Listen Now

The internet allows us to connect with patients like never before - but it also gives bad actors an extraordinary opportunity to compromise our devices and data. Our homes and offices are full of incredible software and hardware, but if you fail to follow basic security practices, you could easily fall prey to attacks that could have serious impacts on your practice and your patients’ lives.  Today’s guest, Jeff Evenson, is my guide to all things nerdy and techy, and he’s here to explain all of this in plain English. He was a cryptologist in the U.S. Navy for 20 years, holds a Bachelor’s in Computer and Information Sciences, a Master’s in Health Arts and Sciences, and has extensive experience in telecommunications, finance, information security, and healthcare. He’s certified in RT, does Reiki, and knows the alternative medicine world just as well as he knows cybersecurity - and thus understands the very real risks that alternative medicine practitioners face. In part one of a two part series, Jeff and I discuss security as it pertains to incoming data, the inherent security risks we all face on the internet, and how to keep prying eyes away from your patient data. Gold Nuggets Why no one should leave the default password set on their home or office router - and how to secure your home network.  How to create a strong password and what services to use if you can’t remember your passwords.  What an Internet of Things (IoT) device is - and how these pose a significant security risk.  How to take action when you find out that a device you own has been affected by a security vulnerability. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/21  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

Some of the most common questions I get from clinicians has to do with their social media marketing. They aren’t sure what to post, when to post or where to get creative ideas about topics their patients would be interested in. And when it comes to social media, without a clear content strategy, it’s easy to feel overwhelmed and paralyzed when you don’t know what to do next.  Fortunately, there’s a solution - and it doesn’t involve diving into extremely complicated metrics, algorithms, or anything else. Everything you need to create compelling, interesting and relevant social posts exists within the four walls of your practice, whether virtual or physical! Today, I’m going to walk you through a simple 3-step process designed to help you create 4 weeks of social media content in a blink. In fact, by the time you’re done, you will most likely have enough content for 3-4 months. Your patients are waiting for your brilliant wisdom to show up and WOW them – and after today’s episode, you’ll be able to do just that! Gold Nuggets How to identify what type of content your social followers want Why mini-topics will become your winning ticket How to repurpose one topic into many without sounding redundant Why asking questions can increase your engagement and leave them looking for more Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/19  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

If you love what you do, it’s easy to become a workaholic. Between creating resources for patients, teaching clinicians how to grow their practices and provide better care for their patients, and keeping my practice running smoothly, it’s easy for a 40-hour week to turn into a 55+ hour week, leaving little time to take care of myself. And that’s definitely not practicing what I preach.   And when you look at the statistics, the motivation to get a handle on our over-burdened schedules is even more compelling. It’s a fact that 4 out of 10 Americans work over 50 hours a week and as a result, have a 33% increased risk of stroke and a 13% increase in coronary artery disease – just to name a few.  So if your work-life balance could use a tune-up, today’s episode is for you. I want to help you rethink what brings value to your life, reduce the number of hours you work, and learn how to achieve more by doing less. Gold Nuggets How working long hours is doing real damage to our physical and mental health. Why multitasking hurts your performance and can result in missing important details. Why clinicians should take breaks throughout the day. How to set hard limits and stop working at established cutoff times. Five things you can do right now to get off the working-too-hard treadmill. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/18  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Join Our Mailing List Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

How prepared is your business to handle uncertainty? 2020 has been a rocky year for many of us. We have patients to care for, but we also have businesses to run that need to generate revenue to care for our families, our staff, and their loved ones. There’s no way to know what’s going to happen tomorrow, so how can we best prepare for uncertainty?  No matter what the future holds, we can take proactive steps to set ourselves up for success.  Today, I want to talk about the four things you need to be doing right now to create a solid foundation for whatever might happen in the future. We will talk about the importance of having a peer group, the best ways to nurture patient relationships, and how to build a financial safety net that will carry you through hard times. Gold Nuggets Why it’s so important to build connections outside of your practice - and how to build a network without coming across as “sales-y” or desperate for referrals.  How to nurture patient relationships when you’re not seeing them in-person on a regular basis - and what makes silence so deadly.  How to prepare for worst-case scenarios and face tough challenges with optimism. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/17  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

All the time, I get asked: how do you leverage your time to get more done, focus on the things you want to do, and spend less time doing the things you don’t want to do?  It’s easy to stay in our own lane and do what we know we can do. However, when we take on work we don’t enjoy, even if it needs to be done, we can find ourselves feeling grumpy, irritable, and overwhelmed. Today, I want to walk you through the three things I do that help me get it all done. Gold Nuggets Why feeling out of balance means you’re doing something you ought not to be doing.  Why I focus on what I’m naturally good at - and why this can be hard for solopreneurs.  How to use time blocking to eliminate distractions and get more done How to delegate, even if you have a tendency to be a micromanager. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/16  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

Almost every alternative medicine practitioner has encountered road blocks while establishing their wellness clinics. Many of us have experienced the disappointment of hiring a practice management groups only to end up with poor results and no money in the bank account. Growing a practice is not for the faint at heart. There are some intense learning curves for sure.  During the early years of my own practice, I struggled as well. And so did my good friend, Dr. Lowell Keppel. Lowell is as passionate about helping clinicians as he is about helping his patients, which is where my passion is as well. Why? It’s simple: having a good mentor, who has already gone through the hard lessons of practice growth, can be a tremendous asset to someone who wants to side-step the challenges and grow their own practice at lightning speed. Today, Lowell joins the podcast to talk about his role in mentoring clinicians, how he helps new doctors overcome limiting beliefs and create successful practices of their own, and why everyone at any stage of life or business benefits from having a great coach or mentor in their lives. Gold Nuggets Why so many practice management groups overpromise and underdeliver. How Lowell helps new clinicians create a smart, measurable definition of success to set a map for building their practice. Why setting boundaries with certain people is essential for mental well-being. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/15  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

When my oldest daughter was diagnosed with terminal bone cancer, I set out on a journey to find resources and answers to save her life. At the time, I had no clue of the link between our food and our health - and I felt painfully alone on that journey. And several years later, when I finally opened my clinic, I quickly realized there was much more to know. And honestly, it felt overwhelming and very lonely. But now, many years later, after having dedicated so much of my time to help other alternative medicine practitioners, there are three things I wish I’d known when I was getting started. Today, I’m sharing these three key learnings and how you can use them to grow as a practitioner, expand your knowledge base, and better serve your patients. Gold Nuggets Why connecting with local practitioners and hosting meetups, even virtually, is so valuable for your learning. How to get focused training in the areas you want to specialize in.  Why it’s so important to spend dedicated time learning. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/14  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

As you build your practice, you want to make sure that you’re finding and connecting with the right patients. But what do you do when you have patients in your practice that aren’t a good fit? How do you let them go, so they can find another practitioner that’s right for them?  I used to lose sleep about how to have these conversations with patients, but I’ve figured out a way to do it gracefully and ensure that everyone wins in the end. Today’s episode is about more than just how to identify great patients. It’s also about what to do when you have one that isn’t right for you - and how to let them go gracefully, to find the care they need without compromising your integrity. Gold Nuggets How to tell if you have a strong connection or relationship with a patient - and signs that you’re not set up for a good long-term relationship.  Why your patients need to trust in your ability to help them get better - and why communication with both you and your staff needs to be mutually respectful.  Why patients that rely on Google for their prognosis and then ask you for support are almost always a bad fit.  How to be honest when you let a patient go, helping them feel listened to and valued as you end the relationship - and even turn some of these patients into your best referrers.  Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/12  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

As clinicians, after we finish medical school, we think we’re ready to help and serve people. Then your first real patient walks in the door - and you discover that you don’t yet know anything. [Cue the reality check!] This is why continuing education is so important. If you want to serve people and better meet their needs, you always need to be learning. Life has a tendency of getting in the way, so it’s especially important to schedule time for continuing education, read from proven reference books, and truly get to know the products you recommend to your patients. And having a community of like-minded people to learn and grow with is key to success! Today, I want to give you a proven framework - and seven simple, actionable steps - you can do to up your game and keep learning. Gold Nuggets How my very first patient revealed just how little I really knew Why you should schedule time to learn, just like you would any other appointment.  How to find great references and learn more about products and supplements you may want to recommend.  How to build relationships, stay in the community, and collaborate with other clinicians, even in the era of COVID-19.  My favorite digital tools for finding great research and valuable information. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/11  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

As an alternative healthcare practitioner, the more you know about blood chemistry, the more value you can add to a patient’s life. And one of the most common markers we pay attention to is vitamin B12. But there are two other markers that need to be evaluated in conjunction with B12 -  methylmalonic acid (MMA), and folate. However, it may not be intuitive as to how these three markers relate to one another when reviewing your patients’ blood labs. If you use these three markers to guide your dietary, lifestyle and nutritional recommendations, you can help drastically improve patient outcomes. Today’s podcast is a sneak peek from a recent blood chemistry seminar I taught for healthcare professionals. If you want a deeper understanding of how these vitamin B12, methylmalonic acid and folate work together along with tips for explaining them to your patients, this episode will give you a quick primer and is a great place to start. Gold Nuggets Why a B12 excess or deficiency on a blood test can indicate a number of potential conditions, many of which are treatable. What MMA is, how it is linked to B12 levels, and how to interpret irregularities in MMA levels. Why our bodies need folate, how it is linked to both MMA and B12 levels, and what both high and low folate levels mean for patients. How common medications can interfere with B12, MMA, and folate levels. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/10  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

Without education, you can’t expect to position yourself for success. This is especially true when it comes to lab work - a field where so many patients take their results to Google, misinterpret their data, and fail to shape the trajectory of their health in a productive and positive way. When patients can’t make sense of their results, they overreact, adopt unsafe practices, and rarely set themselves up for good long-term outcomes. However, as healthcare providers, we can give our patients the power to deeply understand what lab results really mean - and use this skill to grow our businesses. Dr. Virginia Irby has been doing just that for the last 13 years. Her practice is focused on nutrition, and she has a remarkable gift for helping her patients understand their labs better than their primary care providers. Today, she joins the podcast to walk me through how she uses a free lab consultation to bring new patients into her practice with a 100% conversion rate, the role labs play in follow up appointments and progress tracking, and why her proven methodology keeps patients coming back. Gold Nuggets How to provide massive amounts of value and win patients during a complimentary, 15-minute assessment of their lab results. Why so-called “acceptable ranges” are so flexible - and how to help educate patients about this. How blood labs can be incorporated effectively into virtually any practice. Why Virginia spends lots of time in her consults, either virtually or in-person, making drawings to simplify complicated concepts. Why Virginia is not big on testing, why she almost always knows the answer before she orders a lab test, and her protocol for testing based on patient age. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/9  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

When a patient has a health issue, before they call their healthcare provider, there’s a good chance that they’ve already turned to Google. Unfortunately, they’ve also probably learned that they’re going to die within the next 48 hours of a wide array of weird, random, and crazy diseases. There’s more misinformation than accurate information when it comes to health out there, and lots of it ends with your patient purchasing a boatload of low-quality supplements and wondering why they’re not improving.  When the patient finally comes to see you, as an alternative medicine practitioner, they give you a barrage of symptoms, and you may think that it’s time to educate them about everything going on with their bodies and recommend your particular supplements. This strategy is all but guaranteed to fail, and it rarely leads to positive, lasting relationships. As clinicians, there are three simple things you need to do to win great patients: listen more than you speak, let them know they’re doing a good job, and provide them with action steps that don’t involve buying herbs, supplements, or tests. Today’s podcast is all about how to do exactly that - and why this strategy helps grow practices and produce better patient outcomes. Gold Nuggets What makes the internet such a dangerous place for patients - and why attempts at self-diagnosis almost never improve outcomes. Why so many clinicians fail to empathize with and honor their patients. How to approach a scared patient who has already jumped to the worst-case scenario and endangered their health by adopting strategies and supplements they read about online. Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/8  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

Last week, the air conditioning in our office went out. We can’t operate certain equipment in our clinic at warmer temperatures, and this means canceled and rescheduled appointments, as well as lost revenue. After discovering that our previous serviceperson failed to leave their phone number on the unit, we needed to find someone new to fix our air conditioner - and my search, the repair, and the follow-up are a perfect study in both how to lose someone’s business or keep a customer for life. Your customers, patients, and clients are all looking for experiences that no one else can deliver. When there’s a doctor on every corner and so many clinics out there, how do you differentiate yourself, make your clients feel valued, and solve their problems without overpromising or underdelivering? Today’s podcast is a short study in how I found an AC technician who went above and beyond to deliver incredible customer experiences - and every single thing they did right translates beautifully into providing service as a health practitioner. Gold Nuggets How our office’s HVAC company made a simple, preventable mistake that cost them our business - and how another HVAC service company lost us as a prospect in less than ten minutes. What the HVAC service provide we ended up choosing did differently to make us feel valued, solve our problems, and provide us with reassurance when we needed it most. How to get people excited about leaving you a great review. Why you don’t need to give gifts, routinely check in with clients who don’t need anything, come across as sales-y or try hard to create incredible customer experiences.  Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/7  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

If your business has a public-facing image, you need to be able to connect. You need to be able to talk to your perfect audience and patients in order to build and nurture relationships and grow a thriving, successful business. And more than ever before, that means connecting over video. I met Chrissy Ball at a conference and we immediately caught each other’s eye. Chrissy is a wife, mom, and stuntwoman. She’s been in feature films and on TV, and has eighteen years of experience being in front of the camera. She understands how creating video translates to building a business and connecting with our communities. Today, Chrissy joins the podcast to talk about why the camera rarely comes naturally to anyone - and how you can conquer the learning curve of being on camera and up your game when it comes to video appearances. Gold Nuggets Why it isn’t easy to just show up and look good on camera - and what makes so many of us short circuit and shut down when faced with this challenge. The psychology behind why we like looking at certain people on camera - and how to make authenticity resonate through a camera lens. How to be aware of what’s in your background and bring the focus back to you. How to keep your explanations simple as a health practitioner when speaking on-camera. Why now is the time to stop hiding behind excuses and give 100% to your audience.  Get Today's Show Notes To get access to today's show notes, including a transcript & links to all the resources mentioned, visit RondaNelson.com/6  Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

Almost every medical practitioner who’s wanted to grow their practice has turned to Facebook at some point over the last five years in search of great new patients. However, there are many different ways to use the platform, and not all of them produce a clear return on investment. Simply buying some expensive ads may get you in front of people, but they may not be the patients you really want - if they become patients at all. Dr. Bart Precourt, owner of Balanced Health Studio in Florida, used Facebook to transform his clinic and find more of his perfect patients than ever before. Instead of making a massive ad spend, he uses Facebook Live to cultivate authority in his field, consistently reaching over 40,000 people in an authentic and effective way, and reliably win new business - and it only takes up 5-7 minutes of his day. Today, Bart joins the podcast to walk us through how he developed his winning strategy, made it sustainable, and used it to grow his practice like nothing he’d ever used before - without ever being “sales-y.” Gold Nuggets How Bart discovered the power of Facebook Live by sending an accidental yet motivational message out into the world. What Bart does to find topics to discuss on Facebook Live. Why it’s okay if a live video doesn’t go well, or as planned - and how these accidents can keep you authentic while fostering connections. How simple gestures, like reacting to comments on social media, can help you win new business. The tools Bart uses to reliably produce quality Live videos. Get Today's Show Notes To get access to today's show notes, including links to all the resources mentioned, visit RondaNelson.com/5 Connect with Dr. Ronda Nelson Facebook Instagram YouTube Social Community Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

When we start our clinical practices, many of us don’t yet know what we love to do. We haven’t yet found the things that light us up and that will help us build thriving practices and long, satisfying careers. For example, we don’t know that we love to work with patients with digestive disorders or metabolic conditions, or that we love to treat people working through thyroid issues or menopause. As clinicians, we can treat all of these things, and it might be our first impulse to do so. However, practices that treat everything often find that the phones aren’t ringing, the appointment book isn’t full, and qualified traffic just isn’t growing. Why is this? It’s simple: when patients have extremely specific problems, they want to see someone who is uniquely focused in that problem area - not a general practitioner. To make this comparison clear, think about this: you can buy everything at Walmart, but do you ever get the best version of anything at Walmart? If you want your practice to stand out and succeed in a crowded field, today’s episode is for you. We’re going to help you find your superpower, build a practice focused on the patients you love (and not the ones that make you say “Them again?”), and become a true authority in your field. Gold Nuggets Why being a one-stop-shop for your patients limits your growth potential and your ability to provide exemplary service. The reason no one is actually a jack of all trades - and why listing 15, 20, or 50 conditions that you treat on your website scares off more patients than it attracts. Seven questions to ask yourself to help you discover your niche and become a true specialist in a profitable field you love.  Get Today's Show Notes To get access to today's show notes, including links to all the resources mentioned, visit RondaNelson.com/4 Connect with Dr. Ronda Nelson Facebook Instagram YouTube Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

As medical practitioners, we all give lots of advice. We all say we know how to fix things, and people come to us for answers to their toughest questions. However, with our busy schedules, it’s easy for us to fail to practice what we truly believe in - and we often don’t take care of ourselves like we should. It’s so easy for us to give to others that we end up neglecting our own mental and physical well-being and fall into routines that don’t serve us, and this can make it harder for us to deliver the best possible patient outcomes. We need to set a good example by taking care of ourselves. Today’s episode is all about getting “unstuck” when it comes to taking care of our own health, why you don’t need to go to the Cleveland Clinic to get a clear picture of how your mind and body are doing, and how to set a work/life balance that will set you up for success both in the office and at home. Gold Nuggets Why we can’t be objective with our own health. Why it’s so important to be honest and held accountable when it comes to the struggles and challenges you face with diet, exercise, and illness. How to stop staring at emails and Facebook for hours each day and make the most productive use of your screen time. What you can do to create morning and evening routines that allow for real self-care.  Get Today's Show Notes To get access to today's show notes, including links to all the resources mentioned, visit RondaNelson.com/3 Connect with Dr. Ronda Nelson Facebook Instagram YouTube Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

We all have stories running around in our heads stopping us from taking the plunge and starting the businesses of our dreams. We may believe that we don’t know enough about accounting, or how to hire people, or how we’ll get enough great patients to have the success and live the life we’ve always wanted. Before I became a clinician, I worked in small business accounting. However, when my daughter was diagnosed with terminal bone cancer, I discovered my superpower. This experience would lead me back to school, and ultimately to opening my clinic in 2004. In the years to come, I’d build a successful practice, but I made a number of mistakes along the way. In today’s episode of the podcast, I’m sharing the story of how I launched my business, the challenges I faced, and the common concerns I hear from aspiring clinicians. If you’re looking to start a business of your own, I hope my journey can provide you with wisdom and guidance to help you achieve success on your terms. Gold Nuggets How my family’s journey around health and nutrition ultimately led me to launch my practice. Why you should not pursue any business opportunity that you’re not absolutely passionate about - and how trying to enter the world of aesthetics put me in nearly $500,000 of debt. How clinicians can grow a thriving, scalable practice while staying in their lane. Get Today's Show Notes To get access to today's show notes, including links to all the resources mentioned, visit RondaNelson.com/2 Connect with Dr. Ronda Nelson Facebook Instagram YouTube Monthly Newsletter Rate & Review the Podcast If you enjoyed today’s episode of The Clinical Entrepreneur, hit the subscribe button in Apple Podcasts, (or wherever you listen) so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review over on Apple Podcasts. Reviews go a long way in helping us build awareness so that we can impact even more people. THANK YOU!

As healthcare practitioners, we have our fields, practices, and our patients. At some point in our careers, we’ve also all explained what we do to someone in a way that we thought was clear and easy to understand, then learned that our explanation was anything but. There’s a lot that can get messed up in translating what we say we do and how the public perceives what we do, and this is where my friend Michael Liebowitz’s genius comes in. Michael is the founder of Magnetic Mind Studio, where he uses his background in behavioral neurology and his deep knowledge of neuro linguistic programming (NLP) to help his clients discover truly unique, resonant brand identities. Michael completely changed the way I looked at business and the message I convey to the world, and if you’re looking to rebrand or create a fresher look for your brand, his services are game-changing. Today, he joins the podcast to talk about the unique intersection between marketing and behavioral neurology, how to map pathways to understand how your audience perceives you, and how to create a living, breathing brand with five senses that speaks to the part of the human brain that really makes decisions. P.S. Michael is willing to hop on the phone with you at no charge to help you get a sense of what your brand really looks like. He digs deep, asks incredible questions, and guarantees that you’ll come away with a new insight about your business - even if you don’t decide to work together! Simply visit his website to schedule a conversation. Gold Nuggets What happens when people encounter brands - and why human beings make survival decisions instead of rational ones every single time. The basic neurology of the survival brain - and what it really means when someone says that all sales are emotional. Why features and benefits rarely help you make a sale - and how to reach your target audience’s “critter brain” to silence maybes, engender loyalty, and bring in a steady stream of great referrals. Why any two medical providers in the same field aren’t in direct competition when they’ve mastered their messaging. Connect with Dr. Ronda Nelson Facebook Instagram YouTube Monthly Newsletter