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Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… What limits your ability to grow and find success in your entrepreneurial endeavors? According to serial entrepreneur Ed O’Keefe, the problem most often comes from within.  Whether it is because of over-confidence, over-eagerness, or some other misconception, many entrepreneurs will experience what Ed calls an undertow during their journey to success. That’s why, in Chapter 5 of his book, Time Collapsing, Ed O’Keefe explains how to break the mold of misconceptions and start reaching your highest potential.  Dive into this week's episode as Ed O'Keefe, CEO of Marine Essentials and founder of Wake Up Foods, breaks down common entrepreneurial undertows and the questions you can ask to avoid them. Ed touches on reverse engineering your future, the Law of Attraction, and finding your superpower. Stay tuned.

Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… Mark Twain once said, “The two most important days in your life are the day you are born and the day you find out why.” But is waiting for your purpose stopping you from going out and actually achieving success?  In Chapter 5 of his book, Time Collapsing, Ed O’Keefe argues that the road to success relies more on chasing opportunities than discovering your purpose. Start building momentum now, and you just might find your purpose on the way.  Join us for this week’s episode as Ed O'Keefe, CEO of Marine Essentials and founder of Wake Up Foods, breaks down the reality behind the road to success. Ed discusses the misconceptions about finding your purpose and following your passion, and why building momentum along your journey is the most valuable thing you can do. Stay tuned.

Ed O'Keefe, a serial entrepreneur, best-selling author, and father of seven, is the CEO of Marine Essentials, a research-based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world's only allergen-free, 100% plant-based waffles that sacrifice no flavor or nutrition.  Ed O'Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… Wouldn't it be great if you met all your goals within a year? Sound impossible? Then you haven’t asked yourself “the freedom question.”  Coined by Ed O'Keefe, author of Time Collapsing, “the freedom question” is a way of seeing past initial obstacles in order to find solutions and achieve success. In Chapter 4 of Time Collapsing, Ed details three easy exercises that will help you utilize “the freedom question” and start performing at previously unreachable levels.  Grab your coffee or sit down with a glass of wine as best-selling author and serial entrepreneur Ed O’Keefe reveals the rewarding value of “the freedom question.” Stay tuned as Ed gives real-life examples of how “the freedom question” propels innovation and success, and how you can start using it to reach your goals today.

Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… Do you want to be a high performer? Then it’s time to lose the friction that is holding you back.  Far too often, the tools we have accumulated to help us on our journey toward a successful life end up becoming the stumbling blocks in our path. In the third chapter of Ed O’Keefe’s book, Time Collapsing, he discusses these common points of friction and how to overcome them in order to perform at a higher level. His advice? Learn how to more effectively do less.  In this episode, best-selling author and serial entrepreneur Ed O'Keefe shares his advice on how to lose the friction that is stopping you from reaching your highest potential. Get comfortable and listen in as Ed discusses the importance of pursuing relationships that sharpen and serve you, the problem with waiting for societal permission, and the life skill that is essential to your success: mental toughness.

Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… Many of us fall into a variety of different traps throughout our lives: the cycle of societal obligation and guilt, the limitations of equating time with money, and, most commonly, the misconception that in order to be successful, we must first pay our dues.  According to  Ed O'Keefe, best-selling author and serial entrepreneur, these traps are detrimental to success. In Chapter 2 of his book, Time Collapsing, Ed provides exercises and examples to help you break free from the traps that may be standing in your way and start living like a “time collapser.” In this episode,  Ed O'Keefe, CEO of Marine Essentials and founder of Wake Up Foods, discusses the common traps that hinder us from living our happiest and most successful lives. Ed explains how societal pressures can misguide us on our path to success, why a flexible mindset is better than perfectionist one, and the reason “time collapsers” don’t wait for permission to get started. Stay tuned.

Chriss Smith Jr. is a life coach, mentor, entrepreneur, and retired Navy SEAL with over 12 years of experience in the SEAL Teams and other Special Operations units. He is the Founder and Co-owner of Trident Athletics, one of the largest CrossFit gyms in the nation. Chriss has worked with countless professionals, first responders, industrial athletes, and military forces to build both physical and mental toughness in their jobs and everyday lives. In this episode… You're on the last leg of a marathon, and the fatigue starts to set in. Thoughts of quitting begin to race through your mind, but you don’t want to let your team down. Do you grit your teeth and walk to the finish line, or do you give in and say better luck next time?  Chriss Smith Jr. has been faced with the decision to give up or forge ahead many times in his career as a Navy SEAL, entrepreneur, and CrossFit trainer. However, he learned the value of mental toughness at the start of his SEAL training, and since then he has applied this mindset to every challenge that has come his way. Now, Chriss passes this mental resilience on to his clients in order to help them achieve peak physical and mental prowess.  In this week's episode of the Wake Up Minute Podcast, host Ed O'Keefe interviews Chriss Smith Jr., Founder and Co-owner of Trident Athletics, about the importance of training and support when developing your mind and body. Chriss discusses the lessons he learned as a Navy SEAL, the importance of mental toughness when faced with a challenge, and his thoughts on race, privilege, and real change. Stay tuned.

Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… Do you want to be successful? Then start breaking the rules.  While this may sound counterintuitive, author and entrepreneur Ed O’Keefe reveals that it is actually the best way to come out on top. In the first chapter of his book, Time Collapsing, Ed tells the stories of how several successful leaders have broken through their limitations in order to turn their passion into entrepreneurial growth.  Get your coffee ready and tune in to this week's episode as Ed O’Keefe, CEO of Marine Essentials and founder of Wake Up Foods, discusses how you can find success using the “time collapsing” pattern. Ed provides examples of successful entrepreneurs and creators who solved problems for their customers, took their passion to the world, and hustled their way to the top. Stay tuned.

Ed O'Keefe is a serial entrepreneur, best-selling author, and father of seven. He is the CEO of Marine Essentials, a research based supplement and health education company with ingredients and formulations you can trust. Ed also founded Wake Up Foods, the world’s only allergen-free, 100% plant-based waffles that sacrifice neither flavor nor nutrition.  Ed O’Keefe currently hosts the Wake Up Minute podcast, where he interviews top experts who encourage others to live healthy and fulfilling lives. In this episode… What stops you from achieving your goals -- what are the points of friction that are holding you back? Are your core values misaligned? Are you still struggling to find the purpose of your business? Or do you just have too much on your plate?  According to Ed O’Keefe, the CEO of Marine Essentials and founder of Wake Up Foods, the first step to reclaiming your power over your business is losing your friction.  In this week's episode, serial entrepreneur Ed O'Keefe reveals the secret to performing at a high level: less, not more. Ed talks about why you should eliminate the friction that is holding you back by taking full responsibility and realigning your core values. Stay tuned.

Tim Larkin is the founder of Target Focus Training, a powerful self-defense program that teaches its students how to stop any attacker dead in their tracks. Tim is a former military intelligence officer with over 25 years of experience training Special Operations personnel for close combat. He has worked with over 10,000 clients, from military officials to everyday civilians, and is also the author of the book When Violence is the Answer. In this episode… Are you prepared for unprovoked, unavoidable violence that could lead to your demise? While most of us see violence as something that can be easily avoided in social situations, Tim Larkin wants you to be ready for any violent circumstance. He created his training program to teach people how to react to asocial violence, so that they can come out the other side smarter and more durable than ever.  In this episode of Wake Up Minute Podcast, host Ed O'Keefe talks with Tim Larkin, former military intelligence officer and founder of Target Focus Training, about developing the right mindset for responding to violence. Tim dives into his background with self defense and combat, why he believes in slow, deliberate training, and how to prepare your children for threatening situations. Stay tuned. 

Lewis Howes is a former pro athlete, bestselling author, and one of the Top 100 Podcasters in the world. With his podcast, School of Greatness, Lewis interviews the most influential business minds, athletes, and celebrities about what makes great people great. In 2016, he turned this experience into a New York Times bestseller, The School of Greatness, in which he shares his essential tips and tools for reaching your full potential. Lewis also teaches small businesses, freelancers, and entrepreneurs how to make a full-time living doing what they love most. In this episode… What can you learn from failure? How do you overcome your negative mindset after a significant setback? How can you use your adversity to achieve your greatest potential?  According to Lewis Howes, the secret to success is gratitude, guidance, and hard work. After powering through his own setbacks, Lewis now helps other people step into their greatness and turn their passion into their full-time job.  In this week's episode of the Wake Up Minute podcast, host Ed O'Keefe sits down with Lewis Howes, former pro athlete, New York Times bestselling author, and host of the School of Greatness podcast. Lewis talks about the injury that ended his sports career, and how he used this adversity to build his business and achieve success. Stay tuned. 

Craig Ballantyne is a business coach, a personal trainer, a writer for Men's Health Magazine, author of the book Perfect Day Formula, and the co-owner of EarlyToRise.com, an online publication that provides advice and inspiration to help people make the most out of their day. Craig has used his experience as a fitness coach to help business leaders and top talent to double their income and establish a disciplined lifestyle. He is also the creator of Turbulence Training, a scientifically-proven workout system that helps busy men and women lose weight and build muscle for just 90 minutes a week. Craig has spent more than 20 years working with young athletes to reach their full potential and change their mindset.  In this episode… How important is it to have a daily routine? Well, it means a lot especially if you’re looking to get ahead and want to establish a better remigen in your life that will not only boost your productivity but will also increase your success. And according to business and personal coach Craig Ballantyne, a healthy routine starts at the same time every day. Consistency and commitment are key components of an efficient and productive day and keeping these in mind as you go about your routine will help you become a better leader inside and outside of the boardroom. Join Ed O'Keefe on this week’s episode of the Wake Up Minute podcast as he interviews Craig Ballantyne, author of The Perfect Day Formula, where he talks about the benefits of having self-discipline and focusing your energies on your top 5% in order to not only become more productive but more importantly, to become successful. He also shares how to best delegate tasks to your team, the importance of mentors, and why it’s a good idea to add value to the life of those around you. Stay tuned.

Chris Voss is the Principal and Founder of the Black Swan Group, a company that solves business communication problems using hostage negotiation strategies. Chris uses his experience as an international hostage negotiator to train business leaders in Fortune 500 companies on how to negotiate in the boardroom and get the results they want. He has taught his methods in various business schools including, Harvard School of Business, MIT, Georgetown, USC, Northwestern University, and many more. He is the author of Never Split The Difference: Negotiating Like Your Life Depended On It, where he imparts his wisdom of how to use negotiation tactics in sales, with your family, or even with your local baker. In this episode… The ability to negotiate in business is a crucial factor in whether or not you can get the results you want out of a deal. If you are unable to convince your client of their need for your services, then you have essentially lost a moment to deepen your relationship with them and comprehend their genuine need. Chris Voss, author, international hostage negotiator, and Founder of The Black Swan Group, has taken the world by storm with his tactics for negotiating in the boardroom and at home.  What is the importance of emotional intelligence in negotiation? How can underestimation be your secret tool in closing a deal? How do you determine which 90-second golden nugget can help you cinch the deal in your favor? Get the answers to those questions and more in this week's episode of Wake Up Minute, Ed O'Keefe talks with author and international hostage negotiator, Chris Voss, about  business negotiation strategies that will work seamlessly within the four walls of a boardroom and outside of it. Also, watch out for Ed’s announcement on how to get a free copy of Ed O’Keefe’s book, Time Collapsing: The New Art of Speed, Money, Power, and Meaning, and how to get 50% OFF on his anti-inflammatory pack. Stay tuned.

Colin O'Brady is an author, triathlon athlete, speaker, and an adventurer who is a four-time world record speed holder after conquering some of the largest and most terraneous mountains known to man. In 2008, Colin suffered a terrible accident resulting in 25% of his body suffering severe burns but instead of simply giving up, he decided to change his life to defy the odds. For the last 11 years, he has continued to hone his craft and explore new challenges while encouraging others to reach new heights. In this episode… What lies at the summit of the human condition? How can we push beyond our physical, mental, and emotional limitations to achieve our goals? Colin O'Brady takes on the world's largest mountains each year to challenge his mental and physical capabilities. And as he climbs each summit, he hopes to inspire people to push beyond their own limits and reach new heights. Join Ed O'Keefe in this week's episode of Wake Up Minute as he talks with Colin O'Brady, a four-time world record speed holder, about his incredible journey from burn victim to breaking his first world record. Listen to these near-impossible feats as one man continues to push the limits to the highest summits the world has to offer. Stay tuned.  

Mark Divine is a retired Navy SEAL, motivational speaker, a successful business owner, and author of several books. He is the founder of SEALFIT, NavySEALS.com, and Unbeatable Mind, where he helps athletes and both past and future Navy SEALS attain the body and mindset they need to change their lives. He dedicates his time to assisting others to awaken to their true-self and achieve their goals in life. In this episode… Your mind is a powerful tool that allows you to rise to the mountaintop or sink to the valleys. By training your mind to recognize the changes in the environment and to act upon it, you can change your life. Mark Divine of Unbeatable Mind seeks to help you unlock your mind and reach your full potential with his integrated mental, emotional, and physical approach. Join Ed O'Keefe in another episode that features an inspirational and motivational entrepreneur and speaker who helps change and improve lives. Find out how Mark Divine, a phenomenal motivational speaker, and retired Navy SEAL, is able to harness the power of the mind and use it to control the outcomes of your life. Tune in to uncover the ways that Mark  can lead you through self discovery and self mastery through his own personal journey and the essential lessons that he learned along the way.

Ed Clay is the CEO of the CHIPSA Hospital in Tijuana, Mexico. He owns and manages the hospital together with his partners, Scott Nelson and Deddrick Perry. He is also currently the President of the UCC (United Cancer Centers), where he aims to help end-stage cancer patients get access to a combination of alternative and conventional treatments.  Ed is also a former professional Mixed Martial Arts fighter who ranked 9th in the world.with the highest rank of 9th in the world.  In this episode… Have you ever wanted to change the way you do business? It’s every entrepreneur’s goal to see their numbers go up and have a widespread reach. And while it’s not impossible, it relies heavily on your marketing strategy and your metric system which helps you track your margins and numbers to help you optimize what you have. Now, what if you can listen to various marketing experts in diverse fields talk about what works and what doesn’t work? Ed O'Keefe,  founder of Wake Up Foods and motivational speaker, bought together a panel of diverse individuals from different industries to talk about how they used their marketing to connect with their customers and grow their business. Each panelist shares their story of success, the struggles that came with it, and their insightful lessons that any entrepreneur needs to hear to keep them motivated and inspired. In this week’s episode of Wake Up Minute, Ed O'Keefe has invited a panel of outstanding individuals to talk about how they launched, marketed, and grew their business. Listen to the likes of Ed Clay of CHIPSA Hospital, Vinnie Fisher of Fully Accountable, Rome Za of Dream Alliance, and Katie and Bryan Harney of Southside Knockout as they share how they leveraged marketing to their advantage and their top tips for getting your business off the ground and running towards success. Stay tuned.

Jesse Itzler is an avid seeker of enlightenment and thinking outside of the box. As an entrepreneur, he has been a part of the creation and development of numerous companies such as Zico, Marquis Jet, and Alphabet City. He is the author of Living with a SEAL and Living with The Monks, two exceptional books on development and spiritual acceptance and growth. His tenacious energy growth and adventure continues to inspire those around him to surpass their mental and physical limits.  In this episode… Silence is golden; often, it is also healing. Taking the time to quiet our minds and our surroundings can open us not only to other aspects of ourselves, but to the realities that we often overlook because of our hectic schedules. Jesse Itzler, founder of The 100 Mile Group, spent 15 days with monks without his family and without the common distractions of the modern times and it granted him an incredible experience. He was able to step back and reevaluate the things and people who were important to him.  Join Ed O'Keefe in this episode of Wake Up Minute as he talks with his friend and mentor, Jesse Itzler, about his time with the monks and how it helped him see his life and everything in it in a different perspective. In this insightful episode, they will be talking about the importance of taking the time for peace and quiet, reevaluating the things that you are spending your time and energy on,the definition of purpose, and the true value of community, happiness, and opportunities. Stay tuned.

Jesse Itzler is the author of Living with The Monks, a book that captures the essence of the 15 days he spent with monks and the lessons he learned during his time at the monastery. Jesse is also an entrepreneur, a musician, an athlete, a husband, and a father to four beautiful children. For the last two decades, he has helped develop numerous companies such as The 100 Mile Group, Marquis Jet, Alphabet City, and Zico, while creating events to help others test and push their physical and mental capacity. In this episode… Time is one of the few things we can't buy. Once yesterday is gone, we have to move on to today, whether we want or not. There is beauty to be found in your life when you are in control of your time, and there is treasure to be found in people who are willing to struggle and grow with you. The amount of trust and encouragement that is built within your community enables every member to grow and flourish, and for Jesse Itzler, the author of Living with the Monks, taking some time out of your life to reevaluate the things and people you have in your life is not just important -- it can be life changing. Join Ed O'Keefe in this episode of Wake Up Minute as he talks with his friend and mentor, Jesse Itzler, as they talk about the importance of time management and creating an environment built on giving and community. Find out what Jesse’s principles are and how he aims to inspire others to pursue their goals. Stay Tuned

Jesse Itzler is an entrepreneur, an author of several books, a musician, an athlete, and owner of the Atlanta Hawks. Jesse has lived outside the box of nonconformity for the past three decades: creating music for the NBA, finding The 100 Mile Group, and contributing his time and effort to charities. He and his wife, Sara Blakely, founder of Spanx, have funded many entrepreneurial start-ups and built a community on health and business.  Jesse was the founder of Marquis Jets which he eventually sold to Warren Buffet. He continues to inspire others with his words and deeds as he continues to challenge himself and challenge others to test their mental and physical limits. In this episode… What do you do when you get stuck in your routine? Read a new book? Pick up a new hobby? What about living with a Navy SEAL for 30 days? Jesse Itzler, author, athlete, and entrepreneur, decided to invite David Goggins, a retired Navy SEAL, into his home. He says that it was an eye-opener for him and it paved a path for him to not just improve himself but to show others how to do it themselves. Join Ed O'Keefe as he talks with his friend and mentor, Jesse Itzler, in this episode of Wake Up Minute. They will be discussing the power of determination and breaking routine, the positive influences of having discipline in your life, and how the relationships you build your network with can impact the life you have. It’s an insightful episode that will stir your consciousness so be sure to tune in.

David Goggins is known as the "Toughest Man Alive," amongst other titles of grandeur. He is a retired Navy Seal and is the only member of the U.S. Armed Forces to complete SEAL training, the U.S. Army Ranger School, and the Air Force Tactical Air Controller training.  David currently spends his time pushing the human limit by joining ultra-marathons, triathlons, and ultra-triathlons. He has over 60 races under his belt as he runs in support of The Special Operations Warrior Foundation. He has inspired countless high school students, athletes, and entrepreneurs to believe in themselves and break past the limits of their own mind. In this episode… The mind is an incredibly powerful thing, and once we have control over it, we can do amazing things. Every person has their own sets of trials and challenges and having the ability to overcome these and taking control over your life is arguably one of the most sought-after and most rewarding achievements that any person can have. And retired Navy SEAL David Goggins not only transformed his life by overcoming his own mind, but he was also able to help others do the same. Join Ed O'Keefe in this episode of Wake Up Minute as he talks to  David Goggins about how he transformed himself to become who he is today and why he runs in support of the Special Operations Warrior Foundation. Tune in as they talk about pushing beyond your limits, overcoming challenges and personal roadblocks, the value of internalization and dissociation from negativity, and find out why you are your own biggest enemy and what you can do to change that.

Kara Goldin is the founder and CEO of Hint, a healthy lifestyle brand that produces the leading unsweetened flavored water and a scented sunscreen spray that's oxybenzone and paraben-free. She was named one of Fast Company's Most Creative People in Business. Kara is also one of Fortune's Most Powerful Women Entrepreneurs, and Forbes has named her one of the 40 Women to Watch Over 20. She has also won the Entrepreneur of the Year 2017 in Northern California adding to her long list of accomplishments. In this episode… Water makes up roughly 70% of the body yet a lot of people do not actually drink the right amount of water to keep up with their body’s needs. Drinking water alone is a huge gesture of kindness towards our health which is why Kara Goldin is so passionate about changing the way people drink and enjoy their water. Join Ed O'Keefe in this episode of Wake Up Minute as he interviews Kara Goldin about her company, Hint, and its mission in creating better health for everyone. Tune in as they discuss the negative effects of common beverage sweeteners, how she came up with her own sunscreen brand, how she triumphed against the challenges that came with starting a company that a lot of people were skeptical about, and why staying true to your passion and vision is crucial to success..