46 minutes | Aug 21, 2020

Noel and Graham Abbott: The Origin Story of Ganjapreneur

Noel Abbott, CEO of Ganjapreneur, and Graham Abbott, our Chief Editor, are brothers native to the northwestern corner of Washington state who started blogging about cannabis in 2012. In 2014, they partnered with venture capitalist and digital-era entrepreneur Andrew Rosener to found Ganjapreneur.com, which has since grown into a multifaceted resource for cannabis professionals and is relied on for industry news by hundreds of thousands of people around the world. Recently, Noel and Graham joined our podcast host TG Branfalt for a retrospective discussion about their backgrounds and Ganjapreneur's origin story. This conversation reveals many behind-the-scenes details: from the website's original conception after a long trek through Spain, to finding success as a fully-remote and digital-first publication, to why conducting business in the cannabis industry comes with a mandate of action against the many injustices of prohibition. They also talk about how witnessing repeated instances of "folly" in the industry led them to create Ganjapreneur's latest project, Oregano.com, a cannabis satire outlet intended to raise funds and awareness for The Last Prisoner Project. Find a full transcript at: https://www.ganjapreneur.com/noel-and-graham-abbott-ganjapreneur-origin-story/
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