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Social change is happening all over the world, and it’s about time. However, social movements can throw a wrench in the old ways of marketing. Using humor as a tool to promote products and market for brands, companies often missed ... Read More The post #52 Navigating Markets in an Era of Movements appeared first on Bandwidth Marketing.

In the age of having thousands of options at one’s finger tips, how do baby brands stand-out, especially in markets that are dominated by giants? In today’s episode of the IdeaPod, Rob and Emma attempt to market for a new, ... Read More The post #51 Knock Off or New Wave? appeared first on Bandwidth Marketing.

Have you ever woken up the next morning with a slammin’ headache due to a night out or a friend’s birthday party, and cracked open a Pedialyte to relieve the hangover? Or thrown some baby powder in your hair in ... Read More The post #50 Something for Everyone! appeared first on Bandwidth Marketing.

Episode Forty- Nine of the IdeaPod. In this episode, we introduce you to the man with the Big Brain who bosses the other big brains around! Meet Rob, managing director at Bandwidth Marketing, and the smooth talker behind the mic ... Read More The post #49 The Man Behind the Mic appeared first on Bandwidth Marketing.

Episode Forty- Eight of the IdeaPod. In this episode, we come up with big ideas in under five minutes. We come up with creative solutions for the produce delivery service Imperfect Produce. Rock on Twisty Carrots. Read More The post #48 The Twisty Carrots appeared first on Bandwidth Marketing.

Episode Forty-Seven of the IdeaPod. In this episode, Rob and Natalia talk about one of the latest and greatest things we’ve seen. We talk about the new RedBull prank video featuring Chicago Cubs third baseman Kris Bryant. With some help from RedBull ... Read More The post #47 As American as Redbull, Pizza, and Baseball appeared first on Bandwidth Marketing.

Episode Forty-Six of the IdeaPod. In this episode, Rob and Natalia put two unlike objects together to come up with new products based on those objects. Yes, it is as weird and fun as it sounds.  Read More The post #46 Rusty Nails to Thingamabobs appeared first on Bandwidth Marketing.

Episode Forty-Five of the IdeaPod. In this episode, Rob and Natalia solve First World problems with ideas off of the top of their heads.  Read More The post #45 Just Add Liquor, Problem Solved appeared first on Bandwidth Marketing.

Episode Forty-Four of the IdeaPod. In this episode, we talk about BIG Ideas under 5 minutes…that’s it. Pretty Self Explanatory. We randomly pick a company name and come up with an ideas in under 5 minute…or so. Read More The post #44 Invisa-Ideas appeared first on Bandwidth Marketing.

Episode Forty-three of the IdeaPod. In this episode, we discuss the Latest & Greatest: we talk about how KFC UK handled the PR disaster of its stores not having chicken forcing hundreds of stores to close as a result. Adweek ... Read More The post #43 Kentucky Fried What? appeared first on Bandwidth Marketing.

Episode Forty-Two of the IdeaPod. In this episode, using the idea crash brainstorm technique, Rob and Natalia come up with ideas by crashing random objects with well-known brands. Read More The post #42 Idea Crash – Puppies Breakups and so much more appeared first on Bandwidth Marketing.

Episode Forty-One of the IdeaPod. In this episode, Rob and Allisha talk about the bad design of everyday objects and why door design can be so frustrating. The Design of Everyday Things by Don Norman  Read More The post #41 The Design of Everyday..Doors? appeared first on Bandwidth Marketing.

Episode Forty of  the IdeaPod. In this episode, we discuss the Latest & Greatest: we talk about our favorite ad from the Big Game because the ads and the food are the best part. Check out the ad we discuss ... Read More The post #40 Bathroom Break’s Over it’s Time for the Ads appeared first on Bandwidth Marketing.

Episode Thirty-Nine of the IdeaPod. In this episode, we introduce a new segment called Side Project, where Rob interviews Creatives about the passion projects that they do outside the normal 9 to 5. This week Rob interviews Rob White (Yes, ... Read More The post #39 Introducing Side Project | Interview with Rob White appeared first on Bandwidth Marketing.

Episode Thirty-Eight of the IdeaPod. In this episode, Rob interviews his co-host, about why she likes marketing and about her side project. Sadly this is the last episode with Michelle as she is leaving us for the Big Apple. Watch ... Read More The post #38 Bye Bye NYE appeared first on Bandwidth Marketing.

Episode Thirty-Seven of the IdeaPod. In this episode, using the idea crash brainstorm technique, Rob and Michelle come up with ideas by crashing random objects with well-known brands. Read More The post #37 Just “Crash” It appeared first on Bandwidth Marketing.

Episode Thirty-Six of the IdeaPod. In this episode, we show you how we solve our people problems through creative solutions with our section, “Pick Our Brains”. Read More The post #36 FMAO (Freezing my A** off) appeared first on Bandwidth Marketing.

Episode Thirty-Five of IdeaPod. In this episode, we discuss the Latest & Greatest: Heathrow Bears 2016 Spot 2017 Spot Read More The post #35 Holiday Stuffing appeared first on Bandwidth Marketing.

Episode Thirty-Four of Idea Pod. In this episode, we talk about stormbraining… or reverse brainstorming. Thanksgiving Edition. Read More The post #34 Thanking Gives- A Reverse Brainstorming Technique appeared first on Bandwidth Marketing.

Rob Albertson covers his session, “What QUANT can’t do”, at Social Media Week Chicago 2017. As a Creative Consultancy, Bandwidth Marketing Group creates robust, clever concepts, that blossom, via touch points, to best address consumer context and encourage engagement. In ... Read More The post #33 SPECIAL EPISODE– Rob Albertson on “What QUANT can’t do” appeared first on Bandwidth Marketing.