Ashley Harlan, MBA (@ashleynatrice) - Wealth-care Is Self-care
Sales and marketing professional with a combination of informal leadership and skilled in curating exceptional customer experiences, passionate about providing results-based solutions to complex problems, accelerating sales, and strategically positioning products for maximum visibility against competitors. Multi-faceted with the ability to work cross-functionally and succinctly articulate complex concepts to partners on every level of the company.
Areas of expertise include:
- Public speaking
- Employee development
- Personal development coaching
SELECT CAREER HIGHLIGHTS
- Formulate strategies based on sales data analysis, competitive insights, and sales associate feedback to create a marketing campaign for new product launch. Train sales associates on incorporating the strategy to position new products against top competitors. Present results of strategy to senior-level management.
- Mentor new hire entry-level sales associates. Redesigned onboard program to include competitive insights training, formulating customized sales scripts and designed a best practices document from top sales associates.
- Outpaced sales targets for the past 2 years by developing a targeted marketing strategy to focus on increasing sales for middle 50% of financial advisors in territory which resulted in an additional $200,000 in sales.
Helping mid-career women of color develop the skills to become high earners with integrity, impact, and influence.