#33: Content Marketing and Building a Brand from Scratch With Body Mind Coaching Entrepreneur, Paul Clingan (Part 1)
(Grow the show with me: if you leave a review on Apple Podcasts you're entered into a $50 Amazon gift card raffle, which we'll announce the winner of every other Thursday).
Paul Clingan is a Lululemon Ambassador, certified personal trainer, yoga instructor, and the founder of Down Dog Athletics, a fusion of 2 worlds, athletics & performance ("the dark") with yoga & meditation ("the light").
Prior to Down Dog Athletics, Paul spent 5 years in the advertising industry working both in-house (Amazon) and agency-side (Wieden + Kennedy) in the world of media planning and buying. Paul is a beast in his ability to not only create content (70+ podcast episodes, 20+ blog articles, 30+ videos), but to drive amazing results and growth for his brand, in rapid time.
This episode is particularly valuable for anyone starting their own personal brand or fitness coaching business, and wants to answer the question: how do you do it WELL?
Most entrepreneurs start out as a "1-human band", constantly juggling the role of maker, manager, project manager, marketer, and salesman with growth being the lifeblood. Paul is a quintessential example of the constant orchestration at work.
Please help grow the show with me by reviewing, subscribing, or downloading 2 episodes. If you do any 1 of the 3, I'll enter you into a $50 Amazon gift card contest, which we'll announce the winner of every other Thursday. A $100 contest if you download 5 episodes!
SHOW NOTES: https://bit.ly/3htqK8l