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Carlos Camacho is a commerce leader at Boston scientific with more than 20 years eCommerce experience. He has experience leading projects to create best-in-class online shopping experiences in highly competitive B2B and B2C industries. We talk about the hurdles larger organizations have in getting their B2B channels to be effective via eCommerce.

Justin King started his career 20 years ago doing ERP-based eCommerce projects for B2B and B2C organizations. Eventually, he realized there was this massive knowledge gap in B2B, so he started his own B2B eCommerce website to educate the industry. Over time his knowledge and expertise took off and he became a top consultant for major B2B companies to adapt to eCommerce and is currently the VP of B2B at Salsify.

Peter Jaap Blaakmeer founded Elgentos about 12 years ago. He has focused on Magento in the Netherlands region which has evolved to become a primarily B2B focused commerce platform. He has dealt with everything from complex ERP integration to change management. Peter works with mid-market manufacturers and distributors to help them scale B2B eCommerce and increase their market share.

Diego Barrera is the head of professional services for Zonos, a SaaS platform that allows businesses to go international with their existing eCommerce store. Traditionally, international eCommerce was very hard to do well because you needed so many complex compliance pieces in place. Today, with Zonos, you can install their apps on your eCommerce store and be selling in new countries in a matter of days or weeks. We talk all things international eCommerce, and what to do or not to do when going international.

Sam Gupta has implemented some of the largest ERP projects in the world. He has worked with many different back office systems, and understand enterprise software architecture as well as anyone in the industry. He ventured out on his own to be an independent voice in the ERP and back office space so that he can help clients select the right software for their business. We discuss all the various challenges that come with scaling B2B software architecture and how the various software play together.

Chase Clymer is the CEO and founder of Electric Eye, a Shopify-focused agency. Historically, Shopify was not viewed as a viable b2b eCommerce platform, and most companies would look at other options. Fast forward to 2023, Shopify now has better native b2b features and options for B2B businesses. Whether you want to build a separate b2b site or have it within the same b2c website, there are many ways to use Shopify for b2b, and the options are only improving. We talk about this and also what were seeing in the B2B industry.  

Arno Ham has been at Sana Commerce for over 17 years and has seen the evolution of B2B eCommerce firsthand. Sana Commerce has developed into a robust B2B eCommerce provider for distributors, brands, and manufacturers looking to sell online that use Microsoft Dynamics or SAP. They have an ERP-first approach that allows them to use all the ERP data in real-time on the frontend of the eCommerce store, which is critical for B2B eCommerce.

Isaiah Fritz is the CEO of a unique Amazon reseller company that focuses on actually buying the product from their partners instead of just charging them for services.

Mark Simon is the VP of Strategy at Celigo, and has extensive experience at other companies scaling their business. At Celigo, they are building the future of automation and constantly working with B2B companies to modernize their infrastructure. Most B2B companies are way behind when it comes to automation and eCommerce, and they lack the expertise to implement an iPaaS solution like Celigo. Mark believes simply focusing on the key best practices like order entry is the place to start with automation.

Jack Freeman is a partner at PeakSpan capital, a venture and PE firm focused on technology that impacts B2B businesses through SaaS, fintech, and more. He his actively investing and helping companies grow that are evolving the B2B ecommerce space such as Shiphawk, Sales Layer, and more. The B2B eCommerce market is still so new that there is a lot to accomplish in order to help modernize the market, and Jack is solely focused on investing in this. He brings expertise on both the vendor and client sides.

Jason Hein is the Principal B2B Visionary at Bloomreach, and has extensive experience in B2B eCommerce. Jason B2B experience goes back to McMaster-Carr, where he eventually landed at Amazon, to develop their B2B offering. Having helped develop what is now the largest B2B eCommerce site in the world, Amazon, Jason went on to do consulting for distributors. He has extensive experience helping distributors with B2B eCommerce and helping them overcome the challenges they face.

Harry Drajpuch is the CEO at Amware Fulfillment, a national 3PL fulfillment provider that specializes in scalable solutions for companies that are beyond the start-up phase and in need of professional advice and execution for high-volume fulfillment operations. With distribution centers located across the U.S., Amware enables 1-2 day delivery to 95% of the U.S. The company is equally adept at operating B2C and B2B fulfillment environments, providing one logistics partner for all sales channels.

Tim Swindle is the CEO of Paddle Smash, a new CPG company. He previously exited a software company another CPG company he founded. Tim has extensive experience leveraging retail and using B2B sales to grow a business. We discuss the mix that retail plays in business and how to properly mix retail, eCommerce, and other channels. We believe a mix of channels is best and using eCommerce to facilitate those channels can be extremely effective and a huge competitive advantage.

Hymie Zebede has been selling on Amazon for well over a decade now. At first, he used to do it himself and source products but quickly realized his skill was on the Amazon platform itself, and not sourcing products. He now partners with clients to help them sell better on Amazon. What he learned is that it's far more effective to narrow in on a handful of top products and get those listings to high volume, than to try and list thousands of products that barely get any sales. He can show you how to optimize your listing and make Amazon a massive channel versus just a small little piece of your business.

Brian Lombardo, SVP Channels and Partners at Unilog, has been in B2B distribution for nearly three decades now. First at a major distributor, then at Infor, a leading distribution ERP, and now at Unilog, a B2B eCommerce platform.  We talk about the challenges of getting distribution onto eCommerce and how to overcome them with product data, erp integrations, and unifying culture with salespeople. Brian and Unilog have worked with both small and larger distributors and continue to innovate in B2B eCommerce with their platform Unilog which can provide product data, PIM, and eCommerce.

Kristina Harrington is the President of Gen Alpha, a B2B eCommerce platform that specializes in OEMs, specialty vehicles & aftermarket organizations.  They have interactive parts manuals and allow you to sell parts with the entire suite of products to allow customers to return what they need if necessary. Parts can get very complex for large vehicles and equipment and you need a robust system to handle all the use cases that might come up when selling parts to service them. Kristina talks about all the things they have seen to help manufacturers over the course of a decade. Previously to Gen Alpha, Kristina worked in manufacturing and has a deep understanding of the needs of such businesses.

Fiona Norton is the head of product marketing for B2B eCommerce at BigCommerce. BigCommerce is massively accelerating their B2B roadmap due to so much demand for their product and acquired two companies, BundleB2B and QuoteNinja, B2B apps on their marketplace to speed up the process. Fiona has done market research showing that the number one problem facing B2B is actually onboarding their customers to use eCommerce. Building it is simply not enough. Sales teams and customer services teams need to work hand in hand with the organization to get the customer comfortable using the website.

TJ Gamble started his digital agency, Jamerson, over two decades ago, to help businesses with eCommerce. Jamerson specializes in software development for Magento and BigCommerce. In the early days, B2B eCommerce was not a major focus of platforms like Magento and BigCommerce, but over the past few years has become a central focus of both Jamerson and most major eCommerce platforms. TJ has helped companies scale B2B eCommerce by ensuring their technical infrastructure is ready to scale to new heights. He has developed many popular Youtube videos showcasing his knowledge of the popular eCommerce platforms on the channel eCommerceaholics.

Gil Bar Lev eCommerce career goes back to the early days of Toy's R Us and Amazon! Fast forward 20+ years and he is now growing a B2B marketplace called HomeRoots that is tackling the complexity of the furniture industry. Furniture is highly complex and is currently difficult for businesses to get into their hands at reasonable B2B prices. HomeRoots solves this by taking international companies and directly bringing their products to US-based businesses. We talk about how to solve the complexity of B2B at scale and what it takes to grow a marketplace.

Tal Rotman is the VP of alliances at Namogoo, a company founded on its ability to eliminate customer hijacking on the Internet.  A significant base of customers gets hijacked by bad actors and businesses lose conversions due to false advertising. Namogoo solves this problem, and in doing so has developed an incredible AI engine that can do much more. With their engine, they can predict customer intent and even automate and optimize pricing for margin so that you get the higher price when customers are ready to buy or a lower price when they are likely to abandon.