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The Georgian Impact Podcast | AI, ML & More
25 minutes | 2 months ago
Episode 128: Creating a Privacy Culture with Spotify's Vivian Byrwa
Leading on privacy means more than compliance and technical solutions. To excel, companies should also foster a privacy culture. Vivian Byrwa, our guest on this episode of the Georgian Impact Podcast, discusses how cultural guardrails can reinforce policy and technical guardrails. Vivian is the privacy counsel at Spotify and has close to a decade of experience focusing on privacy and its implications for companies. You’ll Hear About: Privacy culture and how internal attitudes can affect data protection and privacy. The importance of policy and technical guardrails but also the need for cultural guardrails. The difference between being compliant and doing the right thing, when privacy and ethics intersect. Resources: 50 Stats Showing Why Companies Need to Prioritize Privacy The Modern Privacy Program Needs Cultural Guardrails Who is Vivian Byrwa? Vivian Byrwa has spent nearly a decade focused on privacy and how it affects companies. Her focus on privacy began while working at Herrick, Feinstein LLP and later at Davis & Gilbert LLP. She joined Spotify in 2019 as the first and only U.S. based privacy counsel and helps develop and maintain Spotify’s global privacy program with a focus on advertising and marketing, creator related issues and student data.
31 minutes | 3 months ago
Episode 127: Self Sovereign Identity with Evernym’s Drummond Reed
In real life we identify ourselves with a passport, driver’s license, or other government ID - and we use the same ID in multiple places. But digital identity isn’t so easy, and doing digital credentials badly can leave users and systems vulnerable. Drummond Reed is our guest on this episode of the Georgian Impact Podcast. He is the Chief Trust Officer at Evernym - a company at the forefront of a rapidly growing movement to decentralize digital identity. Their approach is called Self Sovereign Identity or SSI, and it makes the process of proving your identity in a digital space much more straightforward. You’ll Hear About: Self Sovereign Identity or SSI, and how a Digital Wallet and Digital Agent will streamline the process of sharing the necessary credentials within the digital realm. The role biometrics play as one piece of the “chain of trust” of authentication. How SSI differentiates itself from federated identity when it comes to privacy and security. The possibility to store not only your credentials in your digital wallet but also micro-credentials. The growth and adoption of verifiable credentials and SSI. The different roles of Evernym and Sovrin Foundation. Who is Drummond Reed? Drummond has spent over two decades working on Internet identity, security, privacy, and trust frameworks. He joined Evernym as Chief Trust Officer after Evernym’s acquisition of Respect Network, where he was CEO, co-founder, and co-author of the Respect Trust Framework. Drummond has served as co-chair of the OASIS XDI Technical Committee since 2004, the new semantic data interchange protocol that implements Privacy by Design. Prior to starting Respect Network, Drummond was Executive Director of two industry foundations: the Information Card Foundation and the Open Identity Exchange, the international not-for-profit clearinghouse for Internet trust frameworks. He has also served as a founding board member of the OpenID Foundation, ISTPA, XDI.org, and Identity Commons.
25 minutes | 3 months ago
Episode 126: Cracking eDiscovery with Help from AI.
Imagine having to sort through millions of documents to find the one detail that matters most. This is the discovery process, a legal requirement for most corporate lawsuits. It’s expensive, time-consuming, and fraught with risk – a perfect job for AI – as long as you can get it right. Alan Lockett is our guest on this episode of the Georgian Impact Podcast. Alan is Senior Director of Research at CS DISCO, an eDiscovery company with an AI-assisted review product and a Georgian company. DISCO is dramatically reducing the time and money that goes into discovery. You’ll hear about: How lawyers are using CS DISCO to sort through tens of hundreds of terabytes of data. Why emails and chat transcripts are making the discovery process more complex than ever before. How Alan’s team is setting new standards for technology assisted review (TAR). How DISCO collaborated with the R&D team at Georgian. Who is Alan Lockett? Alan Lockett is Senior Director of Research at CS DISCO, an eDiscovery AI company with a focus on working the way lawyers work rather than reinventing the wheel. His research focusses on artificial intelligence, natural language processing, and cognitive architectures - especially methods including neural networks, graphical models, and probability theory. He holds a Ph.D. in Computer Science from the University of Texas, Austin and completed a Postdoc in Robotics & Deep Learning at IDSIA in Switzerland.
27 minutes | 4 months ago
Episode 125: The End of Passwords with Trusona's Ori Eisen
Passwords are the worst. It's too hard to remember them so you end up reusing them everywhere. Password managers create a treasure trove for hackers. And even two-factor authentication has vulnerabilities. So that got us thinking – what’s next? Ori Eisen is our guest on this episode of the Georgian Impact Podcast. He is the founder and CEO of Trusona – a company working to bring about the end of passwords. Their technology verifies online identities using a combination of the existing biometrics in your phones, along with a snapshot of the “river of data” coming from the phone’s sensors. It’s online security that goes way beyond asking for your mother’s maiden name. You’ll hear about: Why two-factor authentication often isn’t as secure as you’d expect, and why companies like Google are moving away from SMS-based 2FA. The pitfalls of password managers, and how they can make life easy for the bad guys. How Trusona integrates with everything from Office 365, to Zoom, to WordPress. How to thwart spearfishing attacks even if hackers steal your phone or spoof your SIM card. Why anti-replay is a key part of any security solution. How quantum computing could soon undo the last 50 years of cryptography. Resources: Watch Trusona's demo here. See Trusona's anti-replay demo here. Listen to our episode on quantum cryptography with Isara CEO Mike Brown. Who is Ori Eisen? Ori Eisen is the founder and CEO of Trusona. He has spent the last two decades fighting online crime. Prior to founding Trusona, Ori founded 41st Parameter – the leading online fraud prevention and detection solution for financial institutions and e-commerce. Prior to that, he served as the Worldwide Fraud Director for American Express focusing on Internet and counterfeit fraud. And before that, he was the Director of Fraud Prevention for VeriSign/Network Solutions.
22 minutes | 4 months ago
Episode 124: Scaling with AI
As an early or growth stage company, scaling is always top of mind. Skills are scarce and expensive, so machine learning and AI have to be the foundation you build on. And balancing this opportunity with the challenges it brings is key. On this special edition of the Georgian Impact Podcast we’ll be getting insights on this fascinating topic from Alistair Croll, Beckie Wood, Leslie Fine, Harper Reed, and Jana Eggers. A group uniquely qualified to bring an expanded view of the role of an AI Project Manager. You’ll hear about: How AI Product Managers must navigate between: ethics, technology, business acumen, statistics, design, and customer development. The importance of Product/Market fit, and how tools like V2MOM can help. How the wrong team, set of testers, or almost anything else can make ML and AI products behave badly. The need for a diverse team working towards a common goal, and why sometimes you need to step outside your comfortable tech bubble. Who is Alistair Croll? Alistair Croll is a visiting Professor at Harvard Business School and teaches a course entitled “Big Data and Critical Thinking.” Alistair has been directly involved in the launch of major conferences such as: O’Reilly’s Strata, Techweb’s Cloud Connect, and Interop’s Enterprise Cloud Summit. He graduated from Dalhousie University with a B.Com (Honours) and an advanced major in Strategic Marketing. Who is Beckie Wood? Becky Wood is an advisor at VSCO, and was recently Vice President of Product Management and Insights at Pandora. While there she led both music and non-music content strategic product expansion. Along with her team, Beckie helped launch podcasts for millions of listeners and deliver personalized recommendations. She also provided data-and-user research insights that drove product strategy and prioritization decisions. Who is Leslie Fine? Leslie Fine is an advisor at a firm based in San Francisco called Enjoy the Work. Leslie and Enjoy the Work partner with CEO’s and founders of startups through seed and even as far as series C and D funding, teaching the craft of entrepreneurship. Who is Harper Reed? Harper Reed is a technologist that predicts the future for a living. As the CTO of the Obama 2012 campaign Harper brought a tech mentality to a political level. As the co-founder of Modest Inc. Harper garnered the attention of PayPal with the technology he developed leading to PayPal acquiring them only a few years after launch. His roles as Head of Commerce and Entrepreneur-in-Residence at PayPal helped him guide his team into the future of e-commerce. Harper is an MIT Media Lab Director’s Fellow, sits on the advisory board for IIT Computer Science and the Royal United Service Institute, and is on the Cornell College Board of Trustees. Who is Jana Eggers? Jana Eggers is the CEO of Nara Logics, a neuroscience-based artificial intelligence company with a focus on turning big data into smart actions. Her understanding of customers and technology comes from technology and executive positions at Intuit, Blackbeard, Lycos and as CEO of Spreadshirt. Jana received her bachelor’s degree in mathematics and computer science at Hendrix College, followed by graduate school at PRI and supercomputing research at Los Alamos National Laboratory.
23 minutes | 5 months ago
Episode 123: Enterprise Training in VR with Strivr CEO, Derek Belch
Virtual reality and augmented reality are becoming more mainstream every day. At its peak, 28 million people were running around trying to catch virtual monsters in Pokémon Go. But it isn’t all fun and games – the corporate world is eyeing VR as a cheaper, more effective and engaging way to train employees – and so far, it seems to deliver on that promise. Derek Belch is our guest on this episode of the Georgian Impact Podcast. He’s the founder and CEO of virtual reality company Strivr, which helps to create and administer courses for employee training. Strivr started as a way of training athletes, but when Walmart came calling Derek knew he had to pivot the company to the enterprise. You’ll hear about: Derek’s journey from football coach to VR company CEO. How VR can be used to simultaneously train and test real-world performance. Measuring ROI compared to traditional training methods. How head and eye-tracking data can be used to improve training and assess employees. Examples of VR’s benefits from difficult HR meetings to active shooter situations. Who is Derek Belch? Derek Belch is the founder and CEO of virtual reality company Strivr, which helps to create and administer courses for employee training. Derek developed the idea for the company as a way of training football players while he was the graduate assistant football coach at Stanford University. He has a BA in Communication, an MA in Journalism, and an MA in Media Studies, all from Stanford, as well as an MBA from University of Southern California. In 2017 Sports Business Journal included him in their "Forty Under 40" list.
19 minutes | 5 months ago
Episode 122: Leading with Trust with Fiix Software's Jes Ellacott
When companies start leading with trust, they win. Jes Ellacott is our guest on this episode of the Georgian Impact Podcast. Jes manages the content marketing and creative services team at Fiix Software, which is upending the way companies track equipment maintenance. Fiix is on a mission to bring trust to the forefront of everything they do, and Jes is leveraging her background in journalism to build trust among customers, employees, and the broader community. You’ll hear about: Why communicating trust as a core value internally is an important early step. How citing sources, talking to experts, avoiding clickbait titles, and adhering to journalistic ethics can build trust in marketing. Trust in the era of COVID-19, and how empathy in messaging is key. How a data driven company stepped back from hard metrics to build trust through culture change. The value of pointing out and encouraging trust building behaviours at all levels of a company. Who is Jes Ellacott? Jes Ellacott is Content Marketing Manager at Fiix Software, a cloud-based CMMS is disrupting the market by revolutionizing how thousands of companies worldwide schedule, organize, and track maintenance. She has a degree in Journalism from Carleton University, and a Graduate Certificate in Documentary Production from Algonquin College. Before Fiix she was Blog Editor and Content Manager for Technavio.
27 minutes | 6 months ago
Episode 121: The Flat-pack Production Floor with Vention CEO Etienne Lacroix
Manufacturing is faster paced and more competitive than ever before – all while product life cycles are getting shorter. Spending six months getting a factory line set up just won’t cut it anymore. But what if that process could be cut down from months to days? Etienne Lacroix is our guest on this episode of the Georgian Impact Podcast. As the Founder and CEO of Vention, Etienne is revolutionizing the process of designing, programming, and procuring an assembly line. Like LEGOs, Vention’s modular manufacturing products snap together quickly and can be reconfigured with ease. Pairing their technology with a sales and support process that removes barriers for large and small companies alike makes Vention a truly disruptive force in manufacturing. You’ll hear about: Why self-serve tools paired with high-touch support are a killer combination for industrial automation and manufacturing sales. How Fortune 500 companies and mom ‘n pop shops alike are designing, programming, simulating, and ordering equipment online. How Vention’s modular approach to industrial automation means machines and assembly lines can evolve over time as the product evolves. The advantages of side-stepping time consuming procurement processes. Why Vention isn’t monitoring their sales people’s task compliance (number of emails sent, meetings arranged etc…) and focuses on more meaningful data instead. How sometimes turning potential customers away can build trust. Who is Etienne Lacroix? Etienne Lacroix is the Founder and CEO of Vention, a software and hardware platform that enables mechanical designers to develop and manufacture custom industrial equipment significantly faster than what is possible today. Before Vention, he spent five years at McKinsey & Company as an Associate Principal with Operations and Product Development Practices. He holds an MBA from Harvard Business School, and a BA in mechanical engineering from the École de Technologie Supérieure.
26 minutes | 6 months ago
Episode 120: AI for Accident and Disaster Recovery Has Arrived with Tractable CEO, Alex Dalyac
Recovering after a car accident is slow and cumbersome. It can take weeks for the process to run its course. That painstaking process includes data collection though – and it turns out that dataset is the perfect training ground for AI. Alex Dalyac is our guest on this episode of the Georgian Impact Podcast. He’s the Co-founder and CEO of Tractable AI. Until recently humans had the edge over AI when it comes to image classification tasks – but the scales have now tipped in the computer’s favor. Tractable is leveraging that fact to help people recover from automotive accidents and natural disasters. You’ll hear about: How accident and disaster recovery could be 10x faster using AI. Why Tractable chose to pivot their AI’s strengths from plastic pipes to the accident recovery. How Alex and his team convinced competing insurance companies to pool their data – and how they keep that data safe. The challenges of selling in such a consolidated industry. Tractable’s approach to improving trust and transparency. Who is Alex Dalyac? Alex Dalyac is the Co-founder and CEO of Tractable AI , an artificial intelligence company specialized in visual tasks for traditional industries. The company's current focus is insurance and automotive, where its AI predicts the cost to repair a vehicle based on photos of the damage. Its products are used by leading insurers in Europe and North America. Tractable was spun off from Alex's research at Imperial College London, where he led the Computing department's first industrial application of deep learning. Prior to research, Alex was as a hedge fund quant.
27 minutes | 7 months ago
Episode 119: You Need a Data Strategy with Immuta's Dan Wu.
A solid data strategy can prevent your company from running aground and turning a huge opportunity into a horrible mess. Dan Wu is our guest on this episode of the Georgian Impact Podcast. Dan is a superstar commentator in the privacy and data governance space. He’s leveraging his Ph.D. in Sociology and Social Policy and his law degree to help protect people and their data. Dan believes that the best way to do that is through data strategies formed by cross-functional teams that include input from governance, analytics, marketing and product departments. You’ll hear about: What we can learn from the botched launch of the Apple Credit Card Why every company needs a data strategy How regulation, like the Algorithmic Transparency Act, could add protections for consumers and accountability for business Offensive vs. defensive data strategy – HBR Article Where responsibility for inaction leading to data breaches should lie Data risks businesses face, including biased algorithms, sharing data with the wrong people, 3rd party data breaches, insider incidents, and technical mistakes Why data ethics need to go beyond what’s strictly legal in order to establish and maintain trust. AI Now’s 2019 report that touches on ethical inequality risk factors in AI Who is Dan Wu? Dan Wu is the Privacy Counsel & Legal Engineer at Immuta, a leading automated data governance platform for analytics. He writes about purposeful data strategy on TechCrunch and LinkedIn. He holds a J.D. & Ph.D. from Harvard University.
21 minutes | 7 months ago
Episode 118: The Business Case for Deep Fakes with Descript's Kundan Kumar
Deep Fakes are incredibly realistic impersonations that blur the line between truth and fiction. So what happens when the tech to make them is available to everyone? We’re about to find out. Kundan Kumar is our guest on this episode of the Georgian Impact Podcast. He is co-founder of Lyrebird AI, and now heads up research at Descript. Descript is making it vastly easier for anyone to manipulate audio, even to the point of inserting words that were never actually said. This brings up obvious ethical, trust, and security questions. Fortunately that’s something Kundan and the company are putting a lot of thought into. You’ll hear about: How anyone can create a voice-double, and the ethical questions that raises. Automating common audio editing tasks like removing ums and ah, and bleeping swear words. Georgian’s podcast production workflow – and how we manipulate what you hear. How these new technologies are, in many ways, evolutions of exiting machine-assistance features like auto-correct, and Google’s Smart Compose Maintaining trust when trickery is effortless and skepticism is ubiquitous. Who is Kundan Kumar? Kundan Kumar is Research Lead at Descript and co-founder of Lyrebird AI. He is a PHd student at Mila, Quebec’s artificial intelligence institute, where he works on generative models for sequences e.g. speech and music.
26 minutes | 8 months ago
Episode 117: Leading From Home
Working from home isn’t new, but today an unprecedented number of people are “telecommuting” for the first time – whether they want to or not. Our guest on this special edition of the Georgian Impact Podcast is Ben Wilde, our VP of Business Development & Marketing. Ben manages a team in Toronto from his home office in New Zealand. He’s been leading from afar for years, and shares his tips and insights with all those adapting to new ways of working during the global pandemic and beyond. You’ll hear about: How work may change forever A.C. (After Coronavirus) Informal management of remote teams when you can’t pop by their desks Etiquette for video meetings and time-shifted communication Creating boundaries and structure when working from home Building trust through casual conversations and social bonding Being conscious about your approach to remote work Who is Ben Wilde? Ben Wilde is Vice President Business Development & Marketing at Georgian Partners and a member of the Georgian Impact team. He provides input to overall strategy including product management and product marketing. Ben has more than 20 years of experience in the software industry, and has held senior product management and strategy roles at IBM, Informix, and a range of early and growth-stage startups. Ben holds a BTech (Hons) in product development from Massey University, New Zealand.
25 minutes | 9 months ago
Episode 116: Level Up with Machine Learning
Machine learning isn’t just for the Googles and Facebooks of the world. But how can startups (or even, growth equity investment firms 😃🤓) do data science right? Our guest on this episode of the Georgian Impact Podcast is Ji Chao Zhang. He says that data scientist may be the most important job of the 21st century – but also the least understood. Luckily, Ji Chao understands it better than most – he’s the Director of Software Engineering here at Georgian Partners, and he and his team have consulted with scores of companies around our thesis areas including Applied Artificial Intelligence. You’ll hear about: Our in-house software development, including our work on TensorFlow Privacy How data scientists differ from data analysts Tips for building your in-house machine learning team Our Machine Learning Maturity Framework Andrew Ng’s AI Transformation Playbook The value of an iterative approach to ML Who is Ji Chao Zhang? Ji Chao Zhang is Georgian Partners’ Director of Software Engineering and a member of the Georgian Impact team. In that role he leads our internal software engineering efforts and supports portfolio engagements. Prior to joining Georgian Partners, Ji Chao was a Software Development Engineer at Amazon, where he worked on the design and development of the data platform, business analytics and machine learning systems to support supply chain optimization and fulfillment. Ji Chao holds a Master of Computer Science in computer software engineering from the University of Ottawa and a Bachelor of Engineering in computer science from Zhengzhou University.
27 minutes | 10 months ago
Episode 115: Ghost Work: the Hidden Workers of AI
The Gig economy. We know what that means. Outsourcing jobs. We know what that means. Working remotely. We know what that means. But what happens when all three are combined? Our guest on this episode of the Georgian Impact Podcast, Mary Gray, co-authored Ghost Work: How to Stop Silicon Valley from Building a New Global Underclass and if you are growing your Machine Learning and AI investments Mary’s got some thoughts on the bad and the good behind what type of workers and workforce you might be needing to be able to proudly talk to your customers about the company you strive to be. You’ll hear about: The manual work behind many AI models A new model for employment relations How micro-employment platforms guarantee the skills you need How to do good by your contract employees Who is Mary Gray? Mary Gray is Senior Principal Researcher at Microsoft Research and a fellow at the E.J. Safra Center for Ethics Fellow and Berkman Klein Center for Internet and Society Faculty Affiliate at Harvard University. Using the tools of anthropology and critical media studies, Mary looks at how material conditions and everyday uses of technologies transform people’s lives. Her most recent book, "Ghost Work: How to Stop Silicon Valley from Building a New Global Underclass," co-authored with computer scientist Siddharth Suri, explores the lives of people paid to train artificial intelligence and, increasingly, serve as “humans in the loop” delivering on-demand services.
21 minutes | a year ago
Episode 114: What Makes a Successful AI Project?
“If you want to be a good data scientist, you should spend ~49% of your time developing your statistical intuition (i.e. how to ask good questions of the data), and ~49% of your time on domain knowledge (improving overall understanding of your field). Only ~2% on methods per se.” Nate Silver, a statistician and writer who analyzes sports, elections and more. In this week’s podcast Jon Prial is joined by Tara Khazaei, Chief Data Scientist, National AI Team, Customer Success Unit at Microsoft. Jon and Tara talk about how domain knowledge, as well as statistical intuition, make for more successful outcomes in machine learning projects. They discuss performance through the lens of projects Tara and her team have led at Microsoft. In this episode you’ll hear: Why you need enough, high-quality data The importance of iterating and validating your approach to achieve the best performance The challenges bias and explainability pose to ML projects Why domain knowledge is crucial for successful outcomes How to decide when your model is ready to go into production and why you need to go beyond accuracy Who is Taraneh Khazaei? Taraneh Khazaei is Chief Data Scientist on the National AI Team, Customer Success Unit at Microsoft. In this role, she advises Microsofts clients on how to adopt machine learning. Working with clients, Tara has researched the state of the art of speech to text methods and technologies, developed deep sequential modeling methods (e.g., use of embeddings, RNNs, and transformer networks) on terabytes of clickstream data to model and predict user online behavior and designed and developed an ML pipeline to predict the market price of a vehicle.
24 minutes | a year ago
Episode 113: Taking Control of our Personal Data
Do you know where your data goes? How can your control where it ends up and who it's sold to and then choose products that are trustworthy? In this episode of the Georgian Impact Podcast, Jon Prial is joined by Lisa Levasseur, founder of the Me2BAlliance. They discuss a future where consumers are more educated and companies adhere voluntarily to standards to earn the trust of their customers. You’ll hear about: Developing a standard for personal data management How to develop standards for products and services that are trustworthy Why business models are the foundation of trust How consumers can manage their data across businesses Who is Lisa Levasseur? Lisa Levasseur is the founder of the Me2BAlliance. Lisa has been a software professional for over 30 years, with her formative career years spent at Motorola, developing software for mobile phone infrastructure. M2B’s aim is to review technology products so you know right away if a product or service is treating you right.
23 minutes | a year ago
Episode 112: Designing for Humans and Machines
Human-centered design has helped to make truly great products, by designing the product so that the user has a great experience and perceives value. Now, to be successful, we have to design products that consider intelligent machines as users and optimize the interactions they have with human users. In this episode of the Georgian Impact Podcast, Jon Prial and Lindsay Ellerby, Senior Designer at Normative, discuss the concept of centaur design - designing solutions for a world of AI-human hybrid systems. You’ll hear about: What EQ looks like in machines How to think about the user in an age of intelligent machines How to create positive human-machine interactions What centaur design is and how it will impact the future of design Who is Lindsay Ellerby? Lindsay Ellerby is a designer who excels in the messy overlaps between business, technology and human context. Throughout her 10+ year career, she has honed skills in information architecture, interaction design, design research and strategy. Since joining Normative in 2009, she delivers strategic and tactical leadership on a diverse range of projects - everything from design and software development to creating strategic roadmaps for clients.
21 minutes | a year ago
Episode 111: Quantum Computing Is Here
In previous episodes of the Georgian Impact podcast, we’ve learned about the need to get ahead of the impact quantum computers can have on breaking encryption with Mike Brown of ISARA in episode 97. We also got a great overview of different quantum technologies from Vlad Gheorghiu in episode 104. In this, our third podcast on Quantum Computing, Jon Prial welcomes Christian Weedbrook, CEO and founder of Xanadu. Xanadu is a photonic quantum computing company and a recent addition to the Georgian Partners portfolio. They discuss how quantum will improve financial analysis, help to make more efficient batteries, and optimize traffic congestion...and why the time for adoption is now. You’ll hear about: The advantages of photonic quantum computing over other approaches Use cases for quantum Why Xanadu is building an open-source machine learning library to help the community adopt quantum What you should be doing now
23 minutes | a year ago
Episode 110: Data Trust by Design with Nathan Kinch
On previous episodes of the Impact Podcast, we’ve talked about Privacy by Design with Ann Cavoukian and Privacy as Trust with Ari Ezra Waldman. In this episode, we complete the trilogy by discussing Trust by Design with Nathan Kinch. Trust can be a difficult topic to pin down and make actionable. Nathan and Jon discuss how Nathan has built a toolkit called Data Trust by Design to provide a systematic method through which organizations can design for trust and actually be worthy of it. You'll Hear About: Why customers are willing to share data when they trust the company and product How you can sell more on a positive message of trust What metrics trust can impact How brands with trust outperform the competition Who is Nathan Kinch? Nathan Kinch is founder and CEO at Greater Than X, working at the forefront of the personal information economy. Greater than X helps brands to evolve their culture, workflows and practices to systematically release verifiably trustworthy, data-enabled products and services to their customers.
26 minutes | a year ago
Episode 109: Who’s Who in your Data with Jeff Jonas
A lot of effort goes into identifying who we are almost from the very moment we’re born. Birth certificates, passports, fingerprints, now facial recognition. So why does it still feel like companies don’t know us? Why do they send the same offer several times? Shouldn’t it be easy for CRMs to get it right? Well, it can be if you cleanse your data using entity resolution software. In this episode of the Georgian Impact Podcast, Jon Prial talks with Jeff Jonas, CEO of Senzing. Jeff has worked in the area of entity resolution for almost 35 years. Over that time he’s worked with casinos, government agencies, and enterprises. You’ll hear about: Why entity resolution is a harder problem than you'd imagine How it can be used to detect financial and voter fraud and identify terrorists Why privacy by design is core to Senzing’s thinking Who is Jeff Jonas? Jeff Jonas is an acclaimed data scientist and CEO of Senzing. He is at the forefront of solving some of the world’s most complex business and big data problems for government and companies. A former IBM fellow, Jonas is the leading creator of entity resolution systems. National Geographic recognized him as the Wizard of Big Data. Today, many organizations rely on his systems to extract useful intelligence from tsunamis of data. A three-time entrepreneur, Jonas sold his last company to IBM in 2005.
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