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The Heart Of Startups Podcast
18 minutes | Oct 17, 2020
Build It And They Will Come...Right? | Episode 2
42% of startups fail because there is no market need for their product. It’s crucial to understand market research and to develop a plan using these 6 key points: Demand Market size Economic indicators Location Market saturation Pricing Call to action: Create your market research template by selecting one point a day to research Get out and talk to at least 30 customers or potential customers to help you better understand your market Think about ways that you might need to change your business strategies to accommodate the results from your market research Please visit our website at www.theheartofstartups.com for more information and advice from one founder to another.
26 minutes | Oct 17, 2020
Find Your Startup's Heartbeat | Episode 1
Do you ever ask yourself 'why'? The long hours, uncertainty, and challenges in a startup are enough to make anyone throw the towel in. Today, we will talk about grounding your startup in your 'why' and how being clear on your motivations can help shape your company for years to come. 5 Categories of 'Why's' Passion for customers Subject-domain expert/techie Freedom to create your own work-life Necessary to support your lifestyle due to an employment change. You should be paid more than your employer offers Call to action: Take 10 minutes today and jot down 3 ways that you can focus on your why. Ask someone to hold you accountable. Review your progress after a month Please visit our website at www.theheartofstartups.com for more information and advice from one founder to another.
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