72 minutes | Mar 5th 2018

12: Dan Heath | The Power of Moments and How to Create Them

Dan Heath is a Senior Fellow at Duke University's CASE center and co-author of Decisive, Switch, Made to Stick, and most recently The Power of Moments: Why Certain Experiences Have Extraordinary Impact.

What We Discuss with Dan Heath:
  • Why we remember certain defining moments over others across the countless experiences of a lifetime.
  • How we can use the defining moment formula to create such moments for ourselves and others.
  • The opportunity most companies miss when hiring a new employee and how one organization goes over the top to get it right.
  • Action leads to insight more often than insight leads to action.
  • Why time seems to go faster as we age.
  • And much more...

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