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Feed Your Brand
23 minutes | Jun 30, 2022
The Benefits Of Having A Private Podcast For Your Business' Brand And Marketing With Raphie Wagner
There are indeed so many ways to use a private podcast. Whether you are a solo- entrepreneur or a larger business, it's unlimited. Today, Raphie Wagner, a Certified Strategist Program Manager at Podetize, shares ways to use a private podcast for your business, work culture, and marketing. A podcast strategist and consultant with a demonstrated history of working in the podcast production industry, Raphie is skilled in coaching, podcast project management, strategic planning, and research. Tune in to learn how private podcasts benefit your business' brand and marketing. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
22 minutes | Jun 7, 2022
Restream.IO Review: Will It Be Helpful To Widen Your Podcast Audience? With Cody Hanify
Multistreaming is one of the methods to not only increase engagement but widen your podcast audience as well. But what is the best tool for your podcast? In this episode, Sales Associate and Podetize's Business Development Strategist Cody Hanify takes over as guest host to review a new multistreaming software tool, Restream.IO. Originally founded by Andrew Surzhynskyi and Alexander Khuda in 2015 to help streamers widen their reach, they soon saw the potential of Restream for professional keynote broadcasting. Cody breaks down the software's features and discusses the benefits of free versus paid plans using the product. He also shows you a demonstration on how to get started on Restream. Tune in to find out whether this product is the one for you! Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
21 minutes | May 31, 2022
Why Sound Quality Really Matters In Podcasting?
Does podcast sound quality matter? Yes. Why? In this episode of Feed Your Brand, Tom Hazzard discusses just how your audio impacts not just the quality of your podcast but also your message. Tom emphasizes that you don’t need to spend thousands of dollars on professional equipment to get the quality you want. Tune in as he shares tips and tricks that will propel your podcast audio to the level you need it to be. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
25 minutes | May 24, 2022
Tips To Make Podcast Guest Booking Easier To Please Guests
Guest booking is one of the most essential aspects of running a podcast. You need to make this process as friction-free as possible. This means having your Zoom settings all set, your homework fully researched, and your guest's information written down. Join Tom Hazzard as he shares some easy-to-do tips so that you can provide your guests with the best podcast experience. Discover some Zoom tips for automatic recording. Find out how you can get guest info seamlessly. And, learn how to create a simple, yet organized, guest booking system today. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
31 minutes | May 12, 2022
Why Should You Add TikTok To Your Marketing Plan And How It Benefits Your Podcast
Do you know that TikTok is THE fastest growing social media application? That’s only one of the many reasons why you should add TikTok to your podcast marketing plan. Hosts Tom Hazzard and Tracy Hazzard sit with Whitney Lauritsen, a podcaster, social media advisor and wellbeing content creator. Whitney shares how TikTok is a place to create authentic bite-size video content that’s fast-paced and binge-able. It’s one of the best ways for you to drive more people to your podcast. To do that, make sure to link to your podcast on your bio. Don’t forget to optimize your captions and call-to-actions. Join in for more actionable tips! Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
19 minutes | May 3, 2022
Clubdeck Review: The Clubhouse App To Make Social Audio Remarkably Easy With Cody Hanify
A special guest takes over today’s episode! Cody Hanify works internally with the sales department for Podetize. He is a podcaster, stage actor, and short film producer based in Orange County, California. In this episode, Cody reviews the new Clubhouse App called Clubdeck, a third-party desktop app described as the “super powers for content creators on Clubhouse” by its creators. Listen to learn about all its neat new features and how you can make the most of it for your content creation. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
25 minutes | Apr 21, 2022
Low Paying Podcast Advertising Rates: Is it Worth Selling to Your Audience?
Are podcast advertising rates worth what it’s doing to your audience growth? In this episode, Tom Hazzard and Tracy Hazzard weigh in on low-paying podcast rates and how it affects podcasters and brands alike. Nowadays, podcasting is the only thing that’s working anymore. Brands need to see the value of podcast ads, and podcasters should get to set the rates for their show with the value they offer. Tom and Tracy explain the benefits of having niche audiences and the difference between reach and conversion. Tune in to learn all about it. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
39 minutes | Apr 7, 2022
How To Make A Show That Millennials Will Love And Binge-Listen? With Alexandra Hazzard & Cody Hanify
How do you make a show that millennials will love? Tracy Hazzard talks with Alexandra Hazzard, the Chief Operations Officer of Podetize, and Cody Hanify, who works at the Sales Department with Tom. They discuss how millennials value honesty and community most of all. If you could be vulnerable in your podcast by sharing your personal experiences, they would love to binge-listen to you. It’s also important that your niche is relevant to the topic they’re looking for. So make sure to get your SEO right. Paste your transcript on your blog. Put important links you mentioned. When your show is found on Google, it’s easier for them to find you. If you want to learn more about attracting millennials, tune in! Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
26 minutes | Mar 29, 2022
Podcast Blog SEO: How Can Bad Links Penalize Your Site?
Your website is an integral part of your platform as a podcaster. To track the growth and the success of your show, you have to monitor your podcast and website analytics. So, how do backlinks come into play? Are they still relevant in 2022? Tom Hazzard takes over this episode to talk to you about how to get valuable backlinks and avoid bad links that can penalize your site. Tune in as Tom dives deep into the integral role of backlinks in keeping your website afloat. Don’t miss this opportunity to get very valuable backlinks to your website and benefit from them. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
18 minutes | Mar 22, 2022
Short-Season Podcast: Is It Worth Your Time And Effort?
Should you do a short-season podcast? Is the effort worth it, and how many episodes should you make? Tom Hazzard answers these questions for us in this episode as he delves into short-season formats and podcasting. Tom looks at the pros and cons of seasonal formats and how to make these formats work for you. Tune in for more lessons on building your listener base and loyalty as you feed your brand. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
15 minutes | Mar 17, 2022
What Is The Latest Most Ideal Podcast Episode Length That Wins Listeners?
Podcast length is a hot topic, especially for people new to podcasting. So what is the ideal podcast length if you want to win over new listeners? Tom Hazzard and Tracy Hazzard explore these questions and more in this episode. Tom and Tracy look at the things that influence episode length and how you can determine the right episode length for your podcast. Tune in, and don’t miss out on the answer to this burning question. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
27 minutes | Mar 7, 2022
Dos And Don'ts To Develop An Effective Podcast Brand Reputation Management
What is brand reputation management? First of all, this is not something you want to have to deal with, but it’s good to have the tools necessary to combat it when worst comes to worst. In this episode, Tom Hazzard and Tracy Hazzard share the top dos and don’ts to help you develop an effective podcast brand reputation management strategy. Everything you do or say online leaves a footprint, and it won’t always be good. Knowing what to do to rehabilitate your image or just bury down the bad stuff is key. Don’t miss out on this episode for more tips to tackle negative publicity online. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
23 minutes | Feb 24, 2022
Headphones Vs. Earbuds Vs. AirPods: Which Is The Best Podcasting Audio Equipment?
Your voice is the core of the episode, and the best way to convey your message is through a good set of audio equipment. Like any host, you would want your recordings to go smoothly. Technical issues are inevitable, but they would be the last thing you’ll worry about when you invest in the best podcasting audio equipment. In this episode, Tom Hazzard talks about the importance of quality audio in a podcast and weighs the differences between headphones, earbuds, and AirPods as podcast audio equipment. Listen in as he shares tips on enhancing your audio quality, especially if you’re a beginner at podcasting.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
31 minutes | Feb 17, 2022
Podcast Guest: How To Actually Get Them To Easily Open Up And Start Amazing Discussion
Hosting a podcast is not easy, but taking on a guest is even ten times harder. Your audience expects an open and honest discussion in every episode, but it takes a lot of work and trust to get to that point. Tom Hazzard and Tracy Hazzard are back to talk about pulling out and maximizing great discussions with your guest. Tom and Tracy recall their past experiences and the times they struggled most to get an authentic response. Listen in and learn more as they share how you can get your guests to open up and spark a great conversation.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
33 minutes | Feb 15, 2022
Splitting Up With Your Podcast Co-Host: Make Sure To Secure These Things
Almost no two podcast co-hosts think about splitting up when they’re just starting their show. The excitement of creating amazing content together can easily make you think you’re going to do this together. But things don’t often turn out that way. Whatever the cause, co-hosts do split, and it often causes problems as to who controls the podcast. If you want the show to remain in your hands (or in your partner’s hands, whichever the case may be), you have to plan your exit ahead. In this episode. Tracy Hazzard and Tom Hazzard discuss the three most important things to secure to avoid access and ownership issues after splitting up with your co-host. All three of these are non-negotiable, so plug those earphones in!Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
37 minutes | Feb 8, 2022
The Perfect Timing To Sell On Your Podcast Episode Without Sounding Too Salesy
How do you find the perfect timing to advertise on your podcast? Is it right off the bat? Or is it after a few episodes in? We take a stab at answering these questions and more as Tom Hazzard and Tracy Hazzard dissect podcast advertising. They look at several factors that podcast hosts need to keep in mind when it comes to monetization. Tom and Tracy also share insights and their own experiences with promos and advertising. Get ahead your podcasting game with strategies from the best in the business.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
26 minutes | Jan 27, 2022
Why Does Being A Podcast Listener Boost Your Chance Of Being A Successful Podcast Host?
Are you an avid podcast listener? If so, you might just have the one thing you need to start a successful podcast. Listening is an integral part of taking in information, and in turn, relaying that information to others. Podcasts are one of the best ways to get your voice out there and reach people with the same values and goals as you. Podcast veterans, Tom Hazzard and Tracy Hazzard, share with us how being a podcast listener allows you to learn the basics of podcast interactions and make you a successful podcast host. Listen in and learn more as Tom and Tracy talk about the specific factors that can make you and your podcast a success.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
42 minutes | Jan 25, 2022
Should You Change Your Podcast Tactic And Timeline To Support A Cause?
Having strategies, tactics, and timelines in place are important when you start your podcast business. And when you've done it long enough, these naturally become part of your foundation. But what if there are events that ask you to move around your foundation? A movement or a cause that just hits a certain time in your timeline, disrupting your entire tactic? Should you change? In this episode, Tom Hazzard and Tracy Hazzard dive deep into what you need to consider when faced with such situations. How do you show up in the world? How do you strike that balance between keeping your foundation while still supporting a cause? Tune in to gain valuable insights into moving with the times and making your message heard! Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
54 minutes | Jan 20, 2022
Get Set And Get Ready To Launch: Proven Strategies For Launching Your Podcast
Getting your podcast ready for launch and for the outside world can be a stressful time. Yet, with a little forethought and access to a few proven strategies, you can make this process a breeze. Join Tracy Hazzard as she walks us through these tips and tricks to make your pre-launch easier. Tracy covers everything you need, from social media posting, marketing your episodes, and even email listings and how to add them to your arsenal of tools. Tune in and learn great lessons in managing your podcast launch.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
13 minutes | Jan 18, 2022
How To Be Authentic And Not ‘Fake Famous’ With Your Podcast
Authenticity is one quality that all of us look for, be it in business, our personal relationships, and even in in the media we consume. So the question is: how do we become authentic instead of just fake famous? Tracy Hazzard dives into this as she analyzes the cost of inauthenticity in the podcast space. Tracy deep dives into what you can do to build your audience without relying on inorganic and inauthentic methods. Tune in and learn more about how to Feed Your Brand.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
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