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Today on the Imperfect Pursuit, we have event planner extraordinaire, podcaster and community leader Sarah Hoger. I chat with Sarah about the lessons she has learned in her 6 years of business and she is sharing some really empowering advice that is sure to inspire. We also have a really great conversation around having faith and trusting God with our businesses. Additionally, Sarah shares some phenomenal advice for women who are feeling a little stuck or considering a pivot in their business.  Sarah Hoger is the founder of Arise Here - a podcast and community of Jesus-loving female entrepreneurs. Sarah is all about “doing the dang thing” and wants you to be too. We have such a great conversation today and I hope it inspires you to stop holding yourself back just START on those big dreams of yours. Shownotes: sarahluthy.com/episode12

People all over social media have been sharing their 'word of the year' for the last few weeks. Even though we are almost half way through January, if you haven't yet set your word of the year, it's not too late!  In this episode of The Imperfect Pursuit I share more about what having a Word of he Year really means, some tips to help you choose a word and open up about the word I personally chose - and why. It's a good one - tune in now!

Pricing is often very underestimated in the world of entrepreneurship. Contrary to popular belief, pricing is way more than just coming up with a random number and slapping it on your product or service and calling it a day.  Courtney Deagon is a pricing expert who is here to share some important tips for setting your rates. You’ll love our honest conversation around pricing and the power it holds for your business.

In this episode I am opening up my heart and sharing my personal reflections of 2020. I share a general recap of the year, what worked, what didn't work, what goals I did or didn't meet and what I hope to take into 2021. This episode's shownotes: www.sarahluthy.com/episode9 Freebie - how to get more leads: www.sarahluthy.com/getmoreleads Work with me: www.sarahluthy.com/services Instagram: www.instagram.com/sarahluthy

The start of a new year always seems to bring a freshness to life and business; an opportunity to evaluate different aspects of life and create a vision for the new year. The trap I see so many entrepreneurs fall into, is that their goals are more like fluffy wishes - resolutions, if you will - rather than intentional plans. I believe goals are so much more than wishes. In this episode I share all about HOW you can set goals for the new year, plus a few tips to ensure your goals are strategic.

Our stories are powerful. As creatives, it's easy to hide behind our art, our photography, our flowers, our offer. What if I told you that as creatives storytelling is one of our strongest superpowers when creating our marketing strategy. This is the conversation that marketing and mindset coach, Solandrah, and I had. We talk about mindset, authentic marketing, storytelling and so much more. It's a great interview! Tune in now!

As a creative, I know it feels easier to turn a blind eye to the numbers. I mean, it's WAY more fun to focus on the pretty, creative parts of business. If you ignore the data, you are only going to 'leave money on the table', work yourself to exhausted and likely end up resenting the business you created. There are 5 specific metrics that I believe you should be tracking on a consistent, ongoing basis - and I share ALL about them in this episode!

Productivity is something that is glorified in the world of entrepreneurs. But what does productivity really mean? I had the privilege of interviewing productivity strategist, Hannah Murphy, and we had an amazing conversation all about how to create a productive schedule, using systems and structure even when you're a creative at heart, business strategy and so much more. Hannah Murphy is a productivity strategist, and helps entrepreneurs create a profit-focused schedule that eliminates unnecessary task switching, long nights and never-ending to do lists.  We have a candid conversation all about what productivity means, how to create a schedule you love, how to create systems when you're not a naturally structured person, business strategy and so much more.   Listen in now!

Software, apps, programs - oh my! 2020 has been a BIG year. I have made some significant changes in my business that have changed the game for me with client management, productivity, organisation and so much more. I'm spilling the tea on my top 6 apps for creative entrepreneurs. All of these programs I have only started implementing this year, and I can honestly say they have transformed my business.

All too often as entrepreneurs, we focus too much on the strategy and not enough on the mindset work. I had the privilege of interviewing Cassie from Reux Design Co where we delved into some key mindset shifts Cassie needed to have to get 'unstuck' and ultimately go from $0 months to $8k months.

Perfectionism. It's the voice that says "this isn't good enough" or "I'm not ready". I believe in the power of overcoming perfectionism. Once we can recognise that perfectionism is different to striving to be our best, we can make intentional decisions to say 'no' to the grip that perfectionism can have over our lives and our businesses and take imperfect action. In this Podcast, I talk about perfectionism and how to overcome it. Tune in now!

In this Podcast episode, I take a walk down memory lane and share my personal journey into entrepreneurship. I open up about how I rejected the teaching career that I - and everyone around me - believed I had to follow, and instead decided to turn my little flower hobby into my career and create a successful wedding floral design business. Toward the end of the episode, I also share 5 quick tips to help you take imperfect action TODAY in your business.

Welcome to The Imperfect Pursuit podcast, where we discuss how to imperfectly pursue a life and business you LOVE. Host Sarah Luthy brings you the real stories of entrepreneurship, heart-led and honest conversations, and tangible business advice to help you take imperfection action in your business. We'll discuss strategies around marketing, money and mindset so that you can take steps forward in your pursuit of joy, purpose and success - whatever that looks like for you.