we can learn from her on continual discovery I think you'll really enjoy this podcast. It was great to talk to Teresa about things (getting your next product role) that aren't things that everyone necessarily associated her with but she was able to apply her brilliant mind and I really enjoyed her insights. My friend Alex joined me for this one as she had some really interesting questions for Teresa. Thanks Alex. You Rock Teresa's boo Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value can be found at Amazon at the link above. She can also be found at https://www.producttalk.org/ Really hope you enjoy this one and let me know what you think at ross at product dot coach

In this episode we have some big changes. The Product Coach is now The Product Career Accelerator and to join us kick it off is Henry Latham the Founder of Prod.MBA and the founder of the Prod Career Accelerator. We've had so much feedback over the last couple of years about how to accelerate one's product career that we've decided to focus the entire podcast on it. Listen it while Henry and I discuss some of the biggest problems Product Managers and Leaders make in the interviewing process.

All too often as Product Managers we don't say no and just take too much work on. In this podcast I’m talking to Rachel Hamlin. She's come from a Product Management background to now helping busy executives including Product Managers escape from burnout and recover from it. Rachel helps us learn how to avoid burnout and we really get into a lot of great mindset topics. I really hope you enjoy listening to Rachel as much as I enjoyed talking to her.  Rachel can be found on LinkedIn at: https://www.linkedin.com/in/rachelhamlin/

Welcome to the Product Coach Podcast series for Product Leaders with me, Ross Webb,  Identify online is something that us as Product Leaders and Product Managers need to know about. In this podcast I’m talking to Paul McGuire, the founder of tru.ID.  It's interesting that we don't even know how many people we lose after failed sign-ups They stop in the process, bu thats half of the picture and then afterwards they post on social and they tried to use the app but the experience was so bad they aren't going to use it again. Big knock on effect. so we're going to be talking to a real thought leader in the field of Authentication especially now in the world of Mobile, Identify and mobile identity is the is the issue Why now? By the end of 2020, 46% of the global population owned a smartphone, that's 3.3bn according to Statista. This is projected to grow by a further 11% this year, according to Gartner. Half of the world is carrying a security device on them without realising it So what's the problem? Product managers may not realise that the lift and shift approach from desktop to mobile goes way beyond making websites responsive, or smaller, or building mobile apps that mimic the way we used to build websites. By doing so, we've created a lot of UX clutter. Paul thinks about the 3 steps a user has to make to request for an SMS to validate their phone number, that's 3 screens right there. A magic link takes you out of your app, and into the email client, leading to interrupted experiences. Paul speaks to app developers and they lose between 20-30% of users at onboarding. The other opportunity is that there's a very small, but very powerful technology that sits in our pocket - and that's the SIM card. It's small but it packs a punch in terms of securty and identity data - it's connected to perhaps a boring but very solid, and important industry - the telcos.  This is a fascinating episode. I truly hope you enjoy and learn a lot from it

Product and Mindset Mastery with Henry Latham (Founder of Product Mastery MBA) In this podcast I’m talking to Henry Latham the founder of the Product Mastery MBA course. One of the big problems in product is that there's loads of courses out there but very few that actually give you hands on experience with problems as a product manager. The Product Mastery MBA's objective is to fast track product managers to becoming a head of product where the students actually build a real product from idea to revenue in just 8 weeks. The advice I've always given to people wanting to get into product has always been "well build a product" and Henry Latham and his team have created a great course that puts this into practice. Personally I found the mindset skills we discussed to be personally the most fascinating part of product management. I really hope you enjoyed our discussion. Learn more about Henry and his course at: https://www.linkedin.com/in/henrylatham/ https://productmastery.co/

Product Pricing Strategies (and why price point is not as important as you think) In this podcast I’m talking to Ajit Ghuman and we are going to be focusing on pricing strategies. Ajit has written a book called Price to Scale ( https://www.ajitghuman.com/pricing-book/ ) which is the only book that I'm aware of that really focuses on Pricing from a Product management and Product Marketing perspective. One of the big takeaways for me is that the Price Point is sometimes the least important thing when it comes to pricing. (in SAAS and Especially in B2B SAAS) Normally in Product marketing and product management we don't spend a huge amount of time learning from other companies and other people on how to best optimise our pricing strategy. Ajit has been in the trenches learning about different pricing strategies and is going to be joining us today so we can learn more. He gives us some great examples too.  So check out his book and let me know what you think of this podcast Price to Scale can be found at:  https://www.ajitghuman.com/pricing-book/

In this Podcast you’re in for a treat and I think this is going to be one of those podcasts that you listen to it once and it makes sense but when you listen to it a few more times you'll get even more value from it. Noa Ganot is someone I’ve been reading on Linkedin for a while and I really love her approach to Product Market fit but when I got to know her a bit better I learned she’s been in Product for a long time and has had some amazing experiences with some awesome companies.  But more than that she’s able to really help with strategy for Product during what is an unprecedented time. We recorded this Podcast in May 2020 during the Covid 19 Pandemic and I think what Noa says it particularly relevant.  Look, Product strategy is always hard , but can have a huge impact on your chances of success  It's hard, and takes time, especially when you think about Market Research.  However in current times, companies need do it much quicker than before.  In this Podcast Noa really helps us understand how to do it. You can find out more about Noa at "Speed-up the journey to product-market fit" - free ebook to download from www.ganotnoa.com/ebook Deep product blog - www.ganotnoa.com/deep-product

In this podcast, I’m talking to John Cutler. John is a well-known and very respected product evangelist for the US-based company Amplitude, software that allows you to use your customer data to build better products and experiences.  John brings an insightful perspective on how marketers are using analytics to learn more about their customers and their own companies. While some only focus on the top of the funnel, there’s an incredible opportunity to learn more about your customer's behaviors and why they do or don’t work - by asking the right questions.  Keep listening to learn more about: How do we target humans? How deep you can really get with the right analytics tool  The importance of learning soft skills and telling the stories from inside a company Finding value from your existing customers vs. Top of the funnel analytics  Enjoy and let me know what you think. Links in the Podcast: John Cutler LinkedIn Amplitude LinkedIn Amplitude Website

In this podcast I’m talking to Roman Pichler. Roman is incredibly well known in the Product Space for his unique approach to Product.  He has a new book called: How to Lead in Product Management: Practices to Align Stakeholders, Guide Development Teams, and Create Value Together The focus is on Product Leadership and that’s exactly what this podcast is about.  Keep listening to learn:  How to deal with really difficult situations.  Should Product People learn more about how to negotiate?  How to deal with leadership when you don’t have direct authority Whats the best way to work with Scrum Masters And Roman is going to help us learn more about other leadership skills we need as Product Leaders His book is available at Amazon here:   You can find Roman on Linkedin here: His website is at:  Really hope you enjoy it!

Today we have Dave Subar with us.  Dave brings a really interesting perspective to Product as he often straddles the line between product and engineering. He has had a fascinating career and some of the highlights of todays podcast are:  The importance of Why  Why context is so important for teams Learning to negotiate the relationship between engineering and product When going back to waterfall actually makes sense.  Dave’s a great guy, I think you’re really going to enjoy this. 

Prioritisation Is One Of Those Skills That We Really Need To Get Great At As Product Leaders, But Is Really Hard To Sometimes Know The Best Way To Start Or What Else Is Out There That Works. Malte Scholz Is The Co-Founder And CPO For AirFocus A Tool That Helps Product Leaders And Consultants With Prioritisation (As Well As Roadmapping But On This Podcast We Focused On Prioritisation. Malte Shares Some Great Examples With Us That He’s Learned Over The Years And I Really Enjoyed Chatting With Him. He’s A Wealth Of Information When It Comes To Prioritisation And A Great Guy Who Was Very Generous In Sharing His Knowledge. Have A Listen And Let Me Know What You Think. Links In The Podcast: Malte’s Linkedin Profile Airfocus Link The Ultimate Guide To Marketing Roadmaps – Templates, Examples And Marketing Roadmaps

The 4 elements your team needs to succeed (And why you shouldn’t rely on Net Promoter Scores)  With Jeff Gothelf  I’d been looking forward to talking to Jeff on the podcast for a while. Not only is he brilliant when it comes to discussing Product Leadership but he’s written some great books and really has it dialed in when it comes to how teams succeed.  Jeff’s insights on agile and how best to make teams succeed was really fascinating. He discussed how we need four elements if we want to succeed.  Teams need to be  Small Cross functional  Managed to outcomes (not output) Empowered to make decisions The fourth one is where I’ve seen teams stumble and fall.  I’ve worked with so many companies in the past who get totally caught up in Net Promoter Scores and feel that it's a good understanding of reality. Jeff quickly put that thought to bed with a really thorough view on why Net Promoter Scores don’t work.  Enjoy this podcast. I’ve love to know your thoughts.  The links we talk about in the podcast are: https://www.senseandrespondpress.com https://jeffgothelf.com Check them out, there’s tons of great content from Jeff on those sites.