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The Entrepreneur Cast

52 Episodes

46 minutes | Nov 2, 2020
Tim Ferriss (Sort of) Interviews Sam and Jayson ;)
--Episode 52 - Tim Ferriss (Sort of) Interviews Sam and Jayson-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, are (sort of) interviewed by Tim Ferriss. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Interview Questions from Tribe of Mentors Spiritual Enlightenment: The Damndest Thing The 4-Hour Workweek The Grand Design Spiky Ball Massager Exercise Bench Google Penguin Algorithm Update Wake Up, and Look Up :) Andromeda Galaxy - 2.5 million light years away Per aspera ad astra (Through hardship, to the stars) Command and Conquer Rivals Command & Conquer Rivals, the r3bb Solomon deck ;) --Going forward, new episodes will be ad hoc as Jayson and I have topics we REALLY want to discuss--
40 minutes | Oct 26, 2020
Protecting Your Data and Your Mind from Malevolent Manipulation
--Episode 51 - Protecting Your Data and Your Mind from Malevolent Manipulation-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, talk about Protecting Your Data and Your Mind from Malevolent Manipulation. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Great Hack on Netflix Scott Adams - Linguistic Kill Shots Trump speaks at a 4th grade level Pizzagate (have a slice of human stupidity) Breaking Bad - Los Pollos Hermanos Why things are the way they are (blog post) Propaganda - Edward Bernays The Century of Self (documentary that looks at Edward Bernays, the father of propaganda) How to Lock Down Your Social Media (Wired) Data Aggregators Target Pregnant Teen Girl Ad Targeting Psychographic Data Scott Adams - Moist Robot Hypothesis Persuasion Reading List Psychological Warfare Dick Costolo tweet The Lessons of History The pitchforks are coming for us plutocrats (great article) How to clean up or delete data brokers profiles on you --New episodes go live every Monday at 8am Pacific--
50 minutes | Oct 19, 2020
Random Episode Part Deux
--Episode 50 - Random Episode Part Deux-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss whatever the hell they want, yet again. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Venus & Phosphine Zen and Non-Duality and Nature of Reality - Read the 5 most recent posts here Jed McKenna’s books will BLOW YOUR MIND Sam’s Epic Movie Philosophy Threads 536 AD - Worst Year Ever 536 AD Video Cover Your Fucking Nose Masks Work, Wear One Handshakes & Evil Spirits - see the Mormon book D&C 129:8 (where I first recall hearing this) Why Things Are The Way They Are Neuralink --New episodes go live every Monday at 8am Pacific--
38 minutes | Oct 12, 2020
The Social Dilemma - How Misaligned Incentives Are Destroying Society
--Episode 49 - The Social Dilemma - How Misaligned Incentives Are Destroying Society-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss The Social Dilemma - How Misaligned Incentives Are Destroying Society. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Social Dilemma --New episodes go live every Monday at 8am Pacific--
38 minutes | Oct 5, 2020
How to Define and Achieve Success, and Common Reasons for Failure
--Episode 48 - How to Define and Achieve Success, and Common Reasons for Failure-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Define and Achieve Success, and Common Reasons for Failure. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Happiness and $75,000 - which Sam thinks is probably a bullshit study Alone (TV Series) Memento Mori The Lessons of History by Will and Ariel Durant - if you never read another book about history, read this one The Social Dilemma The Italian Job The Tao That Can Be Told Is Not The Eternal Tao --New episodes go live every Monday at 8am Pacific--
42 minutes | Sep 28, 2020
If We Had to Start a Business Completely from Scratch, What Would It Be?
--Episode 47 - If We Had to Start a Business Completely from Scratch, What Would It Be?-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss If We Had to Start a Business Completely from Scratch, What Would It Be? With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: SnagIt Markup Hero Intercom ProfitWell A bunch of huge lists of business ideas The My First Million Podcast - this is one of my favorite podcasts for exploring business ideas and operating knowledge The Fantasy Footballers What’s Good Games Gumroad Patreon --New episodes go live every Monday at 8am Pacific--
30 minutes | Sep 21, 2020
The Words That Divide Us
--Episode 46 - The Words That Divide Us-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss The Words That Divide Us. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Words That Divide Us - Sam’s post that inspired this episode Why Things Are the Way They Are - Another of Sam’s posts that digs into our evolutionary quirks that most lead to conflict Auditory Illusion - Brainstorm or Green Needle (video) J Krishnamurti on labels and identity Donald Hoffman TED Talk - Do we see reality as it is? (hint: not even close) Huge list of optical illusions Human Brain - 11 Million Bits Unconscious, 50 Bits Conscious --New episodes go live every Monday at 8am Pacific--
32 minutes | Sep 14, 2020
Agency vs. In-House Marketing: Pros and Cons
--Episode 45 - Agency vs. In-House Marketing: Pros and Cons-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Agency vs. In-House Marketing: Pros and Cons. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Marketing Agency vs. In-House (blog post) SaaS Marketing Agency - a good example of a niche agency --New episodes go live every Monday at 8am Pacific--
24 minutes | Sep 7, 2020
How to Suck at Communicating - and How Not to
--Episode 44 - How to Suck at Communicating, and How Not to-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Suck at Communicating, and How Not to. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Vaguebooking How to Be Authentic and Why It Matters The Day You Became a Better Writer Little Prince Quote Active Listening Becoming Telepathic - a chapter from Sam’s book that touches on these topics Spoken Like a True Gentleman - another relevant chapter from Screw the Zoo Media Training Jeff Bezos’ recent letter to Congress is an amazing example of perfect written communication Tony Robbins on Effective Communication --New episodes go live every Monday at 8am Pacific--
44 minutes | Aug 31, 2020
Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit
--Episode 43 - Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Search Off the Record Podcast Google Quality Raters Guidelines Matt Cutts: The Decay and Fall of Guest Blogging John Mueller - Senior Webmaster Trends Analyst at Googler Danny Sullivan - Google Search Liaison Google Says Guest Posting for Links is Bad Blah Blah --New episodes go live every Monday at 8am Pacific--
47 minutes | Aug 24, 2020
Artificial Intelligence and the Future of Business
--Ep. 42 - Artificial Intelligence and the Future of Business-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Artificial Intelligence and the Future of Business. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: OpenAI Beta - GPT-3 Play AI Dungeon Wait But Why - The Artificial Intelligence Revolution Part 1 Wait But Why - The Artificial Intelligence Revolution Part 2 GPT-3 Examples Philosophers Discuss GPT-3 Build With IBM Watson Predictions Made by Ray Kurzweil Gray Goo Scenario 3 Laws of Robotics Trolley Problem Ethics of Driverless Cars Rob Reid (author) Ted Chiang (author) Companies That Failed to Innovate Jobs at Highest Risk of Automation --New episodes go live every Monday at 8am Pacific--
24 minutes | Aug 17, 2020
7 Ways Entrepreneurs Think Differently
--Episode 41 - 7 Ways Entrepreneurs Think Differently-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss 7 Ways Entrepreneurs Think Differently. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: 10 Ways Entrepreneurs Think Differently - Jayson’s article that inspired this episode Orthogonal Thinking The Myth of Perfection Why Do We Fall? The Future is Faster Than You Think (book) Screw the Zoo (book) --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
61 minutes | Aug 10, 2020
What We Would Say To Our Younger Selves
--Episode 40 - What We Would Say To Our Younger Selves-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss What We Would Say to Our Younger Selves. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Sam’s 42 Rules for Life, the Universe, and Everything Sam’s book, Screw the Zoo - A compendium of the life lessons I’d teach my younger self How the Universe Works (TV) Cosmos: A Spacetime Odyssey (TV) The True Origin of Christmas Atomic Habits (book) Curse of the High IQ (book) - this book comes off as arrogant, but frankly does an excellent job of conveying what it feels like to go through life as a highly intelligent person. --New episodes go live every Monday at 8am Pacific--
45 minutes | Aug 3, 2020
Free Speech, Cancel Culture, and Antifragility Oh My
--Episode 39 - Free Speech, Cancel Culture, and Antifragility Oh My-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Free Speech, Cancel Culture, and Antifragility Oh My. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Paul Graham Tweet J.K. Rowling Tweets An entire season of South Park about trolls, just for shits and giggles Chinese Global Dissident Activism Law Calling Bull - helps you spot shitty, manipulated data Paul Graham - What You Can’t Say Private Parts - fantastic movie about the rise of Howard Stern Neuralink Kernel Stoic Training Why Things Are The Way They Are The Words That Divide Us - a recent blog post Sam wrote that talks about the importance of choosing and using words and labels with great care One of Sam’s free speech threads on Twitter Another one of Sam’s free speech threads on Twitter --New episodes go live every Monday at 8am Pacific--
29 minutes | Jul 27, 2020
How to Identify and Protect Against Business Risks
--Episode 38 - How to Identify and Protect Against Business Risks-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Identify and Protect Against Business Risks. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Catch Me If You Can - movie about Frank Abagnale Kevin Mitnick Samy Kamkar Pablos Holman The Definitive Guide to Wordpress Security - Sam’s post on securing your WordPress installation Hackers (movie) - cheesy as fuck, but one of Sam’s favorites Sneakers (movie) WarGames (movie) Red Teaming - war gaming exercise designation for the mock “enemy” team Red Cell - the US Gov/Military version of a pentest team Pentesting Attack Vectors 2600 Zine - the OG hacker/phreaker publication Financial Risk --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
40 minutes | Jul 20, 2020
Business and Life Lessons We’ve Learned From Video Games
--Episode 37 - Business and Life Lessons We’ve Learned From Video Games-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Business and Life Lessons We’ve Learned From Video Games. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: CounterStrike Asheron’s Call PUBG Apex Legends Sword Art Online Mythic Quest: Raven’s Banquet Tobi Lutke of Shopify on Video Games Cuphead Kingdom Rush Command and Conquer Why SEO is Like a RTS Game Human Visual Limits Kalimba Brothers: A Tale of Two Sons Death Squared Zelda: Breath of the Wild FDA approves first video game as treatment for ADHD EndeavorRX - Prescription Game for ADHD Jane McGonigal - Tetris and PTSD VR Games to Overcome Fears School Social Hierarchy High School Never Ends - Bowling for Soup Nintendo Ring Fit Pokemon Smile Kid’s Tooth Brushing Apps Pokemon Sleep Gamification Trust and Game Theory - animated lesson Game Theory 101 Portal Overcooked --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
49 minutes | Jul 13, 2020
WTF is Wrong With the USA, and WTF Should Entrepreneurs Do About It
--Episode 36 - WTF is Wrong With the USA, and WTF Should Entrepreneurs Do About It-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss WTF is Wrong With the USA, and WTF Should Entrepreneurs Do About It. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Sam’s Twitter thread on how to handle Covid, simply and cost effectively Air Shield PhoneSoap Covid-19 Risk Level by Activity Wear a Fucking Mask Covid Business Opportunities Citizenship by Investment (if you want to ditch the USA) --New episodes go live every Monday at 8am Pacific--
35 minutes | Jul 6, 2020
12 Signs You’re Burned Out, and How to Recharge
--Episode 35 - 12 Signs You’re Burned Out, and How to Recharge-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss 12 Signs You’re Burned Out, and How to Recharge. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: 10 Signs You’re Headed for Burnout 5 Ways to Overcome Entrepreneurship Burnout 5 Burnout Warnings Signs and How to Respond How to Avoid Burning Out in a High-Stress Environment Avoiding Burnout is All ABout Finding and Doing Something You Love --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
25 minutes | Jun 29, 2020
7 Reasons to Start Your Own Business
--Episode 34 - 7 Reasons to Start Your Own Business-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss 7 Reasons to Start Your Own Business. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: 50 Reasons to Start Your Own Business - Jayson’s article that inspired this episode --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
79 minutes | Jun 22, 2020
And Now For a Taste of Something Different
--Episode 33 - And Now For a Taste of Something Different-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, take a break from their regularly scheduled programming to shoot the shit, inspired by Kevin Rose and Tim Ferriss’ Random Show episodes. Links to things mentioned in the podcast: Pentagon UFO/UAP Videos Joe Rogan #1361 - Commander David Fravor & Jeremy Corbell Joe Rogan #1315 - Bob Lazar and Jeremy Corbell Selective Attention Test Reality is a User Interface by Donald Hoffman Human Eye Blind Spot Solipsism Quantum Observer Effect Delayed Choice Quantum Eraser Foveated Rendering Quantum Entanglement Simulation Hypothesis (wiki) The Simulation Hypothesis (book) by Rizwan Virk Video Game Rendering My Big TOE (book) by Thomas Campbell Rick and Morty Roy: A Life Well Lived Cognitive Biases Plato’s Cave Rick and Morty and the Meaning of Life Panspermia  - another interesting concept A Movie Playlist for Questioning the Nature of Reality (2nd tab has TV shows as well) What Is Real? Video Games Hold the Secret to Life, the Universe, and Everything The number 33 in religion and mythology - since this was episode #33, this seemed fitting ;) --New episodes go live every Monday, Wednesday, and Friday at 8am Pacific--
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