How to create super fans on social media – Ben Tan
In this episode of #HighlySoughtAfter, I had a chat with influencer-turned-actor Benjamin Tan. In 2018, one of his super fans went to extreme length to support his acting dream. This led to this first big break on Toggle TV as Ron in Emerald Hill High.Since then, Ben is a familiar face on our national TV. He has also built up a large following on Instagram with over 70K followers who adore him and support him in his acting career. Pay special attention to 26:56 when Ben revealed the #1 secret to building a tribe of super fans and a loyal following. Failure to do so will result in shallow & superficial relationships with your followers. Do this and your followers will fall madly in love with you and even go to great lengths to help you succeed!Also listen out for Ben’s answers to the following questions. · How did you get started as an influencer on social media? – 1:29· Did you do anything different from when you had 1K followers and 10K followers? What led to your rapid growth? – 6:53· What’s the one thing that’s essential to doing well on Instagram? – 9:54· What are some of the sweet things your followers have done for you? – 26:03· What is the ‘Ben’s Magic’? Why are you followers so nice to you? – 26:56· How have you stayed authentic, and how will you continue to remain authentic as an actor and influencer with such a big following? – 29:45· What advice do you have for those who are building their personal brand and loyal following? – 30:40If you want to keep in touch with Ben, you can reach him on Instagram @bentanzx Thank you for listening to this episode of #HighlySoughtAfter! If you enjoyed this episode, please help me hit the ‘subscribe’ button if you’re listening on Apple Podcasts or hit the ‘follow’ button if you are listening on Spotify. I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you!