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The Leadership Standard
63 minutes | Nov 22, 2022
Standing Up For Respect In Sport, School, and The Workplace
In this episode of The Leadership Standard podcast, host Gair Maxwell chats with guests Sheldon Kennedy and Wayne McNeil of Respect Group Inc. On a mission to empower individuals to recognize and prevent bullying, abuse, harassment and discrimination (BAHD), Respect Group offers best-in-class interactive, online training courses to inspire a global culture of respect. To date, over two million organizations have become Respect Group certified. Throughout his eight-year NHL career, Sheldon Kennedy won a Memorial Cup and a World Junior Gold Medal. By courageously sharing his experience as a teenage victim of abuse, Sheldon has played an impactful role in bringing governments, public and private sector partners together to change policies and the way child abuse is handled. Trustee and Vice-Chairman of the Rocky View School Division and volunteer President of the Sheldon Kennedy Foundation, Wayne McNeil has served as Chairman of the Alberta Gymnastics Federation and as founding Board member of the Calgary and Area Child Advocacy Centre for six years. Respect Group Inc is also B-Corp certified—read our chat with Wayne here. Wayne McNeil and Sheldon Kennedy’s story, advocacy, and perseverance has changed the landscape of respectful places to work, play, and learn. Join us for this unforgettable conversation. HEAR WAYNE & SHELDON’S INSIGHT ON: [1:00] How Sheldon & Wayne crossed paths and decided to bring Respect Group to life [5:34] The red flags leaders need to be on the lookout for to identify bullying, harassment, abuse, and discrimination [16:09] How to intervene if you witness bullying, harassment, abuse, or discrimination in sport, school, or the workplace [37:46] How younger generations tend to have a deep understanding of respect [45:08] How Wayne & Sheldon define ‘leadership’ [48:29] Leadership mistakes Wayne & Sheldon have made About The Leadership Standard Podcast The Leadership Standard, hosted by TEC Canada speaker and branding expert, Gair Maxwell, features in-depth conversations with subject matter experts all across the business spectrum. Featuring thought leadership and actionable insights to challenge your assumptions – and inspiring stories of business triumphs, struggles, and perseverance that provide a motivational push – every episode of The Leadership Standard is a revealing discussion about the life of business and the business of life.
63 minutes | Oct 17, 2022
The Proof Is in the Peanut Butter - Lessons From Jill Van Gyn, Founder/CEO FATSO
In this episode of The Leadership Standard podcast, host Gair Maxwell chats with guest Jill Van Gyn about launching Fatso in 2016 in the back of a health food restaurant in Victoria, BC. Before this, Jill had graduated in 2005 with a political science degree specializing in genocide studies. Grappling with drug and alcohol addictions, Jill entered recovery in 2010, and in 2015, she completed her Master’s degree in Human Security & Peace Building with a drive to do humanitarian work. Before Fatso hit the scene, Jill describes herself as hitting rock bottom, being in a spiritual, professional, and personal crisis, and being “painfully unemployed”. Now, she has found purpose and passion with Fatso—the healthy peanut butter—and has been named BC Business Women of the Year 2021, one of Canada’s Fastest Growing Start-Ups in 2020, and has confidently walked away from a Dragon’s Den deal. Last year, this B Corp Certified company donated over $250,000 in products and funding to underserved communities, organizations, and funds, and gives back to the community in a myriad of ways. Join us for an unforgettable conversation with someone who isn’t afraid to talk about the dark side of success and has astounding knowledge around and a passion for peanut butter. HEAR JILL’S INSIGHT ON: [8:54] Jill’s experience with the dark side of success [12:30] What Jill wishes people would know beyond the headlines [16:36] How experience with addiction made Jill a better leader [19:27] Facts about peanut butter you may not know [30:55] One of the things Jill is most proud of in her career [39:26] Why Jill thinks starting a business is a great way to find out what your insecurities are [45:06] Jill Van Gyn’s definition of leadership ABOUT FATSO Fatso peanut butter is boosted with plant-based super fats including organic coconut oil, MCT oil, chia seeds, and flax. They’re on a mission to provide more nutrition, benefits, and flavour, spoon-for-spoon, at a cost that is lower or competitive with high-priced specialty nut butters.
53 minutes | Sep 26, 2022
Leading Mitochondrial Disease Advocacy and Research with Blaine Penny
In this episode of The Leadership Standard podcast, host Gair Maxwell and guest Blaine Penny discuss his current focus as the CEO of Lumiio Inc.—helping patient organizations, academic research groups, and pharmaceutical companies design world-class digital health programs to accelerate outcomes that impact patient care. Blaine’s involvement in rare disease advocacy and research began in 2008 with the tragic onset of mitochondrial disease in his then 4-year-old son, Evan. Today, Evan is a quadriplegic and is unable to talk or eat. No one knows what his future holds, but Blaine is committed to giving his son the best life possible. Motivated to help others going through similar experiences, Blaine co-founded the MitoCanada Foundation in 2009. Since then, they have raised over $4 million to advance mitochondrial medicine and are building a MitoCommunity connecting patients, scientists, clinicians, and industry. Blaine is a one-of-a-kind personality, who has been recognized for his achievements via Avenue Calgary Magazine’s Top 40 Under 40, is the recipient of 6 Guinness World Records, and is an elite ultra-marathon runner competing on the international stage. Join us for an unforgettable conversation as we celebrate one of the most inspiring people in our world and someone who has made it his life’s work to make humanity better than he found it. ABOUT MITOCANADA MitoCanada is constantly developing resources to help protect, enhance and restore mitochondrial health. They introduce initiatives and opportunities to not only understand mitochondrial disease but inspire, empower and connect those in our community to enhance lives. Proudly advocating for those living with mitochondrial disease, MitoCanada funds essential research that is patient-focused and transformational. ABOUT LUMIIO Lumiio helps patient organizations, academic research groups, and pharmaceutical companies design world-class digital health programs to accelerate outcomes that impact patient care. About The Leadership Standard Podcast The Leadership Standard, hosted by TEC Canada speaker and branding expert Gair Maxwell, features in-depth conversations with subject matter experts all across the business spectrum. Featuring thought leadership and actionable insights to challenge your assumptions – and inspiring stories of business triumphs, struggles, and perseverance that provide a motivational push – every episode of The Leadership Standard is a revealing discussion about the life of business and the business of life.
48 minutes | Aug 31, 2022
Disrupting a Billion Dollar Industry | Toni Desrosiers, Abeego Founder & CEO
This episode of The Leadership Standard podcast with host Gair Maxwell features an inspiring conversation with Toni Desrosiers—a Canadian entrepreneur who disrupted the billion-dollar plastic wrap industry by inventing the first reusable beeswax food wrap: Abeego. Becoming the trailblazer of a global movement, Toni has been featured on Dragon’s Den (watch her pitch here!), won the 2018 TELUS Trailblazer Award, had Abeego named the Best Reusable Food Wrap by America’s Test Kitchen, named a Woman of Influence, and so much more. Those 14 years ago, Toni Desrosiers was looking for a natural way to store her food and ended up discovering a way to disrupt the fully mature, billion-dollar industry of plastic wrap. Through extensive experimentation (and looking to lemon peels, cheese rinds, and onion skins for inspiration) she developed Abeego, the sustainable food wrap on a mission to “Keep Food Alive” by protecting it from air, light, and moisture while allowing it to breathe. The self-adhesive wrap can last over a year with proper care (hand-washed with cold water). HEAR TONI’S INSIGHT ON: [7:33] The difficulty of disrupting a billion-dollar industry & sticking to your gut [10:41] Why she made the intentional decision NOT to patent her invention [13:59] How she had to “Kill Her Darlings” and what this can do for business [18:02] How having a “typical male’s name” has given her the upper hand in some business scenarios (like Dragon’s Den!) [22:47] What advice she would give to other women on their entrepreneurial journey [30:49] Why Abeego is a B Corp certified company implementing socially and environmentally responsible practices into every aspect of business [23:35] Her definition of leadership ABOUT ABEEGO Abeego is the original reusable beeswax food wrap that keeps fresh food for longer than ever imagined. Sold online and in countries around the globe, it’s your ticket to reducing food waste at home. Learn more on the Abeego website here!
51 minutes | Jul 26, 2022
Why Technology Needs Gender Diversity with Kylie Woods
This episode of The Leadership Standard podcast with host Gair Maxwell features an inspiring conversation with Kylie Woods, empowering voice for women in tech and Founder of Chic Geek—a welcoming non-profit organization and community for women exploring technology and entrepreneurship. Named one of Avenue Calgary’s Top 40 Under 40, Metro News’ “Calgary Heroes”, and Alberta Venture’s “Need to Know”, Kylie is an avid learner, a tenacious question-asker, and an empowering voice for women in STEM. Where did Kylie’s goal to build gender diversity in tech stem from, you might wonder? Well, not only are there not enough women in tech, the industry is losing the ones it does have—women are 2X as likely to quit the tech industry as men. If this attrition could be reduced by even just a quarter, 220,000 women would be put back into STEM. Sitting at the intersection of retaining the current women in tech to create leadership positions and building role model opportunities to encourage the recruitment of more women, Chic Geek is creating an inclusive space where women’s careers and lives can thrive. Throughout this episode, Kylie provides insight on: How to raise capital for your small business Her biggest mistake as an entrepreneur and why it still brings her shame Why investing in relationships is critical Kylie’s experience in “The Messy Middle”—the moment when you realize you have come too far to turn around and look forward to see an impossibly long journey The impact Chic Geek has made on women in tech Sitting on the advisory committee for the Chiu School of Business Dean’s Strategic Advisory Committee at the Bow Valley College, The51 Community Council, the Calgary Innovation Coalition Board, and the Women’s Economic Recovery Advisory Committee with the Status of Women, Kylie is a thought leader in the technology gender diversity space. ABOUT CHIC GEEK Chic Geek exists to build gender diversity in technology. Through programs, events, services, and partnerships, they create connections that help intermediate women in technology achieve thriving and meaningful careers. Learn more on the Chic Geek website here! About The Leadership Standard Podcast The Leadership Standard, hosted by TEC Canada speaker and branding expert Gair Maxwell, features in-depth conversations with subject matter experts all across the business spectrum. Featuring thought leadership and actionable insights to challenge your assumptions – and inspiring stories of business triumphs, struggles, and perseverance that provide a motivational push – every episode of The Leadership Standard is a revealing discussion about the life of business and the business of life.
60 minutes | Jun 29, 2022
Leadership, Health, and the Lessons for Entrepreneurs with Yuri Elkaim
This episode of The Leadership Standard podcast with host Gair Maxwell features an inspiring conversation with Yuri Elkaim, NY Times Novelist and CEO of Healthpreneur®. Yuri Elkaim's journey into health and business was inevitable. After dealing with a host of health issues as a teenager, he eventually lost all of his hair at 17 years old to an autoimmune condition. This, along with his passion for sports (which led him down the path of playing professional soccer in his early 20s), propelled him into the health and fitness field. Yuri’s authentic and caring approach has allowed him to build a successful online health empire that went on to help more than 500,000 people to reach better health, while also providing him the platform to write 3 bestselling books and share his message on major media outlets like Dr. Oz and The Doctors. In 2018, he sold this health business after 13 years at the helm. Throughout this episode, Yuri reveals more about how his journey in the health and wellness industry began, how he approaches business and strategic growth in his own business and the businesses of his clients, and his tips for both successful and aspiring entrepreneurs.
62 minutes | May 12, 2022
Promoting Mental Health and Wellbeing at Work with Robin Bender
This episode of The Leadership Standard podcast with host Gair Maxwell features a candid conversation with Robin Bender, Founder of Mega Health at Work. When thinking about the future of your business, creating strategies for employee satisfaction is one of the main pillars of growth. When leadership falls short on these demands, businesses often suffer from absenteeism, challenges with employee retention, lack of motivation, and an overall unhappy work environment. As an NCS Certified Corporate Consultant, Robin Bender and Gair Maxwell discuss how your organization can thrive by inspiring an inside-out approach to wellness and productivity. They also discuss how businesses can create a positive work environment that encourages employees to be more engaged in their jobs and life at large. Additionally, Robin provides tips for leaders who are trying to improve employee satisfaction in the workplace.
59 minutes | Apr 11, 2022
Why Terry Fox's Marathon of Hope Must Continue with Darrell Fox
In our latest episode of The Leadership Standard podcast, host Gair Maxwell sits down with Darrell Fox, Senior Advisor at the Terry Fox Research Institute and younger brother of Terry Fox. It was on April 12th, 1980, that Terry dipped his artificial leg into the Atlantic Ocean and proceeded to unite Canadians in a way never before, nor since, seen. When Darrell turned 17, he joined his brother Terry and his best friend Doug Alward on his Marathon of Hope in Saint John, New Brunswick. Terry Fox would cover 5,300 kilometers (3,339 miles) over 143 days before his cancer returned and forced him to stop running. By tuning in, listeners and viewers can expect to discover: •The origins of Terry Fox's Marathon of Hope •How Terry Fox's Marathon of Hope proceeded to unite Canadians •The significance of September to Darrell Fox and the Terry Fox Research Institute •The opportunity for future generations to make a difference •How Darrell Fox defines the word "leadership" •The question that every leader should be asking themselves ABOUT THE LEADERSHIP STANDARD PODCAST The Leadership Standard, hosted by TEC Canada speaker and branding expert Gair Maxwell, features in-depth conversations with subject matter experts all across the business spectrum. Featuring thought leadership and actionable insights to challenge your assumptions – and inspiring stories of business triumphs, struggles, and perseverance that provide a motivational push – every episode of The Leadership Standard is a revealing discussion about the life of business and the business of life.
58 minutes | Mar 31, 2022
Leadership in the Age of Digital Transformation (Industry 4.0) with Dr. Rafiq Ahmad
Leadership in the Age of Digital Transformation with Dr. Rafiq Ahmad Dr. Rafiq Ahmad believes that smart manufacturing and production systems based on data, sensors, automation, green technologies, and AI are key to the innovation and sustainability of future industries and society. In this episode of TEC Canada's The Leadership Standard podcast, host Gair Maxwell and Dr. Rafiq Ahmad discuss digital transformation and the challenges and opportunities that it presents. Tune in below and discover how emerging digital tools can help your organization stay competitive and profitable—and how you as a business owner, executive, or manager can benefit the most from the technologies of the Fourth Industrial Revolution. By tuning in, listeners and viewers can expect to discover: 4:00 What is the Fourth Industrial Revolution? What does "Industry 4.0" mean? 21:43 How to invest in Industry 4.0 technology 22:55 The origins of Dr. Rafiq Ahmad's passion for improving the world 24:45 The role of additive manufacturing in the fight against COVID-19 33:40 Dr. Rafiq Ahmad's leading research in the Laboratory of Intelligent Manufacturing, Design and Automation (LIMDA) at the University of Alberta 40:40 The potential role of Industry 4.0 as the ‘Buy local’ mindset continues to rise with consumers 52:00 Dr. Rafiq Ahmad's advice for aspiring mechanical engineers
56 minutes | Mar 11, 2022
The Competitive Advantage That 15,000+ CEOs Swear By with Don Schmincke
How have 15,000+ CEOs boosted their organization's sales and performance? They followed the advice of MIT and Johns Hopkins researcher, Don Schmincke. In this episode of The Leadership Standard podcast hosted by Gair Maxwell, Don Schmincke helps executives accelerate business performance and reveals how to effectively lead organizational change, develop strategy and create and manage great teams. When Don Schmincke left academia to research how leaders impact civilization, he was not prepared for the support and response he received. The journey began when entrepreneurs, CEOs, and business owners vented frustrations with the high failure rates of management theories, experts, and programs. Unaware of their world while he was pursuing the sciences at MIT, it was while teaching at Johns Hopkins University that the ideal laboratory emerged to explore why these failures happen – and how to fix them. Now, after working with 15,000+ CEOs, he has validated the protocols for success. Many CEOs find them "delightfully irreverent with blinding flashes beyond popular theories" and are pleased with the unexpected impact on their balance sheets. His work has been recognized in national media such as The Wall Street Journal and USA Today. He flies 200,000 miles annually keynote speaking at conferences, training CEOs in his workshops, and working with clients in every industry from the Department of Defense strategy to large and small corporations that include the healthcare, manufacturing/distribution, information/ communications, and finance/insurance sectors.
43 minutes | Jan 26, 2022
The Leadership Standard – 027 - The Future of Work and ESG: What Leaders Need to Know with Sarah Keyes
As the CEO of ESG Global Advisors Inc., TEC member Sarah Keyes, CPA, CA is a leading expert in environmental, social, and governance issues for the Canadian business community. In addition to serving as a member of the Institute for Corporate Directors Climate Strategy Advisory Board for the World Economic Forum's Climate Governance Initiative, Sarah is also on the Board of Leading Change and Sustainable Buildings Canada. She holds a Bachelor of Commerce from McGill University, has ISO 14064-3 certification (ANSI National Accreditation Board/ANAB), and an Emerging Leader Award from CPA Ontario. Don't miss this episode of The Leadership Standard podcast hosted by Gair Maxwell, as Sarah Keyes identifies ESG factors with the greatest potential to impact the value of your company over the short and long term, and reveals details about her leadership journey — so far.
46 minutes | Dec 20, 2021
The Leadership Standard – 026 - Discover the Mindset of Top Sales Performers with Cynthia Barnes
Cynthia Barnes is an award-winning sales influencer, keynote speaker, LinkedIn Top Voice, and the founder and CEO of both the National Association of Women Sales Professionals and the Barnes Sales Institute. From sales prospecting to closing deals, Cynthia’s tips and expertise are key for helping today’s sales professionals stay informed and get ahead. She has spent the past two decades studying the innate strengths of women in sales and what it takes for them to reach the top 1%. She is also the creator of THRIVE: Success Strategies for Women in Sales – the first and only women-centric sales training delivered to more than 500 companies, including Toyota, Google, and Michelin – the author of Reach the Top 1%: A Strategic Game Plan for Warrior Women in Sales, and is the host of the podcast Unstoppable, with Cynthia Barnes. Cynthia's insights and unique understanding of what it takes for women sales professionals to thrive have made her a sought-after expert on women-centric sales training and coaching, appearing in over 250 major media outlets – including the Wall Street Journal and Business Insider. In this highly motivational and inspirational discussion with host Gair Maxwell, Cynthia reveals the mindset of the top performers and shares the practical steps that sales professionals can take to dust themselves off amidst rejection. If you’ve felt deflated by recent events or missed targets, Cynthia shares why resilience is one of the biggest advantages you can have in sales – and how you can begin harnessing its power to exceed your goals.
63 minutes | Nov 19, 2021
The Leadership Standard – 025 - Content Marketing: It's All About the Content Tilt with Joe Pulizzi
“The content tilt is that area of little to no competition on the web that actually gives you a chance to break through the noise and be relevant. It’s what makes you so different that your audience notices you and rewards you with its attention.” – Joe Pulizzi Joe Pulizzi is an entrepreneur, speaker, author, and fellow podcaster. He’s the founder of multiple startups, including the Content Marketing Institute (CMI), the leading content marketing educational resource for enterprise brands, and The Tilt – an email newsletter, delivered twice per week, dedicated to helping the lonely content creator turn their business into a content empire. Joe is famous for his work in content marketing, first using the term in 2001, then launching Content Marketing Institute and the renowned Content Marketing World event. Joe is the winner of the 2014 John Caldwell Lifetime Achievement Award from the Content Council. His third book, Epic Content Marketing was named one of “Five Must Read Business Books of the Year” by Fortune Magazine – and his newest book, Killing Marketing was published in September 2017. His fourth book, Content Inc., has been a top direct marketing best-seller since September of 2015, and he has also co-authored two other books, Get Content Get Customers and Managing Content Marketing. Tune in to this captivating conversation between Joe Pulizzi and host Gair Maxwell, as they dive into everything from NFTs, the Facebook Metaverse, and how discovering your “content tilt” is the best way to build a solid, long-lasting business positioned for today's content-driven world.
53 minutes | Oct 29, 2021
The Leadership Standard – 024 - How Your Marketing Can Break Through the Noise - Michael Brenner
Do you know the best ways to market your business? This episode of TEC Canada's The Leadership Standard podcast features a captivating conversation with guest Michael Brenner – revealing the key marketing strategies and tactics that any forward-thinking business leader needs to have on their radar. Michael Brenner is a Best-Selling Author, Keynote Speaker, and CEO of Marketing Insider Group providing content marketing strategy, Speaking, and Writing. He is co-author of 2 books including The Content Formula, and Digital Marketing Growth Hacks and his writing has been featured by The Economist, The Guardian, and Entrepreneur Magazine. He has also been recognized as a Top Business Speaker by The Huffington Post and a top CMO Influencer by Forbes. Over the last two decades, he has championed a customer-centric approach at organizations large and small. He led sales and marketing for software companies like Nielsen and FullTilt, and as an executive at ICR, SAP, and Newscred, his innovative leadership resulted in massive growth. His workshops and keynotes for Fortune 500 brands and tiny startups have inspired profound personal and professional change. When he's not working with clients, Michael travels the world helping even the most bureaucratic organizations break down silos, create cultures of innovation, and build engaged workforces. Filled with marketing insights and discussions about which strategies truly deliver impact on the bottom line, don't miss tuning in to this episode of The Leadership Standard hosted by Gair Maxwell and featuring guest Michael Brenner!
48 minutes | Sep 24, 2021
The Leadership Standard – 023 – A'Lelia Bundles, Author, Journalist, Truth Seeker
A'Lelia Bundles is an Emmy award-winning producer who spent over 30 years as an executive with ABC News and NBC News – in addition to authoring several biographies about the trail-blazing women in her family. A'Lelia’s great-grandmother was a central figure of the Harlem Renaissance, A'Lelia Walker, and her great-great-grandmother was the first female self-made millionaire in America, Madam C.J. Walker. After publishing On Her Own Ground: The Life and Times of Madam C. J. Walker, A'Lelia’s work became a New York Times Notable Book, a bestseller, and the non-fiction source for Self Made – the fictionalized four-part Netflix series starring Oscar-winner Octavia Spencer that premiered on March 20, 2020. Tune in to this episode of The Leadership Standard hosted by TEC speaker & branding expert Gair Maxwell, as A'Lelia Bundles takes a break from writing her fifth book, The Joy Goddess of Harlem: A’Lelia Walker and the Harlem Renaissance, to bring her warmth, intelligence, and humor, to bridge the topics of entrepreneurship, philanthropy, financial literacy, and women’s and African American history. In this episode of The Leadership Standard, A'Lelia Bundles and Gair Maxwell dive into timely topics and answer: How did Self Made – the fictionalized Netflix series starring Oscar-winner Octavia Spencer – come to be? (5:38) What can today’s business leaders learn from the history of Madame CJ Walker? (11:30) The common reasons why people in leadership positions struggle? (20:38) What should aspiring entrepreneurs – and young women in particular – should be asking themselves? (22:48) …and many more!
61 minutes | Aug 20, 2021
The Leadership Standard – 022 –Geoff Colvin - Fortune Magazine Senior Editor at Large, CBS Radio Daily Commentator, and Bestselling-author
EPISODE 22 Have you ever wondered what it takes to become a coveted Fortune 500 company? Look no further than this episode of The Leadership Standard podcast featuring award-winning thinker, author, broadcaster, Senior Editor at Large of Fortune Magazine, and speaker on today’s most significant trends in business – Geoff Colvin! As someone who is frequently surrounded by multi-billionaires and visionaries such as Bill Gates, Jeff Bezos, Elon Musk, and Richard Branson – Geoff Colvin’s conversation with host Gair Maxwell will bring you inside the mindsets of the world’s most influential business leaders, and reveal unconventional insights about the most valuable companies in the world. Throughout this episode, branding expert and TEC speaker Gair Maxwell and Geoff Colvin also discuss topics found within Geoff’s latest book, Humans Are Underrated: What High Achievers Know that Brilliant Machines Never Will. Determined a “must-read” for every business leader in the post-pandemic reality, Geoff argues that as technology advances with increasing speed, the most valuable skills in the economy will be skills of deep human interaction – empathy, creative problem-solving in groups, storytelling – and reveals why developing these skills will be crucial to the futures of individuals, companies, and nations. Recognized as one the world’s sharpest and most respected commentators on leadership, globalization, wealth creation, the infotech revolution, and more, Geoff Colvin has analyzed companies and business leaders worldwide as they confront the largest issues of our time. Don’t miss this episode of The Leadership Standard podcast where Geoff Colvin shares his firsthand knowledge about what distinguishes the greats from everyone else – while reflecting on the business leaders and organizations that have prospered, the ones that have stumbled, and why.
38 minutes | Jul 23, 2021
The Leadership Standard – 021 – Tara Cowling, MA (Oxon), MSc – Director and Managing Principal of Medlior Health Outcomes Research Ltd.
Tara Cowling is a member of the American Medical Writer’s Association (AMWA), the International Society for Pharmacoeconomics and Outcomes Research (ISPOR) – and one of Canada’s top entrepreneurs. In 2008, Tara founded Medlior Health Outcomes Research Ltd with a priority for providing value and insight to health outcomes research projects through robust methodology. The community-based research organization with headquarters in Calgary, Alberta is comprised of health-system trained statisticians, epidemiologists, health economists, clinical researchers, and successfully challenges the industry status quo with its female leadership representation. From unconventional advice about how to handle the word “no” – to divulging lessons that are priceless to anyone with an entrepreneurial mindset – this episode is your introduction to an inspiring leader. As a Top 100 Female Entrepreneur in Canada, Tara Cowling and her organization are soon becoming a household name. Meet her in our latest episode of The Leadership Standard.
53 minutes | Jun 29, 2021
The Leadership Standard – 020 – The Honourable Perrin Beatty, P.C., O.C. – President and Chief Executive Officer of the Canadian Chamber of Commerce
The Honourable Perrin Beatty, P.C., O.C, is the President and CEO of Canada’s largest and most representative national business association, the 200,000-member Canadian Chamber of Commerce. Since Perrin was elected to Parliament at 22 years old, he has made significant contributions to the development of Canada through his work as a politician and corporate business leader. During his 21 years in Parliament, he served as Minister in seven different portfolios, including Treasury Board, National Revenue, Solicitor General, Defence, National Health and Welfare, Communications and External Affairs. Following his political career, Perrin led the Canadian Broadcasting Corporation and Canadian Manufacturers & Exporters, the latter of which he shepherded through a period of significant transition. Perrin is currently a member of the board of directors of Mitsui Canada and in 2018, he was made an Officer of the Order of Canada for his lifetime of public service and for his devotion to the development of our nation as a community leader and corporate visionary. In 2020, the Government of Japan awarded Perrin the Order of the Rising Sun, Gold and Silver Star, in recognition of his many distinguished achievements in international relations and advancements in Canada-Japan business relations. During this timely and candid conversation with Gair Maxwell – which is always exhibited through the lens of expert foresight, hindsight, and humanity – Perrin Beatty reveals a closer look at the adaptability and resilience demonstrated by Canadian businesses during the COVID-19 pandemic and uncovers how major events in the past can guide CEOs and owners towards transforming their optimism into opportunities for the future.
57 minutes | Jun 8, 2021
The Leadership Standard – 019 – Beau Lotto - Professor of Neuroscience, Author, and Entrepreneur
Beau Lotto is a neuroscientist and world-renowned expert in perception. His research explores the ways in which we experience the world through our own versions of reality – and he has helped brands like Cirque du Soleil, Microsoft, and L’oreal gain valuable, science-backed insights into their businesses and customers. As Beau puts it, “the brain never sees the world as it actually is, only the world that is useful to see.” By illuminating these principles of perception, he has helped individuals and companies completely transform their approach to creativity and innovation. He is a three-time main stage TED Speaker and is also the founder of the world’s first neuro-design studio, Lab of Misfits. Part lab, part creative studio, Lab of Misfits takes a disruptive approach to research, partnering with brands to blend science, art, and performance to explore pivotal principles in current culture. He is also a best-selling author, and his latest book, Deviate: The Science of Seeing Differently, explores the surprising science of creativity and unveils the unexpected relationship between perception, reality, and innovation. Beau has spoken at the G8, Google’s Zeitgeist, Wired, Oslo Freedom Forum, Big Think and contributed to the BBC, National Geographic, Netflix, and PBS – and in this episode of The Leadership Standard podcast hosted by TEC Speaker and branding expert Gair Maxwell, he provides listeners with the framework to expertly navigate periods of uncertainty, how to strategically approach personal and professional problems, and how to successfully inspire innovation within their teams.
50 minutes | Apr 22, 2021
The Leadership Standard – 018 – Bob Izumi - Professional Angler and the Host of Bob Izumi's Real Fishing Show
The Leadership Standard – 018 – Bob Izumi - Professional Angler and the Host of Bob Izumi's Real Fishing Show Hailing from the small town of Blenheim, Ontario, Bob Izumi has become Canada’s “Most Recognizable Fisherman” – and you’ve likely seen him on your television for the past 38 years as the host of Bob Izumi’s Real Fishing Show since its premiere in 1983. In addition to his iconic television show and tournament fishing career, Bob is also an award-winning author, seminar speaker, conservationist, and radio show host. Bob’s has unmatched credibility in the fishing world and has seen unprecedented success as a tournament angler. Since becoming Canada’s first full-time professional fisherman in 1979, Bob has won more than 70 major events, far surpassing any other Canadian angler. He has won multiple Angler of the Year and Team of the Year titles and he is the only Canadian angler to win the Triple Crown of fishing; capturing the Canadian Open, the Classic Championship, and Angler of the Year title in a single season. In this episode of The Leadership Standard podcast hosted by TEC Speaker and branding expert Gair Maxwell, Bob Izumi shares the blueprint for turning your passion into a career – and reveals how Bob’s Real Fishing television show and Real Fishing Radio program became Canada’s longest-running syndicated television and radio series, respectively.
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