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The In Your Face Podcast
38 minutes | Mar 17, 2021
How to Build an Honest and Loyal Team with Craig Weiss
Craig Weiss is the Co-Founder and CEO of Retainer Club and Mouthguard Club, subscription healthcare businesses that manufacture 3-D printed custom retainers, mouth guards, and night guards. He is also the Founder and CEO of Aladdin Dreamer, a company that helps users improve their sleep health with its cutting-edge lucid dream simulation software and hardware. Craig is the former President and CEO of NJOY Inc., where he helped generate over $150 million in revenue, raised $200 million in equity financing, and increased the company's valuation from $10 million to over a billion dollars in 2014. He is also the Co-Author of the book I Am My Brother's Keeper with his brother Jeffrey Weiss. Craig holds a degree in Law from Arizona State University and a degree in Philosophy from the University of Pennsylvania. In this episode… To grow any type of practice or business, an entrepreneur must take the time to find the right people to hire. Hiring should never be just about filling a vacant post: it should be about finding people who are qualified, honest, loyal, and ethical. Craig Weiss strongly believes in hiring people who are smarter than him. He also believes that honesty is more important than loyalty when dealing with employees, and given a choice between the two, would rather hire someone who tells him the truth. On this episode of the In Your Face Podcast, Craig Weiss shares an interview he did on The Performance Enhancer Podcast where he talked to Dr. Ruchir Sehra about his strategies for building an honest and loyal team. Craig also shares the history of the Retainer Club with Dr. Sehra, why he co-authored the book I Am My Brother's Keeper, and explains why he believes Aladdin Dreamer has a great future.
21 minutes | Jan 27, 2021
Craig Weiss on the Origins of Retainer Club and Leading a Billion-Dollar Unicorn
Craig Weiss is a serial entrepreneur and the Co-Founder and CEO of Retainer Club and Mouthguard Club. He is the former President and CEO of NJOY, Inc., where he helped generate over $150 million in revenue, raised $200 million in equity financing, and increased the company's valuation from $10 million to over a billion dollars in 2014. Craig holds a degree in law from Arizona State University and a degree in philosophy from the University of Pennsylvania. Before joining NJOY, he practiced law as a U.S. Registered Patent Attorney, focusing on the drafting and prosecution of patent applications for medical devices, as well as e-commerce and business method inventions. He has eleven patents to his own name, including five for medical devices. In this episode… Starting a business in a new category exposes the entrepreneur to a lot of challenges but with the right business partners, things become easier. They can share ideas, find solutions to problems together, and share management responsibilities. Since joining forces behind Retainer Club and Mouthguard Club, Craig Weiss and Blair Feldman have been the best partners. Their goal has been to help orthodontists provide better dental services and products to their patients through their retainers and mouthguards, creating a superior experience for both the patient and the orthodontist. In this week’s episode of the In Your Face Podcast, host Craig Weiss sits down with John Corcoran, the Co-Founder of Rise25 Media, about how he and his business partner, Blair Feldman, started Retainer Club. Craig talks about the challenges they faced promoting their product to orthodontists, what makes the two of them good partners, and how they raised funds during the pandemic.
33 minutes | Oct 13, 2020
Is Your Office Website Bringing You New Patients? Learn More with Jimmy Nicholas, Founder of Jimmy Marketing
Jimmy Nicholas is the Founder of Jimmy Marketing, a full-service done-for-you digital marketing agency which he founded in 2011. Back in 1997, at just 15 years old, Jimmy sold his first website to a local business; and through high school and college, he built a web hosting and web design business. Jimmy speaks all over the world about direct response marketing, including speaking twice at Harvard. In 2013, he won the Marketer of the Year Award from Dan Kennedy's largest direct response marketing group. Today, Jimmy Marketing implements direct response marketing for orthodontists in private practice who want to automatically attract more of their ideal patients through digital marketing. In this episode… One of the most common challenges many orthodontists face is attracting and converting the right type of patients to their practices. They may have a website and use different online marketing methods but oftentimes, they don't get the results they hoped for and they’re not able to pull in their ideal patients. To solve this problem, Jimmy Nicholas started Jimmy Marketing in 2011. His goal was to help orthodontists improve their digital marketing strategy and to reap benefits from their marketing efforts. He uses a 3-step marketing system that involves setting up a website the right way, driving leads to the website, and converting the leads into patients and tracking the data. In this week's episode of the In Your Face Podcast, Craig Weiss and Blair Feldman are joined by Jimmy Nicholas, Founder of Jimmy Marketing, to talk about the right marketing methods to use for an orthodontic practice. They also discuss the 3-step system used by Jimmy Marketing, the value of sending personalized messages to patients, and the kind of data that his company provides for his clients. Stay tuned.
42 minutes | Oct 8, 2020
Smiles Change Lives: How Giving More to Your Community Can Grow Your Practice with Dr. Dustin Burleson
Dr. Dustin Burleson is a speaker, teacher, author, and business strategist for over 3,000 orthodontists located across 32 countries. He writes and edits 5 newsletters monthly and is the Director of the Leo H. Rheam Foundation for Cleft and Craniofacial Orthodontics. He also operates large multi-doctor, multi-clinic orthodontic and pediatric dental practices in Kansas City, Missouri. He's a champion of the private practitioner and has a long track record of helping orthodontists transform their practices and leave a strong legacy for their families, employees, communities, and the orthodontic profession. His marketing campaigns have generated over $425 million in revenue for his clients and privately held practices. Dr. Burleson has worked extensively with the prestigious Disney Institute, Ritz Carlton Leadership Development Center, and the Institute of Coaching at Harvard Medical School. He has been invited to speak throughout the world and has shared the stage with celebrities, athletes, and business leaders who mirror his passion to help people live healthier, happier lives. He's been featured on Fox, NBC, ABC, CBS, CNBC, the Kansas City Star, Parents Magazine, and Family Fun. He is a 2 time Inc. 500 honoree, recognized for building one of the most successful orthodontic practices in North America. Dr. Burleson’s latest Amazon best-selling book, Smiles Change Lives: The Smart Orthodontist’s Guide to Building a Purpose-Driven Practice is available at Amazon, Barnes & Noble, and wherever fine books are sold. In this episode… A smile is something beautiful that every person is entitled to. For kids with less-than-perfect teeth, smiling can instead lead to teasing from other kids and an effect on their self-esteem. Not only that but not every parent can afford orthodontic treatment for their kids. In this perfect storm, affected kids may avoid smiling and often shy away from spending time with their friends. To support these parents and their kids, the Smiles Change Lives program was started by Tom Brown and his mother Virginia Brown in 1997. Virginia grew up with these anxieties about her teeth, but after treatment positively impacted her life, she decided to pay it forward. In this week's episode of the In Your Face Podcast podcast, co-hosts Craig Weiss and Blair Feldman are joined by Dr. Dustin Burleson to talk about the benefits of giving back a smile to a child. Dr. Burleson explains how the Smiles Change Lives program works, how they help orthodontics and their practices, and his reasons for writing a book by the same name.
52 minutes | Sep 15, 2020
Getting to Know Candid From an Orthodontist's Perspective - Dr. Lynn Hurst, Co-Founder, Candid
Dr. Lynn Hurst is the Co-Founder and Chief Dental Officer for Candid. Since graduating from dental school at the University of Texas and completing his orthodontic residency at the University of Oklahoma, Dr. Hurst has become one of the national leaders in clear aligner therapy and cutting edge orthodontic innovation. He has an extensive background in academia as the Founding Dean of Roseman University's College of Dental Medicine and the Associate Dean for Advanced Dental Education at the UNLV School of Dental Medicine. For over 20 years, Dr. Hurst has successfully treated 20,000 patients with clear aligners. In 2017, Dr. Hurst joined a group of tech industry leaders to co-found Candid and bring affordable, convenient, and results-oriented orthodontic care to people everywhere. Since launching, Candid has continued to stand on the leading edge of technology and clinical innovation with Dr. Hurst at the helm by creating a patent-pending clear aligner prescription, building a state-of-the-art manufacturing dental lab, and incorporating remote monitoring to provide a best in class patient experience. In this episode… Technological advancements in recent years have led to the growth of teledentistry and DIY treatment plans. For people seeking orthodontic care regularly, having a convenient option available can come in handy because they can schedule remote appointments with their orthodontists and receive the same quality care they've always had. Candid works with orthodontists to help them provide better orthodontic care to patients through aligner therapy and remote monitoring. Candid also helps orthodontists get proper diagnostic records so they can provide better treatment plans for their patients. It’s a win-win. Craig Weiss and Blair Feldman, Co-Hosts of the In Your Face Podcast, are joined by Dr. Lynn Hurst, Co-Founder of Candid, to talk about how Candid works with orthodontists to help provide better services to patients. They also talk about how orthodontists have been impacted by COVID-19 and how they can integrate Candid Pro into their practices.
42 minutes | Sep 8, 2020
The Role of Teledentistry in Current and Future Orthodontic Treatments with Dr. Dan German, Founder and CEO of orthobrain®
Dr. Dan German is the Founder, CEO, and Chief Orthodontist of orthobrain®, which he founded in 2016. This is a subscription-based consulting and education platform powered by the expertise of orthodontists to help dentists deliver orthodontic care with confidence. He is an orthodontic pioneer in the fields of interceptive orthodontics, aligner therapy, digital braces placement, and 3D imaging. Dr. German has been a keynote speaker at the Greater New York Dental Meeting and the famed Equilibration Society in Chicago. In 2009, he was named the top Invisalign Teen Provider by Align. He is honored with the Distinguished Alumni Award by the University of Louisville, Department of Orthodontics, making it the second time the award has been bestowed in history. Before orthobrain®, Dr. German owned the largest orthodontic private practice in the country and grew the business from one employee to 65 in six years. He has also served as an Assistant Clinical Professor of Orthodontics at The Ohio State University, College of Dentistry, but his most proud role is that of devoted father to seven children and loving grandfather with his wife, Teri. In this episode… Since the coronavirus outbreak, most dental practices have been forced to start offering teledentistry services to their patients, which involves seeing patients online without the need for physical presence. However, this may not work for everyone and there's a risk of loss of human touch. Dr. Dan German believes that dentists and orthodontists can still provide quality care to their patients at a lower cost through teledentistry. So, he devised a system to operationalize the teledentistry practice to be more efficient and effective. Dr. Dan German, the Founder, CEO, and Chief Orthodontist at orthobrain®, joins Craig Weiss and Blair Feldman in this week's episode of In Your Face Podcast to talk about the role of teledentistry in current and future orthodontic treatments. He also talks about his work of helping dentists and orthodontists deliver orthodontic care with confidence and how his mindset of being a dentist first has helped grow his practice.
35 minutes | Sep 1, 2020
Supercharge Your Orthodontic Referrals from GPs Who Offer Ortho with Dr. Amanda Wilson, Founder of StraightSmile Solutions®
Dr. Amanda Wilson is an orthodontist, dental consultant, and dental advisor by profession. After 10 years in private practice in the San Francisco Bay Area, she created StraightSmile Solutions® as an orthodontic consulting company that directly services dentists, dental specialists, and dental labs and their unique needs. Not only that, but they specialize in airway-focused orthodontics and early treatment. Dr. Wilson is also an Executive Team Clinical Advisor for Straight Teeth Solutions and a member of the Dental Experts Network. She lives in Honolulu, spending her time with her husband and kids and volunteering as a Junior Girl Scout Leader as well as a Stroke and Turn Judge for USA Swimming. In this episode… Although a lot of people don’t know this, general dentists can be a great source of referrals for orthodontists. There are so many services that the dental community can provide, and working together for the common good of patients can go a long way. Dr. Amanda Wilson, orthodontist and Founder of StraightSmile Solutions®, knows this all too well. With her own practice and work with general dentists in helping them improve their practices, she encourages collaboration between orthodontists and dentists. Dr. Wilson believes that this could help improve the dental profession. In this week's episode of In Your Face Podcast, host Blair Feldman interviews Dr. Amanda Wilson, Founder of StraightSmile Solutions®, about her work of providing support to dental practices. She shares her history as a practicing orthodontist, explains the white label aligner, and talks about the benefits of orthodontists and general dentists working together.
31 minutes | Aug 25, 2020
Providing Practice Management Solutions and the Right Technology with McKenzie Fagan, Area Sales Manager for Henry Schein One
McKenzie Fagan is the Area Sales Manager for Henry Schein One, the world’s largest dental practice management software company. Henry Schein One combines leading practice management, marketing, and patient engagement solutions into one cohesive management system to help improve every aspect of your business. With Henry Schein One, McKenzie helps multi-sites and group practices strategize around the technology that will best facilitate their growth plans while creating an economy to scale throughout that expansion. Before joining Henry Schein One, McKenzie was a Senior Sales Manager at Doctible. She graduated from the University of California, Santa Barbara with a degree in Bio-Psychology. In this episode… When it comes to finding the best practice management software, most group practices don’t know what to look out for or where to start. Not only that, but the different teams in a dental practice—clinical, administrative, and financial to name a few—usually have different needs, desires, and wants. So, finding the best software becomes complicated fast. Technology is meant to make things easier and streamline your workflow, not make it harder! In this week's episode of In Your Face Podcast, Blair Feldman interviews McKenzie Fagan, Area Sales Manager for Henry Schein One, about her company's mission of providing practice management solutions to dental group practices. McKenzie differentiates between server-based and cloud-based technology solutions, explains what centralization, standardization, and machine learning mean, and shares how technology can help group practices in running their businesses.
33 minutes | Aug 18, 2020
Making Dentistry and Finance Interesting, Understandable, and Fun with Ken Kaufman, CFO of Community Dental Partners
Ken Kaufman is the CFO of Community Dental Partners, a dental support organization made up of both dental and business professionals to create solutions for today’s modern dentists. He is also the former President and CFO of Aribex, the manufacturer of the NOMAD line of handheld x-ray imaging products. Ken is a podcaster and sought after speaker for dental industry events with an aim to help as many budding dentist entrepreneurs as he can. He holds an MBA in Entrepreneurship and Finance and has been married for 22 years with eight kids. In this episode… Being in the service business industry, dentistry is all about capturing the hearts and minds of patients, staff, and clinicians. To be successful, dental practices need to be intentional with their culture and communication. This, according to Ken Kaufman, helps the staff and clinicians work in alignment, which allows the practice to attract the right patients to fit into that culture. Ken Kaufman knows that both doctors and patients are critical elements in building a successful dental practice. His finance background gives him an added expertise when helping dentists and orthodontists better manage their dental practices. In this week's episode of In Your Face Podcast, Craig Weiss talks to Ken Kaufman, the CFO of Community Dental Partners, about managing finances, DSOs, and making dental practices interesting and fun. They share how COVID-19 has impacted the dental industry, the importance of practices having a culture and investing in its people, and Ken's passion for personal finance.
27 minutes | Aug 11, 2020
How Collective Care Dental is Making their Drs Happy with Co-Founder John Button
John Button is the Co-Founder of CollectiveCare Dental (CCD), a dental services organization (DSO) formed in 2013. Focused on building a regional family of practices in Southeastern PA, Southern NJ, and Delaware, CCD is committed to achieving high patient satisfaction through excellent dental care in a relaxing and friendly environment. John has a broad background in the healthcare industry, having served as a senior executive for many years. He founded a consulting company that assisted across a broad spectrum of services to medical and dental practitioners and institutions in NJ, NY, and PA. He has lectured on a variety of healthcare, sales, marketing, and general management topics. John has also served on private and non-profit boards and is the former Mayor of Moorestown, NJ. In this episode… Having worked in a roll-up medical practice, John Button knew that some DSO models just don't work. This is why he decided to start one that was designed for success by modifying a key aspect: making the model patient-focused. He wanted to provide outstanding dental care that met the needs of each patient, and so CollectiveCare Dental was born. The company supports its dentists and their patients through personalized treatment options that offer a complete range of general and specialty dental services. They help dentists focus on providing quality treatment for their patients by offering a strong and reliable dental team to handle all other aspects of business operations. John Button, the Co-Founder of CollectiveCare Dental, joins Craig Weiss and Blair Feldman in this episode of In Your Face Podcast to talk about the benefits of dentists and orthodontists joining a DSO. John also talks about teledentistry and telemedicine, common misconceptions dentists have about DSOs, and his best communication tips.
37 minutes | Aug 4, 2020
How Artificial Intelligence and Computer Vision Can Help Dental and Orthodontic Practices with Ophir Tanz, Founder and CEO of Pearl
Ophir Tanz is the Founder and CEO of Pearl, a software suite that uses artificial intelligence to grow and improve your practice. He is the former Founder and CEO of GumGum, a leading global computer vision company that grew to hundreds of millions in revenue. Before launching GumGum, he was the CEO of Mojungle.com and Co-Founder of Fluidesign, an interactive branding and marketing agency. Ophir is also a master woodworker with aspirations to make time for this passion in between co-founding innovative companies. He holds a Bachelor’s Degree in Computer Science and a Master’s Degree in Information Systems from Carnegie Mellon University. In this episode… Artificial intelligence and computer vision have many benefits in today's world, helping people, companies, and governments make better decisions. In the dentistry and orthodontic fields, they help practitioners provide better treatment to their patients. But, what are these technologies? Computer vision is about teaching machines to see in much the same way that humans do. This often involves feeding large sets of highly curated training data to machine learning algorithms so that they can learn the patterns and recognize what's happening in any given form of imagery or video. Craig Weiss and Blair Feldman, co-hosts of the In Your Face Podcast, are joined by Ophir Tanz, the Founder and CEO of Pearl, to talk about how artificial intelligence and computer vision can help dental and orthodontic practices. Ophir also explains what computer vision means, the application of artificial intelligence in dentistry and labs, and the practices that can adopt Pearl’s strategies.
36 minutes | Jul 28, 2020
Using Humor as an Educational Tool with Dr. Gary Brigham, Founder of Brigham Orthodontics
Dr. Gary Brigham is an Elite Premier Invisalign provider and the Founder of Brigham Orthodontics, treating thousands of patients and over 1,000 preteens and teens. He has been lecturing internationally on Invisalign treatment since 2004 and Propel since 2014. In addition to his Doctor of Dental Surgery Degree and Orthodontic Specialty Certification, Dr. Brigham earned a Master of Science Degree in Immunology at Case Western Reserve University in Cleveland, OH. He is the former Assistant Professor of Pediatric Medicine at the University of Illinois Medical Center in Chicago and currently teaches as an adjunct professor in the Orthodontics Program at A.T. Still University in Mesa, AZ, where he serves as the dedicated Invisalign and Propel instructor. Dr. Brigham serves on the Clinical Advisory Board for Propel Orthodontics and as a mentor for the consulting group, Your Ortho Coach. Along with Dr. Barry Glaser, he is the co-author of the newly launched webinar series, Insider's Guide to the Advanced Clear Aligner Practice. In this episode… Dr. Gary Brigham is a storied orthodontist and amateur comedian—that is, he likes to use humor in his lectures. Dr. Brigham knows just how to tickle a funny bone and likes to use humor as an educational tool in the classroom and when communicating with his patients. Humor is a great way to engage with people. It makes interactions and conversations lively while creating a fun and relaxed atmosphere. And according to Dr. Brigham, using humor helps people remember what you talked to them about. In this episode of the In Your Face Podcast, hosts Craig Weiss and Blair Feldman are joined by Dr. Gary Brigham, Founder of Brigham Orthodontics, to talk about using humor as an educational tool. Dr. Brigham explains why he uses comedy in his lectures, how he keeps his orthodontic practice a fun place for his staff and patients, and the roles technology and innovation have played in the orthodontic industry.
35 minutes | Jul 21, 2020
Advocating for Mental Health in the Dentistry and Orthodontic Professions with Dr. Whitney Wright, Founder of The Wright Talk Podcast
Dr. Whitney Wright is an orthodontist turned mental health advocate. He is the Founding Orthodontist of Risas Dental and Braces, a DSO with 26 locations in four states across the Southwest. Risas currently has over 100 dentists, orthodontists, and oral surgeons who have given away more than $6 million worth of free dental care in the last eight and a half years. Dr. Wright is also the Creator and Host of The Wright Talk Podcast, which focuses on openly discussing mental health issues like anxiety, depression, and PTSD. He graduated with honors from Brigham Young University and the University of Colorado Dental School. In this episode… There’s a stigma surrounding mental health-related issues, like depression, stress, anxiety, Post-traumatic stress disorder (PTSD), among others. As a result, many people find it shameful to admit that they are struggling mentally, often feeling fear and shame around being labeled as weak. Dr. Whitney Wright found himself faced with this challenge as a practicing orthodontist. As he continued growing and expanding his DSO, he became depressed due to the emotional toll it took on him. Once he started having panic attacks on the chair, he decided to do something about it. Dr. Whitney Wright, Founder of The Wright Talk Podcast, joins Craig Weiss and Blair Feldman in this week's episode of the In Your Face Podcast to talk about his work advocating for mental health in the dentistry and orthodontic professions. Dr. Wright shares his personal experience with his mental health and explains how social media contributes to issues surrounding mental health. Stay tuned.
35 minutes | Jul 14, 2020
Providing Customizable Data and Reports to DSOs and Dental Practices with Neal Golding and Michael Ross from JellyFishRAS
Neal Golding is the Founder & President of JellyFish RAS and has over 25 years of leadership experience. After spending 20 years working in the family business of mobile auto glass replacement, Neal took a leap and started JellyFish RAS in 2011— a business intelligence resource designed exclusively for DSOs. His career has been spent at the frontline of senior management teams and he has published over 30 articles on a wide array of industry topics. In addition, Neal is highly active in performance interpretation, analysis, and strategy design. Originally from Toledo, Ohio, Neal now enjoys life in South Florida and has 2 grown children. In his free time, he is an avid squash player and recently won a Gold Medal at the 20th Maccabiah Games in Tel Aviv, Israel. Michael Ross is a Partner and CIO at JellyFish RAS. His thirst for the “point of truth” drives him to be relentless in the delivery of just that. He studied Commerce at Carleton University School of Business in Ottawa, Canada and later established himself in IT with IBM Global Services, leading him to opportunities in the financial software realm. An avid sportsman, he enjoys playing squash, hockey, and camping with his son. In this episode… While running a DSO’s call center in Ohio, Neal Golding experienced first-hand the challenges DSOs face in getting performance reports for administrators. Because of this, he searched high and low for ways to gather the data he wanted from the practice management software the company used. When Neal realized that his solution could help other DSOs, he set out to market his solution to interested parties. He moved from Ohio to Florida to set up his business and now provides customized reports and data to his clients. In this episode of In Your Face Podcast, Craig Weiss is joined by Neal Golding and Michael Ross from JellyFish RAS to talk about the customizable software solutions that JellyFish RAS provides to DSOs and dental practices. They talk about how being active in sports has helped in running their business, their future plans, and how the coronavirus pandemic has impacted their clients' dental practices.
50 minutes | Jul 7, 2020
Protecting the Future of Orthodontics with Dr. Greg White of White, Greer & Maggard Orthodontics
Dr. Greg White is a Founding Partner of White, Greer & Maggard Orthodontics, one of the largest privately-owned orthodontic practices in the country, with offices throughout the state of Kentucky. He obtained his DMD and MS degrees from the University of Kentucky and has been a private practice orthodontist and owner for over 25 years. His experience, coupled with his foresight into the growing impact of corporate dentistry, led him to take proactive action to protect his practice along with the practices of his colleagues. In 2017, Dr. Greg White created PepperPointe Partnerships, where he served as CEO and Leader in protecting the heart and soul of doctor-owned practices through self consolidation and fighting against the myriad of disruptions threatening our industry. PepperPointe Partnerships currently serves and protects 20 practice brands consisting of 49 office locations. In this episode… During the stock market and housing crash of 2008, Dr. Greg White saw how severely dental practices were affected. Growth came to a halt and practices stopped hiring dental graduates out of school while just the opposite was happening with Dental Support Organizations, or DSOs. Instead, DSOs purchased the dental practices that were up for sale, hired new graduates, and continued to expand. On August 02, 2019, Dr. Greg White started merging with other dental practices and consolidating back-office operations, including human resources, marketing, operations, and finance. As part of this process, Greg also made a point to build a protective wall that would prevent private-equity DSOs from entering the orthodontic and pediatric market. The results were quick, and in a 9 month period, the practice grew from 8 to 16 offices. Dr. Greg White, Founding Partner of White, Greer & Maggard Orthodontics, joins Craig Weiss and Blair Feldman in this week's episode of In Your Face Podcast to talk about how he helps protect the future of orthodontists under a group practice. He explains why he doesn't like the model commonly used by DSOs, why he supports being your own boss, and why he believes his model works with orthodontic and pediatric practices.
37 minutes | Jun 30, 2020
The Three Pillars of Business Success with Brian Wright, Founder and CEO of New Patient Group
Brian Wright is the Founder and CEO of New Patient Group, a dental consulting company that helps clients grow and thrive by focusing on three pillars: leadership and culture, employee training, and digital marketing. In addition to being the Founder and CEO, he’s also the host of the New Patient Group podcast. But, he doesn’t stop there. Brian is the Managing Partner of WrightChat, a customer service, hospitality, and sales company that specializes in converting phone calls and website visitors into new clients for businesses. He is a consultant and speaker for Align Technology and writes for the Bentson Copple reSource. (Try saying that five times fast.) In this episode… For any type of business to grow, scale, beat its competition, and reach success, there are some things it must do. These include providing top-notch leadership, ensuring that both employees and customers are happy, and executing your sales and marketing techniques the right way. In addition, the business must create a unique and innovative culture to stay ahead of the competition. Brian Wright's biggest passion is helping people and businesses become prosperous. He believes that this can be done by committing to the task and doing the right thing, which is why he came up with his key pillars to help people along this journey. In this episode, Craig Weiss and Blair Feldman, co-hosts of the In Your Face Podcast, interview Brian Wright, Founder and CEO of New Patient Group about the three pillars of business success. Brian talks about the unique skill sets found in thriving practices, common problems experienced in the healthcare industry, and the importance of good leadership and enhanced employee experience.
28 minutes | Jun 23, 2020
More Predictable Outcomes and Better Patient Experience with ClearTPS
Sheldon Krancher is the Co-founder and CEO of ClearTPS, the global leader in Invisalign diagnosis and treatment plan optimization, having treated over 100,000 cases. Because of this, ClearTPS is the largest and fastest-growing network of clear aligner providers in the world. It was only natural that Sheldon would go on to help develop ClearTPS.He’s been in the dental field since 1995 and is also the Treatment Planning Strategy Consultant for Master Aligner Online Academy, Global Business Development Consultant for ArchForm, and Advisory Board Member for ClearForward. In this episode… There are a number of misconceptions that some dentists and orthodontists have about what the clear aligner lab does, but this is largely because they don’t exactly know how the company can provide help and support to their practices. And this is where ClearTPS comes in: to help bridge the gap between dental practitioners and the clear aligner lab systems. ClearTPS’s main goal is to improve clinical outcomes and help provide better patient experience, as clearly as possible. In this episode, Sheldon Krancher from ClearTPS joins Craig Weiss and Blair Feldman, co-hosts of In Your Face Podcast, to explain how his company helps dentists and orthodontists provide better treatment options to patients. He also talks about the common misconceptions orthodontists have about his company and clear aligner lab and the future of orthodontics. Stay tuned.
30 minutes | Jun 16, 2020
How an In-house Membership Plan Boosts Your Dental Practices with Dr. Brett Wells, Founder and CEO of DentalHQ
Dr. Brett Wells is a practicing dentist and group practice owner in North Carolina. He is also the founder and CEO of DentalHQ, which helps dentists attract and retain uninsured patients through the use of in-house membership plans with advanced software. He’s recently launched another company, BusinessConnect, to allow dentists to sell their membership plans directly to small businesses in their areas. In this episode… Over the last couple of years, the number of people enrolling for dental insurance in the US has increased. However, many patients often get frustrated and dissatisfied due to the low reimbursement amounts and unnecessary hassles they have to go through. This has led to some patients avoiding dental insurance and deciding to go uninsured instead. To find a solution for these patients and their dentists, Dr. Brett Wells came up with the idea of an in-house membership plan for dental practices. This revolutionary solution helps to eliminate dental insurance from the equation and ensure that patients still get the quality services they deserve without having to jump through the hoops that insurers set out. Dr. Brett Wells joins Dr. Blair Feldman and Craig Weiss on this episode of the In Your Face Podcast to talk about his in-house membership plan for dental practices as an alternative solution to dental insurance. He details the benefits of his membership plan, how dental practices have thrived as a result, which practices are a good fit for DentalHQ, and how his practice is dealing with the COVID-19 pandemic. Stay healthy and stay tuned.
39 minutes | Jun 9, 2020
The Psychology of Compliance with Dr. Barry Glaser, CEO of Aligner Insider
Dr. Barry Glaser is the CEO of Aligner Insider. He is an orthodontist, lecturer, podcaster, private practice owner, author and former associate director of orthodontics at Montefiore Medical Center. He is the owner of Glaser Orthodontics and currently practices in Cortlandt Manor, New York with over 70% of his patients in invisalign. Dr. Glaser received a B.A. in Psychology from Binghamton University in 1984, and was awarded his Dental Degree from the University of Pennsylvania School of Dental Medicine in 1988. He completed a one-year hospital residency at Englewood Hospital in 1989, and went on to earn his Specialty Certification in Orthodontics from Boston University School of Graduate Dentistry in 1992. In this episode… Despite the fact that the current health crisis has affected many people all over the world, it is evident that not everyone has been following the guidelines prescribed for preventing infections. Things are starting to go back to normal in many places and many people have been non-compliant when it comes to wearing a mask. The same case applies to patients who visit orthodontic practices. They may lie to their dental practitioners about complying with the care they need to do at home post-treatment, which poses a problem for the patients themselves and for their orthodontist. So how can orthodontists help such kinds of patients? Dr. Barry Glaser joins Dr. Blair Feldman in this week's episode of the In Your Face Podcast to talk about the psychology of compliance. Dr. Glaser explains what the phrase means, how using dental monitoring has impacted his practice, his best strategies for communicating with patients to prevent them from lying, and how he manages his different roles. Stay tuned.
38 minutes | Jun 2, 2020
Creating Beautiful Smiles and Stamping out Dental Irregularities with Dr. Randy Feldman of Blue Wave Orthodontics
Dr. Randy Feldman has been in the private practice of orthodontics for 38 years in Tampa Bay, Florida. He is a partner and owner of Blue Wave Orthodontics and has a pediatric dental practice, six office locations, four associates, and grosses in the low eight figures. He hopes to open one or two new locations in the next couple of years. Dr. Feldman received his DDS from The Ohio State University, and is a diehard “Buckeye.” He is currently a Clinical Associate Professor in the Department of Pediatrics at USF College of Medicine and holds a patent for ceramic brackets. He is also the craniofacial orthodontist at John Hopkins All Children's Hospital where he has treated thousands of kids with craniofacial defects. In this episode… Dr. Randy Feldman has been quoted as saying 'I am on a mission from God to stamp out dental irregularity.' And he has lived to that expectation by helping create beautiful smiles to thousands of kids in the Tampa Bay area. He also believes that dental practices should be a fun and interesting place for both kids and parents, and he has gone out of his way to do just that. He continues to provide top notch patient experience to his clients despite the current COVID-19 health crisis. In this episode, Craig Weiss and Dr. Blair Feldman interview Dr. Randy Feldman about his mission of creating beautiful smiles and stamping out dental irregularities. He talks about his smile mask invention, how Blue Wave Orthodontics started and how their annual scholarship program for college kids works, and what he does to make his practice a fun and interesting place for kids and their parents. Stay tuned.
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