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In today's episode, I chat to Dan deWitte about the key to growing your business online. This key is the ascension model. You will learn how to actually sell your products online the proper way, hard sells don't work in today's economy. We get into great detail about how this ascension model works and what it looks like. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/19 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

Welcome back to the show! Had a blast in this interview with James Tew. James is a man close to my own heart being an entrepreneur whilst being a father as well. James and I deep dive into creating brand awareness using video marketing. This is an extremely practical episode where you'll get a whole raft of golden nuggets that you can implement straight away, including equipment to use, where to place your videos online, how to position your brand and a whole lot more. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/18 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!  

Welcome back to today's show! In this episode, I chat to Kim Barrett and it's all about Facebook ads. We talk about the Facebook Power Editor, how to setup the perfect Facebook ad, how to set up your Facebook ad targeting, working out your customer avatar, and a whole lot more. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/17  Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!  

Welcome to today's episode! Listen in as I chat to Gideon Shalwick, an expert in YouTube video marketing, where we talk all about YouTube video ads. You will learn how to use YouTube video ads to skyrocket your business, as YouTube video ads are one of the most underutilised paid advertising channels out there. In fact, there are more videos being uploaded every day than there are advertisers to cover this inventory. It's a huge discrepancy. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/16   Below is a free resource to IGNITE your digital marketing:   http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

Today I get the great pleasure of chatting to Chris Duncan who has built eight six-figure businesses. In this episode, Chris shares his own entrepreneurial journey including what he has learnt along the way from his failures and successes. We also dive into what it takes to create a freedom business. We cover tools, books, mindset and much more. Enjoy the show!   For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/15 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

In today's show, I chat to one of the smartest digital marketers that I know of, Neil Patel. Neil is the founder of marketing tools such as Kissmetrics, Crazy Egg, Hello Bar and Quick Sprout. We chat about Neil's own entrepreneurial journey, different traffic generation strategies and some of the tools that Neil has created. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/14 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

Get your inbound marketing hat on today as we talk all about inbound marketing with Andrew Levy. Andrew is a great friend of mine who specialises in inbound marketing and is a evangelist for HubSpot, the world's largest inbound marketing platform. We cover what inbound marketing actually is, inbound marketing versus outbound marketing, HubSpot and a whole lot more! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/13 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

This week's show is all about retargeting - a very powerful digital marketing strategy that I highly recommend. And to talk about retargeting, I chat to a very good friend of mine Kelly Campbell who runs a successful digital marketing agency in New York. We talk about what is retargeting, why retargeting is so effective, where retargeting is extremely powerful, Facebook retargeting, retargeting through ad exchanges and real time bidding and a whole lot more! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/12 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

Awesome episode today as I have an inspirational chat with Brian Rashid, who shares his story of going from crashing on friend’s couches to building a super successful business in the new digital economy. I got a lot out of this one as Brian shares some of the key success principles that he applies everyday in his life, how to be authentic and share your story and vision in the digital world including social media, how to become a Ted speaker and how to craft the perfect elevator pitch. For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/11 Below is a free resource to IGNITE your digital business: http://www.douglaslimdigital.com/digitalbusiness - A free email course that will teach you how to build a profitable online business.    

Knowledge bombs galore in this episode! I have an awesome chat to Tim Paige from LeadPages as we talk about how LeadPages grew from 0 to 15000 customers in its first 12 months of business. We then dive into how to create landing pages that convert, webinars and what makes a webinar successful, Facebook landing pages, LeadDigits, why having a sign up box is more effective than simply having fields for a person's email address and a whole lot more!  As mentioned in the show, I've got an awesome program coming up that will help catapult your business to the next level by teaching you how to generate leads and sales through social media. To be on the VIP list (with a free thank you gift inside), head over to http://www.douglaslimdigital.com/vip For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/10 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

In this episode, I chat to Rob Walling who is a very successful entrepreneur who is the owner and creator of multiple software tools including the popular SEO tool HitTail and the email marketing automation tool called Drip. We chat about Rob's model of building a successful software business using what he calls the Stairstep Approach to Bootstrapping, how to increase the LTV (lifetime value) of a customer and some of the failures and lessons learnt along his journey. We then jump into email marketing automation and how to supercharge your email marketing to the next level using email marketing automation (as there is a difference between the two). Rob shares how he came up with Drip (which is a lightweight version of Infusionsoft and Ontraport), how Drip uses an optimal email design so that your subscribers actually open the email and what makes a great lead magnet. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/9 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!  

In this episode, I get the great pleasure of chatting to Aimee Ellard who used to work with me in my digital marketing business. She's a gun when it comes to branding and content marketing on your Facebook fan page, having worked on some of the biggest brands and campaigns here in Perth, Australia. You will learn all about how to determine your brand identity and voice, how to align your Facebook fan page with your brand including setting up your tabs, profile image and cover image, how to create content calendars, how to run Facebook contests and how to create fun and creative copy to post on your Facebook fan page. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/8 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!    

Welcome back to today's show! Today, I chat to Jascha Brinkmann who is an online entrepreneur, web designer and a list-building expert. Within a few short months, Jascha has managed to build up an email list from 0 to 2000 subscribers without using SEO and paid advertising, whilst just posting on his blog once per week. As a result, we discuss different strategies to build up your email list using things like welcome gates, pop ups and exit intent pop ups. Jascha also shares how he managed to get a whole lot of A listers in the internet / blogging space to share and promote his content. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/7 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!  

Awesome show today as I get to chat to a friend of mine, Darrel Griffin who is a LinkedIn social selling expert. Darrel actually lives in my neck of the woods in Australia. We go beyond talking about what makes a good LinkedIn profile, instead focusing more on how to find your target audience on LinkedIn, how to become a master networker and how to create that know, like and trust factor. The strategies covered in this episode will make sure you maximise LinkedIn for your business and enable you to double your sales leads. Then be able to convert these leads into lifelong brand ambassadors and customers. For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/6 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

Listen in as I chat to Sujan Patel, a content marketing expert who has had multiple articles published on sites like Forbes, Entrepreneur, INC and FastCompany. He is also a growth hacker who has built 50k monthly visitors to his personal blog in 2 years, then to 200k/monthly visitors for the When I Work Blog in 1 year and most recently 30k monthly visitors for 100 Days of Growth Blog in 45 days. He is also the founder of a great new tool called ContentMarketer.io You will learn heaps from this interview including how to create a highly effective content marketing strategy that gets results, thinking outside the box when it comes to content marketing and also how to appear on these big media publication sites. Sujan and I also talk about his great new tool called ContentMarketer.io For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/5 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

You will learn all about Facebook marketing and how to leverage it to grow your business. In today's episode, it is a solo one where it's just me but I talk about what is working currently in my business using Facebook marketing and what has worked in the past for clients. Some of the topics spoken about include the new era of paying to playing, Facebook ads, saved target groups and custom audiences, retargeting, content marketing, content calendars, contests and webinars. Check it out! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/4 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

In this episode of the Digital Marketing and Entrepreneurship Podcast, I have the pleasure of interviewing Jamie Eilerman of lowcountry.io. Jamie recently ran an online giveaway to increase ticket sales of a local event. In just over a week, he managed to generate $7,879.78 in revenue and collect 3,800 email addresses which is a phenomenal result. In the interview, Jamie and I talk about the following: Jamie's background and how we actually connected on Twitter. What is an online giveaway and how does it work. The software he used to run the online giveaway. The viral nature built into this piece of software that exponentially grows your email list. The use of Facebook ads to send traffic to the giveaway page. Why you need a dedicated landing page with an offer when sending Facebook traffic. Key takeaways and lessons learned from running online giveaways. Enjoy the show! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/3 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

In today's episode, you will learn about 7 killer strategies to get more website conversions. The focus of today's episode is to talk about how to analyze your website and find out what's working and what's not working. Small tweaks on your website can lead to massive gains in terms of your conversion rate! Some of the strategies I talk about include using heat maps, A/B testing, building your email list, optimizing every page on your website, responsive designs and the list goes on. To make it actionable, I list some of the tools that you can use as well. Check it out! For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/2 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!

It's here! Welcome to the very first episode of the Digital Marketing and Entrepreneurship Podcast! Since this is the very first episode, you'll hear about my entrepreneurial journey and a bit about my background living here in Australia.  I've been blessed to have built one of Australia's fastest growing companies in the digital marketing space and I share how we actually started including borrowing a friend's office. I also go over the formalities of the show, what to expect in future episodes and of course, why I started this podcast in the first place! I also define what digital marketing is and give a breakdown in terms of generating website traffic and converting this traffic into customers.  The focus of the podcast will be to give actionable tips and advice on digital marketing strategies so you can grow or start your own online business, and to intersect that with entrepreneurship.  For the show notes and links mentioned in this episode, head over to http://www.douglaslimdigital.com/1 Below is a free resource to IGNITE your digital marketing: http://www.douglaslimdigital.com/freecourse - A free email course that will teach you how to generate leads and convert them into customers all from SOCIAL MEDIA!