114 - Beats, Marketing, and Chillhop Music — with Bas van Leeuwen
Streaming great music is easy to come by these days. You can search for almost any artist you want on Spotify or Apple Music and listen to them in a few seconds. The Beatles, Metallica and even Tool all have their discography up in the proverbial cloud.
But there’s one place online that’s home to a unique genre of music. Music that’s streaming all day, every day. Whether you're listening or not.
Chillhop Music is a music label based out of Rotterdam. They work with artists who primarily make relaxing beats and music to help you, well, chill. They stream this wonderful and mellow music 24/7 on YouTube. And over the years, have amassed over three million subs.
In today's episode, we talk with the man behind the music label: Bas van Leeuwen. Bas majored in international business, but is slowly and deliberately finding his way back to creativity.
He and Chris talk about where Chillhop came from, how they work with artists and, of course, the business behind it all.
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