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The Futur with Chris Do

128 Episodes

66 minutes | 5 days ago
123 - How to Position Your Agency — with Jason Harris
Have you ever heard someone say that an idea “has legs”? What they mean is that the idea can endure and stay relevant over time. Because that’s what good ideas do—they stick around.Jason Harris is the CEO and co-founder of acclaimed ad agency, Mekanism. They do fantastic and progressive work for some of the best clients around. Brands like Peleton, Jose Cuervo, and Ben & Jerry’s.As a seasoned ad man, Jason knows a good idea when he sees it. And he knows how to present that idea to a client while be a true collaborator in the process.In this episode, Jason shares what he’s learned from running an agency for over 15 years. He talks about the power of branding, building community, and why great storytelling is at the heart of his agency’s success.It’s not often we get to speak with people in Jason’s shoes. If you work at agency—or aspire to start your own some day—then pay attention to this one. Because to survive and thrive, it takes more than just putting out great work. Learn more about your ad choices. Visit megaphone.fm/adchoices
83 minutes | 12 days ago
122 - Deep Dive: Pricing Creativity — with Blair Enns
If you’ve followed us for a while, then you’ve probably heard the name Blair Enns a few times. Blair is a business consultant, speaker and author of the acclaimed book, The Win Without Pitching Manifesto. And if you were to ask Chris Do what one book you should read is, it would be that one.We’ve had Blair on the show before, but we wanted to share this deep dive livestream with you because it’s filled with invaluable information. The insights that Blair shares and the perspective he offers is unmatched. You can actually hear Chris’s giddiness during their conversation.They cover a lot of ground in this talk. Discussing things like specializing vs generalizing, how to measure the value you bring to the table, pricing the client not the job and, of course, value based pricing.But the best part is that these are universal business concepts. You’ll find them everywhere outside of the creative industry, but Blair does a fantastic job of contextualizing them for people like us—the creative professional.We suggest listening to the episode once, all the way through. Then on another day, listen to it again. But this time, take notes. Learn more about your ad choices. Visit megaphone.fm/adchoices
77 minutes | 19 days ago
121 - High Performance Creativity — with Erik Korem
When you hear the term “high performance” you might think about professional athletes. People who go through intense physical and mental training to prepare their mind and body for the game.Not to sound like a meme, but what if we told you that you could borrow similar training techniques to improve your creative performance?Well, according to Erik Korem, there are plenty of parallels between creatives and athletes. High stress, long hours, and intense mental focus. And although he comes from a sports science background, having coached professional NFL players and olympic athletes, the concepts translate. Eat well, rest well and take care of yourself.In this episode, Erik offers tips for how you can become more adaptable, why rest is critical to your success and how your brain and body play an important role in creativity.High performance creative. It’s got a nice ring to it.Thank you to Gusto for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
98 minutes | a month ago
120 - Passive Income for Designers — with Dustin Lee
Dustin Lee is the founder of RetroSupply Co, a marketplace for retro brushes, textures, fonts, and more. Over the years, he’s carved out a unique position in the creative tool market.When you search for retro or vintage brushes for Illustrator, Photoshop, and Procreate you’re going to bump into his website. It's a great example of finding your niche.Dustin’s conversation with Chris centers around how creatives can start to think about passive income. But unlike a lot of other talks you have heard or read on the subject, Dustin gets into tactics. Like how to choose the right product, building something that stands out, and overcoming the aversion to marketing.If you're interested in using your creative skills to generate passive income, then this episode will make you happy. Grab your notebook (or laptop) and get ready to take notes.Thank you to Gusto for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
70 minutes | a month ago
119 - Working Remotely — with Cameron Pierron
2020 normalized the concept of remote work. Many people were forced to take their office home and find new ways to do business and stay connected. Whether they liked it or not.But before the pandemic, remote work wasn’t all that common. Which makes our guest, Cameron Pierron, quite the anomaly.Cameron worked remotely before it was cool. Like, in 2001. And he worked with big names, like Kyle Cooper and Danny Yount. Titans of the motion design industry. All from his home in the mid-West. In Kansas City.This conversation is from 2018, which feels like it was 10 years ago, but we’re willing to bet that people still believe you need to live on the coast, in a major city to work with big companies on high profile projects.Spoiler alert: not true.In fact, it’s far easier to to land those jobs now more than ever. And Cameron is a testament to that statement. He still lives in the mid-West, is self-taught, and continues to work with some of largest companies in the world.In this episode, Cameron walks us through his journey from remote freelancer, to studio owner, to now teaching motion design and creating educational products. He covers the steps and decisions he made to get where he is and even shares the financial milestones that came with it. From his early freelancing day rate to his current business’s revenue goals.If you feel landlocked and like there’s no way you’ll make it to the big leagues, then give this chat a listen. Maybe it will change your mind. Learn more about your ad choices. Visit megaphone.fm/adchoices
62 minutes | a month ago
118 - Building The Futur — with Chris Do (Pt. 2)
This is part two of a two part series where we reverse the roles and have our beloved founder and The Futur CEO, Chris Do, answer the questions.If you haven’t listened to part one, stop what you’re doing and go listen to that episode first.In part two, we pick up where we left off. With Chris’ vision of what The Futur, both the company and the concept, looks like. He and Anneli discuss the power of company culture, engaging with internet trolls and why mission over money is the best path forward. Learn more about your ad choices. Visit megaphone.fm/adchoices
62 minutes | 2 months ago
117 - Chris Do’s Origin Story — Part 1
If you’re a regular listener of the show, then you know our format: Chris Do talks with an interesting guest while carefully poking and prodding them with questions. All in hopes of learning as much about their experience as humanly possible.But today, we’re flipping everything on it’s head.In this two part series, the roles are reversed. Our guest, and Futur Pro Group member Anneli Hannson, will interview Chris. Think of it like a deep dive into the mind of Mr. Do. The person, the businessman, and the educator.In part one, we get to hear Chris’ origin story. About how an introverted refugee became the confident teacher and YouTuber you admire today.It’s easy to make assumptions about people, especially when you haven’t walked in their shoes. And this is probably the closest you can get to wearing Chris’ sneakers.He shares personal stories about his family fleeing Saigon, living life as a cultural outsider, and why it’s so important to have—and to follow—your own internal compass. Learn more about your ad choices. Visit megaphone.fm/adchoices
61 minutes | 2 months ago
116 - Leveling Up in Life — with Eric Siu
Have you ever heard of The Game of Life? It’s a multiplayer board game that was invented by Milton Bradley in the 19th century. The idea was to simulate a person going through all of their life experiences. School, marriage, jobs, and so on. And you, the player, get to decide what they do.Eric Siu lives his life as if it were a game. It’s no surprise that he is a big gamer, but he’s also an incredibly successful marketer and businessman. Eric runs a marketing agency, a software company, and is the host of two successful podcasts.And the secret to his success? Gamification. Applying the concepts of leveling up to yourself and your business. Everyone starts as a Level 1, but how far you go is up to you.In this episode, Eric and Chris go deep into marketing tactics. From targeted ad buys to good old SEO and everything in between. But most importantly, they talk about what you can do with your creativity and how to apply it to marketing. Learn more about your ad choices. Visit megaphone.fm/adchoices
71 minutes | 2 months ago
115 - The Business of Sound Design — with Dallas Taylor
When you hear the term sound design, you might think of fight sequences from action films. Like a fist landing on someone’s face, the cocking of a shotgun or even a building exploding into a giant ball of fire.But you probably don’t think about the subtle atmospheric sound design that permeates your screen. The icy wind underscoring an arctic journey. The ambient noise of a crowded outdoor market unique to Bangkok.Great sound design often goes unnoticed. It takes you out of your seat and submerges you into the story. Adding a new invisible ingredient to the experience.Our guest in this episode is Dallas Taylor. You may know him as the host and creator of Twenty Thousand Hertz, a lovingly crafted podcast revealing the stories behind the world’s most recognizable and interesting sounds. He’s also the Creative Director of Defacto Sound, where he has led thousands of high-profile projects ranging from blockbuster trailers and advertising campaigns to Sundance award-winning films and major television series.In this unique episode, Dallas talks about why sound is just as important as your other senses. Because if you care about the taste of your food or the smell of a room, then you should care about sound just as much.He and Chris also discuss the business side of working in sound and what it takes to make a living doing so. The storytelling, sonic branding and how to get clients excited to work with you on the first call. Learn more about your ad choices. Visit megaphone.fm/adchoices
72 minutes | 2 months ago
114 - Beats, Marketing, and Chillhop Music — with Bas van Leeuwen
Streaming great music is easy to come by these days. You can search for almost any artist you want on Spotify or Apple Music and listen to them in a few seconds. The Beatles, Metallica and even Tool all have their discography up in the proverbial cloud.But there’s one place online that’s home to a unique genre of music. Music that’s streaming all day, every day. Whether you're listening or not.Chillhop Music is a music label based out of Rotterdam. They work with artists who primarily make relaxing beats and music to help you, well, chill. They stream this wonderful and mellow music 24/7 on YouTube. And over the years, have amassed over three million subs.In today's episode, we talk with the man behind the music label: Bas van Leeuwen. Bas majored in international business, but is slowly and deliberately finding his way back to creativity.He and Chris talk about where Chillhop came from, how they work with artists and, of course, the business behind it all. Learn more about your ad choices. Visit megaphone.fm/adchoices
46 minutes | 2 months ago
113 - Starting a Business During a Pandemic — with Arree Chung (Pt. 2)
This is part two of our fascinating talk with illustrator, children’s book author and creative entrepreneur, Arree Chung.If you haven’t listened to part one yet, go do that first.In this second episode, Arree talks us through his business plan and the unique opportunity he had to teach kids (and their parents) how to be creative. And how doing that earned him over $400K in 36 hours. Learn more about your ad choices. Visit megaphone.fm/adchoices
75 minutes | 3 months ago
112 - Starting a Business During a Pandemic — with Arree Chung (Pt. 1)
Arree Chung is an illustrator, children's book author and creative entrepreneur. He’s also a member of The Futur Pro Group.But more importantly, he’s a shining example of how to find the silver lining in a bad situation. Like say, a pandemic.It’s no mystery why businesses across the planet have been decimated. And our guest is no exception. But what he does excel at, especially during these miserable times, is pivoting his way out of it.Arree’s remarkable story comes with many twists, turns and tough life lessons. Like leaving a salary of $120K a year to pursue happiness that only pays $30K. All while shouldering hundreds of thousand of dollars in tuition debt.But like we said, there is a silver lining. Which is why he now happily pays $8K/month in Zoom bills. And he does it debt free. Is that enough mystery for you? We think so.You’ll have to listen to this two part episode to really appreciate it what that means.Thank you to Gusto for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
71 minutes | 3 months ago
111 - Prototyping Made Easy — with Koen Bok
Koen Bok is the CEO and founder of the free web-based prototyping tool, Framer. Their mission is to bridge the imagination gap, so that you, your team and even your client are all speaking the same language. In this episode, Koen shares what life was like as a young kid, growing up in the Netherlands who is fascinated by computers. A fascination that developed into a legitimate business that was ultimately acquired by Facebook. Thanks to Gusto for sponsoring this episode - gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices
62 minutes | 3 months ago
110 - The Business of Hand Lettering — with Lauren Hom
Lauren Hom is an accomplished hand lettering artist, designer and founder of Detroit-based studio, Hom Sweet Hom. She initially started in her career in advertising, working at one of largest agencies on the planet. But what started as a dream job, quickly became less and less dreamy over time. And exciting new opportunities were ripe for the taking. Thanks to Gusto for sponsoring this episode - gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices
111 minutes | 3 months ago
109 - Bonus: Building Educational Frameworks — with Christine Looser
This is a companion episode to our previous chat with The Minerva Project managing director, Ayo Seligman. We had a great follow up conversation with professor Christine Looser, but it felt too long and too complex for a regular episode. So we’re releasing it as a bonus. If you haven’t listened to Ayo's episode, then go listen to that one first. Learn more about your ad choices. Visit megaphone.fm/adchoices
66 minutes | 3 months ago
108 - Redesigning Education — with Ayo Seligman
Ayo Seligman is the managing director of brand and creative at Minerva Project. If you’re not already familiar with it, Minvera Project is an educational innovator that is redesigning the way people learn. Ayo tells Chris about graduating from UCLA’s design program and how starting a zine on the internet landed him a job at one of the most prestigious design firms in the world. Thanks to Gusto for sponsoring this episode. gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices
56 minutes | 4 months ago
107 - Building a Creative Community — with Hayley Akins
Hayley Akins runs an online education company called Motion Hatch. They help motion designers with their businesses and creative careers. Hayley and Chris discuss her journey from studying film production, working for Google and the transition from full time to freelance to ultimately, starting her own community focused business. Thanks to Gusto for sponsoring this episode - gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices
58 minutes | 4 months ago
106 - Digital Real Estate — with Jeff Lerner
Jeff Lerner is the founder and CEO of Entre Institute, a platform that teaches people how to build business’ and make a living in non-traditional ways. Which makes sense, because when he was a kid he dropped out of high school and taught himself jazz piano to pay the bills. Eventually, he traded the piano keys for a keyboard, started his own affiliate marketing business and dug himself out of insurmountable debt—about $400K to be exact. Thanks to Gusto for sponsoring this episode. gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices
1 minutes | 4 months ago
Special Announcement! Winter workshops + Black Friday
Black Friday is right around the corner. To kick things off we will be dropping time limited deals all month on our products and courses. We will also be hosting a series of Winter workshops covering a variety of topics like Brand Strategy, Instagram, Video Storytelling, Print Production, and Illustration. Visit thefutur.com/blackfriday to stay in the know. Learn more about your ad choices. Visit megaphone.fm/adchoices
64 minutes | 4 months ago
105 - Making Art that Matters — with Timothy Goodman
Timothy Goodman is a traditionally trained graphic designer turned artist. At least, that’s what his grandmother calls him. But you might recognize his work from murals, graffiti, The Patriot Act show on Netflix, or even his collaboration with international clothing brand, Uniqlo. As designers, we’re taught not to insert our opinions into our work, but our guest does the exact opposite. Beyond the wild strokes in his artwork, there is one theme that resonates through it all: he takes a stand on issue Learn more about your ad choices. Visit megaphone.fm/adchoices
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