41 minutes | Feb 9th 2020

How to Win at Search in 2020

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This week, Copyblogger partners Darrell Vesterfelt and Tim Stoddart returned to talk about the importance and opportunities of SEO for today’s content marketers.

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In this conversation, Darrell and Tim get back-to-basics to discuss the power behind search for businesses.

In this episode, Darrell and Tim talked about:

  • Why it’s a mistake to ignore the basics of SEO
  • The importance of establishing yourself as an authority
  • How to set yourself apart from your competition through positioning
  • Tools that any good SEO needs to utilize
  • 3 fundamental things you can do to make Google love your website
  • Commonly undervalued strategies for building your backlink profile
  • Keys to proper site and content structure for optimal SEO
  • Location-based search and Google My Business for beginners
  • And a teaser for a free SEO workshop by Copyblogger

Listen to Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing below ...

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